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STARTUP WEEKEND:

MAKING

Innovative Ideas a Reality er

// by Jacob D. Full

I

n recent years, Jackson has quietly become a city that sparks creatives of all ages into becoming entrepreneurs. Artists, restaurateurs, designers and business developers alike live and run a variety of businesses in the metro area. Most business ideas remain just that, though: ideas. Many potential entrepreneurs don’t know where to start and never see their concepts become reality. That is where Startup Weekend comes in. The international organization sends organizers around the globe yearround to lead 54-hour events that allow aspiring business owners a chance to network with other creative minds, pitch their ideas, develop a business plan and present it to a panel of local business leaders. In January, the Millsaps College Else School of Manage-

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March - April 2013 // The City’s Business and Lifestyle Magazine

ment and Innovate Mississippi (formerly Mississippi Technology Alliance) brought more than 70 aspiring business owners to Startup Weekend Jackson. Excitement and energy filled the air at Millsaps from the start of the weekend, as participants spent the first couple of hours eating pizza and sharing their ideas with one another. The Jackson Free Press, BOOM’s sister publication, was one of the event’s sponsors. After a brief ice-breaking game, which seemed unnecessary in a room already at a low roar of conversation, Startup Weekend organizers gave participants 60 seconds to present to the crowd. One by one, they unveiled their ideas: an app that tells bands what songs the crowd wants to hear in the encore, a hospital navigation app, an ultra-efficient mobile refrigeration system, a local marketing group. boomjackson.com

BOOM Jackson v5n4 - Startup City  
BOOM Jackson v5n4 - Startup City  

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