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Chamber Unveils Jackson's New Brand Pg. 2

Photo Gallery: Jackson Brand Launch Pg. 3

ALSO INSIDE: Economic Indicators pg. 8

Member News pg. 4

Chamber Unveils New Brand for the City of Jackson: New Brand Updates a Popular Old Story


n Wednesday, July 25, Jackson Chamber officials unveiled a new logo and brand identity that will be shared by the City of Jackson, the Jackson Convention and Visitor’s Bureau and the chamber. The celebration of the refreshed identity was attended by city and county elected officials, many community leaders and a large number of chamber members. “The new logo and brand identity are symbols of Jackson’s renewed commitment to developing a top-notch economy with an attractive business environment,” said Jackson Chamber President/CEO Kyle Spurgeon. “Our new brand reflects the modern vibrancy of Jackson and helps keep us competitive in a highly competitive world.” “As the chamber, our work must result in job growth, business attraction, expansion and workforce development, and a unified brand for our city to help set us apart,” said Bobby Arnold, Chairman of the Board of Directors for the Jackson Chamber and President and CEO of West Tennessee Healthcare. Jackson has informally but affectionately been known as the “hub city” for decades. The new brand recognizes that important role for Jackson and emphasizes that today Jackson is connected by much more than roads, rail, river and runways. The new brand centers around the tagline “Jackson: Connect Here” reinforcing the message that Jackson is a great place to connect to business opportunities, a sustainable quality of life and strong, modern infrastructure. “Jackson is America’s Main Street,” said Jackson Mayor Jerry Gist. “We are a major regional center for healthcare, retail, arts and entertainment that connects a population of more than a half million people. I’m glad we have a brand that reflects that.” “We are going to use this brand to showcase Jackson. In successful branding you need consistency and the City of Jackson is leading the way with that. You will see our brand on our signs and vehicles and we want that to generate pride in our fresh, updated image.” The new brand campaign and website are one of several initiatives

in the Forward Jackson campaign, a $3.8 million, five-year economic development plan for Madison County. Forward Jackson is funded by local investors in the chamber. Other initiatives of Forward Jackson include regional and local economic development, education, wellness and public safety. The new website’s three main focuses are on the chamber, attracting economic development and promoting tourism. The tourism site features an all-inclusive community calendar that allows local residents and visitors to see up-to-date information on the latest happenings and events. “The new brand is more than a logo, it is how we explain what Jackson has to offer visitors from nearby and around the world,” said Lori Nunnery, Executive Director of the Jackson Convention and Visitors Bureau. “We are so excited to have a website that can help entice more visitors to Jackson – and the community calendar can be such an asset to everyone in Madison County and West Tennessee.“ Jackson-based companies Younger Associates and Sodium Halogen worked together to develop the brand and build the website that incorporates many leading-edge tools and user-functionalities. Younger Associates is also directing the brand “roll-out” that is planned to raise Jackson’s profile among economic development professionals, tourism promoters and potential visitors to the city. Branding focus groups were conducted in January and February to define Jackson’s new brand. “It was a wonderful process, people knew what they liked about Jackson and it was interesting to hear the story unfold,” said Sharon Younger, President of Younger Associates. “The theme of things connecting in Jackson came through so clearly – people feel that it all connects in Jackson.”


+ Connect with the Jackson Chamber by visiting our new website at

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For decades, Jackson has connected businesses to success. Today, we are connected by more than roads, rail and runways – we connect people at the speed of light. Jackson is looking ahead as a sustainable city with a growing focus on wellness. Our hundreds of doctors, specialty centers and pioneering robotics have captured national attention. The surprising variety of arts, sports and music is kept vibrant by a growing number of students and professionals. The Jackson Chamber invites you to Connect Here.



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Get Connected with the

Jackson Chamber Staff Directory 197 Auditorium Street Jackson, TN 38301 Phone: (731) 423-2200 Fax: (731) 424-4860 Kyle Spurgeon, President/CEO

Judy Renshaw, Sr. Vice President, Business & Community Services

Tammy Boyd, Chief Administrative Officer Lisa Cothran, Manager, Membership Development

Megan Seals, Communications Coordinator

Shirley Jones, Vice President, Public Affairs

Brandy Stutsman, Administrative Assistant, Business Services & West Tennessee Business Resource Center

Lori Nunnery, Executive Director, Convention & Visitors Bureau

Carolyn Vaughan, Membership Development Coordinator

Beth Parnell, Manager of Events

Joyce Welch, Executive Assistant

Denise Perry, Receptionist

Mandy White, Vice President, Research & Economic Development

Ryan Porter, Vice President, Strategic Initiatives and General Counsel

Jackson Chamber •

•Jackson Chamber Facebook Page

•Jackson Chamber Twitter •Jackson Chamber Economic Development Twitter •Jackson Chamber LinkedIN

•Jackson Chamber Flickr

•Jackson Chamber YouTube + Connect with the Jackson Chamber by visiting our new website at

MEMBER NEWS Eight Toyota Manufacturing Facilities Recognized By The U.S. Environmental Protection Agency For Improved Environmental Performance The U.S. Environmental Protection Agency (EPA) has recognized eight Toyota manufacturing sites in North America, including one, Toyota Bodine Aluminum here in Jackson, Tennessee, for achieving a ten percent reduction in energy intensity through its ENERGY STAR Challenge For Industry program. Collectively, these eight sites have reduced energy intensity by nearly 24 percent from baseline. Energy intensity is measured relative to efficiency improvements in process and equipment. The ENERGY STAR Challenge For Industry program is only awarded to individual industrial sites. To gain recognition, the site’s company must be an ENERGY STAR partner. Earlier this year, Toyota Motor Engineering & Manufacturing North America, Inc. (TEMA) received its eighth consecutive ENERGY STAR Sustained Excellence Award for its continued leadership in protecting the environment through energy efficiency and management. “Thanks to the efforts of our team members, Toyota has reduced our total energy use per vehicle over the last five years as we achieved greater energy efficiency across North America,” said TEMA Executive Vice President Steve St. Angelo. “This demonstrates that when good ideas are shared, great things can happen as we continuously identify new opportunities to reduce energy consumption while improving our processes.” The eight Toyota facilities recognized by the EPA include: Toyota Bodine Aluminum (Jackson, Tenn., and St. Louis, Mo.); Toyota Motor Manufacturing, Alabama (Huntsville); Toyota Motor Manufacturing Canada (Cambridge and Woodstock, Ont.); Toyota Motor Manufacturing, Indiana (Princeton); Toyota Motor Manufacturing, Texas (San Antonio); and Toyota Motor Manufacturing, West Virginia (Buffalo). Since 2006, Toyota’s U.S. manufacturing operations have received 18 Energy Star Plant Awards from the U.S. EPA, recognizing each plant’s

First South Bank Announces Promotion First South Bank President and CEO Hunter Simmons announced in July that Wendy Coady has been promoted to the position of Assistant Branch Manager at the bank’s main office in Jackson, Tennessee. Wendy has worked at First South Bank for over 11 years as a customer service representative, loan assistant and teller supervisor. In addition, she holds her insurance license. She attended South Side High School, Jackson State Community College and the University of Memphis. She and her husband, Bert live in Henderson, Tennessee and are members of Unity Baptist Church where Wendy serves as youth director. She is also actively involved in the March of Dimes. “Wendy always goes that extra step to insure her customer’s needs are meet and has all the qualities we expect for our organization to continue to expand and remain successful,” said Hunter Simmons, President/CEO of First South Bank.


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NEW MEMBERS: JULY 2012 American Heart Association Kris Phifer 2170 Business Center Dr., Ste. 1 Memphis, TN 38134 (731) 431-3307 Category: NonProfit Organizations

Plato’s Closet Julie Myers 169 Stonebrook Place Jackson, TN 38305 (731) 300-3700 Category: Clothing

Below Sea Level Dave Coles 566-C Carriage House Dr. Jackson, TN 38305 (731) 256-9436 Category: Aquariums &/or Aquatic

Ramada Limited & Suites C.P. Kana 2262 N. Highland Ave. Jackson, TN 38305 (731) 668-1066 Category: Hotels/Motels

Besso’s - A Taste of Italy Jeff Hale 565 Carriage House Dr. Jackson, TN 38305 (731) 989-9202 Category: Restaurants

Range USA, Inc. Mike Griffin 2310 N. Highland Ave., Ste. A Jackson, TN 38305 (731) 256-2335 Category: Archery &/or Gun Range

Best Buy of Jackson Scott Pearson 1170 Vann Dr. Jackson, TN 38305 (731) 660-2829 Category: Electronics Capital Financial Advisors Rich Jones 618 Oakleaf Office Lane, Ste. 300 Memphis, TN 38117 (901) 322-0290 Category: Financial & Financial Advisors Chapel Ridge Apartments of Jackson Robin Latham 100 Chapel Ridge Dr. Jackson, TN 38305 (731) 265-1919 Category: Apartments Environmental 1, LLC Mary Blankenship 3000 Greystone Sq. Jackson, TN 38305 (731) 664-1976 Category: Environmental Products & Controls

red Art Studios Micah Seth 115 E. Lafayette St. Jackson, TN 38301 (731) 554-1555 Category: Photography &/or Studio Thornton Dietitian Consultants Sharon Thornton, MS, RD, LDN 36 Sandstone Circle, Ste. E Jackson, TN 38305 (731) 300-3548 Category: Dietitians/Nutritionists Tower Comm, LLC Phillip A. Tracy 14 Weatherford Square Jackson, TN 38305 (731) 736-1554 Category: Telecommunications- Service & Equipment Vault Hair Studio Oletha Dayandante 2857 Hwy. 45 Bypass Jackson, TN 38305 (731) 697-3903 Category: Beauty Salons


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WellFit Medicine and Nutrition Jeremy M. Draper, M.D. 101 Executive Dr. Jackson, TN 38305 (731) 300-3372 Category: Physicians &/or Surgeons

RENEWING MEMBERS: JULY 2012 A+ Care Solutions, Inc. AccuLab Environmental Services, Inc. AFLAC-Hazel Johnson Allegra Design . Print . Mail Allied Hose and Belting American Insurance Management AmeriSpec Inspection Services Apartment Association of Greater Memphis Area Relief Ministries Arrington Funeral Directors and Crematory Auto Tech Service Center Baker’s Rack Ballet Arts, Inc. of Jackson Bill’s Appliance, Inc. Bowling & Skating Family Fun Center BR Supply Brooksie’s Barn Cantrell Service Center Line Electric, Inc. China Pan Restaurant Chris Mayer Roofing, LLC Clay Goodrich/Town & Country Inc., Realtors ClearTalk Wireless Internet & Phone Colbert Ventures, Inc. Community Anti-Drug Coalition of Jackson-Madison Co. Complete Restoration, Inc. Copies Plus, Inc. Cost Plus Pharmacy Cracker Barrel Old Country Store Creekside Center for Depression and TMS Crocker Construction Co., Inc. Cumberland Heights Cyber Vision Technology Group David Barnes, D.D.S. Deaton’s Carpet One Inc. Dennis Mitchell’s Automotive Center Dental Associates, Inc. Dugger Printed Business Products, Inc. Econo Lodge Elite Dental Care Eric’s Rentals, Inc. Express Printing, Signs & Shipping Family Check Advance First State Bank Frankie Plunk Travel Service, Inc. Garden Pleasures Tearoom Garrett Plumbing & Heating Co., Inc. Gene’s Tire & Wrecker Service Hall CPA Firm Hampton Inn and Suites Jackson Hinson Auction & Real-Estate Inc. Jackson Energy Authority Jackson Industrial Holdings, LLC Jackson Meadow Jackson Preparatory School Kendrick Floral Company Kirkland’s, Inc. Kiwanis Club of Jackson

Lane College Lashlee Rich, Inc. Lawrence Sorensen Funeral Home, Inc. Longhorn Steakhouse Lynn Auto Repair Manpower West Tennessee McAlister’s Deli McCowat Mercer Packaging, Inc. Me & My Tea Room Catering Milan Express Co., Inc. Millsaps Auto Sales Modern Telephone Systems Morton Moving & Storage Nelson Sign Co., LLC nexAir, LLC Northside United Methodist Church Office Pride Old Country Store Old Country Store Panther Petroleum, LLC DBA Panther Oil Company, Inc. Physicians Quality Care Popeyes Louisiana Kitchen Printpack, Inc. Pro-Kote, LLC Professional Land Services (PLS, Inc.) Quality Fence Co. Regional Home Care Regional Hospital of Jackson Republic Finance, LLC Rowland Supply Serra Chevrolet - Cadillac - Chrysler - Jeep Staples Dental, LLC Steel Fab, Inc. Sunrise Recycling Services Surveying Services, Inc. Tennessee Career Center-Jackson Tennessee Hyperbaric Center Tennessee InfoTech The City of Three Way The Kilburn Group The Lilly Company The Ridge at Jackson The Salvation Army The UPS Store #4007 Tim Ferguson Plumbing Co., Inc. Timothy Irby Photography Tom Lawlers, Inc. UT Family Medicine Center Utility Staffing Vitale Chiropractic Clinic Volunteer International Volunteer Pallets, Inc. Walgreens Pharmacy Wallace Wealth Management West Tennessee Beauty College (a Division of West Tennessee Business College) West Tennessee Examiner West Tennessee Pediatric Dental Group, Inc.


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West TN Pharmaceutical Care Wild Sophistication, Inc. WSBF Warehousing/Mid South Warehousing XMC of West Tennessee, Inc. Yorkville Recycling Inc. Youth Villages, Inc.


Amen Clinic 139 Stonebridge Blvd. Jackson, TN 38305 (731) 300-3168

Food Rite #7 1013 E. Chester St. Jackson, TN 38301 (731) 424-7429


Antonia’s Paw Spa 42 Federal Drive, Suite A Jackson, TN 38305 (731) 300-3197

Matrix Wellness Solutions 384-D Carriage House Dr. Jackson, TN 38305 (731) 343-2223

Asera Care Hospice 11 Weatherford Square Jackson, TN 38305 (731) 660-4283

NAACP 118 N. Church St. (731) 660-5100

TOP AMBASSADORS •Kathy Canovan, Rodan & Fields, Dermatologists •Debbie Foster Healing Hearts by Design

The Barber School 77 Carriage House Drive, Suite H Jackson, TN 38305 (731) 300-0537

TrueCare Physicians Clinic 2796 N. Highland, Suite D Jackson, TN 38305 (731) 736-0970


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•Cindy Reece, Victory Honda


June ’12

June ‘11

Madison County



Jackson MSA (Madison & Chester Counties)




Rate Change

May ’12

May ’11



















United States 156,385,000 154,538,000 Unemployment

June ’12

June ‘11

Madison County 9.0% 10.5% Jackson MSA 9.2% 10.7% (Madison & Chester Counties) Tennessee 8.7% 9.3% United States 8.4% 10.2%

Sales Tax Collected

August '12

August ‘11



Madison County $4,245,807


City of Jackson

Rate Change

May ’12

May ’11


Number Issued Permit Value
















Rate Change

July ’12

July ‘11









July ‘11

June '12

June '11

21 $3,015,540

10 $1,861,500

14 $2,188,000

7 $1,067,000

20 $1,530,540

6 $2,362,168

33 $4,356,644

20 $1,792,520

July ‘12


Number Issued Permit Value

Rate Change


Building Permits

Rate Change


PG. 8

Rate Change

Special Edition Chamber Connection - August 2012  
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