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Issaquah Press Inc. media group

2014

Media Kit

Advertising Rates

The Issaquah Press Founded 1900

Sammamish Review Founded 1992

Newcastle News Founded 1999

SnoValley Star Founded 2008

Issaquah Press, Inc. P.O. Box 1328 425.392.6434 Fax: 425.392.1695 www.IssaquahPress.com/advertising


Advertising Info

2014 Advertising Policies

To Submit Advertising

PDF files may be sent to ads@isspress.com Convert all RGB files to CMYK before creating PDF. 85 line screen and 300 dpi for photos. All process color ads should be converted to CMYK. Acceptable art for use by our production department includes TIFF or JPEG files. TIFF files must have Macintosh encoding. Convert all Photoshop files to JPEG or TIFF before sending. DO NOT send Quark, Illustrator, Publisher or other native files. Page sizes The Issaquah Press: Sammamish Review: SnoValley Star: Newcastle News:

6 columns wide by 21” 6 columns wide by 13” 6 columns wide by 13” 6 columns wide by 13”

Display ad widths: 1 col. 1.65 inches 2 col. 3.43 inches 3 col. 5.20 inches 4 col. 6.98 inches 5 col. 8.76 inches 6 col. 10.54 inches Classified ad widths: 1 col. 1.65 inches 2 col. 3.43 inches 3 col. 5.20 inches 4 col. 6.98 inches 5 col. 8.76 inches 6 col. 10.54 inches Ad sizes and rates reflect submitted ad sizes. Pages are reduced in size during print process. Issaquah Press pages are printed at approx. 96%. Sammamish Review, SnoValley Star and Newcastle News pages are printed at approx. 94%. Ads are reduced proportionately.

Special Services

Advertising art fee (waived on published ads) $75 hour Position guarantee, minimum 4” ad 25% surcharge

Preprint Specifications

• One advertiser per insert unless approved by publisher • Inserts with bulk mail permits not acceptable for paid circulation • Minimum 5,000 pieces • 2% spoilage required for all inserts • Issaquah Press: Rates apply up to 24 page tab add $5 per thousand 28-32 pages; add $7.50 per thousand 36-48 pages • Sammamish Review and SnoValley Star: rates apply up to 8 page tab. Add $10/M for 12-20 tab pages; add $15/M for 24-32 tab pages • $50 version charge for partial routes • .007” minimum thickness; 11”x10.5” maximum size; 5.75” x 4.5” minimum size • Inserts must be prepaid until credit is established with Issaquah Press,Inc. • Skid packed inserts please. Avoid tied bundles • Inserts must be delivered by Friday prior to publication to Rotary Offset Press, 6600 South 231st, Kent, WA 98032, ph: 253-813-9900

a. The Publisher reserves the right to revise or reject, at his or her own option, any advertisement found to be objectionable, or detrimental to business. b. The Publisher shall be under no liability for failure to publish or insert any advertising. c. The Publisher’s liability for error shall not exceed the value of the space occupied by the error. Advertiser assumes all liability for true, factual and legal copy provided for any advertisement. d. Advertising designed to appear as news must carry the words “Paid Advertisement” at the top of the ad in at least 7 point type and the ad must be bordered. e. If an advertiser places less advertising than contracted, the advertiser will be charged the differential between the contract rate and the open rate. f. Proof ads are limited to one per ad. Proofs are for the purpose of making corrections, not making copy changes or design changes. Redesigns and remakes subject to $75.00 per hour art fee. g. Any ad canceled or redesigned after graphics work is complete will be charged a $75.00 per hour art fee. h. All layouts, illustrations and composition representing the creative effort of Issaquah Press, Inc. are the sole property of the publisher and may not be reproduced without prior consent.

Credit Policies

a. All rates are net and non-commissionable, except for 15% discount allowed for national/agency rates. b. Payment in advance is required for political ads, going-out-of-business ads, ads from outside our market area and new businesses until credit is approved. New advertisers must prepay at least first 30 days of advertising. c. An Issaquah Press Inc. credit application must be completed and signed before credit is granted. d. Payment accepted by cash, check, Visa or MC. e. Commercial accounts are payable in full the 10th of the month following publication. A 1.5% monthly interest rate (18% per annum) is charged on past due accounts. A $50 fee is added for NSF checks.


Advertising Rates

2014

2014 Advertising Rates Contracts:

Issaquah Display Per inch

Sammamish Display Per inch

OPEN 22.00 22.00 $2,000 19.75 19.75 $4,000 19.25 19.25 $6,000 18.75 18.75 $8,000 18.25 18.25 $10,000 17.65 17.65 $15,000 16.85 16.85 $20,000 16.10 16.10 $25,000 15.50 15.50 $30,000 15.00 15.00 $40,000 14.25 14.25 $50,000 13.45 13.45 COLOR 225.00 225.00 Positions guarantees, minimum 4� ad 25% surchage Issaquah Per inch $25.88

National/Agency 15% Commissionable Standing Display Ad $19.00 4 consecutive issues 501(c) Non-profit; $18.00 $18.00 Churches

SnoValley Display Per inch

Newcastle Display Per inch

19.00 16.75 16.25 15.75 15.25 14.65 14.00 13.50 13.00 12.50 12.00 11.50 225.00

15.00 13.75 13.00

225.00

Classifieds Per inch 22.00 17.25 15.25 14.60 14.00 13.00 12.50 12.00 11.50 11.00 10.60 10.25 225.00

Sammamish Per inch $25.88

SnoValley Per inch $22.36

Newcastle News Per inch $17.65

$19.00

$16.00

$13.75

$15.00

$13.50

Pick-up from Issaquah Press into Sammamish Review $18.00 per inch; into SnoValley Star $15.00


Circulation & Demographics

2014

Kirkland Redmond

Bellevue

Sammamish 98074 Sammamish 98075

Issaquah 98029 Newcastle 98056

Fall City

Snoqualmie 98065

North Bend 98045

Issaquah 98027 Renton

Issaquah Sammamish SnoValley Newcastle Press Review Star News 98027 S. Issaquah 7,654 0 98029 N. Issaquah 5,763 60 98075 S. Sammamish 840 5,685 98074 N. Sammamish 72 9,040 98024-50 Fall City/Preston 39 98065 Snoqualmie 15 4,954 98045 North Bend 32 6,270 5,298 98055-59 Renton/Newcastle 98 98002-09 Bellevue 140 Other Miscellaneous 47 60 30 Total

14,700 14,765 11,254 5,158

Census Bureau Demographics Sammamish Issaquah North Bend Snoqualmie King County Population 2011 46,700 31,037 5,947 10,884 1,969,722 Persons under age 18: 32.2% 23.7% 26.8% 35% 21.2% Persons under age 5: 7% 8.4% 7.2% 12.2% 6.2% White: 74.7% 74.7% 90.7% 83.3% 71.9% Asian: 19.3% 17.5% 1.6% 9.3% 15% Other: 6% 7.8% 7.7% 7.4% 13.1% College degree or higher: 69.6% 60.5% 41% 56.2% 45.2% Home ownership rate: 88.9% 65.2% 64.5% 81% 59.9% Median value of home: $602,200 $447,700 $440,500 $468,400 $407,700 Median HH income 06-10 $135,432 $ 87,038 $ 85,511 $120,714 $ 68,065


Home Services & Deadlines

2014

DEADLINES The Issaquah Press

Sammamish Review

SnoValley Star

Proof ad copy

Friday, 1 p.m.

Thursday, 3 p.m.

Friday, 5 p.m.

Reservation/ non-proof copy

Monday, 11 a.m.

Thursday, 3 p.m.

Monday, 3 p.m.

Camera Ready

Monday, 3 p.m.

Monday, 11 a.m.

Monday, 5 p.m.

Classified Ads

Monday, 3 p.m.

Monday, noon

Tuesday, 11 a.m.

- Early deadlines may apply on holidays -

Home Services: Advertise in all 3 papers

Reach local homeowners who need your services

Home Services Directory Publication Reach 14,700 Homes

Weekly Rates*

$40 per inch 40,000 homes

4-11 weeks

12+ weeks

$18.75

$17.50

$18.75

$17.50

$16.00

$15.00

$13.50/month

* Weeks must be consecutive

Reach 14,700 Homes

Reach 11,000 Homes

Reach 5,500 Homes

1x2” $37.50/wk 1x1” $18.75/wk (1.65”x 1”)

(1.65”x 2”)

2x2” $75/wk (3.43”x 2”)


Special Sections

Calendar

2014

Issaquah Living Resident Guide

Feb. 26

Who’s Who Business Yearbook

August 6

Sammamish Scene

April 9

Back to School

August 20

Spring Home Tour

April 23

Newcastle Days Program

August 27

Spring Home & Garden Show

May 7

Salmon Days ‘Ohfishal’ Program

October 1

Map/Business Directory

May 21

Fall Home Tour

October 8

Gateway to the Cascades

May 28

Parents’ Guide

Nov. 5

Issaquah Living Visitor Guide

June 25

Lifestyles of the 50+

July 23

Free Time! Recreation Guide March 5, June 4, Sept. 10, Dec. 3

January

2014

February 2014

March

2014

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28

April

2014

May

2014

June

2014

July

2014

August

2014

September 2014

October

2014

November 2014

December 2014

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31


Preprints

2014

Kirkland Redmond

Bellevue

Sammamish 98074 Sammamish 98075

Issaquah 98029 Newcastle 98059

Fall City

Snoqualmie 98065

North Bend 98045

Issaquah 98027 Renton

Preprint zones Issaquah Press publishes every Wednesday – mostly carriers Zip 98027 6,875 Zip 98029 5,300 Zip 98075 650 - (or 5,500 when delivered w/Samm Review) Total circulation 14,782 - includes mailed copies, misc. zips, newsstands Sammamish Review publishes every Wednesday – mail + carrier Zip 98075 5,500 - carrier delivered Zip 98074 8,863 - mailed Total circulation 14,763 - includes newsstands SnoValley Star published every Thursday – 100% mail Zip 98065/Snoqualmie 5,193 Zip 98045/North Bend 6,175 Total circulation 11,588 - includes newsstands Newcastle News published monthly, first Friday – 100% mail Total circulation 5,154 - includes newsstands Add $25 per newspaper when ordering less than full circulation.

Preprint Inserts

Press: 4-24 tab Review: 4-12 tab

Cost per 1000 Issaquah Sammamish Single Preprint Specifications Contracts: Press and Snovalley Sheet • One advertiser per insert unless approved by publisher

• Inserts with bulk mail permits not acceptable for paid circulation OPEN 66.00 66.00 56.00 5,000 pieces $2,000 66.00 66.00 56.00 •• Minimum 2% spoilage required for all inserts $4,000 66.00 66.00 56.00 • Issaquah Press: Rates apply up to 24 page tab add $5 per thousand 28-32 pages; add $7.50 per thousand $6,000 66.00 66.00 56.00 36-48 pages $8,000 66.00 66.00 56.00 • Sammamish Review and SnoValley Star: rates apply up to 8 $10,000 46.00 56.00 46.00 page tab. Add $10/M for 12-20 tab pages; add $15/M for 24-32 tab pages $15,000 46.00 56.00 • $50 version charge for partial routes • .007” minimum thickness; 11”x10.5” maximum size; 5.75” x 4.5” $20,000 38.00 56.00 (5,000 minimum; minimum size add $50 partial $25,000 38.00 56.00 • Inserts must be prepaid until credit is established with Issaquah insert fee) Press,Inc. $30,000 38.00 56.00 • Skid packed inserts please. Avoid tied bundles $40,000 38.00 56.00 • Inserts must be delivered by Friday prior to publication to Rotary Offset Press, 6600 South 231st, Kent, WA 98032, ph: 253-813-9900 $50,000 38.00 56.00


Magazines

SPRING

WINTER Issaquah Living Residential Guide

Feb. 26

April 9

Gateway to Cascades

May 28

Visitor Guide

FALL

Issaquah Living

June 25

Newcastle Days

Aug. 29

Festival Program

Sammamish Scene Residential Guide

SUMMER Visitor Guide

2014

Salmon Days Festival ‘Ohfishal’ Program

Oct. 1

3rd place

2nd place

3rd place

2011 SUMMER LIVING

2011 SALMON DAYS

GATEWAY TO CASCADES

Tourism/Community Guide Special Sections

Special Events/Festivals Special Sections

Tourism/Community Guide Special Sections

2012 WNPA CONTEST

2012 WNPA CONTEST

2012 WNPA CONTEST

FULL PAGE 7”x9.5”

HALF PAGE 7”x4.625”

1/3 PAGE 4.625”x4.625”

1/6 PAGE 2.25” x4.625”

Sizes for Magazines. (Gateway to The Cascades, Winter Living, Summer Living, Newcastle Days, Salmon Days, Sammamish Scene)


2014

Short Tabs

Lifestyles of 50+ Full page 2/3 page 1/2 page 1/3 page 1/4 page 1/6 page Add color

$1,850 $1,450 $1,100 $750 $555 $375 $150

Parents Guide Full page $1230 Half page $690 Third page $470 Quarter page $375 Open rate $25 per inch Add color $100

July 23

FULL PAGE 10”x10” 2/3 PAGE 10”x7”

Nov. 5

Contract discount $1040 $585 $400 $320 $21.25 per inch

1/2 PAGE (V) 5”x10” 1/2 PAGE (H) 10”x5”

1/3 PAGE V 3.43”x 10”

1/3 PAGE H 10”x1.75”

1/4 PAGE 5”x5”

1/6 PAGE 3.43”x 5”

Sizes for Short Tabs. (Lifestyles of 50+ and Parents Guide)


2014

FreeTime!

Recreation Guide

FreeTime! Recreation Guide published quarterly

SPRING

SUMMER

March 5

June 4

FALL

WINTER

Sept. 10

SAVE

25% when you advertise in all 4 guides!

Dec. 3

3x 15%

3x 10%

1x

SAVINGS

4x 25%

FULL PAGE

$900

$1020

$1080

$1200

1/2 PAGE

$487

$552

$585

$650

1/4 PAGE

$285

$323

$342

$380

1/8 PAGE

$165

$187

$198

$220

Add full color $150 per issue FULL PAGE 7”x9.5”

1/8 PAGE 3.4”x2.4”

HALF PAGE Horizontal 7”x4.7”

1/4 PAGE Vertical 7”x2.4” 1/2 PAGE Vertical 3.4”x9.5”

1/4 PAGE Horizontal 3.4”x4.7”

Sizes for Freetime. (Spring, Summer, Fall and Winter)


Events

Health Fair

Feb. 5

Vendor

$420

Spring Home & Garden Show

May 7

Vendor

$650

Home Tour

Oct. 8

includes booth space and 1/4-page color ad Reach 30,000 households and 1000’s of visitors

includes booth space and 1/4-page color ad Reach 30,000 households and 1000’s of visitors

Full page 2/3 page 1/2 page 1/3 page 1/4 page 1/6 page

$1,850 $1,450 $1,100 $750 $555 $375

2014


Business Notebook

2014

Here's your chance to tell our readers about your business! Business Notebook is your opportunity to have a free article with a paid full color ad.

RATES:

The Issaquah Press

5.2" x 4" ad plus 380 word article with 1 photo $485 10.54" x 4" ad plus 625 word article with 2 photos $920

Sammamish Review

5.2" x 4" ad plus 380 word article with 1 photo $485 10.54" x 4" ad plus 625 word article with 2 photos $920

SnoValley Star

5.2" x 4" ad plus 380 word article with 1 photo $445 10.54" x 4" ad plus 625 word article with 2 photos $810

Newcastle News

5.2" x 4" ad plus 380 word article with 1 photo $400 10.54" x 4" ad plus 625 word article with 2 photos $750

Publishes last week of every month. Limit to 8 advertisers per month. Choose any or all 4 newspapers. Limit one article per paper within a 12 month period.

YOUR ARTICLE COPY AND PHOTO ARE DUE 10 DAYS PRIOR TO THE PUBLICATION DATE. Let us know if you need help writing your article

Call to reserve your space today! 425.392.6434

5.2”X4”

10.54”X4”


Wheel & Motor

2014

Publishes once monthly, with editorial support

Issaquah

Sammamish

SnoValley Star

All ads include color 2x4 or larger: 30% discount 6x annually • 60% discount 12x annually

3x6.5

2X6

1X8

3.43”x6”

2X4 3.43”x4”

1.65” x8”

5.2”x6.5”

3X4 5.2”x4”


Dining Guide

2014

Issaquah Sammamish SnoValley Star $19.75 per inch $19.75 per inch $16.50 per inch Pick-up From Issaquah Press into Sammamish Review $18.00 per inch/into SnoValley Star $15.00

FREE COLOR with 12x commitment! (once per month)

3x6.5

2X6

1X8

3.43”x6”

2X4

1.65” x8”

5.2”x6.5”

3X4 5.2”x4”

3.43”x4”

Popular sizes for Dining Guide and other Theme pages (The Issaquah Press, Sammamish Review and SnoValley Star)


ONLINE SIZES

WEB 65,572 VISITS 48,671 UNIQUE VISITORS ISSAQUAHPRESS .COM

Run of Site Top Banner

Run of Site Rectangle

Home Page Skyscraper

Home Page Top Banner

Home Page Rectangle

1st place IssaquahPress.com BEST USE OF SOCIAL MEDIA 2012 WNPA CONTEST


ONLINE SIZES

WEB

ONLINE AD SIZES Cost per month:

Home Page

Run of Site

Anchored (obits/classifieds)

IssaquahPress.com

$185

$110

$110

SammamishReview.com $160

$95

$95

SnoValleyStar.com

$125

$75

$75

Newcastle-News.com

$125

$75

$75

SAVE

$25/month when you buy a second site

TOP BANNER AD 728x90 pixels

SIZING & RATES Promoting your business on any of our 4 websites allows readers to instantly interact with your advertisement by clicking through to your website’s home page,a key deal, or virtually any other place on the web.

RECTANGLE 300x250 pixels

2012

3rd place BEST ONLINE AD WNPA CONTEST

Furthermore, we’ll keep track of your results so that you can see your success first hand. SKYSCRAPER 160X600 pixels


Awards

Award Winning Journalism & Ad Design brings high readership to advertisers The Issaquah Press 2013 First Place - General Excellence (WNPA) 2012 First Place - Best us of Social Media (WNPA) 2011 First Place - General Excellence (WNPA) 2011 News Writer of the Year (WNPA) 2010 Best Non-Daily in 5-state region (SPJ) 2010 First Place - Community Service (WNPA) 2010 First Place - Investigative Reporting (WNPA) Sammamish Review 2012 Second Place - General Excellence (WNPA) 2011 Third Place - General Excellence (WNPA) 2010 Third Place - General Excellence (WNPA) 2010 Third Place - Best Non-Daily in 5-state region (SPJ) 2010 News Writer of the Year (WNPA) 2009 First Place - General Excellence (WNPA) SnoValley Star 2013 First Place - Community Service (WNPA) 2012 Second Place - General Excellence (WNPA) 2010 Feature Writer of the Year (WNPA)

2014

1st place THE ISSAQUAH PRESS GENERAL EXCELLENCE Group IV 2013 WNPA CONTEST

1st place

SNOVALLEY STAR COMMUNITY SERVICE 2013 WNPA CONTEST

1st place LEST WE FORGET Special Sections 2013 WNPA CONTEST

1st place MERRY CHRISTMAS ISSAQUAH Community Service Advertising 2013 WNPA CONTEST

2nd place 2012 SALMON DAYS Special Sections 2013 WNPA CONTEST

2nd place MARIANA Color Small Ad 2013 WNPA CONTEST

3rd place MO’S BBQ Color Small Ad 2013 WNPA CONTEST


2014 media kit