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BIG ALCOHOL Global Operations Putting Profits Over Human Rights


BIG ALCOHOL Global Operations Putting Profits Over Human Rights This presentation … is no presentation -  -  -  -  - 

Alcohol harm Who is the global alcohol industry? How do they operate: Examples from around the globe How do we work: Heart driven Conversation


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Global alcohol harm -  -  -  - 

Democracy Health and well-being Society and social fabric Economy


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Anything missing‌?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Alcohol harms Democracy -  -  -  -  - 

Participation Meaning of life: Life Set Free Democratic institutions Aggressive Big Alcohol lobbying The media: Big Alcohol Buying Bias in


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Alcohol harms Democracy -  -  -  -  - 

Participation Meaning of life: Life Set Free Democratic institutions Aggressive Big Alcohol lobbying The media: Big Alcohol Buying Bias in


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Anything missing‌?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Alcohol harms Health and well-being -  -  -  -  - 

60 diseases and conditions NCDs: cancer, heart, diabetes, lung Addiction Mental health and well-being Brain development


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Anything missing‌?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Alcohol harms Society and social fabric -  -  -  - 

Costs of social harm in EU: €156 billion All harm caused to others than the user herself: CoA, Road traffic, GBV, HIV/ Aids Illogical advantages and flouting of social norms Environmental sustainability


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Alcohol harms Society and social fabric -  -  -  - 

Costs of social harm in EU: €156 billion All harm caused to others than the user herself: CoA, Road traffic, GBV, HIV/ Aids Illogical advantages and flouting of social norms Environmental sustainability


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Anything missing‌?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Alcohol harms the Economy -  -  -  -  - 

Absenteeism Presenteeism SMEs Loss of productivity in Economy DALYs: loss of human capital


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Anything missing‌?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Ready to look at pure evil‌?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Who is the global alcohol industry?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Who is the global alcohol industry? -  -  -  - 

Alcohol producers Alcohol retailers Alcohol marketing industry Front groups/ social aspects organisations (z.B. ICAP)


Who is Big Alcohol? Jacob's Creek Australia

Mumm champagne

The Glenlivet 25 year old whiskey

Chives Regal 18 year old

Foster's

Beefeater gin

Foster's Group Victoria, Australia Wine, beer, licquor, alcohol-free beverages

Liquor World's 2nd biggest 2008 takeover Vin&Sprit

Wine World's 4th biggest wine producer

Pernod Ricard Paris '75 when two wine producers merged 2005 takeover of Allied Domecq Multinational corporation that still tries to appear as family business

Jameson whiskey Malibu Ballentine's 21 year old whiskey

Kahlua coffee liquor

Bombay Saphire gin

Dewar's Scottish whiskey

Martini

Sauza tequila Courvoisier konjak

Wine And Ready-To-Drinks (RTDs)

Grey Goose vodka (France)

Pilsner Urquell

Wine Representing 60 countries

Havana club rum

Wyborowa vodka

Havana Club rum (only for American market)

Castle

Liquor

Beer Owning Australia's biggest beer brand

Absolut vodka

Martell XO konjak

Miller

Bacardi Biggest alcohol company in the world not in the Stock market Represented in 100 markets with together 200 brands

Bavaria

SABMiller 2002 South African Breweries bought American Miller Brewing Company London Johannesburg Milwaukee, Wisconsin Close cooperation with Molson Coors in USA owning more than 200 brands

Jim Beam bourbon whiskey

Liquor World's 4th biggest liquor producer

Beam Global Spirits & Wine Integrated in corporation Fortune Brands Deerfield, Illinois, USA 80 brands in 160 countries

Tanqueray gin

Cuervo tequila Baileys liquor Johnny Walker Whiskey Liquor Diageo is world leader in terms of "premium spirits" with 9 of the world's 20 biggest liquor brands

Harbin Brewery Group Ltd. China's 4th biggest brewery corporation

Grupo Modelo Mexico's biggest brewery corporation

Brahma

Anheuser-Busch InBev 2004 Belgian Interbrew and Brazilian Ambev form InBev 2008 InBev buys Anheuser-Busch The world's biggest brewery corporation 14% part of the global market

Leffe

THE GLOBAL ALCOHOL INDUSTRY

Mรถet Hennessey

Captain Morgan rum

Diageo London '97 when Grand Metropolitan and Guinness merged "global priority brands"

Smirnoff vodka Beer (Guinness) Ca. 20% of net sales

Wine (biggest brand?) Ca. 6% of net sales

Guinness

Stella Artois Tsingtao Chinese brewery corporation

Beck's

Bud Light

Anheuser-Busch Inc USA biggest brewery corporation 50% of beer market

Constellation Brands Fairport, New York World's biggest wine corporation Biggest supplier of all categories of Alcohol in US market Including beer, liquor: 250 brands, sold in 150 countries

Liquor In 2008: 29% of net sales When in 2005 takeover of Shaw Wallace it became World's 3rd biggest liquor producers UNITED SPIRITS

J&B whiskey

Bagpiper whiskey

Indian Made Foreign Liquors

Compania Cervecerias Unidas Argentina

E&J Gallo Sonoma, California Family business founded 1933 Wine: import from Australia and Italy Retail in more than 90 countries

World's 2 most sold beer brands

Budweiser

Tuborg

Pripps

Carlsberg Main product beer But also water, lemonade Main markets: Europe and Asia

Owner with Carlsberg of Scottish & Newcastle

Heineken Beer corporation to be found in the most places in the world Activities in 170 countries, owning ca. 115 breweries in 65 countries Europe: 50% of sales

Tetley's Ringnes

McDowell's

Director's Special

Shareholder interest in india's United Breweries

Baltika

Falcon

White & Mackay Scottish whiskey

UB Group India United Breweries started 1915 World's 3rd biggest alcohol company Owner of pharma production, agricultural products, Media, international trade, airline

Cruz Camp

Beer In 2008: 8% of net sales India's biggest beer company Represented in 52 countries

Vladivar vodka

Kingfisher beer Amstel

Heineken


Who is Big Alcohol?


Who is Big Alcohol?


Who is Big Alcohol?


Who is Big Alcohol?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights How Big Alcohol operates - 

United Nations

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South America

- 

West and East Africa

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South Africa

- 

Pacific region

-  - 

Trans-Atlantic Trade

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Corporate Social Responsibility (CSR)

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International Center for Alcohol Policy (ICAP)

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7 Myths


BIG ALCOHOL Global Operations Putting Profits Over Human Rights United Nations

Every Woman Every Child Campaign -  Innovation Working group Women and Children health -  Scott Ratzan, ABInBev, Co-Chair


BIG ALCOHOL Wenn Profit Ăœber Menschenrechten Steht


BIG ALCOHOL Global Operations Putting Profits Over Human Rights United Nations

Every Woman Every Child Campaign

-  Conflict of interest -  Why is ABInBev in this group? -  What would you tell Ban Ki-moon about this issue?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights South America -  Kuba, doing the dirty work for Big Alcohol -  Brazil, where Fifa does the dirty work for Big Alcohol


BIG ALCOHOL Global Operations Putting Profits Over Human Rights South America Kuba, doing the dirty work for Big Alcohol -  WHO Global Alcohol Strategy -  Global Action Plan on NCDs


BIG ALCOHOL Global Operations Putting Profits Over Human Rights South America Brazil, where Fifa does the dirty work for Big Alcohol -  World Cup 2014 -  Confederations Cup 2013


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Free Trade to undermine alcohol policy regulations -  Transatlantic Trade and Investment Package (TTIP) -  Trans Pacific Partnership(TPP) -  “Free Trade Zone on Steroids” -  Bilateral free trade negotiations


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Free Trade to undermine alcohol policy regulations -  Transatlantic Trade and Investment Package (TTIP) -  Trans Pacific Partnership(TPP) -  “Free Trade Zone on Steroids” -  Bilateral free trade negotiations


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Free Trade to undermine alcohol policy regulations -  Transatlantic Trade and Investment Package (TTIP) -  Trans Pacific Partnership(TPP) -  “Free Trade Zone on Steroids” -  Bilateral free trade negotiations


BIG ALCOHOL Wenn Profit Ăœber Menschenrechten Steht


BIG ALCOHOL Global Operations Putting Profits Over Human Rights


BIG ALCOHOL Global Operations Putting Profits Over Human Rights


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Free Trade to undermine alcohol policy regulations Role of European Commission -  Pressure -  Pro-business -  Lack of transperency


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Free Trade to undermine alcohol policy regulations


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Free Trade to undermine alcohol policy regulations Example Thailand -  Pressure -  Pro-business -  Lack of transperency


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Free Trade to undermine alcohol policy regulations Example Thailand -  Pressure -  Pro-business -  Lack of transperency


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Free Trade to undermine democracy

You are EU citizen -  Is the Commissioner independent? -  How should the EU treat other societies? -  What would you tell Commission President Barroso about this issue?


BIG ALCOHOL Wenn Profit Ăœber Menschenrechten Steht


BIG ALCOHOL Global Operations Putting Profits Over Human Rights CSR and Social Aspects Organisations Frankenstein with a rose in the mouth -  Big Alcohol in Africa -  ICAP -  Is CSR good for the world?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights CSR and Social Aspects Organisations Frankenstein with a rose in the mouth -  Big Alcohol in Africa -  ICAP -  Is CSR good for the world?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights CSR and Social Aspects Organisations

CSR is about creating an image -  To be able to continue with business as usual…


BIG ALCOHOL Global Operations Putting Profits Over Human Rights World Café

-  3 groups -  3 coffee tables -  3 topics and results


BIG ALCOHOL Global Operations Putting Profits Over Human Rights World Café 3 groups, 3 topics, 3 results -  Message Ban-ki Moon -  Message European Commission -  Video versus Big Alcohol -  One task for all: Why do we care (values)?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights 7 Myths - 

”Alcohol use is normal, healthy and responsible…”

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”Alcohol harm is caused by a minor group of alcohol addicts who cannot handle alcohol…”

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”Normal, adult non-drinkers do in fact not exist…”

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”Ignore the fact that alcohol is a harmful, addictive substance…”


BIG ALCOHOL Global Operations Putting Profits Over Human Rights 7 Myths - 

”Alcohol problems can only be solved if all stakeholders work together…”

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”Alcohol marketing is not harmful…”

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”Education on responsible alcohol use is the best way to protect society from alcohol harm…”


BIG ALCOHOL Global Operations Putting Profits Over Human Rights


BIG ALCOHOL Global Operations Putting Profits Over Human Rights This presentation … is no presentation -  -  -  - 

Who is the global alcohol industry? How do they operate: Examples from around the globe How do we work: Heart driven Conversation


BIG ALCOHOL Global Operations Putting Profits Over Human Rights How we work … #HeartDriven -  -  -  -  -  - 

Busting myths Address conflicts of interest Link up Big Tobacco and Big Alcohol Educate and empower other NGOs Inform governments: supply evidence and arguments Mobilize IOGT members globally


HEART DRIVEN

IOGT Life set free

GENERALIST

ICAP Life captured

SPECIALIST

MONEY DRIVEN


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Busting myths -  Pro evidence based policies -  Actively change alcohol culture and alcohol norm -  What are the real effects of alcohol?


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Chill Make

out

Relax

Glamour

Sex Appeal Social status

Friends Health Victory Romance Success Dance Performance Adventure Craziness


BIG ALCOHOL Global Operations Putting Profits Over Human Rights Mobilize IOGT members … #HeartDriven -  -  - 

Collect examples on tactics of Big Alcohol Credibility beats money A global movement: global - local


BIG ALCOHOL Global Operations Putting Profits Over Human Rights


BIG ALCOHOL Global Operations Putting Profits Over Human Rights


BIG ALCOHOL Global Operations Putting Profits Over Human Rights


BIG ALCOHOL Global Operations Putting Profits Over Human Rights

Thank you very much! Maik Dünnbier LIFE SET FREE maik.duennbier@iogt.org www.iogt.org      

Big Alcohol Global operations putting profit over human rights  

- Conflict of interest - Tactics like Big Tobacco - Profit over science - Targeting vulnerable groups - Self-regulation does not work It off...

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