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RETAIL
A variety of wall finishes are used
allocation of space these areas have tailored brand messaging and additional items on display, demonstrating the breadth of range and finishes available. At the heart of the store is a feature 3x3 panel video wall and interactive table to engage customers. With an opportunity to navigate through the wider range and options available, the customer can transfer information from the interactive screen to the large scale video wall, with a single hand swipe. Following positive results from independent customer research, the store has continued to thrive through increased retail performance. Visit: www.dfs.co.uk
A bedroom section was introduced
Sleep imagery promotes sofabeds
New merchandising principles are apparent
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Interiors Monthly September 2017
New wave of shops ‘Technology has a major influence on all aspects of our lives today and will continue to play a large part in shaping the way in which we will shop in the future. The future of retail and the path that retailers will follow is very much in line with the way in which technology develops,’ says Sarah Hanley, je+1 associate designer. ‘Retailers will continue to embrace new advances and capabilities to enhance not only their business operations but the overall experience they offer to customers. Those who don’t will find themselves falling behind both their existing competitors and the new breed of entrepreneurial retailers who are infiltrating the market with new waves of thinking and approaches. ‘All of which will continue to entice customers who are seeking and discovering better, quicker, easier and more exciting shopping experiences.‘ Visit: www.jeplus1.com