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Klaas Kuitenbrouwer

Klaas Kuitenbrouwer - interactive projects www.mediamatic.net www.architectureofinteraction.net www.oorbeek.net

ENTP - Stipo 21 - 04 2006


Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Prerequisites for thriving online communities Part 1 - Conceptually • Content: object-related sociality. Clear benefits. • Possibilities for interaction: an interesting form of freedom. Part 2 - Practically • Development scenario’s. • Proper facilities: available tools • Examples • ENTP site

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Part 1 - Conceptual Object-related sociality Karen Knorr Cetina - Jyri Engestrom: • J.E.:think about objects as the reason why people are in contact with each other online. • J.E.: Good services (=well designed CoP’s) allow people to create objects that add value to the environment, and to the lives / practices of those that share in that environment. These are clear benefits. • Functioning services are those services that make these objects tangible, concrete: (online) exchange on experiences is generally more effective than exchange on abstractions. • Meaningful shared objects induce CoP participants to create new meaningful shared objects.

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

An interesting form of freedom 1 • Gamerules: limits that allow for and stimulate creativity. Example: Dogma. CoP example: www.slashdot.org

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

An interesting form of freedom 2 • A strict topic can have a loose form; a loose topic needs a strict form. CoP example 2:www.oneminutesjr.org

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Part 2 - Practical Development scenario’s • Who do you want to reach? How are you going to reach them? Research into needs of potential participants! • Combine the strengths of different media to reach people. Printed newsletters? Local radio? Local tv? Other online channels used by target groups? • Charter: -> anonymity? -> moderation? -> rights distribution? -> eligible topics? ->After that: thriving communities develop bottom-up, not topdown. Creativity requires play, play is always voluntary.

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Exercise 1 20 minutes 1) In duo’s or trio’s. Name 10 concrete, potential ‘shared objects’, that you would like to learn about from other New Towns, or that you feel other New Towns might like to learn about from you. Think of interesting study cases from: architecture, urban planning, social development, new (cultural) programmes, policy measures (horeca times , tax measures). Succesful cases as well as unsuccesful ones. 2) Collection of ideas: discussion. 3) What kind of people may have interesting contributions to these potential shared objects? -> If you think they should not all contribute to your online community, why is that?

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Development scenario’s 2 • Think and implement ideas about the atmosphere of the online environment and the character of the content. How should the site look and feel? What are interesting questions to discuss? What aren’t? • The start is the most crucial phase. Needs moderation and active guidance. Who begins with which action? Who sets the tone? • What (media)forms could your rich social objects have? (What forms invite the users to create their own new social objects?) -> Content scenario’s should be flexible: user input is the most important! Tip: use relevant news stories, movies, TV shows or other media items as start-up ‘shared objects’. • What tools will you offer to do facilitate the creation and sharing of objects? -> Scaling- and technical scenario’s obviously need implementors (= time and/or money)

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Tools and means • Tagging allows uses to add value to shared objects. Tagging makes identities of shared objects liquid. • Fora, threads. Discussion that can be followed later. • Chatboxes: realtime. • Email list: discussions without central file sharing location. • Content management systems: easy acces and uploading possibilities for members • Virtual office: file sharing. http:virtualoffice.com • Friend-of-a-friend (FOAF) system to add trustworhty members, also for rights management)

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Tools and means • Tagging allows uses to add value to shared objects. Tagging makes identities of shared objects liquid. • Friend-of-a-friend (FOAF) system to add trustworhty members, also for rights management. • www.flickr.com : online image sharing with tagging service

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Tools and means • Tagging allows uses to add value to shared objects. Tagging makes identities of shared objects liquid. • www.del.icio.us : social tagging, on any (online) subject: knowledge sharing.

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Examples of succesful knowledge-sharing online communities and practices 1 • www.bidnetwork.org : matching and sharing information

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Examples of succesful knowledge-sharing online communities and practices 2.1 • www.cyburbia.org : worldwide online urban planning community

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Examples of succesful knowledge-sharing online communities and practices 2.2 • www.cyburbia.org : worldwide online urban planning community

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Examples of succesful knowledge-sharing online communities and practices 3.1 • wwwdgroupsorg : environment to start CoP’s on sustainable business issues.

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Examples of succesful knowledge-sharing online communities and practices 3.2 • wwwdgroupsorg : environment to start CoP’s on sustainable business issues.

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

The ENTP website

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Exercise 2 Development scenario for the ENTP site • Who do you want to reach? How are you going to reach them? • Combine the strengths of different media (to reach people) printed newsletters, local radio? local tv? Other online channels used by target groups? • Charter -> anonymity? -> moderation? -> rights distribtution? -> eligible topics? • Think and implement ideas about the atmosphere of the online environment and the character of the content. How should the site feel? What are interesting questions to discuss? What aren’t?

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Klaas Kuitenbrouwer

ENTP - Stipo 21 - 04 2006

Exercise 2 Development scenario for the ENTP site • Who begins with which action? Who sets the tone? • How to create rich social objects, that invite the users to create their own new social objects? • What tools will you offer to facilitate the creation and sharing of objects?

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04_mediamaticppt  

www.mediamatic.net www.architectureofinteraction.net www.oorbeek.net -interactive projects ENTP -Stipo 21 -04 2006 Klaas Kuitenbrouwer Prere...

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