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Christine Skiffington Appointed AVP
We are pleased to announce that Christine Skiffington has been promoted to AVP, Marketing & Communications. Christine has been part of our Inspira family since 2017 and has continued to provide both expertise and creativity to our marketing and communications throughout the network. Christine was a driving force behind the implementation of online scheduling at Inspira, and has continually worked to improve our marketing efforts, particularly in the digital realm. She is deeply connected to the Operational Advantage Digital First Initiatives within the Patient Centric domain, serves on several committees, and is Chair of CRM Shared Governance and the Millennial Advisory Committee. In her role as AVP, Christine will continue to work alongside the leadership team to develop and lead strategic marketing and communications initiatives, with a view to implement plans that encourage long-term growth and innovation, and that align with Inspira’s mission, vision and values. She will also continue to serve as Inspira’s Public Information Officer. Congratulations to Christine on this well-deserved promotion!