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NIKE

http://vimeo.com/23078693


Coin

Run 01.09.2011 six golden coins will be dropped around the world. If you get hold of one, you’ve got one hour. One hour to make it count. And run your heart out. Because when your 60 minutes is up, you have to wait a whole year for a second chance. Wouldn’t it be hard to pass away the opportunity to win a lifetime sponsorship from Nike Run? Or 500 000$?

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The ten best runs with each Nike coin win a pair of slick Nike shoes of your choice. The best run combined from all the coins around the globe wins a lifetime sponsorship from Nike Run or 100 000$. You are within 50 meters of the coin! Pick it up

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Time left The gold coin is close!

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Coin Cape Town

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Name

Distance

Country

Date of Run

Peter Pan

14237 m

France

15.06.2012

Thomas Eltvik

14121 m

Norway

04.02.2012

Torstein Skogedal

13098 m

Norway

23.03.2012

Simen Larsen

12234 m

Norway

27.02.2012

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Søliaki er en kronisk tarmsykdom som kjennetegnes ved redusert allmenntilstand og veldig varierende fordøyelsessytem. Målet for oppgaven var å øke kjennskap til sykdommen og få flere menn til å besøke legen sin for mulig diagnose. Idé: Menn er stolte, og kvier seg for å dele sine problemer. Men ikke med hverandre. Bare med damer. Derfor laget vi en hemmelig kampanje, der kun menn får se hva innholdet er.


Ă˜lbrikker som hinter om at det skjer noe pĂĽ toalettet.


Gulvreklame


Reklame utenfor og inne p책 herretoaletter.


Last ned applikasjonen


Appen vil sjekke om du faktisk er mann via din Facebook eller Google+ konto.

12:34 PM

G’day men of

Australia!

Since this is our secret, we just have to verify your gender. So if you don’t mind, please verify the app with your Facebook or Google+ We won’t spam you. Promise!

Verify

12:34 PM

12:34 PM

We’d like to talk about your shit. Yes, really. 80 000 Australian men suffer from Coeliac disease without knowing, and although stomach issues are common, we tend to not speak of it. Especially not to our women. This app analyses your faeces and general health, and will tell you if you should see a doctor or not. Perform analysis for every bowel movement for seven days. And one more thing: Females are 75% better than us at swallowing. Their pride. We can’t have that, can we?

Test


Testen består av enkle spørsmål om hvordan din fordøyelse og generelle helse. Resten er et analyseverktøy der du analyserer alle avføringer i en uke

12:34 PM

Are you familiar with coeliac disease in your family?

Do you feel gassy? YES

How is the consistence of your faeces?

NO Rarly

Do you suffer with tiredness?

YES

NO

Do you often experience dizziness?

YES

NO

YES

NO

Do you experience digestion/stomach problems on a regular basis?

12:34 PM

12:34 PM

Very often

Firm

Very loose

How is the colour of your faeces?

Dark

Very pale

How often do you need to use the bathroom?

Seldom

Very frequently

Submit

DO NOT

self-diagnose


Testen vil gi en indikasjon på om du kan ha søliaki eller om helsen din er som den skal.

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12:34 PM

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75-100 0-25

25-50

Your system seems to be working perfectly well. Should you encounter any problems in the future, we recommend that you take the test again.

Your digestion seems to be normal. For a more accurate and precise analysis, we recommend you take the test again in a week or two.

You’ve been disciplined with the tests this week. Therefore we’d like to give you a little reward. Proceed to Share to collect.

DO NOT

self-diagnose

You’ve been disciplined with the tests this week. Therefore we’d like to give you a little reward. Proceed to Share to collect.

DO NOT

self-diagnose

Your system seems to be quite off. We advise that you take test again or visit one of our recommended coeliac disease doctors. List of specialists in (i). Stick to your ordinary diet before seeing a doctor. You might want to join Coeliac Australia. Read more about CA in information. Also, we think you’ve been disciplined with the tests this week. Therefore we’d like to give you a little reward. Proceed to share to collect.

Doctor’s

DO NOT

self-diagnose


Du vil også få mulighet til å dele at du er “in on the secret”, se historikk og finne informasjon om søliaki og Coeliac Australia

12:34 PM

12:34 PM

Share!

12:34 PM

October

Tip three of your friends about this app and you’ll receive 20% discount on three selected male products at supermarkeds. Coeliac

And since this app’s a man’s thing only, we thought it’d be amusing if you teased the females a bit. Share on social media, and the app will generate “I’m in on the secret” as a simple one-time-only post. M 03

Test

History

Share

Coeliac

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History

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Su 09

Coeliac

Test

History

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Coeliac

I tillegg til et delesystem der du kan tipse tre venner om applikasjonen og motta tre rabatter på herreprodukter på Australias største dagligvarebutikk


12:34 PM

12:34 PM

Coeliac Disease

Joining Coeliac Australia

In people with Coeliac disease the immune system reacts abnormally to gluten (a product found in wheat, rye, barley and oats), causing small bowel damage.

These are some of the benefits you’ll receive if you join CA. To purchase a membership, please visit our website

A number of serious health consequences can result if the condition is not diagnosed and treated properly.

History

Share

www.coeliac.org.au

• Ingredient List Booklet - classifies over 800 individual ingredients

Coeliac

• Doctor #1

Contact

• Doctor #2

Contact

• Doctor #3

Contact

• Doctor #4

Contact

• Coeliac Australia Handbook - all you need to know about managing your gluten free lifestyle • Coeliac Australia Recipe Book - over 140 pages of recipes & tips

Coeliac disease affects approximately 1 in 100 Australians, however 75% remain undiagnosed.

Test

12:34 PM

Test

History

Share

Coeliac

Test

History

Share

Coeliac


På nettsiden kan man ta utføre tilsvarende analyse, finne leger og informasjon om søliaki og Coeliac Australia

We’d like to talk

about your

SHIT Test

Download application

Yes, really. 80 000 Australian men suffer from Coeliac disease without knowing, and although stomach issues are common, we tend to not speak of it. Especially not to our women. This app analyses your faeces and general health, and will tell you if you should see a doctor or not. Perform analysis for every bowel movement for seven days. And one more thing: Females are 75% better than us at getting tested. We can’t have that, can we?


How’s your shit today? Do you feel gassy? Are you familiar with coeliac disease in your family?

YES

NO

Do you suffer with tiredness?

YES

NO

Do you often experience dizziness?

YES

Rarly

Very often

How is the colour of your faeces?

Dark

NO

How often do you need to use the bathroom?

Seldom

Do you experience digestion/ stomach problems on a regular basis?

YES

NO

Very frequently

How is the consistence of your feces?

Firm

Download application

Very pale

Very loose

Submit


Share! Tip three of your friends about this app and you’ll receive 20% discount on three selected male products at supermarkeds. And since this app’s a man’s thing only, we thought it’d be amusing if you teased the females a bit. Share on Facebook and Twitter, and the app will generate “I’m in on the secret” as a simple one-time-only post.

Share

Download application


Kampanje for Den Norske turforening, mot utbygging av kraftlinjene mellom Sima og Samnanger


Adshel som kan skrapes.

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www.skrapforhardanger.no

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VĂŚr med og bevar en av Norges vakreste naturopplevelser

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DM: Sendt til politikere. Fungerer som et skrapelodd.

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I godt over 100 år har Den Norske Turistforening gitt natur opplevelser for livet. Nå vil regjeringen dramatisk endre en av de mest tradisjonsrike naturopplevelsene i Norge.

Vær med og bevar norsk natur

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- skrap for Hardanger. www.skrapforhardanger.no


Annonse i aviser og magasiner som kan skrapes

Skrap for Hardanger Vakker utsikt, stillhet, frisk bris mot et varmt ansikt. Ikke la noe forstyrre fantastiske Hardanger. Hjelp oss 책 kjempe for naturen www.skrapforhardanger.no

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Nettside: Her kan man vise sin motstand ved 책 skrape bort en del av mastene digitalt.

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Skrap for Hardanger! I godt over 100 책r har Den Norske Turistforening gitt natur opplevelser for livet. N책 vil regjeringen dramatisk endre en av de mest tradisjonsrike naturopplevelsene i Norge. Skrap et felt av mastene vekk fra Hardanger, og marker din stemme mot kraftutbyggelsen.


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Skrap for Hardanger! I godt over 100 책r har Den Norske Turistforening gitt natur opplevelser for livet. N책 vil regjeringen dramatisk endre en av de mest tradisjonsrike naturopplevelsene i Norge. Skrap et felt av mastene vekk fra Hardanger, og marker din stemme mot kraftutbyggelsen.


Når man skraper på nett, vil det vises live på digitale skjermer i Norges største byer.


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