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I N D I A ’ S N O . 1 M A G A Z I N E F O R A U T O M O T I V E N E W S , V I E W S & A N A LY S I S

Auto Monitor

Vol. 13 No. 10

www.a m onli ne.i n

1 April 2013

ADEA

24 Pages

`50

NEWS

Pushing the B2B What the auto business has to offer

Infor Ferrari connection Pg 08

A matter of production

Pg 14

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Composites industry seeks bigger foothold Especially in the auto industry, manufacturers point out the need for newer applications Our Bureau Mumbai

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omposites manufacturers are looking to play a larger and more prominent role in the automotive sector by offering substitution for metal as well as newer applications where such composites based parts could be used. Industry officials pointed out that it has become increasingly imperative for manufacturers to look out for newer applications in the automotive sector for composites based parts. The estimated `15,000 crore industry is fighting to stay relevant to cater to the evolving customer requirements and offer innovative products. The composites industry body has joined hands with Mumbai based FRP institute to organise sixth edition of International Conference and Exhibition on Reinforced Plastics (ICERP) from April 4 to 6, 2013 at Bombay Exhibition Centre. In continuance with past edit ions of Internat iona l Conference and Exhibition on Reinforced Plastics (ICERP), the Sixth Edition of ICERP 2013 is poised to be Asia’s second largest Conference on reinforced plas-

tics with more than 400 delegates across the composites industry expected to participate. The event will comprise exhibition spread over 8,500 sq mtrs and likely to attract well over 8,000 visitors from India and around the world. The event is aimed at providing a common platform to academia and industry to create interaction opportunities. The stakeholders include raw material manufacturers, composites product manufacturers, consulting engineers, end users covering the entire value chain in the Indian composites industry. Some of the suggested topics for the seminar cum exhibition include thermoset resins, specialty resins, gelcoats, reinforced thermoplastics, fillers, additives, modifiers. Additionally players from sheet moulding compounds, bulk moulding compounds, prepergs, core materials and tooling. The conference will also offer a platform for interactions and searching for solutions to various industry issues including composites process improvements in spray up, filament winding, resin transfer moulding, vacuum infusion, vaccum assisted resin transfer moulding,

pultrusion, autoclave moudling, compression moulding, reaction injection moulding and reinforced thermoplastic moulding. Additionally, the participants are also likely to discuss issues like recycling of waste and end of life products and Information and market analysis relevant to Indian composites market. The orgnaisers have also invited experts and industry players to submit papers on relevant topic for composites industry. Emphasis is for the papers that have good technological content which has direct relevance to the Indian composites industry for its advancement. Leading Indian and global composites experts will be presenting their work and views in the ICERP 2013 conference programme. ICERP has grown to become one of the biggest composites exhibition and conference in India and the second largest in Asia. It as been recognized by global composites fraternity as one of the important composites event in the world. Some of the prominent exhibitors at the upcoming event include Tide Industries, PPG Industries and other prominent players from chemical and process industries.

Debashis Mitra quits Mercedes Benz

DATA MONITOR Top 5 Car Makers Company

Feb-12

Feb-13

Change

Maruti

107,653 97,955

-9.01%

Hyundai

36,805

34,002

-7.62%

M&M

22,984

25,837

12.41%

Tata Motors

40,961

19,981

-51.22%

TKM

16,659

12,756

-23.43%

Top 5 Car Exporters Company

Feb-12

Feb-13

Hyundai

15,050

20,663

Change

37.30%

Maruti

11,296

11,612

2.80%

Nissan

5,199

7,945

52.82%

Ford

2,389

2,763

15.66%

Tata Motors

778

576

-25.96%

* Source: SIAM/ ** Excluding exports/ *** all sub segments considered/ ^ excluding MRPL

D

ebashis M it r a , Mercedes-Benz India Director for Marketing & Sales has quit the company. It is not known whether Mitra will continue to remain in the auto industry or pursue goals outside it. The announcement of Mitra’s resignation comes nearly three months after Eberhard Kern joined Mercedes Benz India as the new Managing Director and CEO. Mitra had been associated with Mercedes-Benz last four years and has been at the helm of affairs for its marketing and sales of cars & SUV in the Indian market. The reasons for Mitra’s resignation are not known.

Mercedes-Benz, a wholly owned subsidiary of German luxury carmaker Daimler AG is the third largest automaker in the domestic premier car market after the global peers like BMW and Audi. The company is still in the process of deciding a succession plan, said a Mercedes Benz spokesperson. The company is also expected to announce a new replacement to head marketing and sales portfolio soon. “Debashis Mitra has decided to move on in his professional career pursuit. He has accordingly resigned from Mercedes-Benz India,” the spokesperson said.


EDITORIAL Standing One’s Ground

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onsidering that components manufacturers are a little peeved at the state of the industry, not to mention their own state, they are not helpless. We understand from industry sources that more OEMs are in talks with their suppliers to alleviate the situation for them. The OEMs are helping out their vendors by not only promising new variants in the near future, but are also working at improving transparencies. Besides holding more closed door meetings, the OEMs are talking to them openly about volume and financial problems that are the major problems. Vendors on their part feel that planning is much called for. With more OEMs resorting to just-in-time manufacturing, the supply chain for vendors is taking a hit. One OEM confided, “We are doing our best in terms of advanced payments to our suppliers so that we are assured of supply, and it is business for them. Also, it means that they do not delay on the supplies.” Another method is rooting out the waste and inefficient practices that some vendors do. Technology plays a major role in keeping track of the supplies, whatever stage of the manufacturing process it is in. In the last few years, more OEMs have insisted that vendors deploy the same ERP appli-

cations that sit on-site for their demand chain and supply chain. While this did cause some murmurs, eventually they relented. While the OEMs are not seeing the kind of volumes they were used to, they are not deterred. They have been taking it on their chin and working quietly in the background preparing for capacities and innovations when the market takes off once again. There’s some breaking new ground happening.

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QUOTES Bodo Uebber, Finance Chief, Daimler

“It will take longer before Mercedes can return to robust sales growth in China”

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Mark Reuss, General Motors North American President on hybrids

“We have to be really careful because what I don’t think we can do is take an existing architecture and put a hybrid system in it and compete”

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CONTENTS CORPORATE Continental tests digital car key in cell phones

12

Continental is looking to make car sharing more attractive by means of digital car key wirelessly installed in a smartphone that could revolutionize the spontaneous rental of cars

Romax shows how to accelerate time to market, innovate

14

Romax has just completed a series of solution based webinars to accelerate time to market, increase innovation, and reduce cost in driveline design

Cadillac plans (yet another) European return

14

Cadillac is looking to reestablish itself in Europe as a part of its global expansion and reaching out to different geographies

LMC Auto, MarkLines announce alliance

12

LMC Auto and Mark Lines alliance agreement will offer major benefits to both companies and to their valued customers

Harman Intl enters multi-year distribution with Sahil

Renault-Nissan establishes port of Tyne for England imports 14

Harman International has entered into distribution arrangement with Sahil International to market and sell brands like JBL, Infinity and JBL Selenium branded aftermarket car audio products

16

A port in northern England is the latest step from the fully integrated Renault-Nissan logistics team, which generated more than 200 million euros in savings last year

New Range Rover with choice of powertrains

18

European auto industry open to trade negotiations with Japan

18

Range Rover is offering Indian customers increased powertrain choice with the introduction of the new 3.0 TDV6 diesel engine

European automobile manufacturers respect the decision taken last year by the Council of the European Union to give the Commission a mandate to open trade negotiations with Japan

Infor helps Ferrari report sizable production increases

14

Infor recently announced that it has helped Ferrari achieve substantial production growth using Infor LN and Infor ION


Auto Monitor

1 APRIL 2013

ADEA

8

Making Business Sense

A

n innovative step by the automobile dealership fraternity at the latest edition of the Automotive Dealership Excellence Awards (ADEA) proceedings included introduction of Business to Business (B to B) sessions to help the dealership community acquaint itself with latest technologies and solutions for enhancing business competence. The idea of introduction of these sessions was well received by the dealership community going by the participation and response. The President of the Federation of Automobile Dealerships Associations (FADA), Mohan Himatsingka kicked off the business to business gathering by prodding dealers on the need to stand by each other especially in the current times when the going has been increasingly tough. Around 200 dealers from across the country attended the workshops. Sandeep Bafna, Managing Director, Fortpoint Automotive and Zonal Chairman, FADA, in his address, shared his learnings from his recent trip to the NADA event in February at Orlando, Florida and best practices that could be implemented in the ADEA proceedings.

ADEA’s presenter State Bank of India pitched for innovative financial solutions for the end customers in order to help dealers log higher sales and reach out to a broad array of customers

Wokshop partners at the latest edition of ADEA including Pilot Spray guns, Fenner India, DeVilBiss spray guns and FujiFilm took the lead and availed the opportunity to reach out to the dealership community through the platform provided by the ADEA 12. Ian Saldanha, Partner at Rohan Standox Autolack conducted the first workshop and offered his views on ‘Increasing Profitability from your Paint Shop’ and technology. He demonstrated the novel use of spraying guns with a superior technology that would reduce waste while providing accuracy. He covered the minute details of handling the guns, and how dealers could use them to their advantage at their workshops. The key takeaway, according to some of the dealers present at the event, from the first session was correct usage of spray guns, the need for training upgradation of workers and technicians and need for regular investments in maintaining the latest equipments and current technologies. “It is difficult to attribute a monetary target and measurement to equipment that could be helpful in eliminating wastage and increasing safety,” pointed out Saldanha. ADEA’s presenter and India’s largest bank State Bank of India pitched for innovative financial solutions for the end customers in order to help dealers log higher sales and reach out to a broad array of customers. Aditya Pal, Assistant Vice-President, State Bank of India, speaking about mega deals for dealers (and customers), expressed his interest to the dealers’ community by offering to work out or provide financial solutions that would in turn help the automobile dealers clock higher sales volume. Speaking about the various schemes on offer, he elaborated

Delegates interact at the booths on the sidelines of the morning session at the ADEA 12 held at The Leela in Mumbai

Up and Below Left: Dealers listen keenly to the various presentations made by vendors at the morning session of ADEA

Govindraj Avasarala, DGM, Vodafone addressing the gathering

Mohan Himatsingka, President, FADA addressing dealers and delegates

Sunil Kaul, Sr General ManagerMarketing, Fenner speaks to the dealers


Auto Monitor

10

Automobile dealers and delegates meet at presenting partner State Bank of India’s booth during the morning sessions

KVS Prakash Rao, Sandeep Bafna, Nikunj Sanghi, Mohan Himatsingka, Prem Bagga seated in the front row share their perspective during the morning session

1 APRIL 2013

ADEA

Delegates take a round of various stalls on the sidelines of the B to B sessions during the ADEA 12 proceedings at The Leela in Mumbai

Wokshop partners at the latest edition of ADEA - Pilot Spray guns, Fenner, DeVilBiss spray guns and FujiFilm took the lead and availed the opportunity to reach out to the dealership community through the platform provided by the ADEA 12.

ADEA partner booth at The Leela

Dealers and delegates are all attention during the B to B session in progress

Ian Saldhana, CEO, Rohan Standox Autolack provides tips to dealers

to dealers present that the bank is always willing to lend a helping hand to this community. This was followed by a Q&A round where he answered questions and also met the community at the SBI booth. GovindaRaj Avasarala, Deputy General Manager - Enterprise Mobility Products, Vodafone India Ltd, speaking on ‘Enhancing End Customer Experience through Total Telecom Solutions’, explained how dealers could use the technology available at their disposal to communicate with customers thus enhancing their experience. He said that Vodafone also had solutions that would enable the customers (dealers) to oversee their businesses by installing specific technologies at their outlets. Senior General Manager, Marketing, Fenner India, Sunil Kaul stressed on how his company has been a leader in the transmission belts industry for nearly five decades and the importance of quality and reliability in mechanical power transmission engineering for which his company is noted. The company has recently launched new products under “JK Pioneer” and he spoke on how dealers need to look at various aspects of bearings, rice rolls and chains for the engine mountings, and suspension bush kits for commercial vehicles and passenger cars. After a quick lunch, MR Sundaram Sugavanam, Product Specialist, Fujifilm, appraised the gathering about Prescale - Pressure Measurement Film. In his introductory speech, Sugavanam detailed how Prescale Pressure Analysis provides a range of effective presentation and report functions utilising FPD-8010E software and a scanner to digitize Prescale outputs. This allows the user to produce multi-faceted measurement data such as pressure distribution and enlargement, cross-sectional distribution, and 3-D image display. The method helps to accelerate product development and improved yields based on detailed multi-faceted measurement data and analysis. The morning session ended with a tea break and a quiz session that saw much enthusiastic participation from dealers.


Auto Monitor

1 APRIL 2013

NEWS

12

Continental tests digital car key in cell phones

A

ccording to the United Nations Population Fund, more people worldwide have been living in cities than in rural areas since 2008. A lack of parking space, short distances, and rising traffic congestion are prompting more and more city residents to look for inexpensive alternatives to having a car of their own. Car sharing and vehicle fleets at the workplace are shaping up as possible solutions. International automotive supplier Continental is now making these offers even more attractive by means of a new key technology: a digital car key wirelessly installed in a smartphone together with a special utility program for cell phones that could revolutionize the spontaneous rental of cars. Together with Veolia, EVTRONIC, Mercur, and Proxiway, Continental has now started a field test in Bordeaux

A special app for smartphones allows one to rent a vehicle from the car sharing fleet. The user can use the program to find, select, and reserve vehicles in the region. The app can even navigate the user.

with a fleet consisting of electric vehicles. The goal is to create an electric vehicle fleet, which different small and medium enterprises could operate in car sharing. Users gain access to the vehicle by smartphone and, in addition, they can reserve quick charging stations via the cell phone app. As technology partner in the project, Continental is launching a complete car sharing solution, including the smartphone car key, in-car electronics, and fleet management. “The smartphone offers users of the electric vehicle fleet in Bordeaux everything from a single source: the car hire station, the car key, and the charging station. The technology provided by Continental for the digital key makes the system particularly convenient, easy, and flexible for operators and users,” explains Andreas Wolf, head of Continental’s Body & Security business unit. The heart of the car sharing system is Continental’s digital key, which exchanges data with the vehicle using near field communication (NFC). Continental sends an encrypted forgery-proof data record to the cell phone each time a vehicle is about to be used. Stored on the SIM card, the record contains access authorization for the respective vehicle. By means of NFC technology, the cell phone transmits the data (authentication, vehicle and diagnosis data, and user profile) across a distance

LMC Auto, MarkLines announce alliance Co-operative agreement will offer major benefits to both companies and to their valued customers.

L Continental’s digital keys in the secured element of the smartphone allow access and start of the electric vehicle and authorize use of the charging station, too.

of a few centimetres to an NFC reader integrated into the vehicle windshield. The NFC reader recipient verifies not only access to the vehicle but also permission to start the engine. The main advantage of using a cell phone as car key is flexibility. Users can rent vehicles on the spur of the moment and easily load the key data onto their cell phone. “New mobility concepts are becoming increasingly important throughout the world. Our safeguarded end-to-end systems approaches for conveniently accessing and starting a vehicle via smartphone make an important contribution to this trend. Our technology facilitates cost-efficient solutions that users can operate intuitively and easily,” says Wolf. A special app for smartphones makes it possible to rent a vehicle from the car shar-

ing f leet. The user can use the utility program to find, select, and reserve vehicles in the city region. The smartphone can even navigate the user to the car’s location. It’s even possible to rent a vehicle spontaneously: As soon as the user holds his or her cell phone against a free car, a digital key is generated and sent to the smartphone once an availability check has been carried out on the server. The digital key unlocks the car and, depending on how it is programmed, the app retrieves further data on the condition of the vehicle, before switching to a convenient navigation system. The same principles allow users to reserve a charging station time slot by cell phone app, identify themselves with their cell phone via NFC, and initiate the quick charging process.

MC Automot i v e Ltd a n nou nc e d that it has reached a g re ement w it h Mark Lines Co., Ltd. for MarkLines to act as its exclusive representative in Japan to market its global automotive forecasting services. In addition, LMC Automotive will contribute data and forecasts to the MarkLines website to add value to its existing services.

The benefits it brings “We are very excited about this new partnership, which will allow LMC Automotive to expand our activ ities in Japan,” said Pete Kelly, Managing Director of LMC Automotive. “We look forward to developing our business in Japan with the support of MarkLines.” MarkLines President & CEO, Makoto Sakai, said, “We believe this partnership offers major synergies between our companies and will bring great benefits to our expanding client base by adding value to our website and by giving our customers in the Japanese automotive industry access to a renowned global forecasting organisation.”


Auto Monitor

1 APRIL 2013

NEWS

14

Infor helps Ferrari report sizable production increases I nfor, a leading provider of business application software serving more than 70,000 customers, today announced that it has helped Ferrari achieve substantial production growth using Infor LN and Infor ION. Ferrari leveraged its ERP upgrade to Infor LN to meet a growing global demand and increases in production quantity without compromising on quality. Infor provides Ferrari with the unique capability to build 7,000 individual custom-configured vehicles a year in sequence while maintaining high operating line efficiencies and full sequencing with the supply

Ferrari uses Infor to raise efficiency throughout the organization, from order taking to the supply chain and providing the finished cars to customers. The process improvements allow Ferrari to obtain logistical efficiency.

chain. Ferrari is confident that the speed of transition from Baan to LN will contribute a significant rise in annual production volumes expected especially on the engine production side. Infor LN, together with Infor ION - Infor’s Intelligent Open Network which provides connectivity between Ferrari’s software applications, enables Ferrari to build individual custom configuration vehicles in sequence (in conjunction with the MES - Manufacturing Execution System), while maintaining a high level of operating line efficiencies within the supply chain. With Infor, Ferrari does not rely on multiple external sequencing, allowing for a decrease in complexity, risk, errors and cost. Ferrari uses Infor to raise efficiency throughout the organization, from order taking and manufacturing to the supply chain and providing the finished cars to customers. The process improvements allow Ferrari to obtain logistical supply chain efficiency at all stages of manufacturing. Ferrari uses ION to provide connectivity between Infor and non-Infor applications, providing integrated business processes such as order configuration,

advanced planning and scheduling, assembly line scheduling and sequencing and asset maintenance and management. The solution will also enable Ferrari to optimize the supply chain processes supporting the increase of production of engines for other members of the FIAT group such as Maserati. “Infor has enabled us to reduce the number of anomalies in the system, allowing us to streamline

the production process further,” said Vittorio Boero, chief information officer, Ferrari. “Not only has Infor helped us to increase production, but also helped us to establish better relationships between many business departments and IT.” “Ferrari is constantly in demand for greater agility in its production processes. Infor’s products allow them to not only increase speed and efficiency

Romax shows how to accelerate time to market and increase innovation

R

oma x Te ch nolog y has just completed a series of solution based webinars describing how to accelerate time to market, increase innovation, and reduce cost in driveline design and development by performing analysis and simulation to the concept phase of design. The series was aimed at ground vehicle and wind energy manufacturing and their tier 1 suppliers. The webinar is hosted on demand on the Romax youtube channel at www.youtube. com/romaxtechnology.

For global manufacturers and designers, leadership in vehicle and drivetrain planning and engineering is key. The webinar content leverages Romax Technologies expertise in the driveline design and development process to address the need for analysis in the concept stage of the design process and help organisations to streamline processes and reduce time to adopt a more technology enabled position. Frequent design changes, problems found too late, making trade-offs for cost, performance

and quality, workforce restrictions and lack of technical experts are all issues faced in driveline design and development which can result in longer cycles, which ultimately impacts costs, reduces innovation and increases product warranty liabilities. Addressing these issues will ultimately mean a more robust design, with reduced iterations during development and optimized management – of time, budget and resources. View the webinar to understand how to overcome the process, organisation and technical challenges.

The webinar content leverages Romax expertise in the driveline design and development process to address the need for analysis in the concept stage of design and help organisations to streamline processes and reduce time.

Cadillac plans (yet another) European return Cadillac is planning to try to re-establish itself in Europe yet again as part of its global expansion plans. The American luxury brand’s CEO, Bob Ferguson, wants a return within three years.

C

adillac still sees Europe as the global capital for luxury-car sales, and believes it has to be involved if it is to have worldwide credibility. It currently has 35 “stores” in the European Union, mainly in the north. Cadillac is currently inactive in Portugal, Spain and Norway, and has a mere token presence in the UK. Last year it sold less than 200,000 cars throughout the world, 75 percent of which were in America and 30,000 in China.

But under its Global Cadillac programme it wants to grow sales to unspecified levels and to more than treble business in China to 100,000 units a year. Europe is next on the list. “We want a presence in Europe that is consistent and meaningful and with a portfolio that appeals,” says product director Hampden E Tener. “The first sign of how serious we are was the appointment of Bob Ferguson as global vice-president. We have never had a global head of the Cadillac brand before.”

There is currently no timeline for when the return to Europe is likely to begin, but Tener says Cadillac will begin “spooling up” its dealer networks and market presence “six months to a year before the first major product launch”. Initially the return will be based on the new models recently introduced in America, the smallest of which is the ATS, a BMW 3 Series-sized saloon powered by a 2.0-litre four-cylinder turbo engine.

But Cadillac knows that to succeed in Europe it will need diesels, low-CO2 powertrains and right-hand drive - and also even smaller models. “We have recognised an opportunit y w it h sma ller cars,” says Tener. “For Europe it jumps out. But at the same time we have to look at the Cadillac brand image. The higher segments are where we have got to start. But we know where to put money for the stage after that.”

but it also helps them to maintain a high level of production quality,” said Warren Smith, director of global automotive market strategy Infor. “Our companies have a great relationship supported by close communication so changes can be made more efficiently. We have the right ways of working in place to continue to make Ferrari highly effective in satisfying their global customer demands.”

Harman Intl enters multi-year distribution with Sahil

H

arman International, a global audio a nd i n fot a i nment company has entered into a multi-year distribution arrangement with Sahil International to market and sell its products. Sahil International is Harman’s exclusive distributor in India for JBL, Infinity and JBL Selenium branded aftermarket car audio products. Sahil will also market and sell other Harman home and multimedia products under the JBL, Harman/Kardon, Infinity, and AKG brands. Sahil is the authorized representative for Harman Lifestyle brands in India. Sachin Lawande, President of Harman’s Lifestyle Division stated, “We are pleased with the support we have received from Sahil, both with respect to their marketing and sales excellence and we look forward to many more years of strong partnership.” “Harman’s technologies and our local innovation and reach have helped to achieve the common goal of making Harman’s brands the leading choice in audio solutions,” stated Sahil Sani, Director, Sahil International.


Auto Monitor

1 APRIL 2013

G L O B A L WAT C H

16

Expected growth drivers in 2013 for Transportation & Logistics Industry Q

Q

The proposed development of Chennai-Bengaluru Industrial Corridor is likely to enhance the growth of more industrial clusters between Chennai and Bengaluru, which are already the two largest industrial hubs in South India. This could attract several more large scale operations of multinational corporations to this corridor similar to the currently existing Hyundai, Nissan, AMW, Dell, Nokia, Samsung,

Q

Flextronics, Saint Gobain etc. among others. For logistics industry, this will mean that the Chennai-Bengaluru corridor will provide more business volumes and growth opportunities for domestic and international logistics services. The proposed development of Mumbai-Bengaluru Industrial Corridor is also likely to enhance growth of industrial clusters between

these two cities and is expected to prove beneficial for logistics industry. The proposed plans for seven new cities alongside the DelhiMumbai Industrial Corridor (DMIC) project have been finalised and work on two new smart industrial cities at Dholera, Gujarat and Shendra Bidkin, Maharashtra will start during 2013-14. This indicates that the much anticipated DMIC’s development is progressing as targeted and might be realized as per planned schedule. As a result, several large domestic and multinational organizations are likely

Q

to setup large scale manufacturing facilities in or around these cities (alongside the DMIC). This is also expected to translate to significant new business opportunities from this region for LSPs. The proposed Technology Upgradation Fund Scheme (TUFS) for the textile sector in the 12th five year plan, providing approx imately INR 2,400 crore in 2013-14 for the purpose, is likely to support the ailing small scale textile companies across the country. Textile industry is one of the top 3 manufacturing sectors in India and also

employs the highest number of resources within the manufacturing sector in the country. Furthermore, textiles are also a volume intensive industry providing significant business volumes for the logistics industry. Multiple supporting measures for the textile industry announced in this year’s budget are likely to boost the sector’s fortunes and thereby, prove to be beneficial for logistics industry too. Perspective by: Srinath Manda, Program Manager, Transportation & Logistics Practice, Frost & Sullivan

Renault-Nissan establishes port of Tyne for England imports

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stablishing a single port in northern England is the latest step from the fully integrated RenaultNissan logistics team, which generated more than 200 million euros in savings last year. The unified Alliance logistics team has already created common packing materials, integrated shipping and cargo operations, and put in place common logistics operations in Europe, as well as in Brazil, Russia, India and China - the so-called “BRICs.” An integrated team also supports customs and trade across the Alliance. This team has negotiated better terms and implemented common practices to establish optimised customs and trade policies worldwide, contributing more than 100 million per year in cost savings and

cost avoidance.

Consolidating in Tyne Since 1995, Nissan has used Port of Tyne as its main entry port into the UK for vehicles manufactured overseas. Nissan employs more than 6,000 workers and last year produced 510,000 vehicles at its plant in Sunderland, home of the Nissan Qashqai, Juke and Note vehicles. Nissan’s partner Renault formerly relied on the Port of Teesport as its regional entry point for Renault vehicles and had also planned to receive Dacia vehicles there. As part of an Alliance tender activity in 2012 the benefits of consolidating the ports were confirmed and the recommendation to make Port of Tyne sole port in the region for the import of Alliance

vehicles was ratified. “Moving to a single, consolidated port is the latest step in the deepening collaboration between Renault and Nissan. Using the same port in this critical region reduces overall costs and complexity,” said Christian Ma rd r us, Renau lt-Nissa n Alliance MD for Logistics. A few weeks ago, the first shipment of right-hand-drive Dacia Duster cars for UK customers arrived at the Newcastle deep water port from the Alliance plant in Chennai, India. The affordable, multi-award-winning Dacia Duster has already recorded more than 2,500 pre-orders since order books opened last year. During shipment from India to the UK, the compact sports utility vehicles travel on the same vessels as Nissan Micras, which

are also produced at the RenaultNissan plant in Chennai. Workers complete final inspection and fittings on all vehicles at Port of Tyne, then load them in shared Alliance trucks for ship-

ment to UK dealerships. Renault will continue to import Renault brand vehicles for the UK through Port of Southampton on the south coast of England.

Nissan launches production of improved LEAF

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issan is celebrating the dawn of a bold new era in European car manufacturing with the official start of production of the new and improved, 100% electric Nissan LEAF. This new Nissan LEAF, incorporating more than 100 updates, is now rolling off the line at the company’s record-breaking Sunderland Plant, using advanced lithium-ion batteries manufactured in Nissan’s new UK Battery Plant. The event marks the culmination of four years of preparation at the plant and a previously announced £420m investment by Nissan. Together the Battery Plant and Nissan LEAF production are supporting jobs for more than 2,000 people in the UK car industry, including more than 500 directly at Nissan. Nissan’s continuing inno-

vation means the world’s best-selling electric vehicle is now even better. The new LEAF for 2013 has more than 100 updates aimed at making Nissan’s zero-emissions technology accessible to even more European drivers, including an increased driving range of 199km (124 miles) and the ability to recharge in half the time of the first-generation LEAF. UK Prime Minister, David Cameron said: “Nissan’s record breaking last year is a success story for UK volume car manufacturing. This £420 million investment, backed by Government, is supporting over 2,000 jobs in our automotive sector including more than 500 at Nissan in Sunderland, helping people in the area who want to work hard and get on. “The Government has committed £400 million to make the

UK a leading market for ultra low carbon vehicles.” This historic launch event comes as Nissan Sunderland Plant celebrates making more than seven million units since its opening in 1986. Last year it produced 510,572 vehicles and so became the first UK car factory ever to make more than half a million cars in one year. Nissan’s Executive Vice President Andy Palmer celebrated the official start of electric vehicle production with the 6,100 staff now employed on site. “The Nissan LEAF is our most technically advanced car yet and this new model built along with its batteries in Sunderland, is a huge boost. We can operate a world-beating plant and the construction of the Battery Plant is a vote of confidence.” “We could not have reached this point without the support we

have enjoyed from Governments across Europe who are backing the car industry on manufacturing and charging infrastructure for electric vehicles.” With more than 55,000 Nissan LEAFs on the world’s roads today, and with two years of realworld zero emissions experience behind it, today’s announcement marks the start of an exciting chapter for Nissan. The Nissan LEAF is now built in three locations worldwide: Sunderland, UK; Smyrna, Tennessee, USA; and Oppama, Japan. The launch of three new grades, new interior trim, the addition of Nissan’s Around View Monitor technology and new suspension settings specifically tailored for European roads build on the LEAF’s unique driving experience. This new package gives customers in Europe a second generation

zero-emissions car, before most companies have even launched their first electric vehicle. Integrated on the same line as the best-selling Nissan Qashqai, the new LEAF is a major milestone in Nissan’s global zero-emission leadership. In just 12 months, Nissan has increased the number of dealers selling the LEAF from 200 to 1,400 and the number of charging points in Europe has grown from 12,000 to more than 20,000, proving that electric vehicles are becoming increasingly attractive. The new Nissan LEAF soon will be joined by all-electric versions of the award-winning NV200, to be called e-NV200, in both light commercial van and five-seat combi versions. Development of a dedicated EV taxi based on the e-NV200 is also underway. An Infiniti EV is expected in 2015.


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G L O B A L WAT C H

New Range Rover with choice of powertrains

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he highly-acclaimed all-new Range Rover is offering Indian customer s i nc re a s e d powertrain choice with the introduction of the new 3.0 TDV6

diesel engine. Available in the Range Rover for the first time, the refined and ultra-efficient 258PS 3.0-litre TDV6 diesel, delivers effortless performance. The engine is

paired with the advanced electronically controlled ZF 8 speed automatic gearbox, which has been tuned by Range Rover engineers to combine silky-smooth shifting with exceptionally rapid response and outstanding fuel economy. Rohit Suri, Vice President, Jaguar Land Rover India said, “The all-new Range Rover has been very well received in India and this new 3.0-litre TDV6 diesel engine will broaden its appeal even further. To deliver the model’s characteristic effortless performance, we are pleased to give customers the choice of three engines that combine swift and responsive execution.” With a substantial maximum torque of 600Nm, the 3.0-litre

European auto industry open to trade negotiations with Japan The European Union and Japan have officially launched negotiations for a free trade agreement.

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uropean automobile manufacturers respect the decision taken last year by the Council of the European Union to give the Commission a mandate to open trade negotiations with Japan. Indeed the 15 members of the European Automobile Manufacturers’ Association (ACEA) are global players, with

factories in all regions of the world. As such, they support multilateral efforts to liberalise trade in automobiles. “We are strongly in favour of FTAs that are balanced and that provide real opportunities for export,” stated Ivan Hodac, ACEA’s Secretary General. “However we still have some reservations about an FTA with Japan. We

question its potential to create sufficient opportunities for European exporters to counterbalance the greater access to the EU which Japanese manufacturers will gain as a result of tariff reductions.” Japan current ly retains unique national requirements which add to the cost of imports, without bringing benefits to the

TDV6 is capable of sweeping from 0-100 kmph in 7.9 seconds. The all-new Range Rover is also available with the 5.0-litre V8

Supercharged petrol and the 4.4-litre V8 diesel engines. Two trim levels, HSE and Vogue, are available.

consumer. ACEA stresses the need for Japan to accelerate the harmonisation of its vehicle standards with UN Regulations. “Our industry requests that an EU type-approved vehicle can be sold in Japan without the need for further certification or costly modification. This is not the case today,” explained Hodac. “European cars are amongst the safest and cleanest in the world, so there is no reason why a car that is suitable for EU consumers should not be suitable for Japanese consumers.” ACEA also calls for Japan to revise the fiscal and other privileges enjoyed by kei-cars (super-mini cars which are a creation of the Japanese regulatory system), so that European subcompact cars can compete on an

equal footing. “ACEA urges for the real and effective elimination of nontariff barriers in the car sector. We welcome the fact that in twelve months the European Commission will assess whether Japan’s progress in this regard is fully satisfactory,” stated Hodac. If this is not the case, the Commission has indicated that it will ‘pull the plug’ on the negotiations. ACEA has suggested to the Commission to set challenging, but realistic, targets for the first year of the negotiations. It will work constructively with the Commission and other relevant stakeholders to ensure that Japan fulfils its commitments to eliminate non-tariff barriers in the automotive sector.

MINI plant leads celebration of 100 years of car-making in Oxford

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centena r y ex hibition has opened in the new Visitor Centre at MINI Plant Oxford by Transport Secretary Patrick McLoughlin and Harald Krueger, Member of the Board of Management of BMW AG, to mark this major industrial milestone. One hundred years ago to the day, the first ‘Bullnose’ Morris Oxford was built by William Morris just a few hundred metres from where the modern MINI plant stands. With a weekly production of just 20 vehicles in 1913, the business grew rapidly and over the century 11.65 million cars were produced, bearing 13 different British brands and one Japanese. Almost 500, 000 people have worked at the plant in the past 100 years and in the early 1960s numbers peaked at 28,000. Today, Plant Oxford employs 3,700 associates who manufacture up to 900 MINIs every day. Congratulating the plant on its historic milestone, Prime Minister David Cameron said: “The Government is working closely with the automotive industry so that it continues to

compete and thrive in the global race and the success of MINI around the world stands as a fine example of British manufacturing at its best. The substantial contribution which the Oxford plant has made to the local area and the British economy over the last 100 years is something we should be proud of.” Over the years an array of famous cars were produced including the Morris Minor, the Mini, the Morris Marina, the Princess, the Austin Maestro and today’s MINI. At various stages in its history, the plant also built Tiger Moth aircraft, ambulances, parachutes and iron lungs. William Morris, later Lord Nuffield, was one of the country’s most generous philanthropists and could be considered as the Bill Gates of his time donating gifts estimated to be the equivalent of £11 billion at today’s values. He manufactured iron lungs at the plant and donated them to local hospitals, and he founded Nuffield Health, Nuffield Farming Scholarships Trust and Nuffield College at Oxford University. Today, Plant Oxford is the heart of MINI production with

the manufacture of the MINI Hatch, Convertible, Clubman, Clubvan, Roadster and Coupé. While visiting the plant, Mr McLoughlin viewed the new bodyshop and some of the 1,000 new robots being installed in this facility. It represents the lion’s share of BMW Group’s £750 million UK investment programme, preparing the company’s manufacturing facilities for the next generation MINI. Commenting on the future of the plant, Transport Secretary Patrick McLoughlin said: “A thriving automotive sector is central to this Government’s commitment to driving economic growth. By creating jobs and exporting British-made products to global markets, MINI is sending a clear message that this country is open for business. These celebrations are a chance to look forward to the vital contribution it will continue to make to manufacturing in Oxford and the UK as a whole.” The celebrations at MINI are not just an occasion to look back with nostalgia on past achievements, but an opportunity to recognise the vitally important contribution that manufactur-

ing will continue to make to the UK’s economic future.” The Oxford plant has a long history of export success and generated many billions of pounds in exports revenues for the UK with Morris products accounting for nearly 30 per cent of the nation’s total exports by the mid 1930s. Plant Oxford’s export record is equally impressive today with no less than 1.7 million MINIs having been exported to over 100 countries since 2001 and the plans for the future are for further expansion.

Harald Krueger said: “We have ambitious growth plans for MINI and are now preparing for the launch of the next generation of the MINI family. We will grow the model range in the coming years and our volume expectations in the medium term will see MINI reaching well beyond the current 300,000 annual car sales worldwide.” Among the special guests was former employee Eric Lord who celebrated his 93rd birthday having worked at the plant from when he was 20 years old.


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G L O B A L WAT C H

Kia crying out for more capacity to maintain growth The companys’ prospects of continuing its meteoric sales growth in its leading market, America, are going to be stifled this year by lack of spare capacity.

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his will be a year of moderate growth, admits Michael Sprague, the c ompa ny ’s Nor t h American vice-president for marketing. “Globally we are now at capacity. All markets are clamouring for more.” Kia has just enjoyed an 18th successive year of increased sales in the US, finishing 2012 with a best-ever total of 557,000 for a market share of 3.85 percent. That was a 14 percent increase in sales of just under 485,500 in 2011. The Korean brand had three models which sold more than 100,000 units in 2012 - the Optima, Sorento and Soul. Two of those cars, the Optima and Sorento, are made at Kia’s US plant in West Point, Georgia, which despite operating three shifts has reached its capacity of 360,000 units. An all-new Soul and a refreshed Sorento are the centre pieces of the company’s stand at the New York show.

Sprague believes the Optima would be able to challenge the Toyota Camry and Honda Accord for market leadership in the US if it was not hamstrung by supply, even though it is currently outsold by them at the rate of more than two to one. “We have a compelling product,” he added. “The first model was revealed here at the New York show in 2010 and people were just blown away. It has done a fantastic job for us.” The first-generation Soul has also far exceeded expectations. Annual sales of around 100,000 in America are two-and-a-half times Kia’s initial forecasts. “We thought 40,000 would be its limit,” says Sprague, “but it has connected with consumers in a way we never expected. It just blew us all away.” Its three major competitors - the Scion XB, Nissan Cube and Honda Element - have either disappeared or are about to be withdrawn from sale and it now competes with

compact cars like the Ford Focus, says Sprague, especially as the new version is slightly larger and roomier than the original.

“Soul offers everything a compact car does. People are buying it on style but it also has a lot of functionality,” he said. “It

has 360-degree visibility, good ingress and egress, 14 storage compartments and is packaged really well.”

Technology and tradition meet as international car designers gather in Shanghai Influential creative chiefs from Europe, Japan and the US will shortly be joining senior Chinese design directors in a confluence of ideas and inspiration on automotive design.

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s one of the year’s most important gatherings of car designers, the annual Car Design News Interior Motives China conference this year has a new interactive format that’s guaranteed to inspire and illuminate. Themed ‘Technology and tradition – old meets new in modern-day China’, the 2013 conference, the sixth in the annual series, takes place at the luxurious Hilton Hongqiao hotel in Shanghai on 17-19 April, on the eve of the auto show. Last year’s event in Beijing attracted over 450 delegates, and was described by Fan Chung of

Chang’an as “a mega event of design,” and by BAIC designer Zheng Yi as “superb – once a year is too little!” Within the overall theme, the conference will explore topics such as Fashion and Luxury in Modern-Day China, HumanMachine Interface Design, the ‘Multi-Mode’ Interior, and Designing an Experience. Keynote presenters include influential executives such as Xiao Ning of GAC, Dr Mike Ma of Geely, James Hope of Chery, Ikuro Horii of Toyota China, Olivier Boulay of Daimler, Stuart Norris of GM, Gustavo Guerra of Volvo China and Ren

Zhiguang of Shanghai Hama. Delegates will be able to experience specialist break-out sessions and explore a range of interactive zones where the latest design trends and technology will be on show. To round off the final day of the conference, world-renowned Chris Bangle, former head of design at BMW, will host an interactive panel discussion in which the themes and questions raised during the event are examined in an inventive and entertaining way. The conference is carefully structured to apply to designers from both inside and outside China. After the 2012

event, Guan Rong Zhi of Beijing Foton commented that discussions “hit straight to the point – especially regarding the topic of exporting Chinese design”. From outside China, Qoros Auto’s Gert Hildebrand called the conference “a must for every professional car designer”. Markus Ühlig of major French tier supplier Faurecia added: “it’s a very good event for building up contacts in a rapidly developing automotive design environment”. Assessing the outlook for automotive design in China, Euan Sey, Editor of Interior Motives magazine and Director

of the conference, said: “In cities like Beijing, where Hutong homes that have stood for hundreds of years now live in the shadows of towering skyscrapers, and young entrepreneurs clutch smartphones clothed in jade and hand-milled wood, the greatest challenge – and most exciting opportunity – facing today’s designers is the integration of cutting-edge technology with the techniques and traditions of one of the world’s most ancient civilisations. It will be fascinating to hear how these experienced designers propose to tackle this tricky balancing act.”

Jaguar Land Rover opens regional office in Singapore

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aguar Land Rover has opened a regional office in Singapore to support its growing sales success in the Asia Pacific region at a prestigious event hosted by the British High Commission in Singapore. Managing Director, Jaguar Land Rover Asia Pacific, David Blackhall said: “I am delighted to announce the opening of our regional office in Singapore. Asia Pacific is Jaguar Land Rover’s second fastest growing region, with sales growth of 38 percent YoY in 2012. Extending our global presence to Singapore confirms our commitment to pursuing the tremendous potential in this region and to supporting our importer partners.”

Jaguar Land Rover opened the Singapore regional office this month as part of ongoing global expansion plans and is recruiting locally for its new team. The company’s regional hub will support its Asia Pacific importer partners in their sales, marketing and after-sales operations. The Singapore office adds to Jaguar Land Rover’s existing presence in Asia Pacific, with national sales company offices in Australia, Japan and South Korea. This expansion reflects the demand for Jaguar Land Rover products, driven by the company’s new smaller and more efficient engines which resonate well with Asian customers.


Auto Monitor

1 APRIL 2013

CLASSIFIEDS

22

ADVERTISER’S LIST Advertiser’s Name & Contact Details ACE Micromatic Group

Pg No 1, BC

Advertiser’s Name & Contact Details Fenner (India) Limited

Pg No 17

Advertiser’s Name & Contact Details

Pg No

Haas Automation India Pvt Ltd

13

Advertiser’s Name & Contact Details Mahr Metrology India (P) Ltd.

T: +91-80-40200555

T: +91-44-24312450

T: +91-22-66098830

T: +91-44-42170531

E: customercare@acemicromatic.com

E: apdrep@fennermail.com

E: indiasales@haascnc.com

E: r.ganesan@mahr.com

W: www.acemicromatic.net

W: harihar@fennermail.com

W: www.haascnc.com

Basant Mechanical Works (Regd)

22

Fox Solutions

5

Jyoti CNC Automation Pvt. Ltd.

Mathworks India Private Limited

T: +91-253-6618100

T: +91-2827-287081

T: +91-80-66326000

E: infobasantgroup.com

E: sales@foxindia.net

E: info@jyoti.co.in

E: info@mathworks.in

W: www.basantgroup.com

W: www.foxindia.net

W: www.jyoti.co.in

3

G W Precision Tools India Pvt Ltd

10

Kamal Ced Solutions Llp

T: +91-80-40431252

T: +91-9313137970

E: imtndia@zeiss.co.in

E: info@gwindia.in

E: enquiry@kamalcedsolution.com

W: www.zeiss.co.in

W: www.gwindia.in

11

Greaves Cotton Limited

W: www.kamalenvirotechgroup.com

19

KDM Enterprises

7

W: www.mathworks.in

FIC

T: +91-80-43438102

Dhoot Transmission Pvt Ltd

12

W: www.mahr.com

BIC

T: +91-161-2530529

Carl Zeiss India (Bangalore) Pvt Ltd

Pg No

22

Microsoft Corporation India P Ltd

8, 9

W: www.microsoft.com

VE Commercial Vehicles Ltd

T: +91-22-24397575

T: +91-9872012333

T: +91 7292 402633

E: sales@dhoottransmission.com

E: rahul.rao@greavescotton.com

E: info@hydraulicssolutions.org

E: vjohny@eicher.in

W: www.dhoottransmission.com

W: www.greavescotton.com

W: www.hydraulicssolutions.in

W: www.eicher.in/etb

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Regn. No. MH/MR/WEST/20/2012-2014. RNI No. MAHENG/2000/11414 Licenced to post at Mumbai patrika channel sorting office G.P.O. Mumbai 400 001. Date Of Mailing:16th & 17th Fortnightly Issue. Date Of Publication: 13th of Every Month

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AUTO MONITOR’, India’s leading weekly automotive news magazine, focusses on offering a broad platform to the automotive industry. It strives...

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