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ALCHEMYWORX INC

Global Email Marketing Agency Alchemy Worx Named Industry Leader in the Email Agency Buyer's Guide PRESS RELEASE - SEP 18, 2015 11:36 EDT - UPDATED: SEP 18, 2015 11:44 EDT

Alchemy Worx has been recognized for innovative approaches and client satisfaction in strategy, creative design and campaign execution in the recently released "The Relevancy Ring: Email Agency Buyer's Guide 2015"published by The Relevancy Group. Alchemy Worx, a global email marketing agency and implementer of Intelligent Automation, has been identified as a leading email marketing agency among similarly producing marketing agencies in The Relevancy Group’s “The Relevancy Ring: Email Agency Buyer’s Guide 2015.”

"We are proud to have been identified as the only independent agency with a global footprint in the leader's ring,"

Alchemy Worx, headquartered in London, England with DELA QUIST, CEO, ALCHEMY WORX global offices in Atlanta, Georgia (USA), and Sydney, Australia, is the only independent global agency to be awarded the title in a study that measured the expertise of agencies such as Epsilon and Yes Lifecycle Marketing. The Relevancy Group studied agencies over a period of four months to shed light on which agencies provide services that improve the return on investment of current email marketing technologies. They assessed elements including client satisfaction, platform expertise, services expertise in tenure, and the agency’s response to a challenge to create a communications plan for a non-profit foundation. The report, available through The Marketing Quarterly, found that Alchemy Worx is considered “way ahead of the curve in terms of thinking about the space.” The agency won particular praise in the areas of strategy, creative design, campaign execution, and platform knowledge, a category in which it was found Alchemy Worx displayed more experience than any other vendor. “We are proud to have been identified as the only independent agency with a global footprint in the leader’s ring,” says Dela Quist, CEO of Alchemy Worx. “We have been helping our clients to deliver highly personalised messages to their customers longer than anyone else in our space, and it is nice to have that recognized by The Relevancy Group.” Established in 2001, Alchemy Worx’s only focus is email marketing. The agency currently


employs more than 70 employees across three continent and creates, manages and deploys more than 400 consumer and business emails every month for more than 50 national and international brands. Alchemy Worx is unique in that it offers clients use of its industryleading proprietary products such as the virtual subject line testing tool Touchstone and image personalization software ImageWizz. The agency and their email marketing expertise has been highly valued and praised by marketers and clients alike. One client recently expressed their excitement and endorsement of the agency by saying, “They’re email specialists. Everybody should use them.” To learn more about the agency as well as view samples of their email marketing expertise, visit AlchemyWorx.com. About Alchemy Worx Established in 2001, Alchemy Worx is a global email marketing agency with more than 70 employees across three continents. The agency currently creates, manages and deploys more than 400 consumer and business emails every month for more than 50 national and international brands. As well as strategy, ESP solutions, design, content, HTML coding, deployment services, reporting and analytics, Alchemy Worx is the leading implementer of Intelligent Automation. This pan-ESP solution automates message delivery, content, analytics and optimization so clients can send highly personalized messages to everyone all the time. The agency has also developed a number of industry leading optimization tools including a custom analytics dashboard, automated image personalization software and a virtual subject line testing tool, Touchstone, which is “The No.1 tool for email marketers that want an unfair advantage,” as noted by Mailup.com. To learn more about the agency as well as view samples of their email marketing expertise, visit AlchemyWorx.com. About The Relevancy Group Founded in 2010, The Relevancy Group (TRG) provides market research, survey design and consulting. Working with leading brands, vendors, start-ups and associations, TRG acts as an educator and trusted advisor, optimizing Omni channel connected marketing strategies and tactics. TRG assists marketers (buyers) to connect with vendors (sellers) and manage the vendor selection process. Each year, TRG represents tens of billions of email messages out for bid for new solution providers. TRG publishes research on email, social, mobile, display, data management, digital marketing, Internet Identity Management, wearables, and the Internet of Things. TRG publishes The Marketer Quarterly, a free digital magazine for marketers by marketers. Categories: Internet Marketing, Business, Advertising / Marketing

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Tags: Alchemy Worx, marketing, The Relevancy Group


Alchemyworx Inc

Original Source: www.newswire.com


Global Email Marketing Agency Alchemy Worx Named Industry Leader in the Email Agency Buyer's Guide