SalesPortal Names Bo Mullan Senior Vice President, Enterprise Sales SalesPortal, the first pay per call advertising network for businesses with contact centers, today announced it has named Bo Mullan senior vice president of enterprise sales. Redwood City (I- Newswire) May 01, 2012 - REDWOOD CITY, Calif.- SalesPortal (http:// www.salesportal.com), the first pay per call advertising network for businesses with contact centers, today announced it has named Bo Mullan senior vice president of enterprise sales. Mullan is responsible for driving the company's expansion among enterprises that can utilize SalesPortal's expansive network to enhance customer engagement while generating significant revenues and reducing customer acquisition costs. In addition, he will create strategic partnerships with other contact center technology and solution providers. "Bo has the depth of sales experience that will be a tremendous asset for SalesPortal as we grow and continue to expand our footprint in the contact center space," said Saurabh Khetrapal, CEO and co- founder of SalesPortal. "He will work closely with enterprises that wish to benefit from enhanced customer engagement and efficient and seamless monetization of calls in contact centers." Prior to joining SalesPortal, Mullan was a senior strategic account executive with Salesforce.com where he launched their Service Cloud and helped establish it as the fastest growing product in the company's history. With more than 25 years of sales and executive sales management experience, Mullan has worked with a number of customer management companies, including TellMe Networks (acquired by Microsoft), RightNow (acquired by Oracle), Convergys, eLoyalty and Aspect Communications (acquired by Concerto Software). Mullan has advised various start- up companies, including Jobvite. About SalesPortal SalesPortal is the first pay per call advertising network that enhances customer engagement, generates revenue streams for companies with contact centers, and lowers advertisers' customer acquisition costs. Its patented technology enables enterprises with contact centers to engage their customers with relevant product offers from branded, pre- approved advertisers at the end of sales and service calls. Advertisers bid against each other for the opportunity to have their product presented to callers and to receive end- of- call phone transfers from contact centers. SalesPortal's breakthrough technology links these contact centers with relevant advertisers to enable the delivery of qualified phone transfers on a pay per call basis. Winner of the Direct Marketing Association's Innovation Award, SalesPortal delivers real time analytics and metrics to maximize revenues for its clients. For more information, visit www.salesportal.com.
Additional Resources Company Contact Information: SalesPortal Abbe Solomon 3 Twin Dolphin Dr, Ste 100 Suite 100 94065 Phone: 408-533-2065 Published in: Business Tags: SalesPortal Bo Mullan pay per call advertising network call center monetization Published on: May 01, 2012 Original Source: SalesPortal Names Bo Mullan Senior Vice President, Enterprise Sales