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• TABLE OF CONTENTS: •

• Introduction..........................................................................2-3 • Accomplishments..................................................................4-6 • List of Events....................................................................7-8 • Sponsorship Overview.......................................................9 • Full Draw Film Tour......................................................10 • Total Exposure....................................................................11 • Sponsorship Opportunities...........................................12 • Presenting Sponsor...........................................................13 • Official Sponsor.................................................................14 • Equipment Sponsor............................................................15 • Fan Mail.................................................................................16-17 • Meet BRO Crew...................................................................18 • • • •

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• • True American Grit! At “Born And Raised Outdoors" instant gratification isn’t a term that we are familiar with. Like our grandfathers and fathers before us, we believe that success means rolling up your shirt sleeves and getting work done. We hunt public land amidst some of Oregon’s most rugged and heavily forested coastal mountains... • • As our generation has become increasingly soft we’ve done just the opposite, becoming hardened and experienced hunters willing to risk it all for that one moment of truth. You’ll feel the blisters, sore muscles, sleepless nights, and gut wrenching hours of work through the lens of our HD cameras as we approach the scant seconds before the kill that we all live for. Join “Born And Raised Outdoors" and take a journey into the heart and soul of the American bow hunter! •

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL

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• How are we different from every other hunting video on the market? -• “Born

and Raised Outdoors" (BRO) an adventure film company, located in Southwest Oregon. BRO is a crew of five passionate hunters who will stop at nothing to get the perfect shot, often venturing into unfamiliar territory to do so. They are a diverse group of guys with a broad range of personalities that all steer toward the same ultimate goal; bow hunting adventure.    • -• Our films focus on action, adventure, excitement, humor, and lifestyle.  We are taking people on a journey to see the reality of our adventures captured on film. • -• Our mission: to elevate hunting films to a new era of entertainment by capturing the roller coaster of emotions while pursing the journey we face each and every time we step into the outdoors. • -• If you bow hunt you are going to be blown away, if you don’t you will be inspired to.

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BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL


• Accomplishments • 2009 • Premier Release of the film, “Tagged Out"

-Bowhunting Elk in Oregon the hard way, DIY.

• Produced theatre debut in Coos Bay, OR • -225 Attendees at the Egyptian Theatre

• 2010 • -Promoted BRO at Sportsmen Shows across the state of Oregon. • -Eugene Sportsmen Show - “The Bow Rack" Wayne Endicott. -24,547 Attendees • -Portland Sportsmen Show - “xXx Archery" Cory Miller. -118,940 Attendees • -Roseburg Sportsmen Show -“Waldrons Outdoor Sports" Tom Kress -18,262 Attendees • -Central Oregon Sportsmen Show - “The Bow Rack" Wayne Endicott. -32,810 Attendees • -Oregon Hunters Association • -Guest Speakers at (6) Chapter Meetings • -Coos Bay, Bend, Portland, Salem, Medford, & Tillamook

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL

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• Accomplishments • 2010 • Premier Release of the film, • “The Reason: Bulls Off the Beaten Path"

-Hunting Roosevelt Elk on public land in the rugged coastal mountains of Oregon, this film will take you on the emotional roller coaster we love to call bowhunting.

• “Bownanza" at “The Bow Rack" on July 10th • Hosted by - Cameron Hanes • • • • • •

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Special Guests included: -Dwight Schu - Bowhunter Magazine -Lisa Endicott - Eastmans Hunting TV -Mike Slinkard - Winners Choice Strings & HECS -Born And Raised Outdoors -Release of our DVD, “The Reason" -685 Attendees

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL


• Accomplishments • 2010 Produced “Full Draw Film Tour" • -First bowhunting film tour on the West Coast • -Events highlighted four independent filmmakers • -Born And Raised Outdoors • -On Foot Films • -Green Gate Pursuits • -Angry Spike Productions • -Coos Bay, OR - Egyptian Theatre • -374 Attendees • -Winston, OR - Discovery Theatre • -296 Attendees • -Bend, OR - Tower Theatre • -440 Attendees • Sponsors included: Oregon Pack Works, Top Pin Archery, • Waldrons Outdoor Sports, & TImberline Taxidermy • Facebook Fan Page - Nears 2000 active fans • -Weekly interactions and updates

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL

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• 2011 List of Events • February

• -Eugene Sportsmen Show - “The Bow Rack" -Wayne Endicott • -Wapiti Bowmen - Annual Banquet - Guest Speakers • -Portland Sportsmen Show - “xXx Archery" -Cory Miller • -Roseburg Sportsmen Show -“Waldrons Outdoor Sports" -Tom Kress -Oregon Bow Hunter Association - State Convention • Guest Speaker - Fred Eichler

• March • -OHA - Tioga

Chapter - Guest Speakers • -3D Shoots - Myrtle Creek, Poodle Creek, & Bend

• May

• -Seminar - Bob's Sporting Goods - Longview, Washington

• June

• -Seminar - Wholesale Sports - Clackamas, Oregon • -Seminar - Wholesale Sports - Lacey, Washington • -Full Draw Film Tour - Eugene, OR - Grants Pass, OR •

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BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL


• 2011 List of Events • July

• -Full Draw Film Tour - Portland, OR - Bend, OR • - Boise, ID - Missoula, MT • -Seminar - Wholesale Sports - Salem, Oregon

• August

• -Seminar - Wholesale Sports - Helena, Montana • -Seminar - Wholesale Sports - Coeur D'Alene, Idaho

• September

• -Filming of the continued project, “30 Days" • “30 Days" is a documentary of the BRO crew as they chase their passion into the backcountry of Oregon and Idaho, pursuing elk. This film will bring a day to day record of the adventures they face during an entire season.

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL

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Sponsorship Overview

-• Minimum 1 year commitment • - On Presenting, Official and

Equipment sponsorship

• -• Sponsorship fees based on cost of print advertising placement in consumer sports publications as researched by the Advertising Agency Association of America (AAAA) -• Audience reach guaranteed

DVD Sales

- Total Viewership

2009 2010 2011 2012 2013 750 250 150 50 TAGGED OUT 874 1,215 2,000 1,000 500 THE REASON 3,000 2,000 1,000 “30 DAYS" 5,000 3,000 BRO DVD 4 7,500 BRO DVD 5 2.5 2.5 2.5 2.5 Pass Along 2.5 Total Views 2,185 4,912 13,125 20,375 30,125 9

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL


Full Draw Film Tour A new-age film tour that captures audiences by bringing them up & coming filmmakers with a new perspective to the sport that we all love. Launched in the summer of 2010, the grass roots tour stopped in (3) Oregon towns. With current plans of expansion in 2011 to (7) locations across Oregon, Idaho, & Montana

2010 2011 2012 2013 Event Viewers 370 425 425 425 # of Events 3 7 15 20 Total Viewers 1,110 2,975 6,375 8,500

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL

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Total Exposure

- Core Audience

DVD SALES

2010 4,912

2011 13,125

2012 2013 20,375 30,125

Film Tour

1,110

2,975

6,375

Website & Social Media

12,150 25,000

50,000 75,000

TOTAL 18,172 41,100 $ 636 $ 1,438 Reach Value* 5 Core Multiplier** 5 Advertising Value $ 3,180 $ 7,190

76,750 113,625

Total Viewership

Attendance at all Shows

Unique Visits

8,500

$2,686 $ 3,976 5 5 $ 13,430 $ 19,880

*CPM: (2010 TOTALS)/ 1000 x $35, AAAA Sports Industry Average General Placement Cost for Print Media **AAAA Advertising Agency Association of America Target Audience Multiplier

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BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL


Sponsorship Opportunities • - Presenting Sponsor is an exclusive sponsorship level • - Two Levels of Sponsorship below Presenting Sponsor • -Official and Equipment • - Official and Equipment Sponsors will have category • exclusivity • - Bows • - Accessories are divided into: • - Strings • •

- Sights and Rests - Arrows and Broadheads

• - Hunting Gear • - Packs, Calls, Camping Gear, Boots, Outerwear, Apparel, & Optics • - Official and Equipment levels each have 5 sponsor • opportunities - Additional exclusive available categories also • • include: •

- Auto - Brewing Company - Consumable (food) - Financial Services - Energy Supplements - Bicycles 12 BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL


Sponsorship Opportunities Presenting Sponsor - Presenting Sponsor $5,000: • • Duration of Current Project: “30 Days" • Exclusivity as the Presenting Sponsor

• - DVD Sales: •

• • • • • • • • • • • • • • •

Exclusive Company Commercial Feature to play at beginning on all DVD Logo prominently displayed on cover of DVD Company mention and logo on DVD credits All printed materials promoting DVD sales in shops to include company logo All “Presenting Sponsorship" DVD opportunity benefits where applicable All “Presenting Sponsorship" Seminar opportunity benefits where applicable Logo featured prominently on Film Tour short film credits Donation of items as requested by BRO and approved Sponsor for use in promotional activities. Items to include clothing, and related items in conjunction with BRO filming. Vehicle and trailer to prominently display feature company logo

- Social Media and Website: • •

• • • • • • • •

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Exclusive company Commercial Feature to play on BRO Homepage of website Company Logo featured on website banner on all pages Company product to be raffled to Facebook Fans All media advertising and print material to feature company as Presenting Sponsor All printed materials supporting seminars and film promotions to include company logo

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL


Sponsorship Opportunities Official Sponsor -• Official

Sponsor $2,500 • Duration of Current Project: “30 Days" -• DVD Sales: • • • • • •

Logo prominently displayed on back cover of DVD Company mention and logo on DVD credits Exclusive use of sponsor gear in filming Film editing to capture company gear in use during filming Donation of items as requested by BRO and approved Sponsor for use in promotional activities. -Items to include clothing, and related items in conjunction

with BRO filming

• -• Social Media and Website:

Company Logo featured on website of Sponsor Page • Company product to be raffled to Facebook Fans • All printed materials supporting seminars and film promotions to include company logo •

Exclusivity: General Product Category, 5 Product Categories (Equipment is category)

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL

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Sponsorship Opportunities Equipment Sponsor -• Equipment

Sponsor: Equipment for BRO Crew • Duration of Current Project: “30 Days" -• DVD Sales: •

Company mention and logo on DVD credits

• -• Social Media and Website:

Company Logo featured on website of Sponsor Page • Company product to be raffled to Facebook Fans • •

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BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL


Fan Mail • “I bought “The Reason" at the show. I just wanted to tell you “Thank You." I have almost 300 videos and I absolutely love yours. I am 60 years old now and I grew up hunting Rosies. I still ride my bike behind the gates on the North Coast, call the elk, and pull myself around by devilsclub and vineys. You guys captured everything I know and feel about elk hunting. I got on my exercise bike in front of my big screen and found myself pedaling when the credits came on. I had a diaphragm in my mouth and my bugle in my hand and I called right along with you. Man that is a good video. Thank you so much! You did it right and it was real."

• Tom Lawler Portland, OR •

• “I just wanted to say the I got “The Reason" and it is the best movie that I own. Seriously some of the best cinematography out there in the hunting world. I have been watching this video over and over trying to glean some pointers on how to tag out myself this year on the coast range. Thanks for the inspiration and thanks for being real and real entertaining. Look forward to next years DVD already.

Russ Bird Vancouver, WA

BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL

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Fan Mail • “Hello, I met you at the Sportsmen Show in Portland and I just watched your video, “The Reason", actually I watched it several times, and I just wanted to comment on it. To say that I was impressed would be a huge understatement. I own around 100 elk hunting videos and yours has quickly become my favorite. I feel like I am right beside you in the hunt, and you guys hunt the same type of terrain for Roosevelts the same way I do. I love how you show the hardships you face as well as the funny times, and the celebrations of the animals and the hunt. You guys are obviously having an awesome time and it shows. I hope you continue to make more videos. I will definitely buy them."

• Leonard Bathke Oregon City, OR • • “Wow, then have Area

bought “The Reason" in Sisters, OR a couple weeks ago, watched, re-watched the next night (I NEVER do that). I love what you done, my brother is an award winning videographer in the Bay and I know what you had to do to get that video, congrats.

Thanks again for producing the best hunting video on the market.

• Kenny Graton Eugene, OR

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BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL


Meet the BRO Crew

Steve Howard

Kody Kellom

Treavor Fisher

Ty Stubblefield

Trent Fishe r BORN AND RAISED OUTDOORS, LLC CONFIDENTIAL

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Sponsor Proposal