Discover How India’s Coupon Culture Has Grown Over The Years And Why So Many Consumers Hunt For Free

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Discover How India’s Coupon Culture Has Grown Over The Years And Why So Many Consumers Hunt For Free Coupons And Daily Discounts India is on the verge of becoming the Asia Pacific region's fastest-growing e-commerce industry, and its coupon business is thriving. According to research, the country's coupon culture accounted for over 14% of India's overall e-commerce audience in 2016 and has expanded at a rate of 63% per month, with almost 10 million unique users at present. In India, for example, there were no coupons for internet shopping in 2010, unlike its American counterpart. It was something that gradually grew in importance over time and once they were introduced to consumers, it was instantly well received. Merchants also noticed the benefits of coupons and began issuing additional coupons, giving users even more options to choose from and it became a never-ending cycle from thereon. What is the main drive behind coupons? The primary focus of coupons, especially free coupons, is to help customers save money and live better lives. Coupon discounts range from 5% to 50% off the retail price, and in other cases, it's a flat amount such as Rs. 300 to Rs. 3000 or Rs. 4000 – all depending on the brand and what they're ready to give. India's retail industry is expanding both offline and online and while bargains, coupons and discounts work great in organised retail, free gifts (also known as freebies) also work wonders in retail without a predetermined selling price and the unorganised market. Couponing may be the ticket for you if you're searching for a fun method to save money on those time-consuming excursions to the grocery store. Whether it's discounted bus tickets, mobile recharge, or free shipping, coupons work in a variety of ways and if you are lucky, you can grab several free coupons when shopping online. For example, nowadays, consumers rarely go to a real store to recharge their pre-paid mobile phone numbers; instead, they can just go online, do some online shopping, and receive a recharge coupon with their purchase! Online recharge websites are becoming increasingly popular. Paytm and Freecharge are the two most popular online recharge websites in India, with many customers preferring Freecharge for the majority of their recharges. These are the only online portals that have earned the trust of the vast majority of Indian consumers, however many of the deals they offer, including free coupons, are also available on third-party websites. These services not only provide free recharge, but you can also get a certain amount of discount using coupon codes, so why would you pay the full price if a code or discount coupon can help you save money? However, locating discounts online is time-consuming and might be difficult at times; because numerous websites offer Freecharge and Paytm coupons.


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