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S uc c essful ent reprene u rs th ri ve i n an en vi ro n m en t of t heir peers where cam araderi e, acco u n tabi l i ty, and c reati vi ty are presen t.


Enterprise Center is the place for entrepreneurs to grow.


A place where you can be


where you can

the possibilities to realize

diversedynamic and be part of a community of



The incubation process allows entrepreneurs to preserve capital, join a collaborative environment and connect with external support systems to accelerate their businesses’ growth. Through business incubation, the Enterprise Center captures each entrepreneur’s uniqueness and offers support and customized services to maximize their potential.

pre-incubation The Enterprise Center offers pre-incubation services that assist start-up and early stage companies in commercializing their entrepreneurial idea. Programs and services within pre-incubation assist in discovering the viability and the opportunity for success.

Incubation is more than bricks and mortar, it is the dynamic process of supporting an emerging entrepre neur through shared use resources, coaching and programs from experienced and successful entrepreneurs. The support and synergy from the Enterprise Center help emerging entrepreneurs lower risks, overcome isolation and break down barriers to success. Enterprise Center incubation clients are primary income businesses that grow our local economy through focused distribution and revenue generation outside of our area.


The ultimate goal of incubation is to launch profitable, sustainable entrepreneurial companies. Graduation is determined cooperatively based on a mastery of core business functions and on key success factors; for most companies this happens within 3 to 5 years.

The Center for Entrepreneurial Development The mission of the WTAMU Enterprise Center is to apply the principles of business incubation as a catalyst for innovation and entrepreneurial development in order to foster economic growth for Amarillo and the Texas Panhandle region. Business incubation is a dynamic process of entrepreneurial development. The support and synergy found through the Enterprise Center help entrepreneurs overcome risk, isolation, and barriers to success.

TABLEOF CONTENTS p8 Director’s Message

p10 Graduates

When an entrepreneur connects to incubation and innovation, the economic impact is infinite p22 Leadership

p24 Economic Impact Data

Our Vision To create an area-wide entrepreneurial culture by: Providing facilities to entrepreneurs that allow them to reduce risks, to lower capital and operating costs, and to assist with their early success. Providing individual coaching and business-building training programs that teach best business practices, foster competitiveness, and empower entrepreneurs to become self-sufficient.

p17 Client of the Year

p26 Facilities Footprint

p31 Training

p18 Client List

p28 Amarillo EnterPrize Challenge

p32 Partners & Collaboration

p20 Connecting Entrepreneurs

p30 Youth Entrepreneurship

p34 Staff

Providing education, leadership, and encouragement for innovation and creativity. Providing a model for entrepreneurial excellence.

What is the currency of business incubation? Graduate companies and job growth.

Dear Valued Partners, In this year’s annual report, we are excited to showcase the achievements of five graduate companies and the diverse community of entrepreneurial companies that are emerging within the Enterprise Center program. As you take a close look at the year in review, you’ll notice that growth was the overwhelming theme for 2012.

We are committed to enhancing the culture for entrepreneurial development in our region. What a great privilege to be in a community and region that celebrates individual success and values working together. Along with continued growth in our Lunch & Learn program and other community outreach endeavors, a concerted effort was It’s exciting to devoted to collaboration with Along with growth comes educators, civic and business be a part of continuous improvement. leaders and non-profit orgaa community With the completion of our nizations. We envision an inthat embraces facilities and a look to future novative ecosystem where development and expansion, entrepreneurs find ready rethe spirit of our team focused on improvsources, talent and capital to entrepreneurs ing our programs and systems build sustainable wealth for to further equip growth entrethe region. preneurs in the region. Our multi-platform program now includes a commercial Thank you for your partnership! As a kitchen space and incubation services part of the community for innovation to assist entrepreneurs in every stage of and growing entrepreneurs, Incubation growth. Entrepreneurs can find services Works! to meet their needs at the idea stage, acceleration, and second-stage growth. Best wishes,

Stoney Hollow Design


Norris Audio Video


Skilled Trades


Leadership Amarillo & Canyon


Perdue Acoustics

These companies have graduated from the incubation process, proving their



and opportunity for



In the last year, these graduate companies have combined revenues of over


and have supported over 47 local jobs.

The overall economic impact that small business has on our local economy is substantial and incubation programs are a large part of growing small business in Amarillo. - Executive Director David Terry





Norris Audio Video, LLC created in 1996 designs, sells, installs, and services quality audio, video, stage lighting, digital signage, security, emergency mass notification and home theater systems. Through incubation, Norris Audio Video has created a strong foundation for exponential growth. Now a leading design firm in theatrical design (focused regionally on church and entertainment venues) Norris Audio Video is expanding into distribution. In 2013, Norris Audio Video will provide a reliable online resource for lighting and video systems and components. The creation of an excellent team, sound financial processes and innovative marketing strategies have positioned Norris Audio Video for accelerated growth.

Michael Norris, CEO





Since 1981, Leadership Amarillo & Canyon has educated and developed area leaders on the challenges facing our community. LAC offers a ten-month leadership development program designed to introduce leadership tools that will make better employees, leading to a better workplace, better families and ultimately a better community. Participants in this program meet one day a month August-May and experience a variety of businesses, organizations and area sites. This dynamic program includes leadership development, networking, community awareness and social consciousness. Site tours include Hastings Entertainment Support Center, Bell Helicopter, B&W Pantex and Timber Creek Vet Clinic to name a few! In addition, participants will hear presentations and panel discussions from a cross section of civic, business and non-profit leadership. Police ride-a-longs with the Amarillo Police Department continue to be one of the highlights of the program year. Throughout the incubation process, Leadership Amarillo & Canyon was able to gain insight on how to run a non-profit “like a business�, providing a solid foundation for board development, funding and program development. In 2012, LAC reached key milestones including program capacity, alumni development, and funding sustainability. As a graduate of the Enterprise Center, Leadership Amarillo & Canyon continues to be a vital resource for area entrepreneurs and LAC continues to utilize WTEC training rooms for events, collaboration and facilitated leadership development for our region.

Sharon Miner,

Executive Director





Skilled Trades started with a small group of industry veterans who shared a vision to provide the core services of a skilled labor provider with a higher level of service to both their clients and their staff. They serve industries including: disaster recovery, industrial manufacturing, alternative energy, commercial, institutional, terminals & transmissions, petroleum refining, metals & minerals and food & beverage. Skilled Trades has and is continuing to grow faster than the staffing industry as a whole. With the support of the Enterprise Center incubation program, Skilled Trades increased revenue by 50%, more than doubled the number of staff members in Amarillo and expanded service offerings for several industry sectors, providing valuable services to the community and across the nation. Despite a sluggish macro-economic climate during it’s time in the incubator, Skilled Trades not only grew sales, but increased efficiency by eliminating unnecessary processes, utilizing technology, and relocating corporate headquarters from Dayton, OH, to Amarillo, TX. The need for a flexible workforce is exploding in many industries, especially in construction and energy. The Enterprise Center was able to provide the flexibility and support to Skilled Trades through the incubation and graduation process.

Braden Black, CEO





Perdue Acoustics, founded in 1989, has specialized in controlling sound and eliminating echoes and loud uncontrolled noises in churches, schools, athletic facilities and other commercial buildings all over the world for over twenty years. Perdue Acoustics manufactures the highest rated wall and ceiling acoustical treatments in the industry, including the highest ratings in absorption, durability, aesthetics, fire protection, and value. Perdue Acoustics has six patented products and designs, including the Wedge TM, the 180 Diffusion Wells, patented core construction and the NEW fully Isolating Drum Booth. Perdue Acoustics operates two production plants in Amarillo, Texas and Erin, Tennessee.

Joab Perdue,






Stoney Hollow Design studio has evolved to a full scale design firm, specifically focused on innovative, personal and creative designs for entrepreneurial, growth-oriented companies and organizations. With the addition of staff and a unique mix of clients, Stoney Hollow Design offers B2B clients innovative and effective designs. Stoney Hollow Design has worked and continues to provide design services for a number of Enterprise Center clients and the WTAMU Enterprise Center. As a graduate company and successful entrepreneur, Shane Blucher, Owner and lead designer is an invaluable resource to accelerating incubation clients and organizations throughout our region.

Shane Blucher, CEO




Dustin & Chrystene Speed, Owners Established in 1998, Speed Painting designs, produces and markets innovative products for the paint and sundries industry. Originally established as a paint contracting business, founders Richard and Dustin Speed designed an innovative set of tools for painting doors and cabinets on site and on schedule. This patented device increases efficiency and quality for commercial paint contractors. Speed Painting produces products locally and distributes products throughout the US. Key successes in 2012: Rebranding campaign New leadership and ownership transition Completed Enterprise Center’s Idea Village FY 2012, 13% Increase in total sales

Air Oasis [Nested 5.10]

Posh Pinc Leadership Amarillo & Canyon [Nested 6.08]


[Nested 5.10]

Skilled Trades Speed Painting [Nested 12.09]


[Graduated 12.12] [Graduate 2004]


[Nested 12.09]

Perdue Acoustics Sage Oil Vac


Stoney Hollow Design [Nested 3.09]

Tascosa Hot Sauce [Nested 04.09]




American Site Builders

Confluence Security Group

Bar Z Winery

Brush Eaters

[Nested 5.11]

[Nested 05.12]

[Nested 9.11]

[Nested 05.12]

Caprock Building Systems

Interactive 360

[Nested 5.11]

Established Digital Advertising [Nested 10.11]

Fanelli’s Finest

Waypoint [Nested 05.12]

Liquid Siding [Nested 10.11]

Norris Audio Video [Nested 12.11]

ServPro [Nested 05.11]

[Nested 05.12 ] [Nested 05.12]

2011 Murf Systems

Tascosa Building Products Wheeler Foggers

[Nested 9.11]

[Nested 12.11]

[Nested 06.12 ]



Lunch & Learn:

Annual Attendance 2012: 570 2011: 522 10% Increase in attendance

For the fifth year, area entrepreneurs came together to share the “Big Idea” that catapulted their business to the next level. This monthly networking event has consistently grown year over year, providing a connection point for entrepreneurs throughout our community. 01/12 Paul Borchardt



Wonderland Amusement Park


Marketing a company and creating a strong brand identity can be a challenge in today’s noisy marketing atmosphere. From time to time we need help from an outside marketing firm. Aligning the vision and goals of two different companies can become challenging. Paul Borchardt spoke on the importance for small business to focus on marketing and partner with outside resources, yet still align goals and passion with one common mission.

02/12 Joshua Raef





“Motivating Another Generation”. Working with young people is always a challenge, but the millennial generation has a completely different world view that business leaders must be attuned to in order to get the best from their young workers. The principles Joshua spoke about are geared toward these young people, but are timeless and can work well with any of your employees, because motivation in the workplace can be the key factor that distinguishes you from your competition.


04/12 Mary Emeny Connected Founder Mariposa EcoVillage,

Wildcat Bluff Nature Center, Habitat for Humanity

Jeff Yarber, Ben E. Keith Bobby Martin, Sam’s Club Jordy Finley, KB Recycling Chris Bunnett, KB Recycling


As leaders and innovators in our community, this panel discussion explored utilizing “green” practices and sustainability strategies to further business growth and support small business. This collaborative panel discussion was created in partnership with WTAMU SIFE students, in recognition of the Sam’s Club Environmental Sustainability Challenge.

05/12 Joe Street

Street Toyota




Street Toyota-Scion has re-focused their business plan over the past 10 years to concentrate on customer satisfaction in 14 different customer impact areas of the automobile business. Joe shared his “big idea”, providing hints and tips on how entrepreneurs can increase customer satisfaction within their own business.


06/12 Matt Edwards Connected Market Street United Store Director Paul Evans Regional Vice President


Matt Edwards, Store Director of the Market Street United on Georgia and Paul Evans, Regional Vice President of United Supermarkets explored how United Supermarkets has kept its competitive edge against heavy competition in its industry. Matt shared with attendees the history of United Supermarkets, and the steps they took to gain success. More importantly, this discussion identified how United Supermarkets plans on sustaining that competitive advantage by looking at future growth and adaptation in the market.


07/12 Ron Boyd Connected Duncan & Boyd Jewelers


Ron Boyd presented how he and his business have endured and like most industries, the jewelry market has changed dramatically over the years. Ron has had to change many things since the beginning of the store in order to “survive.” He spoke of how he was able to maintain sales and financial backing even when it wasn’t always guaranteed.

connecting entrepreneurs 56

08/12 Greg Mitchell Toot-n-Totum


09/12 Dr. Jim Rutledge



Despite tough competition, family owned Toot’n Totum has maintained its competitive advantage for over 60 years. The company has continued to grow and now has 62 convenience stores, 10 Mr. Payroll locations, 6 car washes, and 6 lube centers. Toot’n Totum ranks as one of the largest privately held companies in the Panhandle and employs over 700 team members. Greg Mitchell discussed what steps he and his team have taken to sustain this growth and prosper in a changing market.

Community Activist



Dr. Jim Rutledge discussed involvement in community non-profit activities, many of which can provide entrepreneurs with opportunities to make lasting connections with community and business leaders. Establishing the habit of giving back and making that part of the culture of your business was emphasized with numerous local examples.

10/12 Eveline Rivers




Founder Eveline Rivers Christmas Project and Martha’s House

Eveline Rivers community projects have grown from serving 43 children in 1979 to providing over 9,500 children and adolescents with Christmas gifts, and over 4,000 children with warm coats in 2011. Of all donations received approximately ninety-two percent of the funds are spent directly on goods and services for children and families.


11/12 Brian Bruckner Bruckner Truck Sales


12/12 Paul Harpole



Brian Bruckner began his career in the truck business at the ripe old age of twelve. He told a story about his family business, working with his father and his grandfather to build a company that now employs more than 650 people in 19 locations. His experience gained by hoeing weeds, sweeping floors, and working as a mechanic’s helper became invaluable in leading the company to where it is today.

Mayor City of Amarillo



Paul Harpole told us about the importance of mentorship in personal development and career success. It is important to not only find a mentor that can guide you through tough decisions, but also to pour yourself into someone else as a mentor. The gift of mentorship towards someone else is an invaluable opportunity to help the next generation.


The WTAMU Enterprise Center collaborates with organizations, industry leaders and entrepreneurs world wide. As a leader and member of the economic development community, we strive to provide resources and connections to budding innovators and growth oriented companies, growing our local economy and the entrepreneurial community.

David Terry leads the National Business Incubation Association as Board Chairman…. The National Business Incubation Association (NBIA) is the world’s leading organization advancing business incubation and entrepreneurship. Each year, it provides thousands of professionals with information, education, advocacy and networking resources to bring excellence to the process of assisting earlystage companies. An elected, voting board of directors representing the world’s leading incubators governs the association. NBIA serves more than 1,900 members

Athens, Ohio Atlanta, Georgia Baltimore, Maryland Columbia, South Carolina Denver, Colorado Flagstaff, Arizona

Fort Worth, Texas Guymon, Oklahoma Kansas City, Kansas Orlando, Florida Palm Springs, California Palo Alto, California

Perryton, Texas Pampa, Texas Phoenix, Arizona Raleigh, North Carolina San Antonio, Texas San Jose, California

Santa Fe, New Mexico Seattle, Washington St. Louis, Missouri Tucson, Arizona Australia Bolivia

in over 60 nations. While incubator managers and developers make up a large share of NBIA’s membership base, the association also represents other interested individuals and groups. Approximately 25 percent of the NBIA membership is from outside the United States. Leading innovators in incubation directly translates to opportunities for the Texas Panhandle. In 2012, Enterprise Center staff led training sessions at the NBIA International Conference, Summit for Advanced Incubation Professionals and for several incubators across the globe.

Cardiff, Wales Guilin, China Liverpool, England Mexico City, Mexico Newfoundland, Canada Toronto, Canada

U.S. Department of Commerce Economic Development Administration renewed investment in the Enterprise Center

NBIA Membership:

with an award of $112,850 in grant funds to support rural economic development as a University Center.

David Terry,

Executive Director, NBIA Board Chair

The Enterprise Center contributed to several publications and was awarded acknowledgment in marketing and business development. Publications and Media: NBIA Review, Amarillo Globe

Jeff Reid,

Incubator Director

Cori Burns,

Marketing Director

News, Amarillo Chamber of Commerce Faces Places & Spaces, KGNC AM, KFDA, KVII, KAMR, American Advertising Federation- Gold Addy Award for 2011 Annual Report, NBIA Graduate of the Year finalist.

Melissa Kalka, Kitchen Manager

Brian Whipple, Program Manager

David Terry, Executive Director elected Board Chairman for NBIA. Facilitated coaching clinics for regional and international incubation managers, positioning the WTAMU Enterprise Center as a leader in innovative incubation. Amarillo Economic Development Corporation committed $500,000 in matching investment toward expansion of the Enterprise Center. Partnered with Leading EDG to support the entrepreneurial development within 6 regional communities, over 107 companies, for a total of 227 facilitation hours. These companies created 16 jobs and leveraged $1.4 million in new capital.













Businesses assisted through incubation services: 46

over 2011


Total Primary Jobs: 597


Total Payroll: $20 Million


Total Revenues: $118.3 Million

Total Capital Investment (debt and equity): $4.1 M

Program Revenue: $386 Million


incubation innovation

economic impact


When an entrepreneur connects to incubation and innovation, the economic impact is infinite


53% In FY 2012, the Enterprise Center served 46 client companies and graduated 5 client companies. These firms employed 597 primary jobs which is an increase of 208 jobs from FY 2011. The state funding for this project to date totals $9.0 M since the 2001 biennium. These funds have generated additional investment of $1,558,850 from federal programs (EDA and USDA), and more than $1,419,438 in program revenue through rents and program fees.


The Enterprise Center connects entrepreneurs to valuable resources and provides training and networking opportunities catalyzing innovation throughout our business community. economic impact data




million Enterprise Center clients generated over $118.3 million in additional revenues.


Enterprise Center clients employed 597 primary jobs.

Enterprise Center clients invested over $4.1 in additional capital.

Entrepreneurial development programs are just one of the many facets of incubation and community development. In 2012, combined attendance for Enterprise Center programs including Lunch and Learn, Training Events and the Amarillo EnterPrize Challenge grew 13%, with over 723 entrepreneurs supported through these programs.

FACILITIES footprint Diversified industry focus




Clean Technology



Production Space: 10,880 sq. ft. Office Space: 5314 sq. ft. Shared Use Space: 4,813 sq. ft.



Information Technology



Food Innovation




collaborative shared-use space


increased collaborative space over

2,395 sq. ft.

In 2012,we completed the sixth and final phase of major renovations further developing the collaborative environment that is critical to accelerating entrepreneurial companies. The launch of a shared use, commercial kitchen, shared-use distribution warehouse space and a collaborative coworking area, provide a unique and flexible environment for new and growing businesses to scale their operations effectively, creatively and efficiently. The graduation of 5 client companies in 2012 combined with recent renovations provides the leverage and capacity for us to continue the local and regional development of entrepreneurs through business incubation.

Culinary Coop

Shared Use Commercial Kitchen launches August 2012 The WTAMU Enterprise Center is the region’s only business incubator, that now boasts the region’s only shareduse commercial kitchen. The Culinary Coop is designed to provide culinary entrepreneurs with kitchen space and the necessary tools to develop and successfully commercialize food products. This latest evolution of incubation is supported through collaborative and community partnerships with the US Department of Commerce EDA, National Business Incubation Association, Sam’s Club, United Supermarkets, Ben E. Keith, WTAMU Small Business Development Center, Amarillo Economic Development Corporation, GO Texan, KACV, City of Amarillo, Dallas Gourmet Food Market and the Amarillo Chamber of Commerce. The Culinary Coop is a health department fully approved kitchen equipped with the following:

2 commercial reach in refrigerators 1 reach in freezer 2 convection ovens 1 commercial 6-burner Gas Stove, Oven/Griddle 1 gas stock pot range with 2- 3 ring burners 3 stainless steel work tables 1 Vollrath 40 quart Floor Mixer with numerous attachments including Vegetable cutter and Meat grinder accessories 1 20 slot bun pan rack

Processing equipment includes 1 Single piston compression bottler for sauces with a semi-automatic chuck cap tightener and a semi auto wrap labeler. Other amenities include a dry storage area with pallet storage space, shipping and receiving area, internet access, and large training room and conference rooms for workshops or meetings.

Amarillo EnterPrize Challenge The Amarillo EnterPrize Challenge is a collaborative program that develops innovation in our region through a grant based, business plan competition. This investment program is designed to help entrepreneurs expand an existing business or launch a new business.

1725 participated


of funded businesses are still operating


businesses funded over the last

To date, 58 businesses have received investment of as much as $100K each, totaling more than $3.6 Million in investment funding over the past 17 years. Altogether, these firms have created 568 new jobs and brought more than $91.2 million in new revenue into the Amarillo economy. In addition, these companies have invested more than $8.2 million in additional equity capital since receiving their grants.

•1,725 entrepreneurs have participated in the business planning process through Amarillo EnterPrize Challenge


•58 businesses have received funding over the last 17 years


•75% of businesses funded through the Amarillo EnterPrize Challenge are still in business. •$3.6 Million has been invested in local businesses through the Amarillo EnterPrize Challenge.



million invested locally

•As of 2012, 568 new jobs have been created through this program, with an average of 9.79 jobs created per business at an average cost of $6,382 per job. EQUALS: 74% increase in job creation since 2011. •AEC companies report $91.3 Million in cumulative increased revenues, a 234% increase over FY 2011 cumulative reporting. •AEC funded companies report investing $8.2 Million in additional equity capital since receiving Amarillo EnterPrize Challenge Investment. •2012: 173 entrepreneurs participated in AEC workshops, consultation and events.

Brush Eaters, Inc. is a Texas S Corp that clears land and rightsof-way in Texas and neighboring states. Brush Eaters primarily serves energy companies by clearing land for power line and pipeline construction using an innovative mulching method.

Wheeler Foggers, LLC manufactures high-quality innovative fogging/ spraying and utility equipment. They build foggers/sprayers that can be used on any properly equipped vehicle, eliminating the need and the cost of a dedicated tow vehicle.

Fanelli’s Finest, LLC is a manufacturer of a oneof-a-kind premium lasagna sauce for Italian cuisines. Fanelli’s Finest recipes originate in Sicily and have been passed down from one generation to the next for 175 years.

Tascosa Building Products is a construction material supply company. They sell and rent concrete accessories including reinforcing steel (“rebar”), forming materials, and job site equipment. TBP is also the sole supplier in Amarillo of liquid color for custom concrete projects.

Confluence Security Group provides critical physical security and communications solutions to governments and commercial clients such as prisons, military bases and nuclear weapons facilities.

WayPoint is a Credit Union Auditing & Consulting company, specifically concentrating on federally insured institutions in the Texas Panhandle and the surrounding areas.

568 new jobs



million in increased revenues


people have participated

2011-2012 Dr. Nick Gerlich – WTAMU COB David Prescott – Talon, LPE Amy Henderson – ANB Elliott McKinney – IPS Jill Dana – McDonalds

2007-2008 Aaron Sage – Sage Oil Vac Brett Taylor – MicroFour Marvin Franz – Wells Fargo Bank Dr. Anne Macy – WTAMU Finance John Marmaduke – Hastings

2003-2004 Kerry Adair – Plains National Bank Jean Walker – WTAMU Finance, Econ., Ed. Charlie Sammann – Backyard Adventures Tony Freeman – Trafton Printing Michele Fortunato – Brown, Fortunato

2010-2011 Dr. Neil Terry – WTAMU COB Eddie Scott – Greenways of Amarillo Amy Henderson – Amarillo National Bank Elliott McKinney – IPS Jill Dana – McDonalds

2006-2007 Karen Suhr-Hicks – Casters Dr. Barry Duman – WTAMU Management Aaron Sage – Sage Oil Vac Brett Taylor – MicroFour Marvin Franz – Wells Fargo Bank

2002-2003 Dr. Billy Smith – AQHA Roger McCoy – McCoy Myers & Associates Kerry Adair – Plains National Bank Jean Walker – WTAMU Finance, Econ., Ed. Charlie Sammann – Backyard Adventures

2009-2010 Don Sanders – Sir Speedy Chris Stewart – Stewart Law Firm Mark Marrs – Interstate Bank Dr. Neil Terry – WTAMU COB Eddie Scott – Greenways of Amarillo

2005-2006 Melody Brenna – Milestone Sam Spradlin – Techspray Gregg Jordan – Amarillo National Bank Dr. Barry Duman – WTAMU Management Karen Suhr-Hicks – Casters

2001-2002 Gary Wells – First State Bank Johnny Coker – Arden-Paradise Dr. John Cooley – WTAMU COB Dr. Billy Smith – AQHA Roger McCoy – McCoy Myers & Associates

2008-2009 John Marmaduke – Hastings Dr. Anne Macy – WTAMU Finance Don Sanders – Sir Speedy Chris Stewart – Stewart Law Firm Mark Marrs – Interstate Bank

2004-2005 Tony Freeman – Trafton Printing Michele Fortunato – Brown, Fortunato Melody Brenna – Milestone Sam Spradlin – Techspray Gregg Jordan – Amarillo National Bank

2000-2001 Dr. John Cooley – WTAMU COB Greg Meador – Fellers-Amarillo Cindy Kyle – Amarillo Hardware Co. Gary Wells – First State Bank Johnny Coker – Arden-Paradise



million in additional equity

A program of

Program funded by


entrepreneurship 2012 WTAMU Enterprise Center Internship: Krystina Martinez

Marketing and Communications Intern

Cum Laude Bachelor of Arts (B.A.), Mass Communication, Broadcast Journalism, Graduation Date: December 2012 Now: NPR, Multimedia Journalist - Weekend Edition, Intern

The WTAMU Enterprise Center actively supports entrepreneurial development at the high school level through:

Amarillo Independent School District – Welcome to the Real World - River Road High School – DECA competition - Ogallala Commons- Youth Business Plan Competition - Canyon Independent School District- Pursuing Real Opportunities PRO program


The WTAMU Enterprise Center actively partners with Students in Free Enterprise. The WTAMU Students In Free Enterprise (SIFE) team attended the SIFE USA National Exposition in Kansas City, Mo., on May 22-24 where they presented their collaborative project for Sam’s Club’s “Step Up For Small Business.” Collaborations for this project included a team project “Beyond Green,” a business and environmental sustainability project, for the Enterprise Center’s new commercial kitchen. “Beyond Green” was funded by a grant from Sam’s Club. In addition, the Enterprise Center provided training and judging resources for the SIFE sponsored Moses Business Plan Competition



March 1: Attendance 14 Companies Jody Holland,


Jody Holland, Owner and CEO of Murf Systems, walked entrepreneurs through the skill sets and mindsets that must be mastered to become the organization they envision. It

helped each person answer the question... “What is the ideal organization to fit me?�. It also unlocked what each entrepreneur must cling to or change in themselves in order to move up the ladder of success.

June 7: Attendance 16 Companies

Shawn Fouts & Dr. Kim Hays,

entrepreneurs trained

Enterprising Ideas helped area entrepreneurs and Enterprise Center clients identify areas of inefficiencies within their organization. Participants developed processes to deliver quality products and learned 6 key areas necessary for building processes and systems within a growing organization.

April 26: Attendance 15 Companies March 22: Attendance 15 Companies March 7: Attendance 15 Companies Amy Kiper, Sales Webinar Series

Connected over 65 service providers and resources for entrepreneurs world wide. Collaborations with innovators and economic development partners are key to our success and the success of our entrepreneurial clients.

Amarillo Chamber of Commerce I Amarillo College I Amarillo EDC I Amarillo Hispanic Chamber of Commerce I Amarillo Independent School District I Ben E. Keith I Borger EDC I Canyon Independent School District I Coach U Inc. I Dallas Gourmet Food Market I Dumas EDC I Economic Development Administration I Go Texan I The High Ground of Texas I Emerging Technology Fund I Leadership Amarillo & Canyon I Leading EDG I National Business Incubation Association I Ogalalla Commons I Pampa EDC I Panhandle Restaurant Association I Perryton EDC I State of Texas I Sysco I Tech Fort Worth I Texas A&M University I Texas Business Women Texas Agrilife Extension I Texas Manufacturing Assistance Center I Texas Panhandle Regional Development Corp. I University Economic Development Association I I West Texas Angel Network I WTAMU Small Business Development Center I West Texas A&M University

L to R: David Terry, MBA,ACC Executive Director

Jeff Reid, BBA, CEG Incubator Director

Cori Burns, MBA, CEG Marketing Director



Enterprise Center Team Melissa Kalka

Kitchen Manager

Brian Whipple,

Program Manager

Kyla Frye,

Client Service Coord.

Drew Whipple

Facilities Manager

Cheri Pollreisz

Admin. Services Coord.

We are committed to helping our clients achieve business growth, profits, and long-term sustainability. We are committed to using creativity, innovation, and entrepreneurial thinking to assist clients and improve our programs. We are committed to accomplishing our work with honesty, open accountability, and integrity. We are committed to having the knowledge, skills, tools, and resources needed to guide our clients to success. We are committed to the wise investment of public funds, to operating in an efficient and frugal manner, and to being good stewards of our resources.


Core Values Dr. Jim Rutledge Advisory Member

Debra McCartt

Advisory Member Turn Center

Johnny Mize

Advisory Member

Mark Marrs

Advisory Member Interstate Bank

Brad Martin

Advisory Member Scottco

Chris Stewart

Advisory Member Partner Burdett, Morgan, Williamson & Boykin

David Prescott

Advisory Member Talon/LPE

Mark A. Wingate Advisory Member MaxiVolt Inc.

Dr. Neil Terry

Advisory Member West Texas A&M University

Gary Sage

Advisory Member Sage Oil Vac, Inc.

Coco Duckworth

Chair Encourage Consulting

“The entrepreneur always searches for change, responds to it, and exploits it as an opportunity.” - Peter F. Drucker The WTAMU Enterprise Center’s incubation services and programs help entrepreneurs navigate through the entrepreneurial maze, mitigating risk, creating synergies with other successful businesses and ultimately accelerating entrepreneurial growth and success.

2300 N. Western Amarillo, Texas 79124 806.374.9777

WTAMU Enterprise Center Annual Report 2012  
WTAMU Enterprise Center Annual Report 2012  

Annual Report of our 2012 graduates, clients, programs and economic impact