GOODNG I LOOK AND R CLEVeEsign.com d
LONDON SYDNEY AUCKLAND
STONELEIGH THE STONELEIGH BRAND WAS RECENTLY RE-LAUNCHED WITH A NEW BRAND STORY. WE TOOK THAT STORY AND RAN WITH IT COMPLETING THEIR NEW WEBSITE IN LATE 2008. See our work: www.stoneleigh.co.nz
HELLO. WE’RE IMPERO AND WE BELIEVE IT’S IMPORTANT TO BE BOTH GOOD LOOKING AND CLEVER. Let us explain. Although accurate, ‘Good Looking and Clever’ is not so much a comment about us personally. It’s more about our work and how we go about it.
They must entice your clients to become involved with your brand. And, they must enable you to grow new relationships or strengthen old ones.
Everything we make looks good. That’s one of the purposes of engaging a design firm; you want your project to look good. But that’s the easy part.
Put most simply, your brand’s communications must work and to do that they can’t just look good - they must also be clever.
With so much competition for your client’s attention, your brand communications can’t just look good – no – they must also be clever. Your brand’s communications must communicate your brand’s voice. They must have a purpose. They must tell a story. They must create an image in your clients’ minds.
This is a small review of some of our recent work. You’ll be viewing it because we’re interested in working with you or you’re interested in working with us – hopefully both. Either way - we hope you enjoy learning about it as much as we enjoyed producing it.
THE FRENCH CAFE WE’VE BEEN WORKING WITH THIS MULTI-AWARD WINNING RESTAURANT FOR SOME TIME, BUT IT NEVER STOPS BEING A PLEASURE. OUR LATEST PROJECT WAS TO RE-LAUNCH THEIR WEBSITE WITH A BRAND SPANKING NEW DESIGN. See our work: www.thefrenchcafe.co.nz
QUOTE: Dirk, Sydney Office:
QUOTE: Michael, London Office:
“I love the companies we work with, especially when those companies are spas and believe in the value of product trials”
Huge amounts of French bubbles helped me come up with this concept. LESPA QUEENSTOWN IMAGINE YOURSELF, FLOATING IN A FRENCH SEA OF TRANQUILITY, BUBBLES SLIDE PAST YOU, AS YOU EFFORTLESSLY MELT AWAY AND BECOME ONE WITH THE OCEAN. CALM. FLOATING. FREE. OR JUST VISIT THIS WEBSITE, SAME DIFF ‘ REALLY. See our work: www.lespaqueenstown.co.nz
CORBANS WINES WE WORKED WITH THE CORBANS WINE BRAND AND RE-LAUNCHED THEIR WEBSITE WITH A SLICK NEW DESIGN. IT’S ONE OF OUR FAVOURITE PIECES OF WORK OF LATE - ESPECIALLY BECAUSE IT MEANT WE GOT TO WORK WITH THE MARVELOUS KATE – QUITE POSSIBLY THE LOVELIEST BRAND MANAGER IN THE WORLD. See our work: www.corbans.co.nz
SENSES SPA THIS PROJECT WAS LIKE GROWING A MASSIVE TREE FROM A SMALL SEED. WE STARTED WITH NOTHING (NOT EVEN A NAME) BUT BY THE TIME WE HAD FINISHED THE SENSES SPA BRAND HAD GROWN INTO A LIVING, BREATHING ENTITY THAT STOOD ABOVE OTHERS IN A CROWDED FOREST (ERR… MARKET).
A TRUE STORY - MOLLY MALONES
AFTER VIDEO EZY SAW OUR WORK ON FLICKS.CO.NZ THEY ASKED US TO CREATE FOR THEM A NEW WEBSITE THAT ALLOWED THEIR CUSTOMERS TO BROWSE THEIR DVD COLLECTIONS, WATCH ONLINE PREVIEWS AND BECOME INVOLVED WITH THE BRAND. THE SITE WAS A HUGE SUCCESS, INCREASING TRAFFIC OVER FORTY PERCENT IN THE FIRST FOUR MONTHS. See our work: www.videoezy.co.nz
THEY TOLD US THE MOLLY MALONES IRISH PUB BRAND WAS ALL ABOUT TELLING THE ODD FIB AND BLURRING THE LINES OF TRUTH. “NO PROBLEM”- WE SAID. THEN WE TOLD THEM ABOUT THE NEW IRISH PUB DOUBLE DESIGN FEE ACT THAT WAS JUST PASSED BY PARLIAMENT. the real story: www.mollymalones.co.nz
FRAME FRAME STUDIO WAS LAUNCHED ON AN UNEXPECTING LONDON CITY IN 2009. IMPERO WORKED WITH THEM THROUGH THE OPENING TO HELP ESTABLISH THEIR BRAND, WEBSITE, STATIONERY AND EMAIL MARKETING CAMPAIGN. CHECK OUT THEIR HUGELY SUCCESSFUL WEBSITE THAT NOW GENERATES OVER 70% OF THEIR BOOKINGS! See our work: www.moveyourframe.com
THE LATE CLUB
BUT, THAT’S ENOUGH ABOUT US, LET’S TALK ABOUT YOU.
A DEVILISH AND SNEAKY LITTLE CLUB IN DOWNTOWN AUCKLAND HAD A DEVILISH AND SNEAKY LITTLE IDEA. OPEN LATE, VERY LATE AND CLOSE LATER, MUCH LATER. THUS, THE LATE CLUB AND ITS BRAND AND LOGO WAS BORN.
So there you have it, the good looking and clever work of Impero Design. But that’s enough about us, let’s talk about something more interesting; let’s talk about you. Let’s talk about solving some of your business’s problems. Let’s talk about how we could grow your brand and business or how we could improve the way your customers perceive it.
ONE RED DOG THE CHALLENGE: MAKE A WEBSITE AS GOOD AS THE DOGS’ STEAK AND CARAMELIZED ONION PIZZA THAT MICHAEL HAS GORGED HIMSELF ON COUNTLESS TIMES BEFORE. NOT AN EASY TASK WHEN ALL WE WERE GIVEN WAS A LOGO AND A TIME FRAME. BUT NOT A PROBLEM, WE HAVE WORKED WITH LESS BEFORE. See our work: www.onereddog.co.nz
Let’s talk about how we can inform your clients that you’re doing something new, or something better, or let’s just remind them what you’ve always been good at. Let’s talk brands, websites, email marketing, stationery or marketing activities. Or let’s talk about the whole lot and how we can make it work better for you. Let’s talk.
BRAND CREATION, PRINT DESIGN, WEBSITE DESIGN & EMAIL MARKETING firstname.lastname@example.org | www.imperodesign.com
Published on May 11, 2009