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Leading Luxury Builders To Great ness

FREE GUIDE

WHY ARE CLB METRICS CRITICAL TO YOUR COMPANY'S SUCCESS AND PROFITABILITY?


" Your plan, focus, and execut ion of performance met rics and scorecards will det ermine your success or failure." ~ M ike M yers, CLB Net work INTRODUCTION

You wouldn?t build a custom home without a blueprint and plan, so why would you run your business without a marketing plan?Your plan, focus, and execution will determine your success or failure. Many Luxury Homes Builders nationwide struggle to generate a steady pipeline of qualified prospects and turn to marketing for help. Unfortunately, most don't get the results they seek. Certified Luxury Builders (CLB) has the answer.

SITUATION

Luxury Builders need a plan to achieve their goals and success. Successful companies use metrics, scorecards, and KPI?s to measure and monitor their effectiveness and business performance. Truly ?GREAT?companies are driven by metrics, scorecards, and KPI?s. These tools help to clarify responsibilities and roles and help to make better decisions. They drive the right behavior, process, accountability to achieve your business goals. We have heard it before, if you continue to take the same approach which has failed, why would you expect doing more of the same will yield a different outcome? Read on as we outline the difference between scorecards & KPI's, the importance of scorecards, show who should have them, and best practices when implementing a performance management system.

CLB 'S STRATEGIC PARTNER PROGRAM HELPED ONE BUILDER GENERATE AN ADDITIONAL $30 MILLION IN CONTRACTED REVENUE IN LESS THAN 5 MONTHS. Download our lat est case st udy t o learn how. DOW NLOAD NOW


TRULY GREAT COM PANIES ARE DRIVEN BY M ETRICS. Strategic planning is a vital aspect of your company?s success? but when it comes to actually executing on that strategy, you might feel completely lost. If your current management system just isn?t getting you to where you need to go, it?s time for a better solution. Introduced in the early 1990's, the Balanced Scorecard (BSC) is one of the world?s top strategic management frameworks. Decades later, survey results show that companies using scorecards are consistently gaining benefits from them and using the data to better understand and achieve their organizational objectives. -

77% report that their Balanced Scorecard is ext remely or very useful. 75% use the Balanced Scorecard to influence business act ions. Of the 64% of organizations that have refreshed t heir Balanced Scorecard, the majority? 71%? did so during the previous 12 months. The Balanced Scorecard is used by bot h small and large organizat ions: 61% of respondents had less than 500 employees, and 9% had over 10,000 employees.

SCORECARDS VS. KPIs KPIs measure company performance whereas scorecards measures four different company perspectives ? financial, customer, internal processes, and people? to help companies understand and achieve their organizational objectives.

5 WAYS SCORECARDS HELP YOUR COMPANY -

Gain transparency throughout your organization Grow your bottom line by looking at other perspectives Align your operations with your mission Turn your high level goals into tangible actions Consolidate your strategic plan

CLB 'S STRATEGIC PARTNER PROGRAM HELPED ONE BUILDER GENERATE AN ADDITIONAL $30 MILLION IN CONTRACTED REVENUE IN LESS THAN 5 MONTHS. Download our lat est case st udy t o learn how. DOW NLOAD NOW


THE SCORECARD TRACKS ALL THE IM PORTANT ELEM ENTS OF A COM PANY'S STRATEGY AND THAT ALLOW S COM PANIES TO EXCEL. W HAT SHOULD THE SCORECARD REFLECT ABOUT THE BUSINESS?

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Financial Perspect ive ? Tracking financial performance. Cust omer Perspect ive ? Tracking customer satisfaction, and attitudes (5-star experiences). Int ernal Process Perspect ive ? Tracking internal operational goals needed to meet customer objectives. The Learning and Growt h or Innovat ion Perspect ive - Intangible drivers for future success, such as hiring the right people, having the right processes, training people so they become assets, implementing systems to improve the performance of the business, etc.


A FULL SCORECARD STRATEGY AND TEM PLATE TO GET YOU STARTED. NEED HELP GETTING STARTED? We've included an easy to follow framework and scorecard sample for you below! -

Build your purpose statement. It should clearly communicate how you?ll differentiate your company from your competitors, and should include three different aspects: -

Objective

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Advantage

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Scope

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Review your strengths, weaknesses, opportunities, and threats

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Design a pathway to arrive at your desired destination.

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Design your business plan to align with and support your path to that destination.

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Create milestones and measurements to identify that you are on the right path.

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Launch, communicate, and market your initiatives

SAMPLE SCORECARD Contact us to learn how to create, update, manage, and analyze your scorecards.


W HERE SHOULD YOU GO FROM HERE?

QUESTIONS?

To review and learn t he answers t o t he quest ions below, please t alk wit h your CLB t rust ed advisor. -

How do I create, update, and manage scorecards? How often should I review my scorecard? How are scorecard metrics collected and analyzed?

CLBN provides all of our members 3 scorecard opt ions: -

You can learn how to set up and run the campaign yourself. CLB can set up and run the campaign for you You can learn how to set up and run the campaign and have CLB run it the first time and you can take it from there.

CLB Network can help you gain a clear vision of your business, target market, ideal client, and local and social brand design. We assess your current situation and benchmark against what great looks like in the market. We also provide recommendations and a plan that we can implement in its entirety for our clients, we can augment our clients?teams, or our clients-- the builders-- can choose to self-implement the plan in its entirety. Once you choose the go forward approach, we get to work to execute the creative, implementation, management, and monitoring of the project.

CLB 'S STRATEGIC PARTNER PROGRAM HELPED ONE BUILDER GENERATE AN ADDITIONAL $30 MILLION IN CONTRACTED REVENUE IN LESS THAN 5 MONTHS. Download our lat est case st udy t o learn how. DOW NLOAD NOW


ARE YOU READY TO GROW YOUR BUSINESS USING CLB'S M ETRICS AND SCORECARDS?

ABOUT CLB NETWORK

The Certified Luxury Builders Network leads luxury builders to greatness. Since 2016 CLB Network and builders across the nation with annual sales ranging from $5M-$50M have worked together to deliver a 5-Star experience and become market leaders. Working with one great company at a time, CLB gives builders the tools, training, and support to achieve success in Quality, Profit, and Pipeline freeing leadership to work on - not in - their business. We're here to help builders. Experience and expertise is just a click away. Contact us today to see how your business measures up to our builders' benchmark, learn what " looks like, and see how CLB can take your business to the next level.

HOW MUCH IS YOUR CONSTRUCTION BUSINESS GOING TO GROW THIS YEAR? $1 Million?$5 Million?$20 Million?If you're going to get there, then you need a REAL plan. Schedule your free consultation if you are motivated to move your business forward at warp speed.

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