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Wholesale 17/18


ABOUT US................................................................................. I’ll Know It When I See It is a studio based in Vancouver, British Columbia, Canada. We create sweet and slightly snarky paper goods such as greeting cards, calendars, prints, notebooks, notepads and more. So, who’s ‘we’? It’s us! Christine Chee + Cassie Leung. People ask us all the time if we’re sisters (we’re not). In design school (where we met), teachers mixed us up constantly. Fair enough, we really are two peas in the same design pod. Sometimes, it’s like we share the same brain, which is handy for designing and running a business together. We started our studio because we had a hard time finding greeting cards we were excited to give. Lots were too sappy and girly. Many weren’t funny. Like Goldilocks and the three little bears, they just weren’t quite right (for us). So we set out to create our own and trusted there would be others out there who, like us, wanted something different. We combine clean and modern design that’s typographically driven with our snarky and sarcastic perspective on life. Sometimes we do sweet, too. Truly, at the heart of every creation is a little piece of us, and we hope that our products are the answer to any shopper who, when asked what they’re looking for, say, “I’ll know it when I see it”.

ORDERING................................................................................. OPENING ORDER MINIMUMS $100 order total, 6 item minimum per card design (singles), 3 item minimum per design for card box sets, notebooks, notepads, calendars and prints. Prices & availability are subject to change at any time. TO PLACE AN ORDER Contact your rep or email us at contact@illknowitwheniseeit.com. Canadian stockists can visit us online at www.illknowitwheniseeit.com/wholesale to place an order directly. TURNAROUND In stock items ship within 2-5 days of order received or deferred to a later date as requested by purchaser. PAYMENT We accept major credit cards, PayPal, Interac e-transfer (for Canadian stockists), and cheques. Payment due upon shipping unless otherwise arranged. Taxes and currency determined by where the goods are landing. SHIPPING Orders are shipped via Canada Post or UPS unless otherwise requested. Shipping is quoted upon order and charged per delivery for orders split into different delivery dates. All customs clearance fees due are responsibility of buyer. Shipping to most destinations take 4-10 business days. RETURNS Only defective goods can be returned, within 5 days of receipt. ECO COMMITMENT All our goods are printed locally, on FSC-certified uncoated stock. Envelopes are made from 100% recycled postconsumer waste and cellophane packaging is acid-free with 10% recycled content.

CONTACT.................................................................................. I’LL KNOW IT WHEN I SEE IT, CHRISTINE CHEE + CASSIE LEUNG contact@illknowitwheniseeit.com #120 – 8623 Granville St, Vancouver, BC, Canada V6P5A2 www.illknowitwheniseeit.com :: wholesale.illknowitwheniseeit.com :: @IKIWISIcanada

We look forward to working with you!


GREETING CARDS............................................................ Birthday Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

You’re a fossil | BD05 Inside: You. Happy Birthday

Walker sports car | BD07

You’re vintage | BD09

Still have teeth | BD10

Thick glasses | BD11

You were cool... once | BD12

Cake and candles | BD13

Dog poo | BD14

Seniors’ discount | BD15

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS................................................... Birthday (cont.) Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Happy 29th (again) | BD17

You’re old, retro night | BD18

You’re old, friends have kids | BD20

You’re old, hangovers | BD21

You’re old, dial-up | BD22

You’re old, VHS | BD23

You’re old, getting ID | BD24

You’re old, interest rates | BD25

You’re old, radio | BD27

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS................................................... Birthday (cont.) Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

You’re old, noise | BD28

Made in Canada © I’ll Know It When I See It, all rights reserved

You’re old, teens scare | BD29

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS................................................................. Love Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Icing to my cupcake | LV12

Peanut butter to my jelly | LV13

Hot dog to my buns | LV14

Spice to my rub | LV15

Sprinkles to my doughnut | LV16

Wasabi to my sushi | LV17

Love is winning | LV18

Love is cheap eats | LV20

Love is peeing | LV21

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS........................................................ Love (cont.) Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Love is hobbies | LV23

Love is sleeping first | LV24

Love is shaving | LV28

Love is farts | LV29

Made in Canada © I’ll Know It When I See It, all rights reserved

Love is warm feet | LV26

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS................................................................ Baby Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Hello rascal | BB03

Hello peanut | BB04

Hello fox | BB05

Well hello baby | BB06

Stroller sports car | BB08

Congrats baby cookie | BB09

Congrats baby chick | BB10

Congrats baby robot | BB11

Congrats baby avocado | BB12

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS....................................................... Baby (cont.) Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Congrats baby spork | BB14

Unsolicited advice | BB15

Amazing smell poop | BB16

Talk about poop | BB17

Just like your parents | BB18

Late night drinks | BB19

Boobies | BB20 Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS..........................................................Friendship Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Zombie apocalypse | FR01

Status without Facebook | FR02

Creep on exes | FR03

Wi-fi while travelling | FR04

Lost in the woods | FR05

Remember phone number | FR06

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS.......................................................... Wedding Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Life adventure | WD01

Robots | WD03

Match | WD04

Cherries | WD05

Way to settle | WD07

Won’t find better | WD08

Questionable choices | WD09

Procreation plans | WD10

Roommate | WD11

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS................................................. Wedding (cont.) Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Families are one now | WD12

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS........................................................ Anniversary Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Saggy | AN01

Pickle | AN02

Spin around | AN03

Selective hearing | AN04

Cooking | AN05

Nagging | AN06

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS..........................................................Thank You Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Gratitude awkward | TY01

Thanks shit list | TY02

Awesome awkward | TY03

Thanks showing up | TY04

Thanks shouldn’t have | TY05

Thanks hate people | TY06

Each style is also available as a set of 6, packaged in a clear box.

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS.......................................................... Sympathy Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Auto-correct | SM01

Loss for words | SM02

Get well soon | SM03

Lemonade | SM04

Drink cry punch | SM05

Swedish furniture | SM06

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS............................................... Special Occasion Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Awesome Mom, 20 years | MD03

Mom tech support | MD04

Mom least annoying child | MD05

Awesome Dad, 20 years | FD01

Dad tech support | FD02

Dad least annoying child | FD03

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS.......................................................... Christmas Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Social obligation | XM21

Dog poo | XM22

3 Rs of Christmas | XM23

Team bonding | XM24

Make bad decisions | XM25

Santa loves cookies | XM26

All is loud, all is blurry | XM28

Elf loses his job | XM30

Elastic pants | XM33

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS................................................. Christmas (cont.) Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

All I want is you & booze | XM34

Santa original hipster | XM36

Silent night | XM37

Christmas spirit liquor | XM38

Party tip co-workers | XM39

Naughty or nice | XM40

Someone else’s birthday | XM41

Told me to buy for you | XM42

F*ck being politically correct | XM45

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS................................................. Christmas (cont.) Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Venn diagram - joy | XM46

Venn diagram - cheer | XM47

An emoji Xmas story | XM48

Hunger+turkey=snooze | XM49

Party tip co-workers dance | XM50

Holy tinsel | XM51

Impersonal group text | XM52

Lying to your kids | XM53

Scrooge the hero | XM54

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS................................................. Christmas (cont.) Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

An emoji Santa story | XM55

Venn diagram - made the cut | XM56

Big shovel | XM57

White Christmas | XM58

Full of beer | XM59

Donald Trump | XM60

All the wine you have to drink | XM61

Red & white | XM62

Santa’s gone digital | XM63

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


GREETING CARDS................................. Christmas (cont.) | Hanukkah Sized 3.5” x 5” | Blank inside unless otherwise stated | Packaged in a cellophane bag Printed on FSC-certified 100lb uncoated stock | Includes a recycled brown kraft 4bar envelope

Find sanity | XM64

Religiously sensitive | HK01

Spelling Hanukkah correctly | HK02

8 shitty presents | HK03

Chinese food | HK04

Get engaged | HK05

Condoning gambling | HK06

Jew-ish | HK07

Sufganiyot | HK08

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


NOTEBOOKS, MINI........................................................ Everyday Sized 3.5” x 5” | 40 lined or blank pages, as stated | Packaged in a cellophane bag Printed on FSC-certified 100lb and 24lb uncoated stock

Believe in yourself, lined | NB01

Stars pattern, blank | NB02

Ideas exist, lined | NB03

Let team down, lined | NB04

Boss won’t appreciate, lined | NB05 Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


NOTEBOOKS, MINI............................................... Everyday (cont.) Sized 3.5” x 5” | 40 lined or blank pages, as stated | Packaged in a cellophane bag Printed on FSC-certified 100lb and 24lb uncoated stock

Paper clips pattern, lined | NB06

Important Things, lined | NB13

Forgot during work day, lined | NB07 Made in Canada © I’ll Know It When I See It, all rights reserved

Great ideas, lined | NB08

Nice thoughts, blank | NB09

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


NOTEBOOKS, MINI............................................... Everyday (cont.) Sized 3.5” x 5” | 40 lined or blank pages, as stated | Packaged in a cellophane bag Printed on FSC-certified 100lb and 24lb uncoated stock

Inappropriate thoughts, lined | NB14

Writing better than typing, lined | NB10

Keyboard pattern, lined | NB12

Anti-Social Media, lined | NB15

Made in Canada © I’ll Know It When I See It, all rights reserved

Doesn’t need Wi-Fi, lined | NB11

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


NOTEBOOKS, LARGE...................................................... Everyday Sized 5” x 8” | 60 lined pages | Packaged in a cellophane bag Printed on FSC-certified 100lb and 24lb uncoated stock

Magical ideas | NBLG01

Believe | NBLG02

Highly effective notes | NBLG04

Rather not be doing | NBLG05

Productive meetings | NBLG06 Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


NOTEBOOKS, LARGE............................................. Everyday (cont.) Sized 5” x 8” | 60 lined pages | Packaged in a cellophane bag Printed on FSC-certified 100lb and 24lb uncoated stock

Personal assistant | NBLG07

#adulting | NBLG08

Napping | NBLG09

Don’t need to share online | NBLG10

Journal: original blog | NBLG11

Don’t need social validation | NBLG12

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


NOTEPADS..................................................................... Everyday Sized 5” x 7” | 100 sheets with 5 different designs | Packaged in a cellophane bag Printed on FSC-certified 100lb and 24lb uncoated stock

+

Unicorn | TP01

Inside sheet designs

+

Office | TP04

Inside sheet designs

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


NOTEPADS............................................................ Everyday (cont.) Sized 5” x 7” | 100 sheets with 5 different designs | Packaged in a cellophane bag Printed on FSC-certified 100lb and 24lb uncoated stock

Home | TP07

Inside sheet designs

Tech | TP10

Inside sheet designs

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


PRINTS........................................................................... Everyday Sized 5” x 7” & 8” x 10” | Packaged in a cellophane bag with hard backer Printed on FSC-certified 100lb uncoated stock

Unicorn 8x10 | PRT02 Unicorn 5x7 | PRT02-57

Poor life choices 8x10 | PRT03 Poor life choices 5x7 | PRT03-57

Is the gla

If you need anything from me, please don’t hesitate to ask.

Mother ain’t proud 8x10 | PRT08 Mother ain’t proud 5x7 | PRT08-57 Made in Canada © I’ll Know It When I See It, all rights reserved

half fuLL or half empty?

Who cares, as long as ere’s wine in i

Please don’t ask 8x10 | PRT10 Please don’t ask 5x7 | PRT10-57

Half full half empty 8x10 | PRT11 Half full half empty 5x7 | PRT11-57

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


PRINTS........................................................................... Everyday Sized 5” x 7” & 8” x 10” | Packaged in a cellophane bag with hard backer Printed on FSC-certified 100lb uncoated stock

Fuck the } process F*ck the process 8x10 | PRT12 F*ck the process 5x7| PRT12-57

\ Life knocks you down 8x10 | PRT13 Life knocks you down 5x7 | PRT13-57

People enjoyable 8x10 | PRT14 People enjoyable 5x7 | PRT14-57

�verythin� in modera�ion

This includes unsolicited advice & opinions

Everything in moderation 8x10 | PRT15 Everything in moderation 5x7| PRT15-57

Made in Canada © I’ll Know It When I See It, all rights reserved

#120 – 8623 Granville Street, Vancouver, BC V6P5A2 contact@illknowitwheniseeit.com :: www.illknowitwheniseeit.com


I'll Know It When I See It Wholesale Catalogue 2017/18  
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