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FALL 2019 / WINTER 2020


CONTENTS

IN A NUTSHELL A two-woman show, creating sweet + slightly snarky paper goods straight outta Vancouver, BC. All our products are made in Canada, eh!

PLACE AN ORDER Orders may be placed through your rep or online through our handy dandy buyer-only wholesale site: wholesale.illknowitwheniseeit.com Is it your first time? Email us at contact@illknowitwheniseeit.com to set up an account.

GET IN TOUCH 120 – 8623 Granville Street Vancouver, BC V6P 5A2 Canada 604.805.3784 (Christine) 778.999.6831 (Cassie) contact@illknowitwheniseeit.com wholesale.illknowitwheniseeit.com @IKIWISIcanada

GREETING CARDS 4 Birthday 4 Love 8 Friendship 10 Wedding 11 Baby 12 Sympathy 13 Thank you 14 Mother’s + Father’s Day 15 Christmas 16 Hanukkah 20 MAGNET CARDS 21 WINE + SPIRIT TAGS 22 NOTEBOOKS 30 NOTEPADS 32 ABOUT US YOU OUGHTA KNOW

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MINIMUMS GREETING CARDS 6 MAGNET CARDS 6 WINE + SPIRIT TAGS 6 NOTEBOOKS 3 NOTEPADS 3 OPENING ORDER $125 REORDER $75


DS R A C G N I T GREE .25

E / $2 CK ANK INSID L B / ) ” OATED STO .5 C  5 N x U ” B 5 L .2 0 A2 (4 IED 10 FSC-CERTIF NVELOPE N O D E T IN PR AF T E BROWN KR E BAG RECYCLED N CELLOPHA IN D E G A K PAC

BIRTHDAY

Terrible songs / BD63

VHS / BD66

Hangovers / BD64

Asked for ID / BD65

Dog poo / BD68

Cool once / BD36

You’re vintage / BD67

Cool once / BD69

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Teens scare you / BD70


REFRESHED CLASSICS We’ve updated the classics + bestsellers to keep things fresh for your shelves

Fossil / BD72 Walker sports car / BD71

Seniors’ discount / BD73

Cake with candles / BD74

Happy 29th / BD75

Dial-up / BD76

Friends have kids / BD77

BUT WAIT, THERE’S MORE Keep flipping to see our new line of birthday cards that we’re SO jazzed about!

Retro night / BD78

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GREETING CARDS

NEW! ASTROLOGY BIRTHDAY CARDS There are two kinds of people in this world: those who believe in horoscopes + those who pretend they don’t. Our new line snarkily pokes fun at how each sign feels about their birthday.

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BIRTHDAY

NEW

NEW

NEW

Taurus / BD52

NEW

Gemini / BD53

NEW

Aries / BD51 Cancer / BD54

NEW

NEW

Virgo / BD56

NEW

NEW

Libra / BD57

NEW

Capricorn / BD60

Leo / BD55

NEW

Scorpio / BD58

Sagittarius / BD59

NEW

Aquarius / BD61

Pisces / BD62

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GREETING CARDS

LOVE

Wasabi to my sushi / LV33

Asking about dinner / LV30

Netflix and chill / LV31

Love is peeing / LV32

Best first wife ever / LV34

Do crazy shit with / LV35

Best thing in my life / LV36

Love is farts / LV37

Sprinkles to my doughnut / LV38

Same point of view / LV40

Love is shaving / LV41

Made cute kids together / LV39

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LOVE

Inside jokes / LV42

Spice to my rub / LV43

Best first husband ever / LV49

Mutual hate of things / LV44

Lasted another orbit / LV45

Icing to my cupcake / LV46

Love is warm feet / LV47

Hot dog to my buns / LV50

Love is hobbies / LV51

Text you on the toilet / LV48

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GREETING CARDS

Best person settled for / LV52

Love is cheap eats / LV53

Despite browser history / LV54

Dysfunctionally functional / LV55

FOR ANNIVERSARIES, TOO Our love cards are totally apropos for anniversaries, whether of the married or dating variety.

Peanut butter to my jelly / LV56

IP FRIENDSH

Wi-Fi while travelling / FR10

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Zombie apocalypse / FR07

Status without Facebook / FR08

Lost in the woods / FR11

Remember your number / FR12

Creep on exes / FR09


LOVE / FRIENDSHIP / WEDDING

WEDDING

Won’t find better / WD13

More than just roommates / WD14

Marriage match / WD15

ALSO FOR ENGAGEMENTS Our wedding cards aren’t all wedding specific + several of the sentiments work for newly engaged couples.

Marriage life adventure / WD17

Way to settle / WD18

Questionable choices / WD19

Marriage robots / WD20

Families are one now / WD16 Procreation plans / WD21

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GREETING CARDS

BABY

Labour and drugs / BB21

Secret to parenting / BB23

Turn out awesome / BB22

Little pooper / BB25

Yay for drinking again / BB26

Baby avocado / BB27

Baby cookie / BB28

Baby chick / BB29

Deeply interested / BB24

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BABY / SYMPATHY

Baby robot / BB30

Unsolicited advice / BB31

Late night drinks / BB32

Talk about poop / BB33

Amazing smell / BB34

Leaking milk is sexy / BB35

Loss for words / SM07

Drink, cry, punch / SM08

Lemonade / SM09

Get well soon / SM11

Auto-correct / SM12

SYMPATHY

Swedish furniture / SM10

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GREETING CARDS

THANK YOU

Awkward awesome / TY07

Gratitude / TY08

Hate people / TY09

NEW

Shouldn’t have but glad you did / TY10

NEW

Shit list / TY11

NEW

Don’t care what anyone else says / TY14

NEW

Thanks for showing up / TY12

NEW

Thanks a billion / TY15

NEW

You deserve a medal / TY18

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NEW

Too good to me / TY16

NEW

Way to add value / TY19-M (magnet card / $3.50)

Folded piece of paper / TY13

Appreciate the shit / TY17

NEW

Exceeded expectations / TY20-M (magnet card / $3.50)

Grateful AF / TY21-M (magnet card / $3.50)


THANK YOU / MOTHER’S + FATHER’S DAY

+ MOTHER’S AY FATHER’S D

Nursing home / MF01

Born perfect / MF02

Mother’s Day, annoying child / MF03

Father’s Day, annoying child / MF04

Awesome Mom / MF05

Awesome Dad / MF06

Mother’s Day, tech support / MF07

Father’s Day, tech support / MF08

Mother’s Day, pee a little / MF09

Father’s Day, shit in peace / MF10 Mother’s Day, success story / MF11

Father’s Day, success story / MF12

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GREETING CARDS

S CHRISTMA

Lying to your kids / XM65

Scrooge the hero / XM66

Secret Santa / XM67

Venn joy / XM69

Red and white / XM70

Make bad decisions / XM71

Full of beer / XM72

Santa’s gone digital / XM74

White Christmas / XM75

Big shovel / XM76

Venn made the cut / XM68

Donald Trump / XM73

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CHRISTMAS

Sanity / XM77

Emoji Christmas story / XM78

Naughty or nice / XM84 Impersonal group text / XM79

Santa original hipster / XM80

Silent night / XM81

Emoji Santa story / XM82

Christmas spirit liquor / XM83

Told me to buy for you / XM85

Elastic pants / XM86

3 Rs of Christmas / XM87

Pro-tip co-workers / XM88

Wine you have to drink / XM89

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GREETING CARDS

Team bonding / XM90

Social obligation / XM91

Elf loses job / XM92

Pretend you’re drunk / XM93

A few fucks / XM100

Cut hang kiss with consent / XM94

Loud and blurry / XM95

Holy tinsel / XM96

Dog poo / XM97

Presence is present enough / XM98

Holiday bingo / XM99

Crushing student debt / XM101

Holiday goals family dinner / XM102

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CHRISTMAS

NEW

Holiday goals Santa photos / XM103

NEW

Don we now our gay apparel / XM107

NEW

Holiday goals surviving in-laws / XM104

NEW

Dear Santa, naughty girls / XM108

Debt rhymes with Christmas / XM105

Merry indulginginshittynetflix / XM106

NEW

NEW

Dear Santa, naughty boys / XM109

Adulting wishlist / XM111

NEW NEW

Peace and harmony with carbs / XM112

NEW

Filthy animal / XM113

NEW

Lick more than candy canes / XM110 Blissfully unaware / XM114

Not ask an old white dude / XM115

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GREETING CARDS

NEW

NEW

Cotton-headed ninny muggins / XM116

Keto, the real war / XM117

HANUKKAH

Religiously sensitive / HK09

Jew-ish / HK10

8 shitty presents / HK11

Get engaged / HK13

Chinese food / HK14

Spelling Hanukkah / HK15

Sufganiyot / HK12

NEW

Condoning gambling / HK16

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Cell phone batteries / HK17

NEW

No trees, no Santa, no keto / HK18

NEW

Merry Chrismukkah! / HK19


S D R A C T E MAGN

0 NET / $3.5 G A M ” 5 1. INSIDE / TOCK ) / BL ANK ” E BAG .5  5 NCOATED S x U ” E B 5 L .2 0 ELLOPHAN 10 (4 C 2 D IN A IE D IF D L AMINAT E T E G R S A E A K B -C C C A E S P S F / O N ELOPE CELLUL PRINTED O KRAF T ENV LED SCRAP METAL / N W O R B D RECYC RECYCLE FROM 100% E D A M T E MAGN

NEW

REMOVABLE 1.5” MAGNET

CARDS THAT TAKE HOLD Magnet cards are a greeting + mini gift united! Each card comes with a 1.5” magnet that can be removed from the card (without damage) to use elsewhere.

Grateful AF / TY21-M

They can be merchandised like any other greeting card + are thin enough to deliver as regular mail.

NEW

Way to add value / TY19-M

NEW

Exceeded expectations / TY20-M

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S G A T T I R I P WINE + S E / $1.75 AG 8” IN PACK   x ” .5 3 , D OLDE 5” WHEN F OT TLE 3.5” x  5.12 CK BACK OF B + T N O R OATED STO F C N R E U V B O L 0 S D 10 FOL TIFIED N FSC-CER E BAG PRINTED O ELLOPHAN C IN D E G A PACK

BACKSIDE OF THE TAG

WINE TAGS, WHAT? Like a gift bag + card in one, our tags jazz up any bottle of wine or spirit, making gift giving a breeze. We have tags for several occasions, including: birthdays, holidays, new years, engagements, dinner parties, sympathy, thank you, retirement, housewarming + girls night.

Classy people drown sorrows / WT04

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One bottle will do / WT01

Favourite guest now / WT08

Beyonce formation / WT09

Better than a side salad / WT16

Easiest person to shop for / WT12

Make you more awesome / WT11

Like more than tea towels / WT20

Make family less annoying / WT23

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WINE + SPIRIT TAGS

Pairs well with takeout / WT24

Pairing with potlucks / WT25

Pairs well with great cooking / WT13

Poor decisions, dance moves / WT29

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Good times alone or with friends / WT30


GENERAL OCCASION

NEW

This bottle sparks joy / WT33

NEW

NEW

Very lively without lingering / WT36

NEW

NEW

Friends don’t drink alone / WT37

Your party was my first choice / WT38

NEW

HOW DOES THIS WORK? The tags are definitely different + some shoppers need to see it in action to “get it”. Use an empty wine bottle to put one on display.

Happy wine appreciation day / WT41

In case of family, break open / WT43

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WINE + SPIRIT TAGS

In case of birthday, break open / WT26

NEW

Birthday gift we both enjoy / WT28

NEW

Wine, you’re up / WT22

Retirement is a celebration / WT39

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Engagement, need this / WT40


BIRTHDAY / ENGAGEMENT / RETIREMENT / THANKS / SYMPATHY

Tribute in bottle form / WT03

Couldn’t do it without you / WT07

NEW

Therapy off the shelf / WT27

Thank you awkward, let’s fix / WT42

Drink now, cry, punch later / WT05

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WINE + SPIRIT TAGS

NEW

Wine rhymes with Christmas / WT21

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Peace and harmony with wine / WT32


CHRISTMAS / NEW YEARS

NEW

Holidays, need this / WT17

NEW

In case of holidays, break open / WT15

Let it flow / WT31

Christmas spirit, liquor cabinet / WT19

NEW

WHERE IN THE STORE? The tags can be merchandised in the greeting card section or hung with the gift bags. We can provide hang tabs if you’d like to display them on peg hooks.

Celebration overtones / WT34

Consume before resolutions / WT35

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S K O O B E T NO

.00 OVER / $10 C H C U O T STOCK / SOFT UNCOATED ED PAGES B IN L L 0 0 5 11 + / B ” L D 100 5” x  8 SC-CERTIFIE F N O D E T PRIN FLIP OVER FOR SNARK

IT’S LIKE TWO NOTEBOOKS IN ONE Our NEW double-sided notebooks will satisfy the sweet + snarky. With different messages on the front + back cover, start from either end + flip depending on the mood. The soft touch cover gives it a classy velvet feel + high quality interior pages ensures smooth jotting of all important thoughts.

FLIP OVER FOR SWEET

NEW

NEW

Promoted vs. fired / NBSS01

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Impressive vs. mediocre / NBSS02


NEW

NEW

Ready vs. can’t handle / NBSS03

NEW

To do vs. to delegate / NBSS04

NEW

Facts vs. opinions / NBSS05

On point vs. shit show / NBSS06

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NOTEPADS

/ $10 S PER PAD T E E H S 0 5 4.5” /  9” / 3.5” x CK x ” .5 3 / IO R COATED STO NOTEPAD T C-CERTIFIED 50LB UN FS PRINTED ON ELLOPHANE BAG IN C PACKAGED

THREESOMES FOR ALL NEW

For those that like variety, our NEW sweet + snarky, notepad trios will satisfy your (writing) needs with lines, dots, grids + plenty of white space. Each set contains three 50 sheet notepads – one long pad (3.5” x 9”) + two short pads (3.5” x 4.5”).

Dream big, reality disappointing / NP01-T

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NEW

Don’t worry, it can be worse / NP02-T

NEW

Best life, mediocrity / NP03-T

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ABOUT US

YOU OUGHTA KNOW ORDERING Orders may be placed through your rep or online at wholesale.illknowitwheniseeit.com. First time? Email us at contact@illknowitwheniseeit.com to set up an account. MINIMUMS Opening order minimum is $125 before taxes + shipping. Minimum re-order is $75. Product minimums are as follows: cards – 6, wine tags – 6, notebooks – 3, notepads – 3.

I’ll Know It When I See It is a two-woman show creating sweet + slightly snarky paper goods straight outta Vancouver, BC. The year “Hollaback Girl” hit #1, we found ourselves as mature students (a.k.a. folks ditching practical degrees for a shot at something more fulfilling) heading back to design school. Ever since, we’ve been two peas in the same creative pod. While we share a similar design aesthetic + a sarcastic perspective on life, what we don’t share are genes. People ask us all the time if we’re sisters. Hey, Asians don’t all look the same, you know. (We kid... sorta.) Speaking of DNA, you’ll find that our goods are made up of wit + snark, turning heads with bold + modern designs that are typographically driven. Since sugar is bad for you, we’ve kept the sweetness to a minimum. We like being different (in a non-hipster kind of way) + our moms tell us that’s what makes us special. We hope you find us special enough to be included in your shop + look forward to working together! Cheers, Christine Chee + Cassie Leung The aforementioned women who run things around here

PAYMENT Orders ship pre-paid by credit card or Interac e-transfer. Cheques are accepted on a limited basis. The buyer will be notified when an order ships. Net 30 terms are extended to existing customers upon approval. Late payments incur a fee of 5.5% per month overdue. Taxes + currency determined by where the goods are landing. Prices + availability are subject to change at any time. TURNAROUND In stock items ship within 2-5 days of order received or deferred to a later date as requested by buyer. All orders ship complete. PACKAGING Most products are packaged in cellophane bags + must be sold as packaged. Sets may not be split up. RETURNS Exchanges are accepted for defective goods or goods damaged during shipping only. Please notify us within 5 days of receiving of shipment. CANCELLATION Cancellations must be requested within 24 hours of order being placed. If a request is submitted past 24 hours, a 20% restocking fee will be incurred. ECO-COMMITMENT All our goods are printed locally on FSC-certified uncoated stock. Envelopes are made from 100% recycled post-consumer waste + cellophane packaging is acid-free with 10% recycled content. ALL OUR GOODS ARE MADE IN CANADA, EH!

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Profile for I'll Know It When I See It

I'll Know It When I See It Paper Goods Catalogue - Fall 2019/Winter 2020  

We are a stationery company creating sweet + slightly snarky paper goods straight outta Vancouver, BC. This is the wholesale catalogue for o...

I'll Know It When I See It Paper Goods Catalogue - Fall 2019/Winter 2020  

We are a stationery company creating sweet + slightly snarky paper goods straight outta Vancouver, BC. This is the wholesale catalogue for o...

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