E-mail marketing is overlooked by many E-mail marketing is overlooked by many. When I started my internet marketing campaign, it was often said that the money is in the list. Laughed at what the gurus say, I rejected the knowledge and kept my course. The site that I made is getting a lot of traffic, but my conversions were very low. As I was sitting and asked: "Why not have a lot of sales?" Finally, click. There was traffic to my site, but I did not how to get potential customers to follow. If you attended a business school at the top level, you will notice it is often full. The control in the "industry standard" is very different from the world of internet business. "You can see the" business, which "has the name, number and address." Internet Business world nothing "to receive an e-mail. But that does not mean you can not be the same to the" business regular. "It's much easier on the internet. Having the ability to collect contact information and follow up with a potential client can dramatically increase your sales. That is why it is important to invest in a tool for email marketing. I have a friend who is a great internet marketer. In his experience, noting patterns in converting sales. He suggests that most people who buy online do not buy the first time you see a product on a website. It also states that the tools and email marketing really help close the sale.