Issuu on Google+

Sunnyside Travel By: Idil 20179513 Ismahan 20179514 Najah 20130150 Chelsea 20178339 Amber 20150309


Contents • • • • • • • • • • •

Aims/objectives Cash flows forecast Intended marketing materials Clear timescales –for setting up the business Raise finances Cover cost Meet a demand Recognise a market Competitive advantage/competitors Action plan Bank loans


Aims of our project 1. To be recognised successfully as a travel agent. 2. Satisfy our tourists. 3. Provide reasonable prices. 4. Pursing excellence in everything we do. 5. Deliver different types of advertising.


Objectives of our projects • Have an up to standard working environment. • Make profits. • Respect.


Intended marketing materials


Time scale Action

Starting date

Resources

Team Members

Design Marketing materials

13.112012

Online (Internet)

Chelsea and Amber

Cash Flow Forecast

13.11.2012

Found information online (Internet)

Idil

Aims and Objectives

13.11.2012

Online (Internet)

Amber

Fact Sheet

13.11.2012

Online (Internet)

Chelsea and Amber

Meet Demand

13.11.2012

Travel and Tourism Text book

Ismahan

Competitive Advantage

13.11.2012

Online (Internet)

Najah

Raise Finance

13.11.2012

Online (Internet)

Idil

Competitors

13.11.2012

Online (Internet)

Chelsea

Accomplished


Raise finance http://www.natwest.com/personal/loans/g1/personal-loan-calculator.ashx

Bank loan: £25,000 (commercial 7 year fixed rate) borrowing £25,000. family business: Camden Market cars ( 5 year pay back period, free of interest) £10,000


NatWest Bank: Small bank loans • A Small Business Loan from NatWest gives you: • Fixed costs • Loans up to £25,000 • No arrangement fees • Support and advice


How we are looking to spend the money? • • • • • • •

Marketing/ Advertising Employees Hotel (Aparthotel Costa Sal) Flights Transport/ transfers Excursion Web design


Meet a demand: • Amber & Chelsea Marketing material • Idil Financial and bank loans • Najah Aims and objectives • Ismahan Meeting demands & time scale. • Chelsea Competitive advantage


Recognise a market • Based on some research we have recognised that there are hardly any high street travel agents around anymore and more and more people are starting to purchases their holiday online.


Who are our competitor? • • • • • •

Our competitor are Thomas cook they are one of the largest travel services operating in the uk. there top three competitors are : American Express Company Carlson Wagonlit Travel TUI Travel PLC In order for us to be better than Thomas cook in how we try to gain competitive advantages we offer cheaper holiday flights ,inclusive package deals ,car hire insurances , good currency rates , we also give our customers good advice beforehand in order to gain repeat business and letting other customers know about our services too so there will be a good name created for our business too .


Competitive advantage • We believe that as a small business in the UK we have more advantage over or competitors like: • Connecting People to Purpose • Effective Communications • Timely Decision-Making • Customer Intimacy • Attracting Team Members


Sunnyside travel