Prado,A. et al. (2004). Marco Lógico y Conceptual del Modelo de Responsabilidad Social Empresarial para Costa Rica. INCAE, Octubre. Prahalad, C.K (2005). The Fortune at the Bottom of the Pyramid. Upper Slade River:Wharton School Publishing. Prahalad, C.K. y Lieberthal, K. (2003).“The End of Corporate Imperialism”. Harvard Business Review,Agosto. Prahalad, C.K. y Stuart, L. (2002).“The Fortune at the Bottom of the Pyramid”. Strategy + Business. Prahalad, C.K y Hammond,A. (2002).“Serving the World's Poor, Profitably”. Harvard Business Review, Septiembre. Pratt, L. (2005). Perspectiva de mercado: Cafés Diferenciados. SINTERCAFE 2005. Costa Rica, Noviembre. Sen,A. (1999). Development as Freedom. New York y Oxford: Oxford University Press. Stigson, B. (2003).“Empresarialismo, filantropía y desarrollo”. Revista INCAE. Villafañe, J. (2004). La Buena Reputación. Claves del valor Intangible de las Empresas. Madrid. Vives,A.; Corral,A. y Isusi, I. (2005). Responsabilidad Social de la Empresa en las PyMEs de Latinoamérica. Washington: IADB. Disponible en http://www.iadb.org/csramericas/doc/PyMEs.pdf. Vives,A. (2008).“Corporate Social Responsibility:The role of law and markets and the case of developing countries”, Chicago-Kent Law Review,Vol. 83, No.1. World Business Council for Sustainable Development (WBCSD) (2003). BP Trinidad and Tobago: Sustainable upstream development. Suiza:Atar Roto Presse. World Business Council for Sustainable Development (WBCSD) (2004). Oportunidades de negocios para reducir la pobreza: una guía de campo. Suiza:Atar Roto Presse. World Resource Institute (WRI) (2004).“Eradicating Poverty Through Profit – Track 5 (Session Summary Reports)”. San Francisco: Eradicating Poverty Through Profit Conference, Diciembre 12-14. Yin, R. K. (1994). Case Study Research: Design and Methods.Thousand Oaks: Sage Publications. Zadek, S. (2005).“El camino hacia la responsabilidad corporativa”. Harvard Business Review América Latina, Agosto. Zadek, S. (2006).“Corporate responsibility and competitiveness at the macro level – Responsible competitiveness: reshaping global markets through responsible business practices”. Corporate Governance. Zadek, S.; Raynard, P. y Oliveira, C. (2005). Responsible Competitiveness: Reshaping Global Markets Through Responsible Business Practices. Londres:AccountAbility. Zadek, S.; Sabapathy, J. y Dossing, H. (2003). Responsible Competitiveness, Corporate Responsibility Clusters in Action. Londres:AccountAbility & The Copenhagen Centre.
258 El argumento empresarial de la RSE: 9 casos de América Latina y el Caribe