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FEBRUARY 15-MARCH 14, 2017


‘I took that anger and did something’ Men don’t see the issues women in tech face, Jane Miceli says. 18



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Left: More than 1,000 people packed into the Knitting Factory for the Idaho VR Council’s inaugural VR bash this fall. “Feedback from people in the industry was that they’ve never seen anything like this,” says Black Box VR cofounder Ryan DeLuca. Right: Mike Gibson chases a startup dream at Trailhead in Boise.


Stories by Zach Kyle

THE HEAD GAME How a Boise man turns to Trailhead’s veterans to help him work through issues with his tech-startup idea. 10 VIRTUAL REALISM Enterpreneurs from half a dozen local startups hope to find successful niches in virtual reality. Yet one is already scaling back, and one earlier startup has gone dark. 13 DEVELOPING GRIT HP Inc. engineer Jane Miceli says women in tech can benefit from knowing others who share the same challenges. 18

INSIGHTS Nancy Napier: Why I have trouble keeping up with the pace of technological change. 20 Dale Dixon: A trustworthy business must protect confidential customer data. 20


Catch up on Idaho business news 6


Coming up in the month ahead 7


Datebook 24

Neal Custer: How can you assign a value to digital data in case it is stolen? 21

A Who’s buying, leasing in Treasure Valley commercial real estate 25

Raino Zoller: Ten years of Micron research support this new semiconductor-chip startup. 22

A Achievements and good deeds by Treasure Valley people and companies 27

Eric Cawley: Are you being scammed by your SEO provider? 22 Kennedy Luvai: Migrating company data to the cloud? Consider these legal issues. 23 Peter Crabb: How to respond to the threat technology poses to your employment. 34 Mark Daly: Clients must do their part to avoid fraud and identity theft. 35 Jerry Brady: Technology transforms Vietnam in just 30 years. 35

On the cover: Jane Miceli, cofounder of Girl Develop It! Idaho Chapter, at Boise State. Photo by Kyle Green.


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The Month



CATCH UP ON IDAHO BUSINESS NEWS Farms reel from harsh winter weather A combination of record snowfall and cold snaps has caused millions of dollars in damages for Treasure Valley farmers. At least 16 onion storage sheds and packing plants collapsed under heavy snow, slashing the onion supply and raising prices. Canyon County vineyards may lose half of their fruit-producing buds due to nights in January reaching -13 and -21 degrees. Calf and cattle operations racked up atypically high feed bills as animals were stressed by the snow and cold. Purple Sage Farms near Middleton lost five of its 13 produce and herb greenhouses to heavy snow.

Boise Cascade CEO dies

John Fery, CEO at Boise Cascade from 1972 to 1994, died Feb. 12 of acute leukemia. He was 86. Fery, who took over after the company reported losses for two years, returned Boise Cascade to profits by focusing on the core businesses: paper and lumber. He was a leading philanthropist in the Treasure Valley, supporting more than a dozen causes. Fery donated $2.5 million to the Treasure Valley Family YMCA’s youth camp at Horsethief Reservior and was directly responsible for raising $18 million of the $23 million project.

Idaho dairy owners seek immigration reform Idaho dairy owners fear that that a crackdown promised by President Donald Trump on the campaign trail could decimate their workforce and threaten the industry. Owners say they rely on immigrant labor, including undocumented workers, and already face a work shortage.


Workers break down trusses from the collapsed roof of a Shaw Cattle Co. barn in Canyon County. The harsh winter wreaked havoc on homes, cars, businesses and people, driving insurance claims into eight figures for damage that happened in just four days.

The Idaho Dairymen’s Association has collected more than 2,400 signatures asking the state’s congressional delegates to push for a year-round visa program.

Business groups laud Trump regulations order

congressional delegates support the order.

porary rule that would govern where, and how, historical-racing terminals can be offered to the public.

Les Bois Park eyes return Micron’s Durcan to retire of instant, live racing after 5 years as CEO The operator of the Garden City

race track hopes to bring back live, simulcast and historical horse racing The Idaho chapter of the National this summer, after shutting it down for two years. Signs point to the reFederation of Independent Busivival in spite of the Idaho Legislanesses says President Donald Trump’s “one in, two out” executive ture’s repeal of a law that permitted controversial historical-racing betting order to reduce regulations is a “good first step,” But the Idaho Con- machines. Treasure Valley Racing plans to ask servation League calls it “governing the Idaho Racing Commission for with bumper-sticker slogans.” The Boise Metro Chamber of Com- permission to start historical racing, which is also known as instant racing. merce says it generally supports reducing regulation. All four of Idaho’s The commission met to discuss a tem-

Mark Durcan, the CEO of Micron Technology Inc., says he will retire when the company finds a replacement. Durcan, 55, has worked at Micron for 32 years and became CEO when his predecessor, Steve Appleton, died in 2012 when the small plane he was piloting crashed near the Boise Airport. Durcan had planned to leave Micron until Appleton’s death. Micron is now the third-largest memory-chip maker in the world, Idaho’s largest



A LOOK AHEAD From fun on the slopes to serious stuff at the polls, here are six the things to watch for in the coming month. 1. Buy ski passes. All your favorite ski mountains start selling season passes the week of Feb. 20 — Bogus Basin through Feb. 26, Brundage and Tamarack through the first week of March. Adult pass prices are up at Brundage and Bogus, unchanged at Tamarack. 2. Sign up to Race to Robie. Online registration for the 40th annual half-marathon on April 15 begins at noon on Monday, Feb. 20, and could fill up in less than an hour. Go to 3. Hear from three leaders. The Idaho Business League’s Business Day is Tuesday, Feb. 21, at the Riverside

Idaho Statesman file

It’s been a great snow season in Idaho.

Hotel and Conference Center in Garden City. Tommy Ahlquist of the Gardner Co., will look back on 2008 and ask, “Are we in the middle of another bubble?” Other headliners include Meridian Mayor Tammy de Weerd and Idaho Transportation Department Director Brian Ness. 4. Loser might pay. Unless the Idaho Legislature acts by March 1, an Idaho Supreme Court

publicly traded company and the largest for-profit employer in the Treasure Valley. Durcan says he will focus on philanthropy after retiring.

Holly Lane fined $1.2 million for violations


ruling will set a new “loser pays” system for attorney fees. The chairmen of the Idaho House and Senate judiciary committees co-sponsored a bill to fend off the change. 5. Hear Nampa’s mayor. Mayor Bob Henry will offer his annual State of the City address at 4 p.m. Monday, March 13, at the Nampa Civic Center Theater. 6. Vote on school bonds. On March 14, the West Ada School District will ask voters to approve a 10-year, $16 million-a-year levy to improve school buildings. Boise will seek a $172 million school construction bond. Kuna wants a $40 million school construction bond and a $2.5 million supplemental levy. ••• The next Business Insider comes out Wednesday, March 15.

covered patients being neglected and subject to abuse.

Texas billionaire Wilks brothers reach out Representatives of the billionaires who bought more than 200,000 acres of Idaho land are hoping to improve their relationship with state and county leaders. DF Development — the Cisco, Texas, company owned by Farris and Dan Wilks — sent representatives to meet with House Speaker Scott Bedke and Idaho Department of Lands Director Tom Schultz. Outdoors enthusiasts worried the SEE CATCHING UP, 8D


The U.S. Centers for Medicare and Medicaid Services issued a $1.23 million penalty against Holly Lane Rehabilitation and Healthcare Center in Nampa for being out of compliance with federal laws for several months. The nursing home is now following health and safety rules. It came under scrutiny after inspectors dis-

The Month


The Month



Homeowners now run Tamarack Resort

land would become off-limits under the new owners. Public access is on the way. The company is selling Valley County a parking lot and trailhead that supports the public trail system between Smith’s Ferry and Cascade.

Stable ownership is bringing new hope to the bankrupt and unfinished Tamarack Resort near Donnelly. A group of homeowners purchased the resort. Unencumbered by debt, they are slowly forming plans to fulfill the resort’s vision of becoming a high-end resort for skiers flying in from around the world. That plan would mean finishing The Village, now wrapped in plastic to keep out the elements.

Homes, businesses planned in West End


Hailey Yraguen, sales and event coordinator at, talks to visitors about the local company’s T-shirts and hats at the annual Buy Idaho show on Jan. 17. More than 100 Idaho-owned businesses filled three floors of the Capitol Rotunda for the show.

Development company 2 North Homes is advancing plans to remake the lots south of Stewart Street between 27th and 28th streets in Boise. The plan calls for five townhomes and a four-story building with about 6,000 square feet of commercial space on the ground floor and 23 apartments. The project would replace the Islamic Center, which plans to relocate, and Jerry’s 27th Street Market, which closed last year.

Albertsons won’t buy Price Chopper That was fast. Albertsons is no longer in talks to buy the Price Chopper grocery chain, according to reports by industry publications



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The Month


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Jamie Sherman fills orders at IHOP in Boise as he tries to save money to move out of the Boise Rescue Mission’s River of Life shelter. Men come to the shelter broken. Some leave with homes, hope — and jobs.

including Supermarket News. Reuters reported less than two months earlier that the Boise-based Albertsons chain was mulling a $1 billion purchase of New York-based Price Chopper, which has about 100 stores in the Northeast.

the Downtown Boise event venue into offices. Balsam Brands will move its local offices from Meridian to South Capitol Boulevard and Idaho Street this summer. The 17,000-square-foot space includes the Rose Room event venue.

Bigelow Tea to retrain Boise workers with grant As Boise booms, transit ridership stagnates The tea company, which is based

in Connecticut, received a $59,000 grant from the Idaho Department of Labor’s Workforce Development Training Fund. The money will reimburse the company for training employees whose positions would otherwise become obsolete due to automation. The workers will earn an average hourly wage of $18.51 after the training.

A company best known for its artificial Christmas trees is turning

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Balsam Brands takes over Rose Room

Boise’s population grew 37 percent between 1995 and 2015. But its bus ridership fell 7 percent in that time — from 1.32 million to 1.23 million. That runs contrary to national trends and to high transit ridership numbers in similar metro areas. Public transportation ridership grew 39 percent nationally in that period, almost twice the rate of population growth. Current and potential ValleyRide passengers blame the low ridership on the transit system’s limited routes and hours. There is little or no service at night when many workers head home.








he startup game offers an intoxicating mix of validation (when we think we’re smart enough to make it big), autonomy (shove it, boss) and lucrative earning potential., which neared a halfbillion dollars in sales last year, was once a Boise startup. So were MarkMonitor, Blackfin Technology and ProClarity — companies that were sold, bringing millions of dollars to their founders. Treasure Valley techies and others with entrepreneurial genes now have a place to work on their startup ideas in the company of like-minded dreamers: Trailhead, the “coworking” space that opened in February 2015 at the corner of Myrtle and 8th streets in Downtown Boise. They get friendly advice from businesssavvy mentors and find stimulation in plenty of free coffee. But Trailhead is a house of risk, says Jeff Reynolds, the former Trailhead engagement director and himself a serial entrepreneur. About 90 percent of startups fail, according to Fortune magazine. Reynolds estimates that only 20 percent bring a product or service to



Mike Gibson left a career in financial planning to create a startup. He uses the various experts at Trailhead Boise to help him with his idea for an app.

Ask a Lokal: Boise man chases startup dream at Trailhead market. Reynolds says entrepreneurs — including himself — are seduced by the startup game. “I feel sorry for people once they get the bug,” he says. “If you are a builder and a creator, you don’t have

a choice. A fish has got to swim.” THE IDEA Mike Gibson is a fish learning to swim. Gibson, 46, of Boise, was a ski instructor in 1995 in Jackson Hole, Wyoming, when the

idea for the technology business he now wants to launch first entered his head. He was waiting for a table at a restaurant that he had recommended to many of his skiing students. As he watched a wealthier-looking group

get seated before him, Gibson realized the restaurant had no way of knowing how much business he’d brought it. “That referral is golden for any business,” Gibson says. “If somebody walked through

the door [who] you knew sent you a large amount of people, how would you treat them? Probably very well.” Gibson sat on the idea for the next two decades. He worked as a certified financial planner in Florida, then in 2010 started a oneman business in Boise, The Charitable Funding Group, which offered financial consulting to charities. When that business failed, he thought the time was ripe to try his referral idea. He went to an event at Trailhead named Idea, Set, Go, designed to help potential entrepreneurs hash out their ideas. Reynolds says Gibson was afraid somebody would steal his.



“Part of Idea, Set, Go is to make people realize that startups die by suicide, not by homicide,” Reynolds says. “Don’t worry about the competition. Just get it out there.” That was last fall. Since then, Gibson has spent days at Trailhead ironing out a business plan and interviewing restaurant owners to figure out whether his idea can work. He thinks it can. His company, Lokal, would build a smartphone app to solicit recommendations for restaurants. Referrals that landed app users in the restaurant would bring a kickback — a dollar or

says. “Now, we say we’re looking for Victors. If Lokal can find a couple of Victors in each community, we’ll make a killing.”

two — to the referrer. Users would get morenuanced recommendations than Yelp! ratings offer. Gibson’s idea came into focus two years ago when he traveled with his wife, Marilou, and son Cord, then 9, to San Francisco. There, he asked a hotel clerk to name the best nearby Italian restaurant. The clerk, named Victor, gave his usual go-to pick but mentioned that the music was a little loud and that a restaurant two blocks over might be better for Cord. The family took Victor’s recommendation. “He had it wired,” he

GETTING STARTED Once a week for three weeks, Gibson attended Idea, Set, Go. He worked with a partner to whittle the description of his idea to a few sentences, then shared them with the group. He remembers Reynolds saying, “Oh, you are talking about a platform business.” Gibson had no idea what that meant. He checked out “Platform Revolution” from the library and discovered

that platforms serve as technological conduits connecting consumers and producers. “It gave me a better understanding of my own idea,” he says. Gibson says The Charitable Funding Group failed in part because the services he offered were a poor match for the charities that were his target customers. He met with Reynolds and other Trailhead people to make sure Lokal would not suffer the same fate. He read another book considered a top resource in the entrepreneurial world, “The Lean Startup.” Pub-




Based at Trailhead in Boise, Mike Gibson is testing an app concept that would allow people to earn kickbacks from restaurant recommendations.

lished in 2011, the book preaches the value of testing an idea as inexpensively as possible, scrapping what fails

and trying again, rather than investing more time and money into SEE PAGE 12D

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first attempts. The startup world is full of stories of founders who sank hundreds of thousands of dollars into ideas without first asking customers if they would buy, Reynolds says. Gibson will invest mere hundreds into Lokal before determining whether he will spend $5,000 to $15,000 into building the app. “I spent more on the logo design for The Charitable Funding Group than everything combined so far for Lokal,” he says. “I expect to run the test for $150, which is largely due to working with Jeff and Trailhead.”

Trailhead has also provided referrals to experts and software developers as well as a chance to bounce ideas off of members who are further along, Gibson says. “Half the people I meet at Trailhead have been through those struggles,” he says. “Sometimes they pinballed down the corridor for a while before finding a solution.” Learning from them “can be a stress alleviator.” RISK Gibson may not be spending money, but he’s not earning any, either.

BUSINESS INSIDER That’s OK, he says, partly because the family has savings., and his wife earns good money as a pharmacist. While Marilou Gibson says she was always supportive, she has become more confident about her husband’s startup since he has received positive feedback from local restaurateurs he has interviewed while developing the idea. “It’s worrisome, and of course it’s a risk,” she says. “I can easily have days getting caught up with that, but I focus more on the excitement to it. I focus on his vision.” Some startup foun-


ders assume they will make money within a few months, Reynolds says. They start worrying about making mortgage payments after realizing the process takes longer. And money isn’t the only risk. When Reynolds and Michelle Crosby cofounded Wevorce, a company that offers a team-based approach to divorce negotiations, he thought their long days had been given a reprieve when the company raised its first money from investors. Instead, investor expectations heaped pressure on the startup. “The highs are

matched by lows,” Reynolds says. FAITH Gibson, who knows little about coding, has met with several app developers about contracting out construction of the Lokal app. “We have the app white-boarded out in tech language I don’t fully get, but I understand the pictures,” he says. Before jumping all in and spending thousands on app construction, Gibson will complete a test. He says he will reconstruct the idea — or walk away from it — if the results fail to prove the concept makes sense

for restaurants, diners and referral givers. Gibson says he knows the stats about startup failures. He thinks Lokal, which he has looked at from “a gazillion” angles, will beat the odds. “Obviously, I’m in,” he says. “The opportunity is huge. When I line up investors, it should be apparent exactly where to apply the money. I’m very confident.” Marilou Gibson says she’s optimistic, too: “If anybody can do it, Mike will make it happen.” Zach Kyle: 208-377-6464, @ZachKyleNews





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Colin Falconer, experience designer at VRigami, a Boise VR startup, dons a high-end VR headset to view a safety training program he built intended for construction employees working around cranes.

Valley entrepreneurs see opportunity in a virtual reality filled with real-world perils A handful of Treasure Valley companies think a virtual reality gold rush is on its way, and they are trying to cash in. Can enough of them be successful enough to draw top talent to Idaho?

acked into VRigami’s kitchen-sized office with co-workers and gadgets, Experience Designer Colin Falconer builds virtual worlds. Strap on the HTC Vibe headset and step into his latest: a crane-safety tutorial. Blocky buildings and workers occupy a construction site, along with a big crane with a swinging payload. Navigate the site and complete tasks, but if the workers step into danger zones, the crane’s payload can injure or topple. The graphics are less sophisticated than the lush, real-world experiences provided by high-end virtual reality games and simulations. That’s OK. The goal of VRigami’s Creator software is to enable a potential client — in this case, the U.S. Occupational Safety and Health Administration — to build employee-training modules that are more engaging than a PowerPoint presentation. VRigami worked informally with OSHA to create the programs. Such training will become commonplace as soon as it is cost-effective and accessible, co-founder Denise Dunlap says. Building the virtual crane world took about seven hours, short enough to be costeffective. VRigami is one of several Treasure Valley startups vying for pole position as virtual reality marches toward mainstream products and services. At least four young companies — video production houses SEE PAGE 14D







Like many startups, the employees at VRigami’s upstairs office at 6205 Franklin Road in Boise fit in “rather cozily,” co-founder Denise Dunlap says. From left: co-founder Markus Nigrin, experience designer Colin Falconer; CEO Dunlap; and CTO and co-founder Martin Schwarz. Schwarz lives in Germany, Nigrin’s native country. .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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Villusion Studios

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Founders: Barry Zundel, CEO, Jonathan Farrell, CTO

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Product: Custom training simulations or experiences to use in marketing materials.

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Started: October 2014 Employees: the founders, plus contractors hired per project Product: Custom VR experiences and 3D video. .................................................

360 Immersive, Bion Studio and Villusion Studios and game developer NurFACE Games — say they are already making money in VR, though each offer products or services in other media. All the ventures are founder-funded and none has more than eight employees. 1. 360 IMMERSIVE With six employees, 360 Immersive made 30 percent of its revenue last year from virtual reality products and expects that share to grow in 2017. “We have seen how VR can represent a new medium of storytelling capable of transforming human experiences,” co-founder David Cleverdon says. “Immersive technology is the future of education, health, manufacturing, public safety and tourism.” 2. BION STUDIO Founded by Colby Morgan, Bion has six employees. Morgan says he is nearly ready to start soliciting clients and designing whatever virtual-reality experiences they ask for. “As the industry grows, there will be more than enough business to go around for the different studios,” Morgan says. “Boise is a really good environment to work together. That's what it will take to put Boise on the map as a VR market.”


3. VILLUSION STUDIOS Founders Jon Farrell and Barry Zundel left a career animating movies at Pixar Studios to start Villusion in 2014. Farrell works out of his Caldwell home. Zundel is based in Portland. The pair builds custom apps, 3D video and virtual-reality experiences showcasing sites, stories or whatever else clients want. Their customers come from industries such as health care and tourism, including a sevenday shoot in Hawaii this month using 3D virtualreality cameras, as well as a drone camera, to create video for the Polynesian Cultural Center there. Villusion is making money, Farrell says. “We built an app for a medical product company out of California,” Farrell says. “Their marketing team was having to carry around huge bins of product. They wanted a digital hospital that could basically be a hospital video game to showcase their products and how they worked. It’s been a huge success, and we are gearing up for a second phase.” 4. NURFACE GAMES NurFACE Games is one man, Ryan Zehm, who gained a following after he went from a homeless former HP worker studying coding at the Boise Library to a successful game developer. Since 2012, he has

won a handful of gamedevelopment awards, including for virtual reality. Zehm says most of his revenue comes from selling VR development tools on the online store for Unity, which makes game-making software that makes it possible for small teams — not just large production houses — to build games. Zehm also has popular VR game-development training channel on YouTube and is building several computer and mobile games using overseas contractors. Zehm also founded the Idaho Game Developers group on that hosts events for its 219 members. “It’s finally getting to the point where Idaho may be a little bit on the map for game development and virtual reality,” Zehm says. “That’s really exciting.” 5. VRIGAMI The VRigami founder team features two startup veterans. Dunlap is co-founder and partner of Loon Creek Capital Group and a former executive director at TECenter, the Boise State University business incubator. She is a longtime member of the Boise Angel Alliance. Co-founder Marcus Nigrin founded a photo-kiosk startup, Silverwire, that he sold to Hewlett-Packard in 2006. That sale allowed Nigrin to fund

several game-development projects and investments as a member of the Boise Angel Alliance. They use origami as an example of a complex task that anybody can perform with assistance from augmented reality — virtual reality that lets users see their hands. Animations can guide users through sequences of folding paper that would be much more challenging using two-dimensional diagrams in a paper manual. “We wanted something that conveyed the image of creating something yourself, like




folding paper to make cool and useful things,” Dunlap says. The company launched a beta product in January for about 40 testers and hopes to generate sales this spring. 6. BLACK BOX VR And then there is the bodybuilder’s digital gym, Black Box VR. Ryan DeLuca, the founder and former CEO of Boise’s, brought his startup pedigree to the virtual-reality scene when he launched this company last year in Boise. His company is developing virtual gyms to guide users through

intense workouts while navigating video gamestyle adventures. DeLuca says he started working out exclusively using the Black Box prototype in December. The company has eight employees, making it the valley’s largest VR project, and it plans to hire 20 more in 2017, he says. DeLuca also created the Idaho VR Council to serve as a rallying organization for the companies springing up. The council’s first goal is to host events in which more people in Idaho can strap on a headset for the first time.


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NurFACE Games


Black Box VR

Location: Boise

Location: Boise

Location: Boise

Founders: Denise Dunlap, CEO, Markus Nigrin, chief product officer, Martin Schwartz, chief technical officer

Founders: Ryan DeLuca, CEO, and Preston Lewis, chief design officer

Employees: Just Zehm, who employs overseas contractors

Started: May 2016

Employees: 8

Employees: 6

Products: Games and game-making tools.

Product: Software that will enable employers to build their own virtual reality training modules for employees.

Product: A workout guiding users wearing headsets through action-movie style adventures. Cable exercise machines will be incorporated to add resistance training to the experience. The company envisions licensing its systems to high-end gyms or franchises.

Founder: Ryan Zehm, CEO Started: January 2012


Started: May 2016




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The council organized its inaugural VR Bash in October and drew more than 1,000 attendees, DeLuca says. They included representatives of Bay Area venture-capital giant Andreeson Horowitz and HTC, the Taiwan company that makes Vibe. The bash was aimed at introducing Idahoans to virtual reality as well as pitching Boise’s potential as a virtual-reality hub. DeLuca hopes the council will help establish Idaho, and especially the Treasure Valley, as a virtualreality hub. “I think it’s better to do it like this versus


donating to a big association and writing checks to people,” DeLuca says. “It’s a value we can bring locally, and I felt it was something only I could do.” THE TALENT SHORTAGE Many Treasure Valley tech companies struggle to recruit talent, a problem exacerbated in virtual reality because there aren’t many experienced developers working in it. DeLuca says that even for a well-funded companies like his, luring talent will be difficult if developers lack other local options



should the companies that lure them to Idaho fail. The Idaho VR Council’s long-term goal is to create a cluster of virtual reality companies here, so that incoming talent has confidence that there are other

companies eager to snatch them up if their first company doesn’t pan out. For that reason, DeLuca says Black Box’s success depends on the other virtual reality companies in the valley growing and thriving.


“Selfishly, if we aren’t able to find the potential engineers and network with companies doing similar things, it will hold back Black Box,” he says. Dunlap says the talent shortage is the issue that “keeps me up at night.” “Boise isn’t some Podunk city anymore,” she says. “My friends in the recruiting industry say there’s unrest out there in the Bay Area and other places you’d expect to find a lot of developers. Millennials are tired of the high cost of living.” What home-grown talent the Valley does produce may not stay.

Says Villusion’s Farrell: “We’ve got great, smart people here and amazing engineers, and people coming out of Boise State University. But then they leave, because there’s just not enough jobs here.” Bion Studios’ Morgan says the valley needs a star company to anchor the others. “I think there needs to be some sort of breakout project that creates big enough splash to ... start bringing people in,” Morgan says. COLD WATER The novelty and excitement surrounding virtual reality collide with a harsh reality:

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Provided by the Idaho VR Council

The line to get into the Idaho VR Council’s inaugural VR bash last fall stretched around the block. Black Box VR co-founder Ryan DeLuca said he hopes the event replicates the success of the annual Fitness Expo organized by another company he started,, which draws more than 10,000 people some years to CenturyLink Arena.

Not all of these Treasure Valley VR startups will make it, at least not in VR. At least one company, IonVR, already stalled. The company developed mobile headsets for cell phones and tablets. Its founders hoped to find a buyer and have not shipped any pre-ordered units. Broken links litter IonVR’s website. Zehm, who contracts work from overseas developers, says big companies aren’t seeing returns on VR apps and games despite throwing money at them. The most successful games and apps for Daydream Vision, Google’s $79 mobile headset that lets users plug in their Android phones, have only about 5,000 down-

loads, a far cry from the top mobile apps downloaded millions of times, he says. Zehm says that while his VR work helped his NurFACE Games become profitable and grow, he plans to scale down virtual-reality work in 2017. The biggest game he plans to build this year will be for the PC. “There will be lots of VR stuff in 2017,” Zehm says. “I’ll continue to make VR tools and do the education videos and making VR games. But I’m not making any serious virtual reality products when the best only get 5,000 downloads.” “Everybody was guessing that VR would be like the next mobile phone or web gold rush, and it isn’t,” Zehm

says. “People aren’t spending money in VR. People don’t look at ads in VR. We’ve seen those companies shutting down.” DeLuca disagrees. Virtual reality is just going through the same growing pains that internet-based businesses did when he created in 1995, he says. “Back then, I’d have to explain to people what the internet was, or how email worked,” he says. “People said it was a fad and said companies don’t really need websites. Now people know virtual reality is a powerful thing, but they don’t know how to get started.” Zach Kyle: 208-377-6464, @ZachKyleNews 0002914087-01





Q: What brought you to Boise in 2007? A: HP recruited me. I thought it would be a pass-through. I thought we’d move elsewhere, because that’s what my dad did in his engineering career: move from city to city. But we liked it here. We have kids. I joke that it’s so hard to find an actual native Idahoan that I had to breed a couple. Q:


Q: Were there many women students in your collegiate computer science classes? A: I counted how many women and how many men were in each class and wrote it on the syllabus, just because there were so few of us. Usually it was around 10 percent women, sometimes as high as 20. Q:


Q: Some Idaho economic development professionals look to tech as the sector that will solve Idaho’s low-wage problem. Is that realistic? A: It might do the exact opposite. As we automate more things, more jobs will start disappearing. Fastfood restaurants are automating. They have replaced pharmaceutical techs in hospitals with robots. They are 3Dprinting Nikes. There’s a chance we’ll reduce jobs, and people will have to make a significant pivot in their careers to be able to fill the new roles. Q:


Jane Miceli says anybody can learn the skills needed for a career in tech.

Jane Miceli: It takes ‘grit’ for women to thrive in the tech industry BY ZACH KYLE


ike a lot of her co-workers at HP Inc., Jane Miceli says, she did not expect to stay long in Boise. Miceli, 35, moved to the Treasure

Valley with her husband in 2007 to take a job with HP after earning her bachelor’s and master’s degrees in computer science in her hometown at the University of Wisconsin-Milwaukee. HP laid her off a year later as part a broad downsizing in Boise’s

printing and imaging department. She then worked as a softwaretest engineer at Rockwell Automation, a quality-assurance engineer at and a scrum master (team coordinator) at Silverback, Yaro and Sensus. Then HP hired

her back in 2014 as a cloud operations and automation engineer. Along the way, Miceli got involved with several groups promoting women in technology. In 2014, she co-founded the Boise chapter of Girl Develop It!, a nonprofit that provides women

with training and networking opportunities. Advocating for women in tech remains a passion for Miceli, though she’s no longer part of the chapter. She and her husband, Timothy, have a 7-yearold-son and a 3-year-old daughter.


Q: Why did you get Q:



involved in groups promoting women in technology? A: Years ago, I’d posted a lot of womenin-tech articles on my LinkedIn page. I had a boss who said, “Stop talking about women in tech. You don’t want to get labeled as one of those people.” That was infuriating. About the same time, I took an implicit bias test from Harvard. My results said that I had a slight bias against women in careers, whereas my husband, who came from a conservative family where his mom stayed at home, had less bias than I did. That also made me mad. ... I decided I had to start researching how to change that, to research what women have done in the industry, what value they bring. Then I could package that up in education [efforts] and be willing to step out and be labeled as “one of those people.” A:



ing mom who kind of ran the family. I had a laid-back father who happened to be an engineer. I don’t know if it was programming from my field, or the media, or where it came from. But I do know I can address it now. Q: How do women benefit from having that community offered by female tech groups? A: It helps a lot to know others are in the same boat. You pick up tips and tricks you’ve learned, books you’ve read, and meet leaders to go to who are awesome, pick their brain. Most of the issues people run into, they can fix by changing themselves. That’s usually a hard sell for people. You want to blame other people for your problems, but you rob yourself of that growth and that introspection of what you might do differently. You can change other people by changing you. Q:


Q: Hold up. You are saying if a woman has a boss who gives preference to men, or who sexually harasses them, Q:

she can fix that by changing herself? A: In that kind of situation, you should leave. But if you are always concerned about being in the minority and being “that woman” who is really angry at men, you become that. If you focus on doing things differently, people will respect you for your technical skills and your people skills. A:

Q: You led the effort to co-found Girl Develop It! Why did you get involved? A: I needed to connect with other women to see what other people in tech were doing, especially because the industry is so broad. I also wanted to learn some new skills. Q:


Q: Did you get pushback after creating Girl Develop It! A: I got a lot of pushback from co-workers, and probably from that boss that I mentioned. I left shortly thereafter. I got a lot of one-on-one messages from group members asking: “What about a men’s group? If we don’t have a group, why do you need one?” Q:


Q: Why were some men upset? A: They can’t see that there’s a disadvantage. My husband was one of them. We’d been together for 15 years, going back to college. I’d tell him about my frustrations, and he’d say, “No. You were having a bad day.” It

took a lot of discussion and sharing before even my husband said, “Yeah, there’s an issue there.”

of my self-moping funk. Q: How can we help girls get involved in technology? A: I enjoy working with the Boise School District with the robotics team as they developed Android applications. There weren’t a lot of girls, but when they did show up, they were excited to meet a woman who was in technology. Even teaching a semester of C++ at Boise State University to mechanical engineers, there was a woman who started taking more computer science because she persevered. Early in the class, I agreed with her: It’s Q:


Q: What does it take for women to thrive in tech? A: Grit. There’s no inherent talent to science. It’s something you can develop. I got through college by believing that, because my dad was an engineer, it was something I could inherently do, and I wanted a job where I could make decent money. After college, I felt like I was a bad engineer, and I just decided I would be good at it. That took me out Q:



hard. It doesn’t make a lot of sense. But you are going to power through, and here’s how you can do it. Q: How do these concerns affect the way you parent your son and daughter? A: I talk to my son a lot about feelings. When he gets upset, we put words to it. With my little girl, we’ll hopefully talk a lot about math and science. We took both kids to BSU Stem Days last weekend. But I don’t know if I have the answers yet. Q:


Zach Kyle: 377-6464, @ZachKyleNews

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Why I have trouble keeping up with the pace of technological change


The new book by Tom Friedman, columnist for The New York Times, has a crazy title but smart idea. “Thank You For Being

Late” refers to how he likes others to be late for appointments, because he has learned to appreciate and use the unexpected minutes. The book is one long reflection on future challenges, but an early chapter helped me understand the anxiety I feel with some changes we experience. Friedman claims that as technology increases, humans struggle to keep pace. Where we

once had a generation or more to adjust (to electricity, the steam engine, cars or washing machines), today that’s not true. Technology changes that affect our lives happen every five to seven years, but humans still need perhaps 15 years to adjust fully. That means we’ve never finished “adjusting” before the next change. He describes it in a graph. The X axis is

time, the Y axis is rate of change. Now draw an upward sloping curve, verging on looking like a hockey stick, which stands for technology. Next draw a gently sloping upward line, standing in for human adaptability. We have reached a point where the technology curve has passed and is higher than the adaptability line. Friedman says that not only are humans struggling to


A trustworthy business simply must protect confidential data


BBB Northwest

When I walked into the lab to get blood drawn in preparation for a routine physical, I noticed the third line on the paperwork I had to complete: “Social Security Number.”

I looked around the office and noticed paperwork in an open sorter hanging on the wall. That was all it took. I wrote “N/A” on the line. The person behind the counter did not ask why. That told me the lab did not need the number. The most recent report from the database shows, “Centene, a St. Louis-based payer, is searching for six missing hard drives that contain protected

health information of approximately 950,000 individuals. The six hard drives contain information of individuals who received services from 2009 to 2015, including names, addresses, birth dates, Social Security numbers ... and health information.” The lab I visited is not Centene, but I share that story and mine to drive home a point for businesses: Losing data can happen to anyone. If I had written my Social Security number

on that paper, it would have been keyed into a computer by someone. And what would happen to the paperwork after the data was entered? One hopes that it would be destroyed, but what if it ended up in that steel sorter on the wall? Perhaps you’re thinking I’m paranoid. But consider this: According, data thieves have used virusladen emails, broken into buildings, impersonated executives, delivered malware


adapt, but the means to govern or manage the changes that technology brings are lagging. Think about driverless — now called autonomous — cars. A few years ago, the prediction was that we would have them in 10 years. Now the expectation is that many could be on the road by 2020, three years from now. But how will insurance firms handle them? How will cities adapt infrastructure? The solution, according to Friedman, is to learn faster and govern smarter, both of which will be massive challenges. In the short term, this

helps me realize that when I feel overwhelmed with products, processes, information or behavior changes sparked from technological advances, I understand what’s going on: I’m a human on the the adaptability line, moving more slowly than what’s happening around me. So, obviously, I need to learn faster and manage the world around me smarter. I guess 2017 will be a busy year.

through websites and taken advantage of unlocked computers, all to steal personal information, just since the beginning of this year. In this technologyrich, data-driven world, we are walking targets for data thieves. So I ask you: How is your business working to protect employees and customers? The Better Business Bureau believes safeguarding privacy is a must for a truly trustworthy business. Collect only personally identifiable information that you must have. Reduce the touch points. Can the information be keyed directly into a computer without leaving a paper trail? Do it. If there is paper in-

volved, shred it fast and securely. Do you use just one computer to house your customer data, employee data (including payroll), bank data and email, and to surf the web? Don’t. Get outside help to make sure your network and digital equipment are secure. Create rules that prevent sensitive data from ever being stored on portable drives. Ultimately, the reputation of your business depends on how seriously you take the real threat of data theft.

Nancy Napier is distinguished professor, Boise State University;

Dale Dixon is chief innovation officer of the Better Business Bureau Northwest. 342-4649,


Dollars on data: Establishing value for stolen digital info


crime” statute — “any person who knowingly and without authorization alters, damages, or destroys any computer ... or any computer software, program, documentation, or data contained in such computer,” commits a felony. The thief created user accounts, uninstalled software and deleted data that would not have been recoverable without Dylan’s forensic background. The computer-crime case seemed like a slam dunk. Yet even after we repeatedly attempted to present this perspective to the prosecutor, the thief was charged only with misdemeanor theft. He then failed to appear for his hearing. It became clear to me that things were less cleanly cut in the eyes of the law. What can this mean for small businesses? How many devices do you have — a laptop, a phone, a server — with data sitting on them? You’ve probably considered the implications of being hacked or suffering a “traditional” breach (as if such a thing existed). But what happens when your device is just taken? How do you establish the value of the data?

I turned to Bradlee Frazer with Hawley Troxell, an expert on internet law. “Data is a relatively new construct,” he says. “It doesn’t have a lot of precedence in the law because data is not real property, a copyright, a trademark, or a patent; data is data. The whole notion of data security, data breaches and identity theft — which inherently connote the loss of data — the law hasn’t caught up to yet, because there isn’t a box into which we put ‘data’ to describe it as intellectual property.” Thus, the key is finding a way to attempt to fit the abstract definition of “data” into an existing intellectualproperty construct, like trade secrets or copyrights. Even if your data doesn’t neatly fit, there are typical valuation models used in these “boxes” that can be potentially applied. For example, if a soda company has its secret formula stolen by its biggest competitor, there are valuation models that can determine how much money the company will lose as a result. The same applies to a copyrighted work being misappropriated. And if the data has the potential to be inde-

pendently monetized, that can be a factor. An example is potential earnings from a list of customers who have signed up to advertise. A business owner needs to find out what sort of intellectualproperty construct the data can fit into, what it will cost to replace or recreate, and whether it has the potential for independent monetization. These details

need to be explicitly determined and documented before any theft occurs, because it is impossible to establish value after the device is in a thief’s hands. Depending on the type of data, you may be able to obtain insurance on that data and declare it as an intangible asset in your accounting. Any steps in establishing a monetary value of the data beforehand are essential. As a business owner, have you established the explicit value of the data on your devices? If not, you may not have any legal remedy available after the device is stolen.


In our next column, we will explore the implications of the various laws affecting hacking and how they might not apply to physical data theft, and whether something as seemingly simple as a stolen laptop could mandate the reporting of a data breach to your customers. Neal Custer is president of Reveal Digital Forensics & Security, a subsidiary of Custer Agency Inc., and an adjunct professor at Boise State University. Written in collaboration with Dylan Evans, Reveal’s vice president of operations.


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In our last column, my forensic analyst, Dylan Evans, detailed how his personal art laptop was stolen (and recovered the same day through some good investigative work). That incident caused me to meditate on the issues surrounding the valuation of stolen data, and how the law treats a physical theft of a digital device compared with a more traditional hacking breach. In Dylan’s case, I thought it would be a clear-cut case of not only felony theft but computer crime. While the value of his laptop was only a few hundred dollars, the data for his illustration side-business — especially the contracts in progress — arguably brought the total value stolen well over the $1,000 cutoff between misdemeanor and felony theft. Additionally, according to Section 18-2202 of the Idaho criminal code — the “computer









Ten years of Micron research support this new semiconductor-chip startup in Boise


One of the newer startups at Trailhead is Natural Intelligence Semiconductor, a company founded by Paul Dlugosch to deliver to market a natural processing unit, or NPU, a

semiconductor chip optimized to solve a variety of problems in artificial intelligence and machine learning, including cybersecurity, genomic research, autonomous-vehicle control and large-scale data analytics. The NPU is modeled on the methods used by the human brain to process information. It comprises thousands of small cells that can be connected together like neurons. “We chose our name

deliberately, because we believe our technology is more natural and powerful than others that are constrained by more traditional CPUs and techniques related to ‘artificial intelligence,’” Paul says. Paul has been working on the technology for over 10 years as part of Micron’s Architecture Development Group. He and his team spun out of Micron when it became evident the technology did not align with Micron’s core business.

With 10 years of development and over 200 patents, significant intellectual property has been created. “What we are doing is profoundly important to the future of computing,” Paul says. “As an example, our first-generation chip has the capacity to make over six trillion decisions every second and is solving genomic analysis problems in minutes that today take weeks.” He adds: “We appreciate Micron’s support

over the years and look forward to making this company successful for all those who invested in the early phases of this exciting technology.” The team is driven by the opportunity to bring a truly revolutionary technology to market. Delivering something that can accelerate things like medical research is a real motivator. “We really want this technology to improve the lives of people everywhere,” Paul says. The startup experi-

ence is new for most of the team. “Our team oscillates between excitement and terror,” he says. “We’ve spent our careers at large tech companies, so the ups and downs of starting a company are new. Being at a place like Trailhead has been invaluable as we’ve met many entrepreneurs facing similar challenges. We all share a common dream of creating an outstanding company here in Idaho that can make a difference in the world.” Raino Zoller,, is the executive director of Trailhead, which helps start and scale businesses and projects.


Are you being scammed by your SEO provider?


Search-engine optimization, or SEO, is collection of strategies, tactics and techniques to increase the number of visitors to your website. The theory is, the higher you rank in search engines (espe-

cially Google), the greater the chances people will want to check you out. By and large, this theory is true. The desire for businesses to be ranked as high as possible in search engine results has spawned a whole new industry that, like any, can be filled with frauds. Many times, I’ve seen business owners lament having paid thousands to an SEO consultant who hadn’t really done what it takes to propel a

website higher in search-engine results. Be wise. Be smart. Know what to ask for and look for in SEO providers: A Are they regularly writing fresh, original content? SEO is not just a bunch of metatags (special programming codes). Google says that webpages need to provide “substantial value to users.” “Content quantity/quality/ relevance” and “content length” and readability are among the most important factors

in ranking your website. A Are their writings compelling? Have them describe their education and experience as writers. Review their writing samples and see whether portions were plagiarized. Time and again, do their samples persuade you to buy the referenced product or service? A How will they improve your searchengine rankings? Understand the process they use to boost website rankings. A Ask about back-

links. Links on other websites, which link back to your website, are a big part of searchengine algorithms. Good SEO consultants will exert overwhelmingly more effort getting you listed on other websites than they will on programming code. A Are they good communicators? Do they proactively stay in contact with you? Do they share and explain SEO results with you? Do they give you smart recommendations that are not just based on

website programming? You’ve invested a lot of money developing your website. It’s your first impression to the public. You may be staking all or a large portion of your company’s prosperity on it. SEO is too important to leave chance. Do it the right way. Eric Cawley is president of Complete Marketing Solutions, Meridian. eric@; 440-6754





Conduct vendor due diligence. The level will depend on the risk categorization. Appropriate due diligence may include evaluations of the vendor’s security measures, personnel, financial stability, length of time in business, customer referrals and similar factors. Negotiate data security provisions. Provider form contracts tend to be written by and in favor of the provider, and, unsurprisingly, routinely seek to disclaim or limit responsibility and liability for breaches. The customer should seek to appropriately include provisions relating to confidential-

Migrating company data to the cloud? Consider these legal issues


Industry surveys suggest that nearly four in five companies plan to increase spending on software as a service,

with cloud-based services expected to account for over 20 percent of software expenditures by 2019. Along with increased use of SaaS comes an increased sharing of personal, confidential or commercially sensitive information between parties. Some concerns identified by security executives around cloudbased services include a lack of visibility into

who is accessing data, a lack of confidence in security capabilities, an unclear liability in cyberattacks or loss of data, the potential for access by competitors, and an increased risk given the potentially huge payoffs to malicious actors. To address such concerns, companies seeking to transition to cloud-based services should start by considering the following

steps. Identify and assess risks. Risk should be categorized as high, medium or low based on the nature and sensitivity of data. Other considerations include whether the data is subject to confidentiality obligations by law or contract, the nature of the SaaS application (is it mission critical?), and reputational and financial exposure.


ity protections for customer data and ownership of customer data. Negotiate data breach provisions. Breaches are costly, not to mention embarrassing. Additionally, the customer cannot delegate the obligation to comply with privacy and data security laws to the provider. As a customer, you should seek to include appropriate indemnities and redress from the provider in the event of a data breach. Kennedy K. Luvai, a former software developer, is a shareholder attorney at Parsons Behle & Latimer in Boise. (208) 562-4892.

Ahrens DeAngeli Law Group is pleased to announce that William J. Whitaker and David J. Wilson have been admitted as partners to the firm. David J. Wilson

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David’s Elder Law practice at Ahrens DeAngeli Law Group centers on asset protection, estate planning, and helping seniors navigate the financial and legal challenges of long-term care. He is certified by the VA and the National Elder Law Foundation, is a member of the Policy Committee of the Idaho Quality of Life Coalition, and serves in leadership roles for the Alzheimer’s Association Greater Idaho Chapter and the Idaho Alzheimer’s Planning Group.

Bill specializes in helping clients achieve their wealth preservation, business-succession, and charitable goals. He also assists with trust and estate administration and related tax issues. Bill serves as a board member for the Ronald McDonald House Charities of Idaho, and is a member of the J. Reuben Clark Law Society and Boise Estate Planning Council.

David graduated cum laude from Arizona State University College of Law and completed a Master of Laws degree in taxation at New York University School of Law.

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Bill graduated with honors from the University of Utah S.J. Quinney College of Law and completed a Master of Laws degree in taxation at New York University School of Law.


DATEBOOK Wednesday, Feb. 15 Inside Secrets to Funding Your Business: 11 a.m. to 1 p.m. at 8th & Main, 800 W. Main St., Boise. In-depth discussion and review of how to obtain funds for acquisitions, startup, expansion and working capital. Emphasis placed on financial statement analysis, projections, cash flow, and presenting your request to a lender. Free. RSVP required by emailing or calling 501-7573.

Thursday, Feb. 16 Golden Geese Investment Club: 7 to 9 p.m. third Thursday of each month at a local library. Purpose of the club is education regarding investing in the stock market using The Better Investing philosophy. Seeking new members. Call Marie at 336-7278 or 867-7483.

Tuesday, Feb. 21 Idaho Business and Technology Expo: 9:30 a.m. to 4 p.m. at The Riverside Hotel, 2900 Chinden Blvd., Boise. Seminars, workshops, sales leads and networking. Call 376-0464 or go to idaho-business-technology-expo. CS Beef Packers hiring event: 11 a.m. to 7 p.m. at the Idaho Department of Labor, 4514 Thomas Jefferson St., Caldwell. CS Beef Packers will soon finish construction on a new plant in Kuna. Many career opportunities are available including fabrication, harvest, packaging, warehousing, maintenance, rendering and more. Go to Money-Making Marketing: Reach, Keep

BUSINESS INSIDER and Grow Your Customer Base: 11 a.m. to 1 p.m. at 8th & Main, 800 W. Main St., Boise. Find out how to create a strategic marketing plan and implement low-cost or no-cost tactics for your business. Free. RSVP required by emailing or calling 501-7573. Financing Your Small Business: Noon to 1 p.m. at the U.S. Small Business Administration, 380 E. ParkCenter Blvd., Boise. Discusses a range of finance options small businesses have and how to prepare you and your business when approaching commercial lenders. Workshop is held third Tuesday of the month. Free. RSVP at

Wednesday, Feb. 22 Sales Strategies: Delivering a Profitable Presentation: 11 a.m. to 1 p.m. at 8th & Main, 800 W. Main St., Boise. Concentrates on the development and delivery of an effective sales presentation and a sales plan to compel your target market to buy from you. Free. RSVP required by emailing or calling 501-7573.

Friday, March 3 Mega Marketing: 9:45 a.m. to 4 p.m. at Boise Metro Chamber of Commerce, 250 S. 5th St. Networking and the unique opportunity to present your company and its products and services to fellow Chamber members. $45, includes lunch. To participate, contact Teresa Kirkmire at or call 472-5241.

Tuesday, March 7 Business Basics: Noon to 1 p.m. at the U.S. Small Business Administration, 380 E. ParkCenter Blvd., Boise. Discusses where and how to use research to build a business plan and the importance of starting a business with a sturdy foundation. Topics covered include: self-evaluation, choosing a legal structure, building a business plan and preparing for a lender. Workshop is held first Tuesday of the month. Free. RSVP at

Wednesday, March 8

Beginning and Intermediate QuickBooks: 8:30 a.m. to 5:30 p.m. at the Micron Business Building, 2360 University Drive, Boise. $100. Call 426-3875 or go to

LinkedIn Strategies: Managing Your Brand: 11 a.m. to 1 p.m. at 8th & Main, 800 W. Main St., Boise. In-depth discussion of online networking and how to establish your reputation as a thought leader and subject matter expert. Free. RSVP required by emailing or calling 5017573.

Monday, Feb. 27

Thursday, March 9

CS Beef Packers hiring event: 9 a.m. to noon at the Idaho Department of Labor, 1150 American Legion Blvd., Mountain Home. CS Beef Packers will soon finish construction on a new plant in Kuna. Many career opportunities are available including fabrication, harvest, packaging, warehousing, maintenance, rendering and more. Go to

Inside Secrets to Funding Your Business: 11 a.m. to 1 p.m. at 8th & Main, 800 W. Main St., Boise. In-depth discussion and review of how to obtain funds for acquisitions, startup, expansion and working capital. Emphasis placed on financial statement analysis, projections, cash flow, and presenting your request to a lender. Free. RSVP required by emailing idresources@ or calling 501-7573.

Friday, Feb. 24

Saturday, March 11 Business Fundamentals Workshop: 8 a.m. to 4 p.m. at the U.S. Small Business Administration, 380 E. ParkCenter Blvd., Boise. Information essential to starting or growing a small business. Presentations by experts in accounting, law, banking and social media. Workshop is held second Saturday of the month. $75. Call 334-1696 or go to Guided Business Plan Class: 10 a.m. to 4:30 p.m. at Jannus, 1607 W. Jefferson St., Boise. Get the who, what, where, when, and how of your business idea down on paper among other would-be entrepreneurs. Q&A format


prompts thoughtful analysis of and discussion about the viability of your business concept in a jargon- and judgment-free environment. One-on-one technical assistance follows the class to ensure your plan is completed. Class is held second Saturday of each month. $50. Contact Michelle Britt at 336-5533 ext349 or to register.

Monday, March 13 State of the City Address: 4 p.m. at the Nampa Civic Center, 311 3rd St. S. A ticketed “Taste & Talk of Nampa” reception with appetizers will follow Mayor Bob Henry’s speech. Speech is free, but reception is $7. To purchase tickets, go to SOC2017 or email

Wednesday, March 15 Smart StartUp Workshop: 11 a.m. to 1 p.m. at 8th & Main, 800 W. Main St., Boise. Receive the tools to determine if your business idea is viable; do market research, breakeven analysis and competitive investigation; prepare a Unique Value Proposition; understand types of legal structures; identify key resource partners; and create a funding plan. Free. RSVP required by emailing or calling 501-7573.

Thursday, March 16 Nampa Chamber Luncheon and Business Forum: Breakout sessions at 9:30 a.m. and 10:30 a.m. and luncheon from 11:30 to 1 p.m. in the Brandt Center, Northwest Nazarene University, 707 Fern St., Nampa. $17 members, $20 late registrations. Reservations are required by 9 a.m. March 13. Call 466-4641. Money-Making Marketing: Reach, Keep and Grow Your Customer Base: 11 a.m. to 1 p.m. at 8th & Main, 800 W. Main St., Boise. Find out how to create a strategic marketing plan and implement low-cost or no-cost tactics for your business. Free. RSVP required by emailing or calling 501-7573.

Thursday, March 30 Business After Hours: 5 to 7 p.m. at Lyle Pearson, 351 S. Auto Drive, Boise. No RSVP needed. Free to Boise Chamber members, $10 for nonmembers (pay at door). Compiled by Michelle Jenkins. To submit a calendar listing, go to and click on “Add event.” Items must be received at least 10 days before publication. All submissions become the property of the Statesman.






Toni A. Filice 2007 Revocable Trust bought 3,435 square feet of investment retail space at 2143 S. Broadway Ave. in Boise. Andrea Nilson, LeAnn Hume and Sara Shropshire of Cushman & Wakefield Pacific represented the seller. James A. Kissler LLC bought a 2,400square-foot retail building at 2450 Vista Avenue in Boise. LeAnn Hume, Andrea Nilson and Sara Shropshire of Cushman & Wakefield Pacific represented the seller. Lew Goldman of Colliers International represented the buyer. Exclusive Wireless Inc., an authorized T-Mobile dealer, leased 2,000 square feet in Canyon Plaza Shop Center at 1860 Caldwell Blvd. in Nampa. Brianna Miller of Thornton Oliver Keller represented the tenant. Darin Burrell and Tim Thornton of Intermountain Commercial represented the landlord. Exclusive Wireless Inc. also leased 2,100 square feet in Family Center Federal Way at 3527 Federal Way in Boise. Miller repre-

sented the tenant. Bob Mitchell of Thornton Oliver Keller represented the landlord. Exclusive Wireless Inc. also leased 1,242 square feet in Eagle Promenade at 29763130 E. State St. in Eagle. Miller represented the tenant. Mallisa Jackson and Lew Goldman of Colliers International represented the landlord. Boise Boba Tea leased 1,304 square feet in Eagle Marketplace at 3210 E. Chinden Blvd., Suite 126, in Eagle. Bob Mitchell and Holly Chetwood of Thornton Oliver Keller represented the landlord. Greg Gaddis of Tenant Realty Advisors represented the tenant. Krystal Nails & Spa leased 1,200 square feet in the Shops at Fred Meyer at East Fairview Avenue and Locust Grove Road in Meridian. Mike Christensen of Colliers International represented the landlord. DC-Tech Inc. dba DC-Tech, which sells and services electronics and computers, leased 1,160 square feet in Greenhurst Family Plaza at 2400 12th Ave. in Nampa. Mark Schlag of Thornton Oliver Keller represented the landlord. Russ Vawter of Lee & Associates represented the tenant.

Thornton Oliver Keller Commercial Real Estate

Paddles Up Poke leased 1,832 square feet in the 9th & Idaho Building at 237 N. 9th St. in Boise. Karena Gilbert of Thornton Oliver Keller represented the tenant. Mike Christiansen of Colliers International represented the landlord.

World Finance Co. of Idaho LLC leased 917 square feet at 10271029 E. Kuna Road, Suite 123, in Kuna. Jennifer McEntee and Chrissy Smith of Cushman & Wakefield Pacific handled the transaction.


Northwest Neurobehavioral Health leased 18,500 square feet under a build-tosuit agreement with developers of the Gramercy District in Meridian. NNH will occupy 13,500 square feet next summer with options to expand into the remaining space over time. Greg Gaddis of Tenant Realty Advisors represented the tenant. Mike Greene and Lenny Nelson of Thornton

Oliver Keller represented the developer. Universal American Mortgage Co. LLC, dba Eagle Home Mortgage, leased 9,345 square feet of office space in Sierra Plaza at 2965 E. Tarpon Drive, Suite 190, in Meridian. Scott Raeber of Colliers International and Kirk Adams of Newmark Grubb Knight Frank Global Corporate Services represented the tenant. Debbie Martin of DK Commercial represented the landlord. Indy Real Estate Holdings LLC bought the 5,236-square-foot medical office building at 3109 S. Meridian Road in Meridian from SMS Management. Greg Gaddis of Tenant Realty Advisors repre-

Boise. DJ Thompson of sented the buyer. DJ Thompson of Cushman Cushman & Wakefield Pacific represented the & Wakefield Pacific tenant. RMH Co. reprerepresented the seller. Idaho Music Acade- sented the landlord. The Alzheimers my leased 4,382 square feet at 1505 Tyrell Lane Association leased 2,502 square feet in the in Boise. Lease commencement was Nov. 1. Stonegate building, 2295 N. Cole Road, Debbie Martin of DK Boise. Greg Gaddis of Commercial handled Tenant Realty Advisors the transaction. represented the tenant. Prairie Medical bought a 3,016-square- Charlene Van Ostrand of the Sundance Co. foot office building at represented the land1809 N. Lakes Place in lord. the Fairview Lakes Reve Exteriors Office Park in Meridleased 1,820 square ian. Closing was in feet at 701 S. Allen St. November. Mark in Meridian. Occupancy Rhodes of Woodhouse was Dec. 26. Nick Group represented the buyer. Debbie Martin of Schuitemaker and Mike Green of Thornton DK Commercial repreOliver Keller represented the seller. sented the tenant. DebAgStar Financial bie Martin of DK ComServices leased 2,764 square feet at 1087 W. River St., Suite 100, in SEE WHO’S MOVING, 26D


Who’s moving

mercial represented the landlord. Golden West Publications LLC subleased 1,600 square feet at 8310 W. Ustick Road, Suite 100, in Boise. Jennifer McEntee and Chrissy Smith of Cushman & Wakefield Pacific handled the transaction. Dennis Paige bought a 1,578-squarefoot office condo at 10500 Business Park Lane in Boise. Closing was in October. Jeff Dildine of Realty One Centre of Boise represented the buyer. Debbie Martin of DK Commercial represented the seller. Jenson Belts leased 1,392 square feet at 1509 Tyrell Lane, Suite 130, in Boise. Occupancy was Dec. 15, 2016. Debbie Martin of DK Commercial handled the transaction. Riverstone Management Services leased a 1,360-squarefoot office building at 5225 Overland Road in Boise. Jennifer McEntee and Chrissy Smith of Cushman & Wakefield Pacific represented the landlord. Karen Warner of Tenant Realty Advisors represented the tenant. First Federal Savings Bank expanded in November into an additional 1,115 square feet at 701 S. Allen St. in Meridian. Debbie Martin of DK Commercial handled the transaction. Conquest Insurance of Boise subleased an 800-




Thornton Oliver Keller Commercial Real Estate

MedAmerica Billing Services Inc. leased space in The Village at Meridian Office at 3573 E. Longwing Lane in Meridian. Al Marino and Karena Gilbert of Thornton Oliver Keller represented the landlord. Colby Lampman of Homes of Idaho Inc. represented the tenant.

square-foot building at 8310 W. Ustick Road, Suite 200, in Boise. Jennifer McEntee and Chrissy Smith of Cushman & Wakefield Pacific handled the transaction. Farmers Insurance leased 798 square feet at 1509 Tyrell Lane, Suite 190, in Boise. Lease commencement was Nov. 1. Wendy Shoemaker of Intermountain Commercial Real Estate represented the tenant. Debbie Martin of DK Commercial represented the landlord. Agree Technology leased 759 square feet in the Eagles Building at 223 N. Sixth St., Suite 205, in Boise. Jennifer McEntee of Cushman & Wakefield Pacific handled the transaction.

Amrita Institute for Healing Arts leased 697 square feet in Hillcrest Business Center at 4696 W. Overland Road, Suite 262, in Boise. Jennifer McEntee and Chrissy Smith of Cushman & Wakefield Pacific represented the landlord. Nick Brady of Lee & Associates represented the tenant. Davis & Sanchez PLLC leased 554 square feet in Hillcrest Business Center at 4696 W. Overland Road, Suite 162, in Boise. Jennifer McEntee and Chrissy Smith of Cushman & Wakefield Pacific handled the transaction. National Alliance on Mental IllnessBoise leased 538 square feet in Hillcrest

Business Center at 4696 W. Overland Road, Suite 272, in Boise. Jennifer McEntee and Chrissy Smith of Cushman & Wakefield Pacific represented the landlord. Chase Erkins of Lee & Associates represented the tenant. Susan D. OldenKamp Counseling leased 196 square feet in the James Building at 704 Blaine St., Suite 2, in Caldwell. Lincoln Hagood, Bryant Jones and Mike Pena of Colliers International handled the transaction. Bank of England/ ENG Lending leased space at 2525 N. Stokesberry Place in Meridian. Al Marino of Thornton Oliver Keller handled the transaction.

Corson Distilling Systems Inc. subleased 37,320 square feet of industrial space at 2000 East Yamhill Road in Boise. Jake Miller and Harrison Sawyer of Cushman & Wakefield Pacific handled transaction. BestDrive leased 17,114 square feet at 3939 Transport St. in Boise. Dan Minnaert and Devin Pierce of Thornton Oliver Keller represented the landlord. Peter Oliver and Mike Greene of Thornton Oliver Keller and Thomas Evans of CBRE Charlotte represented the tenant. SBI Contracting Inc. leased 11,680 square feet at 11624 W. President Drive in Boise. Dan Minnaert and Devin Pierce of Thornton Oliver Keller handled the transaction. Citrine Inc. leased 7,269 square feet at 4501-A Federal Way in Boise. Devin Ogden of Colliers International represented the landlord. Paul Basom of Silvercreek Realty Group represented the tenant. Scout Technology Inc. leased 3,200 square feet at 11350 W. Executive Drive in Boise. Chris Pearson, Dan Minnaert and Devin Pierce of Thornton Oliver Keller handled the transaction. Broken Arrow Communications Inc., which builds and maintains cell towers,

leased 2,184 square feet in Flex Work Space at 6145 W. Corporal Lane in Boise. Mike Greene and Chris Pearson of Thornton Oliver Keller handled the transaction.


Ryan Donahue bought 3.81 acres at 1330 E. Exchange St. in Boise. Gavin Phillips of Thornton Oliver Keller represented the seller. Allan Brock of Keller Williams Realty Boise represented the buyer. B&S Investments bought 1 acre at 6241 N. Linder Road in Eagle. LeAnn Hume, Andrea Nilson and Sara Shropshire of Cushman & Wakefield Pacific represented the buyer. Mike Pena of Colliers International represented the seller. Meridian Hotel Partners LLC bought land at Grandview Station, 1401, 1407, 1467 S. Eagle Road in Meridian. Wayne Slaughter of Bristol Company LLC, Dave Winder and Chuck Winder of Cushman & Wakefield Pacific represented the seller. Meridian Retail Partners LLC also bought land at Grandview Station, 1491 S. Eagle Road in Meridian. Slaughter and the Winders represented the seller. James R. Wylie bought land at Grandview Station, 2976 E. Overland Road in Meridian. Slaughter and the Winders represented the seller.





The Idaho Section of the American Water Resources Association’s officers for 2016-17 are: President-elect Patrick Naylor, owner and principal hydrogeologist/engineer of Naylor Engineering & Science PLLC in Boise. Patrick Vice President DeNaylor vin Stoker, a water resources/conveyance engineer for CH2M in Boise. Continuing in office are: President Ryan Carnie, a water resources engineer in Devin Boise with GeoEngiStoker neers Inc. Past President Steven R. Hannula, lead hydrogeologist at MWH Americas Inc. in Boise. Secretary/Treasurer Kathy D. Peter, a retired hydrologist in Boise formerly with the U.S. Geological Survey. ••• The Boise/Ada County Homeless Coalition officers for 2017 are: President: Peg Richards, Executive Director with Good Samaritan Home. Vice President: Neysa Jensen, a member of Boise Alternative Shelter Cooperative. Secretary: Carol Craighill, retiree. Treasurer: Mary Bolognino, retiree. Homeless Representative: Joyce (Jojo) Valdez, formerly resident of the Cooper Court tent city. Barbara Kemp, past president of the coalition, will stay on the executive committee as an adviser. •••

are Matt Jantz, Albertsons Intermountain Division; Logan Osterman, Idaho Statesman; Lauren Hamilton, Boise State Alumni Association; and Will Ellsworth, Northwestern Mutual. Executive Leadership At-Large members are Wyatt Schroeder, CATCH, Inc.; Jessica Cafferty, Route Networking Group; and Beth Beechie, DaviesMoore. The 2017 BYP program is sponsored by the Boise State Alumni Association, Northwestern Mutual and Albertsons. The 2017 Alexis BYP Media Sponsor is Townsend the Idaho Statesman.

Nick Veldhouse, a former agent and principal for Allstate Multi-Line Insurance Agency of Boise and Meridian, is the new executive director of Idaho Association of Nick Highway Districts in Veldhouse Boise. ••• The Boise Metro Chamber of Commerce has new board members: Dave Fisher, Republic Services; John Howard, MotivePower Inc.; Debra Leithauser, Idaho Statesman; Grant L. Petersen Jr., Bronco Motors; and Darren Schuldheiss, KeyBank. Each will serve a three-year term. Rebecca Hupp, Boise Airport; Heather Kimmett, KeyBank; and Sophie Sestero, Falhgren Mortine, will join the board for one-year terms. ••• Ken Boise Young Professionals has Gallegos named its 2017 leaders. Sophie Sestero, Fahlgren Mortine, is the BYP chair; Chase Erkins, Lee & Associates Idaho LLC, is chair-elect; and Renee Bade, Serve Idaho, is immediate past chair. 2017 leaders of BYP’s five work teams are: Mark Heazle Professional Development: Kyle Rosenmeyer, city of Boise, chair; and Josh Shiverick, CTA Architects Engineers, chair-elect. Marketing and Communications: Rachael Fullinwider, Micron Technology Inc., chair; Diana DeJesus, University of Idaho-Boise, chair-elect. Community Engagement: Dave Sherman, T-O Engineers, chair;. Liz Tom Brodie, Susan G. Komen IdahoScofield Montana Affiliate, chair-elect. Events: Zach Bethel, Washington Trust Bank, chair; Karlee May, Downtown Boise Association, chair-elect. Outreach: Laura Chiuppi, BSU College of Business and Economics, chair; Stephanie Young, Idaho Central Credit Union, chair-elect. Bill Hamlin Program sponsor representatives


Kasey Farrar

Logan Christensen


Alexis Townsend, Ken Gallegos, Mark Heazle and Tom Scofield have been promoted to partners LCA Architects in Boise. Townsend joined the Boise office in 2006. Gallegos began his career in architecture with LCA in 1997. Heazle has 12 years of architectural experience and joined LCA in 2012. Scofield has 20 years of experience in health-care design and construction. ••• Design West Architects P.A. in Meridian promoted Bill Hamlin to principal. Hamlin has been with Design West for 22 years.


Idaho Independent Bank promoted Kasey Farrar to assistant vice president and

Justin Jantz

compliance officer. Farrar joined IIB in 2013 as a compliance specialist. ••• Logan Christensen has been promoted to mortgage sales manager of the Treasure Valley area for D.L. Evans Bank. Christensen has been in banking for five years and works at the Downtown Boise branch on 890 W. Main St. ••• Wells Fargo named Justin Jantz senior relationship manager for its Business Banking team based in the Wells Fargo building on Main Street in Downtown Boise. Jantz most recently was a commercial loan officer in Montana.


Michael Pitts, Northwest Nazarene University professor and chair of the graduate counseling program, was honored with the Idaho Counseling Association’s Lifetime Achievement Award. ••• Idaho State University-Meridian assistant professor Ryan Lindsay is the new one-year president of the Idaho Public Health Association. Ryan Lindsay joined ISU Lindsay three years ago and teaches in the Master of Public Health program in the Kasiska Division of Health Sciences. ••• Dave McEwen has joined the Idaho Small Dave Business Development McEwen SEE PEOPLE, 28D



Center as a Small Business Innovation Research program manager. McEwen was a corporate communications strategist and tech-startup cofounder in Seattle. ••• Retired Air Force Col. Robert Rosedale has been named vice president of operations for Tutor Doctor, a one-on-one tutoring franchise company. Robert Rosedale opened Rosedale Tutor Doctor’s first franchise in Idaho at 372 S. Eagle Road in Eagle. That franchise will now be managed by the parent company. Jess McCafferty

Financial services

Boise accounting firm Harris & Co. has announced several hires and promotions: Jess McCafferty was hired as a staff accountant. She is a recent graduate with a master’s degree in Kaelie public policy and adCardoza ministration from Boise State University. Kaelie Cardoza was hired as a staff accountant. She has a bachelor’s degree in business administration with a concentration in accounting Tim Wall from California State University Monterey Bay and has completed her CPA exams. Tim Wall was hired as a staff accountant. He completed dual majors in accountancy and finance from Kevin Boise State University. Congo Certified public accountant Kevin Congo was promoted to manager. He has been with

BUSINESS INSIDER the firm for three years. Chris Stevens was promoted to senior accountant. He has been with the firm for two years and just finished his last CPA Chris exam. Stevens Matthew Goodfellow was promoted to senior accountant. He has been with the firm for over one year. Certified public accountant Heath Quist was promoted to senior accountant. Matthew Goodfellow He has been with the firm for one year. Sam Nduko has been promoted to senior accountant. He has been with the firm for six months. ••• Angel investment Heath Quist services firm Loon Creek Capital Group LLC elected Will Fowler as managing member, succeeding Denise Dunlap. Fowler joined Loon Creek as an associate in 2011 and was made Sam Nduko a member in 2016. He will lead the firm’s efforts to create new angel funds across the country. Loon Creek was started by local angels Kevin Learned and Dunlap in 2010 to organize and administer angel funds associated with the Boise Angel Alliance.


Eric White was named director of procurement for Meridian’s Thomas Cuisine Management. White was an adjunct instructor and interim Eric White director of The Culinary Arts Institute at Richland Community College in Illinois.

Greg Malmen

Valerie Maguire


Greg Malmen was named director of information technology. He joined Thomas in 2012 as an IT administrator and then then IT manager. Valerie Maguire was named director of training and development. After nearly 20 years as a business consultant in Washington, D.C., she earned a master’s degree in health and wellness coaching in 2014, started her own coaching business and relocated to Boise.


Gov. Butch Otter named Judy Bicknell Taylor, who until recently was associate executive director of the State Board of Nursing, to become administrator of the Idaho Commission on Aging. She succeeds Severina Judy “Sam” Haws, who Bicknell retired. Taylor ••• Allison Westfall has joined the State Department of Education as director of communications. Westfall was director of community relations for the Nampa School District for 10 years, was the public information officer for the state department for eight years before that, and was a reporter and editor for the Idaho Press-Tribune for 10 years starting in 1987. ••• Bob Batista, director of the Western Idaho Fair, was inducted into the Rocky Mountain Association of Fairs Hall of Fame to honor his service to Bob Batista the fair industry. Batista is also director of Expo Idaho, which includes

the fair, Les Bois Racetrack, Boise Hawks Stadium and the Boise Riverside RV Park. ••• Gov. Butch Otter established a 17-member Workforce Development Task Force to make recommendations for meeting employers’ demand for skilled workers. The cochairs are Brian Whitlock of the Idaho Hospital Association and State Board of Education member David Hill. Other members representing employers are: Bob Boeh of Idaho Forest Group, representing natural resources employers. Trent Clark of Monsanto, representing agribusiness. Scott Corsetti of Chobani, representing food processing. Craig Graf of Meridian-based Micro 100, representing advanced manufacturing. Jeremy Grimm of Sandpointbased Kochava and Steinar Hjelle of Micron Technology, representing high-tech. Tom Harris of Western States Cat in Meridian and Bob Von Lintig of Western Construction in Boise, representing the construction industry. Tim Komberec of Empire Airlines in Coeur d’Alene, representing aeronautics. Lonnie Krawl of Idaho Power, representing the energy sector. Other members representing workforce training and career-technical education are: Staci Low of the West Ada School District. Marie Price of North Idaho College. Scott Rasmussen of Idaho State University. Members representing the Legislature are state Sen. Michelle Stennett of Ketchum and Rep. Rick Youngblood of Nampa. Three nonmembers — Idaho Department of Labor Director Ken Edmunds, Division of Career-Technical Education administrator Dwight Johnson and Department of Commerce Director Megan Ronk — will

Health care

St. Luke’s Health System has added three members to its board of directors: Lisa Grow, Andrew Scoggin

Lisa Grow

Andrew Scoggin

and Dr. Allan Korn. Grow is senior vice president of operations for Idaho Power. Scoggin is the executive vice president of human resources, labor relations, public affairs and government relations for Albertsons Companies Inc. in Boise. Korn is an internal medicine physician, an expert in managed care initiatives and a principal with Illinoisbased Carriage Way Associates.

St. Luke’s Health Foundation and Children’s Advisory Board named Kami Faylor a 2017 recipient of the Luke Award for fundraising efforts for St. Luke’s Children’s Hospital. Faylor, a Micron Technology employee, joined the Children’s Advisory Board in 2005. As board chair starting in 2012, she helped raise $2.2 million. Christen Wise has been named St. Luke’s director of major and planned gifts for the Western Treasure Valley. A University of Idaho graduate, Wise Christen has worked for a decWise ade in nonprofit organizations in health care, human services and other fields. ••• Shelley Harris has been named chief nursing officer for the Saint Alphonsus Health System and the Boise-based Saint Alphonsus Regional Medical Center. She Shelley succeeds Sherry Parks, Harris who retired after 17 years at Saint Alphonsus. Harris was previously the regional chief nursing officer for the Southern

Illinois Division of Hospital Sisters Health System, a Catholic Health Care system with 14 hospitals in Illinois and Wisconsin. ••• Shane Bell was named vice president for Life Care Centers of America’s Frontier Region, which encompasses skilled nursing and rehabilitation facilities in southern Shane Bell Idaho and Utah. Bell was executive director at Kindred Nursing and Rehabilitation in Nampa for nine years and held jobs previously at Kindred and at Sun Health and Garden Plaza of Valley View in Boise.

Hospitality & Tourism

The Boise Convention and Visitors Bureau named new members and 2017 leaders of its board of directors.


The leaders are: Rebecca Hupp, chair. Hupp is the director at the Boise Airport. Dave Terrell, chair-elect, Terrell is president of the Southern Idaho Region for Washington Trust Bank. Mike McKnight, past chair. McKnight is vice president of operations and asset manager for Rocky Mountain Management and Development LLC in Boise. Moya Shatz Dolsby, treasurer. Dolsby is executive director of the Idaho Wine Commission. New board members, appointed to three-year terms, are: Aaron Black, general manager of the new Inn at 500 in Downtown Boise. Sylvia Hampel, president of Clearview Cleaning. Kathy Pidgeon, general manager of the Riverside Hotel. SEE PEOPLE, 30D

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assist and advise the task force. Otter also announced a 35-member Higher Education Task Force to make recommendations to improve postsecondary education. ••• Sarah Hilderbrand, the state’s chief procurement officer, has been elected a director at large for National Association of State procurement Officials. ••• Canyon County’s Weed & Gopher Control Superintendent, Jim Martell, has received the 2016 Hall of Fame Award from the Idaho Weed ConJim Martell trol Association for service in weed management. Martell began his career with Canyon County Weed and Gopher Control in 1994 and was promoted to superintendent in 2004. He is responsible for the control of noxious weeds on 604 square miles of public and private land. ••• Idaho Department of Insurance Director Dean Cameron was named 2017 vice chair of the Life Insurance and Annuities Committee of the National Association of InsurDean ance Commissioners. Cameron ••• Knute Sandahl, Idaho state fire marshal, has been appointed to a two-year term as vice chair of the Idaho Lands Resource Coordinating Council. After the Knute term, he will serve two Sandahl years as chair. Sandahl has 33 years of fire service experience including career and volunteer fire fighting.




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The other directors are J. Scott Ableman, AmeriTel Inns; Cliff Clinger, Boise Centre; Bill Connors, Boise Metro Chamber of Commerce; John Cunningham, Block 22 LLC (Grove Hotel/Century Link Arena); Cece Gassner, Boise State University; and Eric Hansen, Hampton Inn & Suites Downtown.


Holland & Hart Boise partner Alison Johnson was selected as the 2017 recipient of the Idaho Women Lawyers Inc. Innovator Award for promotAlison ing creative change in Johnson the legal community. ••• Perkins Coie hired Joshua Nelson in Boise office as a senior counsel in the intellectual-property practice. Nelson previously worked for Micron

BUSINESS INSIDER Technology as senior patent counsel. Perkins Coie hired Dustin Liddle in Boise as an associate working in the corporate practice. Liddle earned his law degree from the University of Chicago Law School. ••• Moffatt Thomas hired attorney Peter E. Thomas. Previously, Thomas was a founding partner of a private legal/ lobbyist firm. He earned his law degree Peter E. from the University of Thomas Idaho College of Law.

grade at White Pine Intermediate School in Burley. With funds from a three-year grant from PBS, IdahoPTV is launching a new Kari Wardle program to help better engage with and support teachers. ••• Crystal Castorena was promoted to general manager of Impact Radio Group’s Boise cluster. Castorena joined Impact in 2012 as business manager.



Kari Wardle has joined Idaho Public Television’s education-outreach team as a community teacher ambassador. Wardle previously taught fifth

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Two men have joined the nonprofit Bogus Basin Recreational Association Inc.’s board of directors. Michel Bourgeau is an account executive in corporate health services at Saint Alphonsus Regional Medical Center. He is a former coach for the Bogus Basin Ski Education Foundation. Ross Borden is finance director at Capital City Development Corp., Boise’s urban-renewal agency, and former director of intergovernmental affairs for the the mayor’s office. ••• Opera Idaho has new board members: Jodi Reynolds, Carol Nie and Christopher H. Meyer. Reynolds, of Boise, worked as executive secretary for Futura Corp. and in the legal department for Micron Technology. Nie, of Sun Valley, served two four-year

Don Coberly

Elizabeth Gough

Ned Pontious

Dave Self

Dana Borgquist

Coby Dennis

terms as board chair of the Sun Valley Summer Symphony. Meyer is a partner at Givens Pursley LLP in Boise. ••• The Women’s and Children’s Alliance named four new board members to threeyear terms: Don Coberly, Elizabeth Gough, Ned Pontious and Dave Self. Coberly has worked for the Boise School District since 1984 and has been superintendent since 2010. Gough is a student success counselor at Casper College, a survivor of domestic abuse and a former client of the WCA. Pontious is president of Norco Inc. in Boise. Self is the chief administrative officer of St. Luke’s Health Partners. ••• The Boys & Girls Clubs of Ada County added four directors to its board: Dana Borgquist, Coby Dennis, Linda Payne Smith and Evan Rainwater. Borgquist is a captain with the Ada County Sheriff’s Office. Dennis is the deputy superintendent of the Boise School District. Payne Smith is the vice president transformational and special projects at Saint Alphonsus Health System. Rainwater is the senior vice president of


manufacturing and strategic sourcing at Albertsons Companies. ••• A New Beginning Adoption Agency hired two counselors, Linda Payne Becky Marquez and Quincy Budell, at the Smith agency office on Emerald Street in Boise. A New Beginning’s Wellness Center opened in 2015 and is continuing to expand services to families in the Treasure Valley. Budell was named Evan wellness coordinator, Rainwater a new position. A Boise native, Budell is a recent graduate of Northern Arizona University. Marquez was named counselor. She has a master’s of counseling degree from California State University and is an adoptive mother and foster parent.

Real Estate

Mike Simpson for Congress. ••• Charlotte Jean has joined Coldwell Banker Tomlinson Group in the Meridian office. She previously worked Charlotte eight years in informaJean tion technology. Christine Gentile has joined Coldwell Banker Tomlinson Group’s Eagle office. A licensed Realtor for three years, Gentile has 15 years of experience in escrow. She Christine will team with her Gentile husband, Ernie. Tobi McHardy has joined Coldwell Banker Tomlinson Group’s Nampa office. McHardy attended BYU and has experience in sales and working Tobi McHardy with real estate investors. ••• Katrina Emanuel has joined TitleOne team as a business strategist in the Treasure Valley. She brings 11 years of event coordination, Katrina customer service and Emanuel sales experience. Owen Glodt has been hired as a 1031 assistant for TitleOne Exchange Co. in the Treasure Valley. Glodt has five years of customer-service Owen Glodt experience. ••• Tyler Stimpson has joined Thornton Oliver Keller Commercial Real Estate as market research analyst. Stimpson attended Brigham Young University before earning a Tyler bachelor’s degree from Stimpson

Jamie Sanchez

Allie Suppe

Boise State University. Jamie Sanchez has joined Thornton Oliver Keller as help desk technician. Sanchez earned a bachelor’s degree from Boise State University. Allie Suppe joined Thornton Oliver Keller Commercial Real Estate as a brokerage assistant. Suppe earned a bachelor’s degree from Boise State University.

Retail Erica Becker has founded VoxnClothing, an e-commerce fashion boutique. Becker, a part-time master’s de-


gree student at Boise State University, is developing a private label designed in Boise and hopes to open a store Downtown.


Deborah Page, a back office staff member at Treasure Valley Hearing & Balance in Boise, has received Audigy Group’s “Outstanding First Impression-Individual” award for service to patients for the third consecutive year. Audigy is a management company serving independent audiologists. .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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Ralston Group Properties, an independent Boise residential and commercial real estate brokerage, has hired Realtor Laurie Sebestyen. Sebestyen moved to Boise in 2013 and worked previously for Windermere’s Richard Laurie B. Smith agency. Sebestyen ••• Katrina Wehr, managing broker at Keller Williams Realty Boise, was named 2017 president of the Boise Regional Realtors. ••• Max Pond has been Katrina hired as political afWehr fairs director of Idaho Realtors, one of the largest politically active associations in Idaho. Pond was a communication specialist for Gov. Butch Otter. He previously worked as deputy press secretary for Sen. Mike Crapo and field director for



Randy Anderson, CFP® First Vice President – Wealth Management 208-336-2470

Tracy M. Druzisky Sr. Registered – Client Service Associate 208-947-2022

To learn more about UBS, the experience and credentials of Randy and Tracy, please visit our website at


Certified Financial Planner Board of Standards Inc. owns the certification marks CFP® and Certified finanCial Planner™ in the U.S. Chartered Retirement Planning CounselorSM and CRPC® are registered service marks of the College for Financial Planning®. As a firm providing wealth management services to clients, we offer both investment advisory and brokerage services. These services are separate and distinct, differ in material ways and are governed by different laws and separate contracts. For more information on the distinctions between our brokerage and investment advisory services, please speak with your Financial Advisor or visit our website at Neither UBS Financial Services Inc. nor any of its employees provides legal or tax advice. You should consult with your personal legal or tax advisor regarding your personal circumstances. ©UBS 2013. All rights reserved. UBS Financial Services Inc. is a subsidiary of UBS AG. Member SIPC. Member FINRA. 31.20_Ad_4.95x5_8B0520_AndersonGroves EXP. 05/21/15




Meridian’s Dynamite Marketing anticipates increased sales in China after Gov. Butch Otter’s trade mission last fall to Beijing, Shanghai and Guangzhou. Jos Zamzow, Dynamite’s chief operating officer, says he expects to boost exports of a mineral-blend feed additive made by Catalyst, a Dynamite-owned company in Urbandale, Iowa. ••• The J.R. Simplot Co. is expanding its turf and horticulture business. The Boise company bought the assets of two businesses on the Hawaiian Islands — Hawaii Grower Products Inc. and Pacific Agricultural Sales and Services Inc. The purchase means Simplot will add three loca-

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FOOD AND BEVERAGE NEW Turner’s Sportsfair Store and Bar w/RE The Cocoa Bean Cupcake Bakery, E. Idaho SOLD High Volume Mountain Resort Family Restr. Golden Dragon Restaurant, REDUCED! Starlite Café Eastern Oregon SOLD Downtown Ethnic Restaurant NEW Popular Sun Valley Sports Bar and Grill Trails Inn Restaurant East Idaho Downtown Bar with Kitchen, E Oregon NEW Buttercup Bakery & Bistro, Idaho Falls Nampa Restaurant and Lounge Downtown Core Specialty Restaurant, REDUCED! Mrs. Powells Cinnamon Rolls, E. Idaho Downtown Boise Restaurant, REDUCED! NEW Established Boise Landmark Restaurant Café Vicino Location and Assets, SALE PENDING Sushi Family Japanese Restaurant, E Idaho North Central Oregon Bar and Grill Which Wich? Sandwich Franchise Freestanding Restaurant, REDUCED! Meridian Liquor License for sale


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RETAIL BUSINESSES Chevron Gas Station, Casino and C-Store NEW High End Residential/Commercial Fireplaces NEW Turner’s Sportsfair Store and Bar w/RE Mountain Resort Pharmacy/Retail Store Log/Fence Manufacturing/Power Equipment Sales Kimble Oil Company Specialty Fitness Products Retailer Spa Outfitters Sales and Service, Twin Falls Sun Valley Dog Boutique and Gift Shop

Simplot Grower Solutions has opened a fertilizer-blending plant Hermiston, Oregon. ••• Boise’s Agri Beef has launched the Ranch to Table education program, a free online course offering a life-cycle view of how beef arrives at tables across the world from the ranches of the Northwest. People who complete the course are eligible for 15 continuing-education hours from the American Culinary Federation.


U.S. News & World Report ranked Northwest Nazarene University’s

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The Innovation Initiative Committee of the American Association of State Highway and Transportation Officials selected the Idaho Transportation Department’s employeedriven innovation program for its potential use by other states. ITD says the program so far has produced 567 innovations, created $2.2 million in savings and efficiencies, saved 75,000 employee and contractor hours and led to 190 customer-service improvements. The Idaho Transporation Department’s replacement of the 69year-old Gold Fork River Bridge south of Donnelly, completed in late October, won a first-place award in the Structural Systems category of

Health care

Saint Alphonsus has opened the Saint Alphonsus Pediatric Specialty Care Clinic in the Mulvaney Building of the Saint Alphonsus Boise Campus, 1072 N. Liberty, Suite 200. ••• St. Luke’s Health System hospitals in Boise, Meridian and the Magic Valley received the 2017 Distinguished Hospital Award for Clinical Excellence from Healthgrades. St. Luke’s said the recognition places the hospitals in the top 5 percent for

SERVICE BUSINESSES Utility and Charter Helicopter Company Luxury Salon and Spa Niche Trucking Company The Bluebird Inn at Bear Lake, DISCOUNTED! NEW Multi-State Cell Phone Repair Chain Commercial Construction Cleanup NEW Konkolville Motel, Orofino, Idaho NEW High End Residential/Commercial Fireplaces Niche Transportation Company, SE Idaho Wagon Wheel Motel & RV Park, Mackay Architectural Firm, REDUCED! Well Established Daycare Facility 2 Location Idaho Suds Car Wash, E. Idaho NEW Screenprinting & Embroidery Company Specialty Construction Company Upscale Ground Transportation Business Daycare Facility with Real Estate Dura-Bilt Transmissions, Idaho Falls Asphalt Resurfacing/Restriping Co., REDUCED! American Motel Investment, Pocatello, REDUCED! Well Established Salon and Spa Resort Area Home Inspection Business, REDUCED! Portable Storage and Moving Franchise Full Service IT Firm, E. Idaho Spa Outfitters Sales and Service, Twin Falls Kitchen Tune-Up, E. Idaho NEW Satellite Television Provider Residential/Commercial Landscaping Supplementary Education Center Garage Door Sales and Service Business Carpet Cleaning Franchise Established Dental Lab

To request additional information on any of the above or to Sell Your Business, please call or visit our web site View Commercial Real Estate for Sale or Lease Listings on our web site

ARTHUR BERRY & COMPANY 250 W. Bobwhite Court, Suite 230, Boise, Idaho 83706




Well-Established Custom Steel Fabrication Firm Remanufacturer of Cedar Wood Products Craft Beverage Distributor Distr/Mfg of Products for Handheld Mobile Devices Custom Metal Fabrication and Finishing Log and Fence Manufacturing and Construction

tions in Kapolei, Kahului and KailuaKona.

the American Council of Engineering Companies of Idaho’s Engineering Excellence Awards. The project was designed and built in just six months, on time and under budget. Boise’s Concrete Placing Co. and Utah design firm Horrocks Engineers built a temporary bridge to keep traffic moving smoothly through construction.



graduate-education degree offerings 123rd among the 188 top online programs in America




clinical excellence among more than 4,500 hospitals nationwide. The St. Luke’s Health Foundation and Children’s Advisory Board have given Idaho Power a Luke Award for fundraising efforts for the St. Luke’s Children’s Hospital. The company has donated more than $250,000 since its first gift in 1984. ••• Eagle Acupuncture and its herbalists and acupuncturists Kristen and Tony Burrishas have moved to a new location at 507 S. Fitness Plaza, Suite 100, in downtown Eagle. ••• The Terraces of Boise, a retirement community, re-

ceived Medicare certification for its first home in The Village, its skilled nursing and rehabilitation area.

Real Estate

Tresidio Homes of Boise won “Best Of Customer Service” on Houzz, a platform for home remodeling and design.


Sport Clips Haircuts opened a shop in the Eagle Island Marketplace shopping center aat 1520 W. Chinden Blvd. in Meridian. It is owned by Jason Bowman, the chain’s Treasure Valley franchisee. Email news items for Achievements to bizcom@



Corwin Ford in Nampa donated $15,000 to WICAP, the Western Idaho Community Action Program, for classroom technology in its Happy Day Head Start program in Caldwell.

Health care

St. Luke’s Health System in Boise is awarding nearly $500,000 to 85 organizations through its annual Community Health Improvement Fund grants. The grants will support programs like Idaho Youth Adaptive Sports, Fly Fishing Recovery Retreats for men with cancer,

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farmers markets in underserved communities, and a psychiatric emergency team.


PacificSource Health Plans said its Healthy Communities giving program provided $50,000 in aid to 31 Idaho nonprofits in 2016. Also, 93 PacificSource employees in Idaho donated 302 volunteer hours to selected nonprofits. Treasure Valley employees select a “Charity of Choice” each year. For 2016, they chose Big Brothers Big Sisters of Southwest Idaho, which received $10,000 from the Oregon-based com-

pany and $8,668 in employee donations and fundraising. ••• Boise’s Pets Best Pet Health Insurance has donated $1,000 to be split among the Idaho Humane Society, Therapy Dogs International and Chihuahua Rescue & Transport, a national foster-based rescue group. The donation is in honor of Pets Best founder and veterinarian Dr. Jack Stephens’ dog, Torrey, who recently died.


Albertsons has donated $2,000 and 34 cases of diapers to the Idaho Diaper Bank.






How to respond to the threat technology poses to employment


It’s been said that at the factory of the future you will find only a man and his dog. The dog is there to protect the

machines making everything, and the man is there to feed the dog. Stories likes this scare us. We have a tendency to fear that technology is taking away our jobs. Despite a decline in the U.S. unemployment rate to less than 5 percent, many workers, and those looking for work, say machines are taking their jobs. Many feel “threatened” by the trend of technology.

Technological advances make it more and more possible to replace workers with machines. Even if we are not afraid of machines, communication technology and advances in transportation make it easier to transfer work to lower-paid factory workers on the other side of the world. The question is what to do about it. No one can sit back and watch

his or her business or job fade away. We all must invest in the future. It’s important to first note that technical changes to business, and the disruptions they cause, are nothing new. Economist Joseph Schumpeter in the early 20th century identified the process known as creative destruction and its impact on existing businesses and workers.

The theory holds that continuous innovation brings about change much in the same way evolution changes natural systems. More recently, economist Tyler Cowen, in his book “Average is Over,” argued that we all must learn and innovate. Cowen writes, “For the foreseeable future, you’ll always have to be learning something, reprogramming something, downloading new software, and pushing some buttons, all to have the sometimes dubious privilege of working with these new technological wonders.” We may not aspire to the privilege, but in-

novation and technology make us more productive. As Cowen teaches, evidence shows that higher productivity leads to a higher standard of living. When we see jobs that have been commonly held by Americans no longer existing, and the existing jobs paying less, we get uncomfortable. The best response to this trend is to work smarter, not just harder. Invest in your future by learning something new. Peter Crabb is professor of finance and economics at Northwest Nazarene University in Nampa.

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inadvertently divulge your login, PIN or password? 3. Use enhanced sign-on protocols. Besides your unique user name and password, take advantage of two-factor authentication for added security. Two-step authorization typically uses a key fob with changing pass codes or a text message to your mobile device to verify login. 4. Make sure your web browser is up to date. Outdated brows-

ers may be blocked by your financial institution when you try to log in. Make sure you have the latest version. 5. Look for the extra “S.” A URL containing an “s” as in https:// indicates a secure browser. 6. Remember to log off. Automatic logoff can prevent inadvertent viewing. 7. Promptly report suspicious activity to your adviser or financial institution. If you open a fraud claim, cooperate fully with the representative and law enforcement. Write down your claim or tracking number. The battle with cybercriminals rages on. Fingerprints and retina scans may replace an-

last year. Vietnamese cultured helped. While not a religious country, Vietnam is deeply influenced by Buddhist and Confucian values. After the war, Vietnam chose to live in the present, not the past. It honors education, merit and authority. Its people are young, hard-working, tolerant and cooperative (a necessity to survive its traffic). Vietnam was also a fitting place to consider the “America First” anti-trade and antiimmigrant sentiments thriving last month here at home. That trade deal we’ve abandoned? It seems likely Asian countries will

move along without us, completing the treaty among themselves. China will benefit. Punishing Chinese manufacturing will shift it to places like Vietnam (as is already happening). Those 800,000 Vietnamese refugees from 40 years ago are among our more successful citizens today. Technology flows around the world like water or weather and flourishes in both command and capitalistic systems. Advanced countries invent technologies but they multiply everywhere. The Vietnam story is like Korea earlier and there will be more. Technology also

Clients must do their part to avoid fraud, identity theft


Identity theft and account fraud occur with alarming regularity. Clients and customers must do their part to protect themselves from ever-increasing attempts to steal your

money or identity electronically. Start with an examination of your financial institution’s policies and protections to determine your liability. Financial institutions are under constant pressure from regulators, auditors and compliance officers to prevent fraud when you use a tablet, phone or computer to access your accounts. Federal laws and rules, including the Federal Reserve’s Regulation E, limit client

liability for unauthorized electronic access. Consider these simple steps to protect you and your family. 1. Never disclose personal account information. Be wary of marketers who ask for your information over email or telephone. Don’t reply by voice to a random robot call. 2. Ask your financial institution about its protection policies. Would you be covered in the event of a breach? Are you protected if you


Technology transforms Vietnam in just 30 years


To be a tourist in Vietnam, as I was last month, is to witness how technology can transform an economy in a single generation. Ten years after its




war with the United States, most Vietnamese lived in “extreme poverty,” according to the World Bank. Three million had died in the war and two million had fled — including 800,000 “boat people” to the United States. Of the 40 million who remained, most earned a meager living in agriculture and got around by foot or bike. Today, Vietnam’s population is 95 mil-

lion, 35 million scooters have replaced its bicycles, cities have exploded with growth, and 28 million Vietnamese use smartphones. Life expectancy is only slightly less than for the U.S. How did this happen? In 1986 Vietnam’s communist government opened its economy and let it rip. Agriculture, manufacturing, mass communications and tourism surged, with 10 million visitors


noying questions about your car, first date or mother’s maiden name. Convenience and ease of access are wonderful achievements as the paper account statement rides into the sunset. Common sense and a few simple steps can help protect your account and avoid a lengthy, frustrating process to recover your funds — assuming they can be recovered at all. Mark Daly is managing director, investment officer, Daly & Vachek Investment Consulting Group of Wells Fargo Advisors.; 333-1433. Read the policy for Wells Fargo Advisors clients and bank customers at

creates serious threats. It chews up natural resources, raising temperatures and oceans, a huge problem for Vietnam and the planet. Automation destroys jobs; Google and Facebook provide few new ones. Then there’s this to be said for spending January in Vietnam: Even at 10,000 feet elevation, on a mountain up close to China, not one flake of snow. Jerry Brady is a member of Compassionate Boise, encouraging compassion in all aspects of life.

You Are Invited to the 26th Annual


THE RIVERSIDE HOTEL - 2900 Chinden Blvd Open to Public. FREE Admission. Register at

“Business & Technology Applications, Resources & Solutions”

FREE BizEXPO Seminars

TIME SEMINARS 9AM COFFEE with Meridian Mayor Tammy de Weerd

Idaho BUSINESS & TECHNOLOGY Expo Exhibits • Seminars •Networking Thank You Sponsors!

10AM -Changing Government to Move at the Speed of Business -What is Website Optimization? It’s not about search engines, it’s about people -Revolutionizing Referrals -Targeting Your Ideal Customer 11AM -Influence Begins With Culture: How To Gain Authority In The World of Social Media Marketing -Hiring People is Like Fishing -Omni-channel Payments: Making the Leap From Buzzword to Reality


12PM* -Luncheon: Reflections on 2008, Today & Caution Ahead. Gardner Company *Reservations Required for Luncheon. $30 Guest. Call 208.323.4464 12PM -Golden Handcuffs: Retaining, Aligning & Creating “Animo!” in Key Employees 1PM

-Creating an Engaging , Online User Experience for Your Clients -9 Things You Can Do In Your Business to Prevent a Cyber Attack -Outsourcing for Growth


-Forecasting for the Future – Creating a Useful Budget -Is Your Business a House of Bricks, or a House of Straw? -How A Seven Layer Burrito Can Protect You From Ransomware -If Your Friends Jumped Off A Cliff: Using Behavioral Science to Win In Marketing and Sales


-The 3 Critical Areas of IT Every Business Owner Must Know -Tax Free Income – New Rules of Saving for your Retirement -Emergent Technology and Training -Why Your Marketing Doesn’t Work BizExpo 2017 Presented by IBL Events, Inc.

Tuesday Feb February ruar 21st • 9am - 4pm Register to attend Info 208.376.0464 .04


Download the FREE Show App. Scan QR Code or search “Idaho BizExpo” in your app store.

Profile for Idaho Statesman

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