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dear; • Two person run graphic design agency. • Additional shop, selling featured local designer’s work. • dear; aims to make a living from commercial work, while promoting design in the area through its shop.

dear; • Young professionals and students. • Demographics 18-34, design conscious. • Outgoing and willing to spend on image. • Take inspiration from and revisit shop. • Two large Universities and two art colleges. • Demand for contemporary design.




dear; • Unique business in the area. • Shop and client led business work together to promote. • Encourages local up-and-coming designers. • Rotating designers work bi-weekly keeps shop fresh and brings back customers. • Accessible design agency.




dear; • Studio and shop equipment. • Legal fees, rent and advertising. • Small business loan plus partners’ personal savings. • First year capital expenditure: • First year overheads:

£9,350 £55,650

• 311 working days. • Daily charge rate of:


dear; • Networking with and promoting local designers. • Promoting own professional practise. • Quickly building brand image. • dear; will be Nottingham City Centre’s number one contemporary design retail outlet.

Enterprise Presentation.  

Presentation half of proposed business plan, delivered 22/03/10.