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PART III

EAT, DRINK & CHIC

what’s in store

WHAT’S IN STORE Fashion-forward style – for him (M) and her (F).

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text Elisah Jacobs

SWAROVSKI (M/F) Missed your train and have a couple of hours to waste? Don’t worry, Amsterdam Central has a new indoor shopping street full of tempting stores. Swarovski is one of those boutiques filled with crystal jewellery, fashion accessories and home decor items. The store was designed by Japanese designer Tokujin Yoshioka, inspired by a crystal forest: lots of stunning, shiny products influenced by nature. Almost makes you want to miss that train on purpose, right?

Central Station www.swarovski.com

BUBBLEKID (M/F) Bubblekid is a hairdresser and thrift store in one. The Thrift Shop, a concept store/ vintage market, allows you to buy and sell stuff. Just rent a closet for €35 a week, and sell anything you like, until you’ve saved up enough for a new haircut, given at a monumental solid wooden table. The salon only has one only rule: no mirrors (but you can trust the hairdresser!). Ferdinand Bolstraat 145 www.bubblekid.nl

KOLIFLEUR (F) Vintage fashion from designer labels such as Isabel Marant, Céline and Dries van Noten rub elbows with high-end brands like Maison Scotch, Minimum and Acne. There is also something for those with an eye for interior design, with retro furniture from the ’50s and ’60s. Also for sale: stationary from Liekeland and BL-IJ, and leather accessories from PUC and Willemijn van Dijk. Every item at Kolifleur is hand picked by owner Eva Koolen. Drop by regularly because the collection changes very often.

Frans Halsstraat 35 www.kolifleur.nl

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KILOSHOP AMSTERDAM (M/F) At Kiloshop you don’t shop per item, but per kilo. How cool is that? Fill your shopping bag(s) with second-hand fashion and accessories all the way from Paris to Tokyo. Genius! Especially if you spent too much on your holiday this summer. Next to the shopping section the store also has its own coffee bar and a sunny terrace to rest after your shopping spree. Good to know: there’s also a Kiloshop at Waterlooplein. Eerste van der Helststraat 11-A www.kilo-shop.fr

BETTY BLUE (M/F))) Betty Blue is a Valhalla for those with a sweet tooth. Order the most colourful pastries (try the éclairs), drink coffee and healthy juices in Betty’s Little Blue Café, and explore the racks for fashion and funky lifestyle accessories. Like the chair you’re sitting on? It’s for sale too. Oh, and don’t forget to take a selfie at Betty’s Wall of Fame to share on Instagram. A shop full of sweet stuff.

Snoekjessteeg 1-3 bettyblueamsterdam.nl

BYWORLDGRANNY (M/F) This label works with grannies from Peru because most of those elderly women can’t live off their retirement. ByWorldGranny designs fashion and lifestyle products (in collaboration with young Dutch designers), and then the grannies knit them. All products are made of 100% Pima cotton. The label recently launched a crowdfunding campaign to make design bags, decorative animals and key chains, all handmade with love by the grannies. For now these are only available for sale online, but you can find the current collection at Coco Mat. www.worldgranny.nl

MASHED (M/F) As the name suggests, Mashed is a blend of (Dutch) brands, located in the coolest shopping street in Oud-West; J.P. Heijestraat. This funky store sells interior and lifestyle must-haves such as rugs, tableware, kids fashion and jewellery. Good to know: you can also find a Mashed in nearby awsome shopping city, Haarlem!

Jan Pieter Heijestraat 168 www.mashed-concept-store.com

MOONCHILD (M/F) The perfect brand to recreate festival season at home, this lifestyle label brings Ibiza to Amsterdam with colourful clip-in hair beads, feathered wood and leather wall art and even printed tepees for your pet. Keep an eye on their social media channels to find out which Amsterdam festivals they’ll be selling at. www.moonchildthelabel.com

A-mag – Amsterdam Magazine: Vol 3, No. 5  

The September/October 2015 issue of A-mag, Amsterdam’s colourful city magazine.

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