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RESEARCHSTUDYOF ANDAL,HAI ZZEL DELACRUZ,J ESTI NE RI VERA,ROXANNE

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ARTDESI GNER MALACAMAN,MARVI N

f a c e b o o kp a g e

T hi squa l i t a t i v es t udywa sc onduc t e d t ode t e r mi net hepa r t i c i pa nt s ’ i n t e r pr e t a t i o na ndr e a c t i o nt ot he c ont e nt sof f a c e bookpa ge .

PART I CI PANT S

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T h epa r t i c i pa n t s we r ea s k e dt ov i s i t a n dbr o ws e

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T OCHE CKF ORUP DAT EANDP OS T SE V E R Y DAY

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800 WRI TEA

WORDS

OFTHEI RDAI LYEXPOSURE WI THREGARDSTOTHEI R REFLECTI ONANDI NSI GHTS ABOUTTHEFACEBOOKPAGE.

DE S CRI PTI ONSOFTHEPARTI CI PANTSABOUTTHEF E ATURE SOFTHEWE BPAGE

ATTRACTI VEAND COLORFUL APPEARANCE

TROUBLEFREE NAVI GATI ON

APPROPRI ATE CONTENT

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PARTI CI PANTS ’ I NTE RPRE TATI ONOFTHECONTE NTSOFTHEF ACE BOOKPAGE

I NFORMATI VEAND SI GNI FI CANT

I NSPI RATI ONALAND ENCOURAGI NG

PROMOTI ONAL

PARTI CI PANTS ’ RE ACTI ONTOTHECONTE NTSOFTHEF ACE BOOKPAGE

AMUSEMENTAND AMAZEMENT

MOTI VATI ON

DI SCLOSURE OFPERSONAL ANECDOTES

GRATI TUDE

RELAXATI ON

FAMI SHMENT

PARTI CI PANTS ’ THE ME SOFE XPE RI E NCE S

VE RI S I MI L I T UDE

APPRECI ATI ON

CATHARSI S REALI SM

GRATEFUL NESS

ENJ OYMENT CHANGEOF VI SI ON

Reception Analysis of Choose Philippines Facebook Page  

Reception Analysis of Choose Philippines Facebook Page Art Designer: Marvin Malacaman