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Swift Audiology & Hearing Aid Services addresses your thoughts about hearing loss and why you should seek hearing help.

How do I know if I have hearing loss? Most hearing loss is caused by damage to the sensory cells in your inner ear. This type of hearing loss is called sensorineural hearing loss, and it is usually permanent. The damage can occur due to aging, noise exposure, genetics, certain medications, disease, or other factors. In almost all cases, the only treatment is hearing amplification.1 (Hearing aids or instruments) Many people don’t realize they have hearing loss until it becomes fairly significant…..but the people around them usually do. This is because hearing loss usually occurs gradually, and month to month changes aren’t perceptible. Friends and family often compensate for their loved one’s hearing loss by speaking louder, automatically repeating themselves, or not speaking up when they know they’ve been misheard. Though done out of love, it can prevent the person with hearing loss from seeking the necessary treatment. When you are turning up the TV to loud for others, have difficulty understanding in noise (especially women and children), people seem to mumble, or you have ringing in your ears- YOU SHOULD HAVE YOUR HEARING TESTED. "The best method for breaking through your loved one’s resistance to hearing help is for YOU to stop being their ears." (Dr. Richard Carmen) I’m old, what do I need to hear for? There are so many reasons, I don’t know where to start! Besides being able to stay acclimated to the sounds of this world, communicate with your family, friends, doctors, etc, hearing aids have been shown to improve a person’s social, emotional, mental, and cognitive well-being.1 That means an improved quality of life. No more isolating yourself and losing touch in your relationships. While many understand the impact that

hearing loss has on one’s social and emotional life, it may come as a surprise to know that research study after study has linked untreated hearing loss with a decline in cognitive abilities.2 In fact, studies published recently in the Archives of Neurology show that hearing loss does contribute to memory loss, dramatically. For every 10 decibels of hearing loss, the risk of Alzheimers goes up 20%. “That is what all poets do: they talk to themselves out loud; and the world overhears them. But it’s horribly lonely not to hear when someone else talks.” George Bernard Shaw I would hear fine if people wouldn’t mumble! Do you feel that everyone around you mumbles when they talk? There is a very good explanation for this, and it has to do with your hearing loss. Speech consists of vowels and consonants. The vowel sounds are loud and deep in tone, while the consonants are very soft, high pitched sounds. Most people hear the vowels better than consonants, both because they’re louder sounds, and because hearing loss is often greater in the higher pitches where the consonants are located. If you’re only hearing the vowels, words like, “pick, bit, bid, pit, and pig” will all sound similar. Your brain uses extra energy to try to figure out what was said based on the context of the conversation, and the speaker’s lip movement. You will find that you’re more worn out at the end of the day than you would be if you had hearing in the normal range.

"An untreated hearing loss is more noticeable than hearing aids." Dr. Sergei Kochkin Do I need hearing aids in both ears? If you have hearing loss in both ears, you need to treat them both with hearing aids. Studies have shown that, when two hearing aids are worn compared to just one, the ability to tell where sounds are coming from and to recognize speech is significantly improved. In addition, people reported better sound quality, and better hearing in background noise while wearing two hearing aids versus only one.4 A potentially serious consequence of leaving one ear untreated, is that the ability to recognize speech may diminish in that ear. The brain may even permanently lose the ability to recognize speech if it is left deprived of sound for too long. The same holds true when neither ear is treated with amplification.2 A man has two ears and one mouth that he hear much and speak little. (German proverb). How do I get hearing aids? Find a local provider with a good reputation. Purchasing the latest technology is only part of the solution. What comes next is even more important. That includes having an expert who can properly program the hearing aids, adjust them as needed, and troubleshoot based on the feedback that you provide. It is also the provider’s job to counsel you regarding realistic expectations and the normal acclimation period that occurs with new hearing aids.

Swift Audiology is proud to have an A+ Only old people wear hearing aids. rating with the BBB and has been providing This is not true! People of all ages wear trusted care for over 25 years. hearing aids, from infants to older adults. Those between the ages of 55-64 make up the 1Kochkin, S. Better Hearing Institute, largest population of people with hearing loss,1 www.betterhearing.org 2Arlinger, S. (2003). Negative consequences of uncorrected hearing loss- a review. and according to the NIDCD,3 almost 50% International Journal of Audiology, 42(Suppl 2:2S17-20). of people with hearing loss are adolescents or 3 National Institute on Deafness and Other younger adults. Keep this in mind… when Communication Disorders. 4 Kojbler, S. Rosenhall, U. & you misunderstand someone, or fail to laugh Hansson, H. (2001). Bilateral hearing aids- effects and consequences from a user perspective. Scandinavian at a joke you didn’t hear, or don’t answer Audiology, 30(4), 223-235. someone when they ask you a question; you are putting your hearing loss on display. Swift Audiology is proud to offer you the opportunity to try LYRIC HEARING", invisible extended wear. 30 day, no risk trial. This article is written by Call for your pre-screening Dr. Leslie Myers-Battisti appointment to see if you're a candidate. on our staff. (As seen on CNN, The Doctors, Dr. Oz, Good Morning America,etc.)

Debra Swift, B.C.-H.I.S. Leslie Dunst Original Founder/President MS.-CCCA 25 yr. + Senior Audiologist

Leslie Myers-Battisti AuD., Dr. of Audiology

Contact us at 724.942.4700 or 1.877.459.4413 toll free.

February 2012 Client Provided Content -In The Community - Debra Swift  

This article is written by Dr. Leslie Myers-Battisti on our staff. "An untreated hearing loss is more noticeable than hearing aids." Dr. Ser...

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