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Conditioner Fan


According to the research in page 34~41

Conditioner Fan is an appropriate commodity for staff and workers in China. It can be adopted all the year round while it possesses functions

Conditioner Fan

including fan, heater and humidifier. Since there is usually no air conditioner in a rental house for staff and workers in China, a portable conditioner fan is more favorable. With the information from sales and the former research, I delivered this proposal.


Market Present Products

Airmate Present Products

Simple but Luxury

Organize/Extract

Analyze

Airmate’s

Long Term

Simple but Luxury Short Term

Elements

Trend

Trend

Product Identify in the other brand Symbol

Style

Spirit

2010 Products

2011 Products

2010 Products

2010 Products

Elements

Trend

2011 Products

Product Identify of other brands

Frame of the research

Key points of the research


No.

Extending Fo cu s

Descriptions

Example

2010 Fans

Bio -Edge 1

2 stiff

Traits of Airmate commodities in 2010

soft

Grayish Geometric Modest Delicate

Geometric Modest Colorful Delicate

3

Neutral Modest Bionic Technologic

4

Neutral Technologic Ornate

Compositions table of Simple but Luxury


Single Front (Variable)

Control + Outlet + Tank

Single Relay Back (Invariable)

Left、Right、Back

Compartment Top、Back、Bottom

2011 Moderate Price Conditioner Fan

Cost

Color

Substitute

Pattern

Relating to Spraying

Texture

Molding

Material

Decrease the prime cost of Conditioner Fan

Existed

Cost highe r

Examples


Cost

Evaluate B Three Part

Single Part

Refer to CF415

Refer to CFH11

Shot time / Prolific

Advantage

Low cost in discarding Low cost in mold trimming Package ยกBTransport ยกB Storage

Coherent Less Gap

Internal Conference

Less Color Aberration

R & D Dept.

Less Clearance

Market Dept.

Consult with veteran

Disadvantage

Complex

Transporting Difficulty

Gap

Large Storage room

Color Aberration

High Cost in mold trimming and time

Clearance

Analyze possibility

Industrial Design Mold Factory Manufacturing Dept.

Evaluate

Solution

Process of analyzing prime cost


Compartment

Compartment

Compartment

Compartment


Possible shapes of extending models

Extend the shape to the Cooling Fan

Compartment


Compartment


Alterability

Color

Mechanism control panel

Shape

Electric control panel

commodity  

commodities and products

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