The Hillsborough Street Corridor Profile Economic and Demographic Research Report
WELCOME! The Hillsborough Street Community Service Corporation (HSCSC) is an independent, not for profit, municipal service district that began providing services and programs in the fall of 2010. The district was created by the City of Raleigh in partnership with N.C. State University and the property owners, merchants and residents on and around Hillsborough Street. The HSCSC territory is a 3-mile long corridor that runs on both sides of Hillsborough Street, from St. Mary’s School to Meredith College and the I440 Beltline (including Morgan St., a few side streets and connections with Village District). The territory includes a diverse collection of businesses, organizations, institutions and residential options. We support an equitable and inclusive community, enabling all people to participate and reach their full potential. We believe in promoting equitable access and opportunity, recognizing the need to address systemic and institutional inequities, especially in matters of race. We recognize that to achieve our vision, we must lead our sector in making the changes we want to see in society. HSCSC annually provides a range of services and programs that help to make the Hillsborough Street community a better place to live, work, play, shop, dine, learn and visit, including: cleaning, security, beautification, marketing and communications, economic development, special events and tourism, planning and advocacy, parking and transportation, research, arts and community. The goal of this profile is to provide our stakeholders, including existing and potential merchants, property owners and developers, as well as residents and visitors, an overview of what makes our corridor special. With various attractions and stakeholder groups, opportunities abound within the district boundaries of our growing hub in the City of Raleigh.
Greg Brown Board Chair, 2019-2021 Hillsborough Street Community Service Corporation
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Jeff Murison President & CEO Hillsborough Street Community Service Corporation
ACKNOWLEDGMENTS Prepared by:
Andrew Blackburn, Will Gaskins, Jesse Vassos, Yolanda Williams Design by:
Julie Schmidt - yellowDog : creative SPECIAL THANK YOU TO CONTRIBUTORS:
Charles Phaneuf - Raleigh Little Theatre Barry Olson - NCSU Tom Skolnicki - NCSU Justine Hollingshead - NCSU Evelyn McCauley - Gregg Museum of Art & Design Ben Davis - Local Realtor John Koonce - York Properties Pat Moore - City Plat Adriane Karlinski - Stanhope Paul Blankinship - Area Resident & Historian Eliza Kiser - Pullen Art Center Mike Kennon - NCSU Edie Deck - Aloft Eric Swan - Downtown Raleigh Alliance Loren Gold - Greater Raleigh Convention and Visitor’s Bureau HS STAFF
Jeff Murison - President & CEO Devon Howard - Director of Communications & Events Clay Rightmyer - Operations & Communications Assistant Adam Zimmermann - Director of Ambassador Operations
BOARD OF DIRECTORS, 2020-2021 Greg Brown - Sam and Bills Hair Design, President Louis Sinclair - Sinclair Properties, LLC, Vice-President Tyler Craft - Capital Bank, Treasurer Justine Hollingshead - NCSU, Secretary Lexie Bennett - Meredith College Student Government Richard Berlin - NCSU Todd Chriscoe - The East Village Sara Click - Alexander Family YMCA Susan Folckemer - The Preiss Company McKenzy Heavlin - NCSU Student Government Cameron Laws - Artsplosure Pat Moore - Resident Robert Mosher - Resident Julie Paul - York Properties Nawwaf Said - Jasmin & Olivz Julie Smith - NCSU Rusty Sutton - The Green Monkey EMERITUS BOARD MEMBERS George Chapman Nina Szlosberg Kevin Jennings
Photo Credits: Front and back cover images: City of Raleigh. All other images used with permission from respective organizations
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HILLSBOROUGH STREET CORRIDOR HISTORY...................... 6 GREATER AREA......................................................................... 8 LIVE.......................................................................................... 10 NEIGHBORHOODS.................................................................. 12 MULTIFAMILY/STUDENT HOUSING......................................... 14 LEARN..................................................................................... 16
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As I explored, I found a progressive city in a state that often isn’t, a place full of public art and bike paths and a university-inspired hub of innovation and design… After three days, I wanted more Raleigh.
SCHOOLS................................................................................ 18 NCSU....................................................................................... 20 MEREDITH............................................................................... 24 WORK...................................................................................... 26 COMMERCIAL SPACE............................................................. 28 DINE......................................................................................... 30 SHOP....................................................................................... 32 PLAY........................................................................................ 34 GREEN SPACES...................................................................... 36 ARTS & CULTURE.................................................................... 38 SPORTS................................................................................... 42 HOTELS................................................................................... 44 MOVE....................................................................................... 46 TRANSPORTATION.................................................................. 48 CORRIDOR IMPROVEMENTS.................................................. 50
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North Carolina’s Capital City truly has something for everyone. Whether you’re a sports fan, a foodie, an outdoor adventurer, an entrepreneur, a college student or some combination of the above, there’s a long list of things to do in Raleigh.
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RALEIGH INTRODUCTION & OVERVIEW................................... 5
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Contents
What makes Raleigh the most attractive is the quality of life – you don’t see people leaving. Everyone’s looking to stay in Raleigh and that’s an unusual thing to see.
Raleigh Introduction & Overview ABOUT RALEIGH One of the most vibrant cities in the South, Raleigh combines a low cost of living with a mix of excellent educational opportunities, cultural amenities, award-winning restaurants, and a surrounding geography that creates a place to live like no other. Raleigh’s bright minds head top-tier technology, education and life science institutions; its artists create cultural and culinary touchstones; and its storytellers proudly carry on the heritage of a rich, historic capital city. Its students attend some of the best schools in the nation, and have a diversity of local universities, colleges, and community colleges just down the road. Its climate allows four full seasons for residents and tourists to enjoy alike, and its proximity to the coast or mountains allows for an incredible diversity of outdoor activities. Invigorate your senses by sampling the many flavors of cutting-edge Southern cuisine enhanced by artisan craft brews and spirits. Get your toes tapping to the sounds of emerging music and bands at live music festivals in our downtown core and surrounding music venues. Discover gifts and treasures from local boutiques, including many handmade and custom designs for truly eclectic finds. Broaden your horizons through an enticing array of visual and performing arts exhibitions, museums, and venues.
RALEIGH ACCOLADES
Top Best #2 2019 Places to Live Livability
Most #2 2019 Family-Friendly Cities Homes
America’s #2 2018 Top Tech Towns AITP
Best Places for #2 2018 Business and Careers Forbes
RALEIGH FAST FACTS • Founded in 1792, the City was named after English Explorer Sir Walter Raleigh
Global #3 2019 Quality of Life Index Numbeo
• Nicknamed “The City of Oaks” for its large number of native oak trees • Population: 469,298 • More than 9,000 acres of parkland and 1,300 acres of water • 16.8 Million visitors in 2018
9th FASTEST GROWING CITY in the US USA Today
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Hillsborough Street Corridor History Following the Revolutionary War, the North Carolina General Assembly wanted to create a capital situated in the center of the state. In 1792, the first plans of Raleigh were drawn by William Christmas, a surveyor and former state senator. The plan was built around Capitol Square and had four main streets leaving the city center that divided the city into quadrants. One of those four corridors was Hillsborough Street.
1865
1884
In 1865, General William Sherman chased Confederate General Joseph Johnston’s army from a battle in Johnston County to Durham. Along the way, Hillsborough Street served as a temporary battle site with skirmishes popping up as the confederate troops retreated.
The Exposition of 1884 was held on the state fairgrounds. During this event, many North Carolinians got their first introduction to electric lighting.
1891 was the first time electric rail cars were used on Hillsborough Street. They were commissioned to shuttle residents to and from downtown for commerce purposes.
In 1921, the N.C. State Memorial Belltower began construction. The Belltower was created as a memorial to the WWI alumni of NCSU.
1891
1921
1792 1924
1873
In 1924, Meredith College began construction on the Hillsborough Street Campus. Students began classes there in 1926.
The State Fair was moved from its original location, east of the capitol building, to Hillsborough Street across from present-day NC State. It remained there until 1925 where it was then moved to its present-day location.
1842 In 1842, St. Mary’s School was constructed. This was the first major school along the street.
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1887 North Carolina State University was founded in 1887 on land donated by Richard Stanhope Pullen.
1918 In 1918, the fairgrounds were temporarily turned into a U.S. Army tank training facility.
1936 In 1936, Raleigh Little Theatre was created with help from the Federal Theatre Project.
1946
1963
In 1946, NCSU began seeing rapid growth in enrollment of servicemen due to the G.I. Bill.
In 1963, the Velvet Cloak Inn was opened. This was the first hotel in Raleigh that was not located downtown.
1974 Mitch’s Tavern is opened in 1974.
In 2009, the Hillsborough Streetscape Phase I started and the Hillsborough Street MSD and HSCSC were formed.
2009
1939 The first commercial building was built on Hillsborough Street. The ManMur Bowling center served both residents and students of the area. The name ManMur came from the idea that the building was located halfway between Manteo and Murphy, NC.
1951
1998-99
Player’s Retreat is opened in 1951.
Community stakeholders get together to create the 1998-99 University Village Plan.
1970
In 1970, Hillsborough Street was home to the largest anti-Vietnam War protests in the state due to its adjacency to the university.
2016
The Phase II Hillsborough Streetscape began in 2016.
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40
GREATER AREA What makes the corridor unique?
• Main thoroughfare from downtown Raleigh to NCSU
North Carolina Museum of Art 15 Minute Drive
Wade Ave
RTP Offices
NCSU Veterinary School
20 Minute Drive
h oug r o b
St
JC Raulston Arboretum
s
Hill
Meredith College
Blue e Rd
Ridg
• A regional destination with cultural and athletic attractions
5 Minute Drive
RDU Airport
• Located in the center of Raleigh • Diverse group of individual people that live and work in the district
440
Downtown Cary
10 Minute Drive
40 440
e
rry
F nt
e Av
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Rd NCSU Centennial Campus
nw Gle
Ob e
10 Minute Drive
40
North Hills
10 Minute Drive440
Raleigh Little Theatre Village District
NCSU
Downtown Raleigh
Pullen Park
5 Minute Drive
Morehead School
NINA SZLOSBERG (Emeritus Board Member)
Salisbury St
Western Blvd
Downtown Raleigh
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An amazing diversity of individuals call the Hillsborough Street corridor home. From traditional single-family houses to multifamily housing options and student apartments developments, there is a place for any person or family to fit into the fabric of the growing region that includes Hillsborough Street.
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Crabtree Valley Mall
Dix Park Live It Up! Hillsborough Street | 9
Living Diversity An amazing diversity of individuals call the Hillsborough Street corridor home. Whether it is pockets of traditional single family neighborhoods to multifamily housing options and student apartment developments that line the corridor, there are places for any person or family to fit into the fabric of the growing region that is Hillsborough Street.
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Who: Population Growth
36,476 2016
30,336 2010
26,007 2000
Where: Total Land Area
Population Density
5.38 sq. mi.
6,780
Average Commute Time
By Car
Individuals per sq. mi.
21Minutes
Alternative Commuting Methods By Walking
8.5%
Average Household Income
By Biking
2.9%
157
Residential Properties Sold
13.08
Average Sold Per Month
On Public Transit
3.5%
20/6 DAYS
Average/Median Time on Market
$81,074
1976 / 1985 Average/Median Year Built
Education
Less than High School: 7.8% High School or equivalent, no college: 11.0% Some college or Associate degree: 15.8% Bachelor’s degree or Advanced degree: 65.4%
Race + Ethnicity
Age (Year Born)
White: 67.4%
x-1945: 3.5%
Black or African American: 20.6%
1946-1964: 11.9%
Hispanic or Latinx: 5.0% Asian: 4.3% Other: 2.7%
1965-1980: 12.9% 1981-1998: 33.5%
$504,631 Average Listing Price
$502,910 Average Selling Price
1999-2016: 37.1% 2017-x: 1.1% Live It Up! Hillsborough Street | 11
NEIGHBORHOODS There are 8 neighborhoods that line the district, each with their own feel and unique identity.
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For people looking to move to the Raleigh area, there’s no better place to look than this district. It perfectly balances the walkabilty of an urban center while maintaining the residential feel.
BEN DAVIS (Local Realtor)
Method
Average Year Built: 1975 Residential Properties Sold: 3 (2018); 6 (2019) Median Days on Market: 3 (2018); 9 (2019) Average List Price: $199,967 (2018); $219,617 (2019) Average Sell Price: $206,450 (2018); $225,500 (2019) Price Per Sq. Foot: $266 (2018); $154 (2019)
Historic Stanhope
Average Year Built: 1929 Residential Properties Sold: 0 (2018); 1 (2019) Median Days on Market: N/A (2018); 2 (2019) Average List Price: N/A (2018); $250,000 (2019) Average Sell Price: N/A (2018); $245,000 (2019) Price Per Sq. Foot: N/A (2018); $145 (2019) 12 | Hillsborough Street Corridor Profile 2021
Pullen Park Terrace
Average Year Built: 1921 Residential Properties Sold: 0 (2018); 1 (2019) Median Days on Market: N/A (2018); 1 (2019) Average List Price: N/A (2018); $375,000 (2019) Average Sell Price: N/A (2018); $385,000 (2019) Price Per Sq. Foot: N/A (2018); $348 (2019)
Boylan Heights
Average Year Built: 1940 Residential Properties Sold: 2 Median Days on Market: 4 (2 Average List Price: $522,178 Average Sell Price: $521,228 Price Per Sq. Foot: $278 (20
27 (2018); 19 (2019) 2018); (2019) 8 (2018); $ (2019) 8 (2018); $ (2019) 018); $324 (2019)
University Park
Average Year Built: 1956 Residential Properties Sold: 52 (2018); 43 (2019) Median Days on Market: N/A (2018); 5 (2019) Average List Price: $600,263 (2018); $573,100 (2019) Average Sell Price: $589,228 (2018); $594,864 (2019) Price Per Sq. Foot: $250 (2018); $273 (2019)
Cameron Village
Average Year Built: 1959 Residential Properties Sold: 25 (2018); 20 (2019) Median Days on Market: 3 (2018); 5 (2019) Average Listing Price: $286,424 (2018); $408,580 (2019) Average Sell Price: $286,892 (2018); $408,260 (2019) Price Per Sq. Foot: $246 (2018); $264 (2019)
Glenwood
Average Year Built: 1935 Residential Properties Sold: 46 (2018); 55 (2019) Median Days on Market: 6 (2018); 11 (2019) Average Listing Price: $374,832 (2018); $482,616 (2019) Average Sell Price: $370,513 (2018); $475,868 (2019) Price Per Sq. Foot: $266 (2018); $294 (2019)
Cameron Park
Average Year Built: 1932 Residential Properties Sold: 8 (2018); 8 (2019) Median Days on Market: 14 (2018); 12 (2019) Average List Price: $889,238 (2018); $772,800 (2019) Average Sell Price: $862,875 (2018); $769,194 (2019) Price Per Sq. Foot: $269 (2018); $290 (2019) Live It Up! Hillsborough Street | 13
MULTIFAMILY & STUDENT HOUSING One of the fastest growing aspects of Hillsborough Street is new on-street housing developments catering to the growing number of local residents. Whether it’s student or multifamily housing, there is an option for anyone looking for an alternative to traditional single-family homes.
NCSU STUDENT HOUSING
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RESIDENCE YEAR HALL BUILT BEDS
RESIDENCE HALL
YEAR BUILT
BEDS
Syme Hall Gold Hall Welch Hall Alexander Hall Bagwell Hall Becton Hall Berry Hall Turlington Hall Owen Hall Tucker Hall Sullivan Hall Bragaw Hall
E.S. King Village Apartments 1960 Western Manor 1965 Bowen Hall 1968 Carroll Hall 1968 Metcalf Hall 1968 Avent Ferry Comple 1972-1977 North Hall 1973 Wood Hall 1983 Lee Hall 1988 Wolf Village 2004 Wolf Ridge 2014
295 118 312 351 408 625 242 467 747 1208 1153
1915 1930 1930 1938 1938 1938 1938 1938 1947 1947 1958 1959
212 58 58 165 163 209 59 161 376 358 713 761
PRIVATE STUDENT HOUSING COMPLEX YEAR NAME BUILT BEDS
University Towers College Inn Valentine Commons Stanhope 1301 Hillsborough 2604 Hillsborough Friendly Apts. 109 Park Signature 1505 Logan & Chamberlain The Station The Standard Uncommon
1989/2011 936 2004 440 2012 928 2015 822 2015 67 2015 36 2017 40 2017 149 2018 535 2019 282 2019 170 2020 697 2020 345
MARKET-RATE HOUSING APARTMENT YEAR NAME BUILT BEDS
The Wilmont 3109 Hillsborough Apts. 927 W Morgan 2411 Hillsborough The Hillsborough 2304 Trilogy Cameron Village Apts.
1930 1940 2014 2015 2017 2020
40 40 364 53 33 450
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Educational Opportunities Anchored by North Carolina State University and Meredith College, the district is known as a home for higher education with two urban campuses. While the two universities garner the most attention in regards to education in the area, there are also K-12 schools that serve the children and families that live in the area. Whether it is acting classes at Raleigh Little Theatre or pottery classes at the newly renovated Pullen Arts Center, there are several informal places of education in the district that allow for people of any age to learn new skills and hobbies.
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Schools Elementary Schools
Middle Schools
High Schools
PUBLIC • Combs Elementary • Fred A. Olds Elementary School • Partnership Elementary School • Reedy Creek Elementary School • Wiley Elementary School
PUBLIC • Centennial Campus Middle School • Martin Magnet Middle School • Oberlin Magnet Middle School • Reed Creek Middle School
PUBLIC • Athens Drive Magnet Middle School • Needham Broughton High School
PRIVATE • Vital Link Private School
PRIVATE • Exploris Middle School
Other Schools
Institutions of Higher Education
PUBLIC • Governor Morehead School
• North Carolina State University
PRIVATE • Al-Iman School • An-Noor Quran Academy
• Campbell University School of Law
PRIVATE • Raleigh Charter High School • St. Mary’s All Girl High School
• Meredith College
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SCHOOLS From early childhood education to graduate school, the Hillsborough Street corridor boasts a wide variety of options to choose from.
Meredith College
INSTITUTIONS OF HIGHER EDUCATION NC State University Fall 2019 Total Students: 36,604 Undergraduate: 25,973 Graduate: 10,631 Meredith College Fall 2019 Total Students: 1905 Undergraduate: 1602 Graduate: 302 Campbell Wiggins School of Law 450 Students
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NC State University
Al-Iman School Private School 271 Students
An-Noor Quran Academy Private School 356 Students
Vital Link Private School Private School 8 Students
Governor Morehead School Public School for the Visually Impaired 100 Students
Fred A. Olds Elementary School Wake County Public Schools 325 Students
Needham Broughton High School Wake County Public Schools 2141 Students Raleigh Charter High School Public Charter School 540 Students
Partnership Elementary School Public Magnet School 309 Students Wiley Elementary School Wake County Public Schools 478 Students
Exploris Middle School Public Charter School 455 Students Campbell Wiggins School of Law
St. Mary’s School Private All Girls High School 273 Students
PRIVATE SCHOOLS PUBLIC SCHOOLS
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North Carolina State University ABOUT N.C. State University opened in 1887 as a land-grant institution grounded in agriculture and engineering. Today, NCSU is a leading public research university of more than 25,000 undergraduates who excel across multiple disciplines and is home to a leading college of veterinary medicine. Split across three campuses, students engage in numerous academic and practical classes to earn their degrees. As alumni, the Wolfpack boasts leaders in subjects such as engineering, agriculture, education, textiles, business and natural resources. MISSION As a research-extensive land-grant university, North Carolina State University is dedicated to excellent teaching, the creation and application of knowledge, and engagement with public and private partners. By uniting a strength in science and technology with a commitment to excellence in a comprehensive range of disciplines, N.C. State promotes an integrated approach to problem solving that transforms lives and provides leadership for social, economic, and technological development across North Carolina and around the world.
ESSENTIAL FACTS AND FIGURES • 14:1 Student-Faculty Ratio • More than 700 Student Organizations • Educates more North Carolinians than any other University • $1.657 Billion Budget for 2018 Fiscal Year • $1.3 Billion Endowment • $334 Million in Sponsored Research in 2018 • $6.5 Billion Generated for NC Income
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RANKINGS AND HONORS
Public Veterinary Medicine Best Value Among Public #1 Best #4 #6 College in NC Program Nationally Universities Nationally Money
3rd MOST
Fulbright Scholars Nationally
U.S. News & World Report
4th MOST
Startup Companies Launched
U.S. News & World Report
College #17 Green Nationally Princeton Review
DEMOGRAPHICS
N.C. State values diversity, equity, inclusion and justice. Diverse viewpoints, experiences and perspectives better our lives, and they are essential to N.C. State’s mission. Without them, students simply could not succeed in today’s competitive global marketplace, let alone become conscientious global citizens.
STUDENTS BY COLLEGE
STUDENTS BY HOME ORIGIN
Veterinary Medicine Design (477) (791) Wilson College of Textile (1,097) Education (1,585) Natural Resources (1,907)
Engineering (8,848)
No Specified College (3,138)
Agriculture & Life Sciences (3,805) Sciences (3,892)
Data From NCSU OIRP of Fall 2019
Humanities & Social Sciences (4,288)
Poole College of Management (3,896)
TOP 10 STATES (Excluding NC) • Virginia (482) • Pennsylvania (263) • Maryland (256) • New York (253) • Florida (206) • New Jersey (204) • Georgia (198) • South Carolina (182) • Texas (142) • Massachusetts (136) TOP 5 COUNTRIES (Excluding USA) • China (1,667) • India (1,190) • Republic of Korea (180) • Iran (124) • Bangladesh (106) Live It Up! Hillsborough Street | 21
ACADEMICS N.C. State is the largest university in North Carolina with 12 colleges representing all major academic disciplines, more than 36,000 students and about 9,000 faculty and staff. An N.C. State education begins in the classroom, but it never stops there. Students test their knowledge through research and apply it through internships and co-ops with an array of business and industry partners. That experiential approach to education gives their graduates the career-ready skills they need to thrive.
COLLEGES AND ACADEMIC DEPARTMENTS N.C. State’s colleges collectively offer more than 300 undergraduate and graduate degree programs through 65 departments. • College of Agriculture and Life Sciences • College of Design • College of Education • College of Engineering • College of Humanities and Social Sciences • College of Natural Resources • Poole College of Management • College of Sciences • Wilson College of Textiles • College of Veterinary Medicine • The Graduate School • University College TOP MAJORS BY ENROLLMENT UNDERGRADUATE Business Admin, Engineering, Exploratory Studies GRADUATE Computer Science, Business Admin, Electrical Engineering
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ATHLETICS N.C. State’s rich tradition of college athletics began soon after the school’s founding, when students organized the first football game in 1892. Since then, Wolfpack teams have won four team national championships, 31 individual national championships and countless conference titles. Beginning with Reynolds Coliseum and continuing with Carter-Finley Stadium and PNC Arena, N.C. State works with public and private partners to provide state-of-the-art multipurpose facilities that host athletic events, concerts and other entertainment and educational activities. Sponsoring 23 varsity programs, N.C. State Athletics promotes team and individual success, makes scholarship and educational opportunities available to more than 550 student-athletes, and creates memorable experiences for Wolfpack fans.
ATHLETIC VENUES • Reynolds Coliseum • Carter-Finley • PNC Arena • Doak Field at Dail Park • Dail Fields • Paul Derr Track Facility • Dail Outdoor Tennis Stadium
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Meredith College ABOUT More than one hundred years ago, Meredith College opened with just over 200 women as its first students. Today, it is a nationally-ranked institution and its student body has grown to nearly 2,000 students, including men in graduate programs. All Meredith students learn to enhance their strengths, broaden their perspectives, and prepare for lives of impact and distinction. MISSION Meredith College, grounded in the liberal arts and committed to professional preparation, educates and inspires students to live with integrity and provide leadership for the needs, opportunities and challenges of society.
ESSENTIAL FACTS AND FIGURES • 11:1 Student-Faculty Ratio • Average Class Size of 16 Students • Over 95% of Students Receive Scholarships or Financial Aid • Over 300 Endowed Scholarships • More Than 100 Student Organizations • 51% of Students Participate in Undergraduate Research • 32% of Students Participate in Study Abroad (National Average is 10%) • Meredith’s 4-Year Graduation Rate is higher than the rates of nearly every public NC university • 26% of Students are Multicultural
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RANKINGS AND HONORS
CAMPUS COMMUNITY
Meredith College has been consistently ranked both a top regional and national college U.S. News
Undergraduates
Graduates
Faculty
Staff
1,603
302
220 117
TOP 20%
of colleges in the country Forbes
ACADEMICS
TOP TEN
College in North Carolina USA Today College
One of the “Best Colleges in the Southeast” The Princeton Review
Meredith offers more than 80 majors, minors and academic programs to challenge students. They also offer a range of experiential learning opportunities to enrich your academic experience, including honors, study abroad, undergraduate research, internships and community-based learning. Meredith has four schools under which their departments and academic programs are housed: Arts & Humanities; Business; Education, Health & Human Sciences; and Natural & Mathematical Sciences.
TOP 10-15%
“Most Focused” for Biological and Biomedical Sciences; Family, Consumer, and Human Science; Visual and Performing Arts; Mathematics and Statistics; Chemistry College Factual
ATHLETICS Meredith College is a NCAA Division III member known as the Avenging Angels. They are a member of the USA South Conference. Their sports include basketball, cross country, field hockey, golf, lacrosse, soccer, softball, tennis, track & field, and volleyball.
TOP 15%
“Highest Paid Graduates” in Business, Management, and Marketing College Factual Live It Up! Hillsborough Street | 25
Employment Variety The employment sector within the district is a melting pot of individuals with different backgrounds. From a part-time restaurant worker to a real estate broker to a tenured professor, the variety of workers is one of the major reasons Hillsborough Street is so unique.
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Businesses
Workers
>2,500 businesses
>31,800 workers
in the Area
82% JOBS
in the Area
Top Employment Sectors
WHITE COLLAR
SALES
7% JOBS
OFFICE/ADMIN
BLUE COLLAR
EDUCATION
11% JOBS
FOOD SERVICE
UNCLASSIFIED
FINANCE (Average)
58,102 Daytime Population (Including workers and students)
*Data from ESRI Business Analyst Live It Up! Hillsborough Street | 27
COMMERCIAL SPACE The district sits between several commercial nodes and is the entrance to the urban core of downtown Raleigh. The flexibility within the district allows for a variety of commercial space, from Class A offices all the way to small scale industrial parks.
Office
4
Class B
45
Class C
126
Buildings
Buildings
Buildings
Existing SF: 300,000
Existing SF: 522,000
Existing SF: 667,000
Avg. Vacancy Rate: 13.3%
Avg. Vacancy Rate: 2.6%
Avg. Vacancy Rate: 1.1%
Avg. Rent per SF: $33.51
Avg. Rent per SF: $23.82
Avg. Rent per SF: $22.64
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Class A
Hillsborough Street offers businesses something completely unique due to its growing density and adjacency to N.C. State University.
JOHN KOONCE (York Properties)
Retail
148
Flex
34
Buildings
Buildings
Existing SF: 1,500,000
Existing SF: 497,000
Avg. Vacancy Rate: 2.1%
Avg. Vacancy Rate: 2.4%
Avg. Rent per SF: $24.55
Avg. Rent per SF: $12.20
Office
176
Industrial
24
Buildings
Buildings
Existing SF: 1,489,000
Existing SF: 319,000
Avg. Vacancy Rate: 4.1%
Avg. Vacancy Rate: 14.7%
Avg. Rent per SF: $25.24
Avg. Rent per SF: $7.92
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A Taste for Everyone From fast casual to more upscale, Hillsborough Street offers dining options to satisfy anyone’s palette. Whether you are looking to satisfy a hungry college student, impress a significant other on a first date or go on an adventure with a new cultural cuisine, there’s no shortage of places to dine within the district. And, with over 30% of our businesses owned by women and/or minorities, guests are able to support a diverse array of business owners.
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Sample of Dining Options
Gonza Tacos y Tequila
Irregardless Café
Mitch’s Tavern
Rush Bowls
Kabab and Curry
Jubala
Upscale Mexican Dining
Healthy Fruit Bowls & Smoothies
Farm-to-Table Vegetarian Dining
Indian & Nepalese Dining
Old-school American Tavern
Boutique Coffee Shop
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Retail From nationwide retail stores to locally-owned boutique shops, you can find almost anything you want on Hillsborough Street. The district can meet the needs of students, residents and visitors alike, making the street a one-stop destination for all your purchases
Large Retail Stores on the Street The local Target and CVS fulfill the needs of students and residents looking for basic household items. Having two large retailers on the street allows for residents to get everyday items by walking through the corridor.
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Sample of Retail Options
The Green Monkey Neighborhood Bar & Gift Shop
Reader’s Corner
Pre-owned Books, Comics, and Records
The local shops in the district can help repair your bike, decorate your home, provide you with a good book, supply you with homebrew materials and numerous other things. You’ll be surprised at all the types of shops you can find on every block.
Cycle Logic
Custom Build & Repair Bike Shop
Lucky Tree
Coffeehouse and Art Gallery
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Recreation Abundance Whether it’s a night out after a Wolfpack basketball game, a summer concert in the Stephenson Amphitheatre or a bike ride on a greenway trail, there are options for all ages and interests. Even if you’re looking to do something outside of the immediate area, our central location within Raleigh allows for a quick trip to wherever you’d like to go.
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Athletic Events
Museums
Theatres
10+
2
3
Athletic Venues for Pro and Collegiate Games
Art Museums within
5
Minutes of the District
Greenways
Parks
Miles of Greenways for Travel and Recreation
Public Parks Within the District
7+
15+
Theatres With Music and Live Shows within
5
Minutes of the District
Street Fairs and Activation
4+
Events Occur on Hillsborough Street Every Year Live It Up! Hillsborough Street | 35
GREEN SPACES
NCMA ANN AND JIM GOODNIGHT MUSEUM PARK A 164-acre museum park equipped with art installations and walking trails.
JC RAULSTON ARBORETUM A public arboretum owned by N.C. State University.
PULLEN PARK Pullen Park is the first public park in North Carolina, the fifth-oldest operating amusement park in the U.S. and 16th-oldest operating amusement park in the world. At Pullen Park, you can rent a pedal boat, ride a carousel, take a swim, sign up for an art class, see a play, play your favorite sport and more.
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LEGEND Greenways Inside Corridor Greenways Outside Corridor Ball Fields Parks Public Open Space Private Open Space Public Open Space Outside Corridor Streams + Ponds Basketball Courts Tennis Courts
DIX PARK A former mental health facility founded by Dorothea Dix, and now Raleigh’s largest park at 308 acres, this space is undergoing significant changes to become a new hub of activity in the region.
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Arts & Culture Raleigh Little Theatre Founded in 1951, RLT and the Rose Garden are two of the biggest cultural attractions in the district. It has two indoor theatres and one outdoor amphitheatre, giving it numerous options for performance types. Outside of traditional performances, RLT also hosts an outdoor movie series, visual arts festivals and outdoor yoga events.
3 Theatres 11 Shows
per Year
40,000 Guests
Annually
5 Yearly Movies 38 | Hillsborough Street Corridor Profile 2021
in the Garden
The Gregg Museum A free, open-to-the-public art museum with over 35,000 objects in their permanent collection, the Gregg makes art easily accessible to the N.C. State community and public at-large. One of the largest textile museums in the world, their collection spans 19th century Japanese color woodblock prints to antique North Carolina quilts.
8 Exhibits
FREE
per Year
TO THE
35,000 pieces
PUBLIC
in Collection
2,000 Guests
per Month
15,000 sq. feet
of Gallery Space
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Arts & Culture Pullen Arts Center The recently renovated Pullen Arts Center has provided a variety of art education classes to people of any age group and skill level since 1961. Whether you are interested in jewelry, pottery, paintings, or book making, the Pullen Arts Center caters to almost any interest.
$6M Renovation 500 Campers
per Summer
3,000 Students
Annually
50 Art Teachers 400 Programs + Classes on the Payroll
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per Year
Corridor Activation Krispy Kreme Challenge 2400 calories, 12 doughnuts, 5 miles, 1 hour.
5,500 Runners $175,000 per Year
Packapalooza Street fair celebrating the start of Fall classes.
for Charity
85,000 Visitors 3 Concert Stages
City of Oaks Marathon Raleigh’s Hometown Race that finishes at the Belltower.
5,000 Runners per Year
6 Races
for All Ages
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Sports Sports play an integral part to guests and businesses alike on Hillsborough Street. No matter a win or a loss, you’ll find local restaurants and bars flooded with students, professors and alumni socializing with one another after a game.
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Athletic Fans
> 1.5 Million Sports Fans Come to the District Every Year
Athletic Events
> 100 Sporting Events Occur Around the District Every Year
Athletic Teams
• 2 Collegiate Teams • 1 Professional Team
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Transportation and Visiting Hillsborough Street’s proximity to downtown Raleigh and the surrounding area makes it the perfect place to stay when you are visiting, boasting more than 300 rooms spread between three unique hotels. When you decide to venture into the city, its infrastructure and central location allow you to walk, bike, or scoot to almost anywhere; and if you need to catch a ride, public transportation and ride share options are readily available.
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Walk Score
Bike Score
68/100
68/100
Greenways
Rideshare
7+
Miles of Greenway for Travel and Recreation
Easy Access to Ride Share Apps
Public Transportation
3 Bus Options 20+ Routes
Alternative Transportation
Scooter and Bike Share Options
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HOTELS With its central location within Raleigh, Hillsborough Street is a common destination for visitors when looking for a place to stay. Whether you’re an alum in town for a big game or a parent looking for a close place to stay when visiting your student, our three district hotels are always happy to accommodate.
State View
161 rooms N.C. State also has a hotel on its Centennial Campus which overlooks Lake Raleigh. For those looking to stay close to the district but not directly on the street, this is a popular option.
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Aloft
135 rooms
DoubleTree
190 rooms
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ACCESS & TRANSPORTATION Public transportation on and around Hillsborough Street is affordable and provides guests with plenty of options. With three bus service providers and numerous routes, you can head in almost any direction you like. As Raleigh continues to develop, transportation needs are constantly evolving. To meet these ever changing needs, the City is working to develop new services for the future. A Bus Rapid Transit Lane along Western Blvd. is already in the works and plans for a commuter rail, with three proposed stops within the corridor, are on the horizon.
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Bus Options GoRaleigh GoTriangle NCSU Wolfline
Rideshare Options Uber Lyft Citrix Bikes Gotcha Scooters
LEGEND Wolfline GoTriangle GoRaleigh Citrix Stations Future BRT Lane Future Light Rail Stops
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CORRIDOR DEVELOPMENTS As the district continues to grow in popularity, investments continue to pour in and help the corridor to redevelop in new and exciting ways. Whether it’s the addition of retail shops, student and multifamily housing, or restaurant renovations, businesses continue to see the value in this district and our locals reap the benefits. Project numbers correct as of March 2021
Planned Projects • 4 Currently Planned • $44 Million Initial Investment • 573,300 SF
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Projects Under Construction • 5 Under Construction • $8 Million Est. Investment • 780,000 SF
Completed Projects • 9 Recently Completed • $63.2 Million Est. Investment • 780,000 SF
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PHOTO CREDIT [front and back cover]: City of Raleigh
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