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Top 9 Video Promotional strategies to enhance your Business RAMYA S - APRIL 14, 2018

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 Estimated Time : 3 minutes If you are business owner or a marketer, creating a beautiful video for your business takes talent, time and more resources. Also the process can be expensive and time consuming if you are producing a video in-house or with an outside team. There’s no surprise that in this digital marketing world, video is taking content marketing by storm. Video marketing has become a top choice for some of the largest brands. But the biggest problem even after all the blood, sweat and tears to produce a final product, the promotional strategy has taken a downfall for some small businesses. There is a lot of engagement that you are missing out if you are not implementing a video marketing strategy. With video marketing quickly replacing static display advertising, it is predicted that 74 percent of all internet traffic will be from video. If you are already great at promoting your blog content, video marketing is a new beast. Including a video in your Convert webpages to pdf online w ith PDFmyURL


landing page increases your conversions by 80%. We being a SEO company in Bangalore have listed some of the strategies to get your video views way up.

Optimize your video thumbnail

The most important component to drive visitors to play or not play your video is by Video thumbnail. As we all know, we judge a book by its cover similarly a video with good thumbnail image, you can attract visitors to your video.

Educate your Audience

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Always educate you audience in some form. Educate your audience about the benefits and features of your product. Educating audience should be the main goal of any marketing campaign. Also not only about the products, you can educate your audience on virtually anything that is related to your business or industry to establish authority and connect your business in the viewers mind. You help creating your own brand trust that makes your viewers much more likely to follow your call to action.

Optimize videos for search

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No matter what, SEO is an important consideration for any type of marketing strategy. Therefore, Video SEO is also important consideration for any video you publish. Different search engines have their own multiple factors to take into account. For example, when optimizing a video for search YouTube have its own set of rules to be taken into account.

Include a call to action

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There are many types of call to actions that can be included in a video. It is useless, if you present a lot of information to your users and not letting them to know what steps they need to take next. It is important for any business to include a call to action such as simply subscribe, watch more videos or download an information sheet.

Rely on Experts

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Work with an expert through the process of video creation to make it easier for you. Making a successful video goes with a lot of planning right type of video, writing an effective script and handling all the production details, having right skill set to effectively deploy and market your video. Working with a partner who has knowledge in video marketing will make the process of video creation and deployment easy for you. Not to mention, but you can rest easily knowing everything is in the hands of experts than using a videographer and editor with a similar cost.

Promote your video everywhere Convert webpages to pdf online w ith PDFmyURL


You can’t promote your video by just creating it. After creating a compelling marketing video, sharing it on social media sites help you to drive more traffic and create engagement to your site. Also, add your video to landing pages and emails. As mentioned you can increase your conversions by 80% by simply including your video on your landing pages.

Product and service description

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Your viewers do their homework before they do business with you. So, it’s better to answer their needs and questions directly on your website or through a YouTube channel. As you know, video does more than communication and also a descriptive video can answer all the questions which are in the viewers mind. This helps the viewers to know more about your company or brand.

Video Blogs

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A video blog is a perfect one if you are not willing to write but want to maintain a company blog. Video blogs are a unique way to bring your customer community, whether you are publishing a video every day or every so often. Provide a tutorial or introduce your customers to new products to maintain a constant touch with your viewers. You can widen your reach and attract new audiences through other custom partnerships.

Keep your videos short

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Long form writing in blogging can help with SEO and can give a content writer to provide a lot of valuable content. But while creating video, it’s better to make it short. With many advances in technology, people now have a shorter time spans. Hence for creating an effective video which hold the attention of your viewers is to keep the duration of the video to around one minute.

Conclusion So, that all said video content has the power to provide your business an opportunity to repurpose old content into new. We being a Digital marketing company in Bangalore help you in promoting your business and establish your brand as an expert in your field. To know more about our services, visit us @ www.5ines.com Convert webpages to pdf online w ith PDFmyURL


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TAGS | DIGITAL MARKETING BANGALORE, DIGITAL MARKETING COMPANY BANGALORE, DIGITAL MARKETING SERVICES BANGALORE, ONLINE MARKETING SERVICES IN BANGALORE, STRATEGIES TO ENHANCE YOUR BUSINESS

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Top 9 Video Promotional strategies to enhance your Business  

Video promotion how it enhances the business growth had been explained in this blog. This blog gives you an idea of how to promote your vide...

Top 9 Video Promotional strategies to enhance your Business  

Video promotion how it enhances the business growth had been explained in this blog. This blog gives you an idea of how to promote your vide...

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