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Graphic Design

Hoyu Cheng

Los Angeles Taipei 2016

2019


Hoyu


Cheng


ABOUT ME 夢想 是希望的種子 創意 是新鮮的氧氣 挑戰 是成長的陽光

HOYU CHENG Fashion Institute of Design & Merchandising Los Angeles, CA April 2014 - June 2016 Graphic Design Associate of Arts Degree

我,喜歡反向思考,用想像搖擺整個宇宙。 設計上,我勇於跳脫一般邏輯與框架,嘗試 從不同角度發揮創意可能。 我,是樂情工作狂,努力、積極、有效率。 工作上,個性獨立負責,也樂於團隊合作, 虛心學習來自每個人的寶貴意見 。 我,不怕挑戰,只怕您不給我機會去挑戰!

SOFTWARE SKILLS Ai Ps Id Dw Ae

hoyu.cheng@yahoo.com +886 910382259

AWARD 2 0 1 8 金句獎 | 銀獎 夢想 其實可以飛更遠 - 長勞航空


EXPERIENCE 2018 - 2019

Smile Creativeness Co., Ltd. | Graphic Designer Designed branding, packaging, logo, poster and banner.

2017 - 2019

Book Republic Publishing Group | Freelancer Designed poster, banner, and illustration.

2016 - 2017

Brian Lichtenberg LLC | Graphic Design Intern Created graphic content for social media and websites. Basic Magazine | Graphic Design Intern Designed web editorial and print layout. Playing for Change | Graphic Design Intern Created graphic for social media and websites. Designed flyer, banner, email blast and album cover. Created concepts for T-Shirt designs. Mad Mind Studios | Graphic Design Intern Created and developed concepts for logos.

WORKS 2018 - 2019

聯華食品 可樂果 | 卡廸那 | 滿天星 | 萬歲牌 | 元本山 台糖 Sweet Moment 沙漏 - 甜蜜時光 Banana Boat 淨護系列防曬噴霧 華貴絲襪 8倍彈力超彈性絲襪 Combi 汽車安全座椅 萊爾富 Event Apple Ring Space CIS Winsonic Mechatronics Co.,Ltd CIS Garden Foods Co.,Ltd Logo


CONTENTS 01

02

03

Packaging

Packaging

Packaging

03

05

台糖

聯華食品

聯華食品

Sweet Moment | 甜 密 時 光

可樂果 | 大腸包小腸

卡廸那 | 辣味雙拼

04

05

06

Packaging

Packaging

Packaging

09

11

13

台糖 萬歲牌 | 天然果物

Banana Boat 淨護系列 & 輕肌系列

IZZE Sparkling Juice

07

08

09

Publication Design

Publication Design

Poster Design

15

01

07

17

19

Blink

Basic

Combi

Fashion/Design Art/Photography

Fashion/Design Art/Photography

CULMOVE Smart ISOFIX


10

11

Poster Design

Poster Design

21 Book Republic

12 23

Hi-Life

MY7GEN

14

Logo Design

16 35

Branding

29 Hua Tian Cafe

17

Graphic Lazy X

15

Branding

27 Reputable Love Stone

25 Blumen Hair

品味台灣茶

13

Logo Design

31 Garden Foods

18

Graphic

POSM

37 Stranger

39 L’Oréal 青春密碼

02


01 Packaging Taiwan Sugar Corporation 台糖 + + + Sweet Moment | 甜 蜜 時 光

03


台 糖 // Packaging

04


05


02 Packaging Lian Hwa Foods Corporation 聯華食品 + + + 可樂果 | 大腸包小腸

聯 華 食 品 // Packaging

06


03 Packaging Lian Hwa Foods Corporation 聯華食品 + + + 卡廸那 | 辣味雙拼 插 畫 / / Hoyu Cheng

07


聯 華 食 品 // Packaging

08


09


04 Packaging Lian Hwa Foods Corporation 聯華食品 + + + 萬歲牌 | 天然果物

聯 華 食 品 // Packaging

10


05 Packaging Banana Boat 香蕉船 + + + 淨 護 系 列 | 兒童防曬噴霧/乳液 淨 護 系 列 | 運動防曬噴霧/乳液 輕肌系列 | 輕肌感防曬噴霧/乳液

11


Banana Boat // Packaging

12


13


06 Packaging IZZE Sparkling Juice + + + Apple Blackberry Peach Grapefruit

I Z Z E // Packaging

14


07 Publication Design Blink F a s h i o n /D e s i g n A r t /P h o t o g r a p h y + + + SP16/SU16/FA16

15


Blink // Publication Design

16


17


08 Publication Design BASIC Magazine Fashion/Design Art/Photography + + + BASIC Bitch 插 畫 / / Hoyu Cheng

Basic // Publication Design

18


09 Poster Design Combi 台灣康貝 + + + CULMOVE Smart ISOFIX

19


Combi // Poster Design

20


21


10 Poster Design Book Republic 讀書共和國 + + + 品味台灣茶

Book Republci // Poster Design

22


11 Poster Design Hi-Life 萊爾富 + + +

23


Hi-Life // Poster Design

24


B LU M E N H A I R

B

B

B

B

Blumen Hair

MY7GEN

25

Blumen Hair // Logo Design


12 Logo Design Blumen Hair Shampoo MY7GEN Bracelet + + +

MY7GEN // Logo Design

26


13 Logo Design Reputable Moving & Storage Love Stone Appreal + + +

27

Reputable // Logo Design


LOVE STO N E

R E P U TA B L E

Love Stone // Logo Design

28


29


14 Branding Hua Tian Cafe 花田 + + + Everyday is a GOOD day!

PANTONE 607C

Hua Tian Cafe // Branding

30


15 Branding Garden Foods 掬義食品 + + +

PANTONE 2748C

31


Garden Foods // Branding

32


33


16 Graphic Lazy X 懶懶 X + + + 懶懶不懶

Laxy X // Graphic

34


17 Graphic Stranger 怪星人 + + + 來自不同星球的怪星人, 會蹦出什麼熊熊火花呢?

35


Stranger // Graphic

36


37


18 POSM L’Oréal 巴黎萊雅 + + + 青春密碼

L’Oréal // POSM

38


夢 想

其 實 可 以 飛 更 遠


夢 想

其 實 可 以 飛 更 遠


Thanks

Profile for hoyu.cheng

Hoyu Cheng - Portfolio  

This is my portfolio, This is about Me.

Hoyu Cheng - Portfolio  

This is my portfolio, This is about Me.

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