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The Fat Loss Industry is the biggest money making niche in the fitness market. Americans are bombarded daily with the newest "quick fix" info-products. With the high number of obese and overweight Americans it is no surprise that the Fat Loss Industry is constantly growing. The truth is the majority of infomercial products are garbage. They have paid testimonials. There is a marketing machine behind them to make you think that those results are typical. The advertisers are preying on your pain. The only long term, healthy way to lose body fat for good is a well balanced meal plan and an exercise program geared towards fat loss. For most, this will require a behavior change. The behavior change is the true key to long term fat loss. There are many factors that attribute to a person being overweight or obese. A list of these factors includes; emotional eating, low self esteem, bad eating habits, negative influences, lack of exercise, and genetics. For the purposes of this article we will focus on the factors that are behavior based. The majority of overeating is caused by emotion. Food is associated with healthy and unhealthy emotions. For instance, in many cultures food is a major part of celebrations like weddings, birthdays, family meals, and anniversaries. In these cases overeating is caused by happiness and celebration. Food is also associated with ceremonies like funerals. According to famous Motivational Speaker Tony Robbins "every decision we make is based off of two things, if it will bring us pleasure or pain." This holds very true when applied to food, and overeating. We live in a society of instant gratification. Many of us make rash decisions based on the now, instead of thinking about the repercussions of that decision. This idea explains why so many people start a diet and exercise program and fail. They fail because the results do not come quick enough, so they give up. Changing any behavior is a challenge, and cannot be done overnight. The first step in changing your behavior is to identify the problem/ problems. Second, set up a plan of action to change the behavior. An easy way to set up this plan is to start at your desired result and work backwards. The third step is to actually follow the plan. Human beings are creatures of habit, therefore if you stick with your plan long enough it will become a habit. Once you develop this habit, and see the positive results from following your action plan, this will become a lifestyle. The key to long term fat loss is behavior change. Separate yourself from bad habits and negative influences. Surround yourself with positivity, and set a plan of action to reach your desired goals. It is really a simple process, you have to make yourself do it. Hold yourself accountable for everything you do. Behavior Change is the key to having the body and life of your dreams.

Steven Krebs, founder and president of Next Level Athletic Performance and Personal Training, is a certified fitness professional who has gained a reputation as a fitness expert by providing consistent results. To see Steve's expanding network of information, and fitness expertise go to For more tips on fitness go to

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