Once the introductory campaign is complete and the Honey Dew Bee Company has established its presence in the community, further focus will be put on building relationships with customers and local business partners, including local beekeepers. This will strengthen brand loyalty and its place at the heart of the beekeeping and holistic wellness community. The focus then needs to shift to growing the backyard beekeeping trend further. This will directly tie in to familiarizing the audience with the many different varietals and benefits of certain infusions into the honey, speaking to the heath and wellness aspect of raw, local honey and other healing powers of the earth. This is where the company will begin to introduce other products for the whole body such as skin care and other cosmetic products, as well as by-products of honey production involving bee’s wax and royal jelly.
Above all, the Honey Dew Bee Company will continue to inspire its loyal customers and community to do their part in maintaining harmony with all living things. This will include community eorts and taking an active part in supporting appropriate causes.
Honey Dew Bee Co. Brand Book
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