Holistic Marketing Management, Volume 7, Issue 1, Year 2017

Page 38

The „Marketing Science and Inspirations” journal also includes other sections such as: “Marketing Briefs” (Pavel Strach – “Political marketing redefined: New media, personal communication, and emotions”); “Captured us” (“FLEMA Media Awards 2016”; “An Announcement of the twelfth year of Marketer of the year contest”); “Reviews” (Milan Banyar – “Social Marketing” by Radim Bacuvcik and Lenka Harantova; Peter Starchon – “Strategic partnership in management, business and marketing” by Eva Smolkova), “Dictionary of Useful Marketing Terms” (Dagmar Weberova). It is our honor and pleasure mentioning that the Editor-in Chief of the „Marketing Science and Inspirations” journal is Professor Peter Starchon, Faculty of Management, Comenius University in Bratislava, Slovakia, who is also Member of the Editorial Boards of the “Holistic Marketing Management” Journal and of the “Romanian Distribution Committee Magazine”. We always remember our meeting in Koln, Germany, in 2011, on the occasion of the working meeting of the European Retail Academy (ERA).

Holistic Marketing Management

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