Commerce Union Center 53
Nanchang, Jiangxi Province, China
The city's abundant greenery and natural
A low-scale outdoor shopping street is set
On the site's western edge, a park between
beauty inspired the design of the Jiangxi
against the larger indoor retail outlets to the
the commercial edge and the residential
General Chamber of Commerce complex. This
east. This provides an attractive destination
towers serves as the project’s green heart.
development will anchor the northern end of
with views of the entire shopping experience.
Primarily used by residents, the park's
Nanchang's new central business district on the Gan River's western shore.
eastern edge will be activated by cafés The towers appear to be formed by the same
and storefronts. The park also serves as a
natural erosion that created the river and
buffer and connecting point between the
Located in an underdeveloped part of the
its new retail edge. Their design is heavily
commercial areas on the east and residential
city, the project provides a strong sense of
inﬂ uenced by the sculptural forms of the
areas on the west.
place and a self-sustaining environment that
ceramic vases produced in the Jiangxi
takes advantage of the river and its
region. Tapering at the top and bottom, the
amenities to attract visitors.
smooth, shifting form creates a distinct tower that, like the river, appears to change
The design stretches the retail space along
shape when viewed from different angles.
the site’s long river edge and anchors each
The triangular plan maximizes views to the
end with two large ofﬁce and hotel towers.
river while creating a structurally sound
Stepped terraces make the retail space feel
form for the buildings.
like a natural extension of the curving river's edge while maximizing views of the city.
◄ aerial view
2014 design annual
3.77 million sq. ft. / 351,000 sq. m.