Hiram College Center for Integrated Entrepreneurship
autumn2012 Biannual Review: February-August
team building CREATIVITY
&innovation self-awareness communication
calculated risks leadership
ethics strategic thinking tolerance drive
acting out of the box definition: to act differently, unconventionally, or create a new perspective
hinking out of the box often refers to novel or creative thinking. We hear people say it all the time. You have probably said it. I know I have. As I looked at the collection of highlights in this issue of our ENewsletter, a variation of that term came to mindâ€”acting out of the box! That is what the Center for
Integrated Entrepreneurship at Hiram College is all about. The Center encourages and supports opportunities for our students to think and take action outside the box and outside the classroom. Acting outside the box! It is our value proposition.
We hope you enjoy this issue.
Kay F. Molkentin Director, Center for Integrated Entrepreneurship
he Center for Integrated Entrepreneurship held its third annual ideabuild! competition on March 15, 2012. ideabuild!, as the name implies, challenges students to build beyond the concept stage of ideablitz! to test the feasibility of their ideas. Teams of up to five students had five minutes to present,
followed by three minutes of questions from the judges. Ideas were judged on concept, market need, technological and competitive attributes, pricing, uniqueness, and presentation. Eighteen ideas were presented by ten teams and eight individuals, with over 50 students in total participating. All participants received feedback about their concepts and presentation, and three levels of prizes, $2,000, $1,000 and $500, were awarded.
The first place winner was Team Intech (Stefan Babb ‘15, Jameal Welcome ‘14, Alejandro Ruiz ‘14, Rufin Sime ‘15, and Andres Ruiz ‘15). The second place winner was Team Novus Te (Anthony Marchi ‘15 and Gurneet Raina ‘14), and the third place winner was InstaGlove (Rodney Jacobs ‘12). Opposite page: Professor David Kukurza, Jameal Welcome ‘14, and Rufin Sime ‘15.
exploring an idea at Hiramâ€™s spring idea competition
furthering the concept in EECâ€™s ideaLabs regional competition
iram hosted the Entrepreneurship Education Consortium’s (EEC) ideaLabs 2012 Competition on March 28, 2012. Approximately 80-90 people (including participants) were in attendance. Participants included teams from Ashland University, Baldwin-Wallace College, Case Western Reserve University, Cleveland State University, John Carroll University, Hiram College, Kent State University, and non-EEC member University of Mount Union. The winners were Case Western’s Nick Barron (first place); BaldwinWallace’s James Basar and Amanda Mass (second place); and Kent State’s Breana Jacobs and Chad Radke (third place). Judges for the event included Dorothy Baunach, President Emeritus of NorTech; Trevor Clatterbuck, CEO of Fresh Fork Market; John Dearborn, President of JumpStart, Inc.; J. Martin Erbaugh, Chairman and Board of Advisors Member of KSU-CEBI and trustee of the Burton D. Morgan Foundation; Michael Moloney, Director of EY Knowledge, Ernst & Young; and John Myers, Executive-in-Residence at the University of Akron Research Foundation. The EEC is a consortium of nine public and private colleges and universities committed to providing practical, experiential and theoretical entrepreneurship education to Northeast Ohio college students of all disciplines. Every year a member institution hosts the competition. “In my work, I see many presentations, often from entrepreneurs with more than 20 years of industry experience,” said judge John Dearborn. “The student participants and their coaches should be proud. They clearly put in a great deal of effort and their presentations were as good, or better than any I have seen.” Opposite page: Curtis Webster ‘15, Elidia Hernandez ‘15, and Kyle Meggas ‘15 representing Hiram College.
efore heading off to a summer of research and recharging, twelve Hiram faculty and seven faculty from nearby institutions spent three packed days learning and discussing the how and why of integrating entrepreneurship and the liberal arts. Helping with the discussion were Michael Morris, the N. Malone Mitchell Chair in Entrepreneurship from Oklahoma State University; Elizabeth Swanson Goldberg,
Associate Professor of English at Babson College; and John Dearborn, President of Jumpstart, Inc. While several attendees felt unsure as to how useful or relevant the workshop was going to be, after the workshop, they were glad for the experience as they realized they were better prepared to talk about entrepreneurship-related opportunities with their students. Many faculty also agreed that they would continue to pursue ways to integrate the entrepreneurial mindset and activities into their courses. Several of the faculty are already making connections with the student run ventures in their classes. To date, over 90% of Hiramâ€™s faculty, representing every discipline, have attended at least one of the five â€œEntrepreneurship and the Liberal Artsâ€? summer workshops. Opposite page: Elizabeth Swanson Goldberg from Babson College.
thinking outside the box at the faculty workshop
testing the market with mackenzie creamery
he Center for Integrated Entrepreneurship facilitated a new product taste testing for local entrepreneur Jean Mackenzie of Mackenzie Creamery. Mackenzie approached us to see if we could help them with a taste testing to determine which of three new goat cheese flavors they should take to market. With
the help of Hiram alumna Karen Scher ’89, of Turning Technologies in Youngstown, the Center was able to utilize Turning Technologies’ “clickers” to collect data.
Marketing professor Bill Bart, recruited six marketing and entrepreneurship minor students to help with the surveying. The tasting took place as part of the College’s Platinum Chef Competition and Food Showcase, and was a win-win for everyone. Mackenzie Creamery got its survey, students got real-world experience, and Mackenzie customers got a new flavor: Sesame Wasabi! Opposite page: Jean Mackenzie, Karen Scher, Robert Brayley ‘15, Kati Bradford ‘15, Rob DeMuch, Megan McNulty ‘15, Jonathon Hall ‘15, Bonnie Brentar ‘13, Professor Bill Bart, and Caleb Capron ‘13.
his year entrepreneurship professor David Kukurza redesigned the course Integrative Entrepreneurship (ENTR321) for the 3-week format. Designed to build upon the base knowledge that students acquire in the first two courses of the entrepreneurship minor sequence, Kukurza enhanced the learning experience by teaching the entire course off-site at the Shaker LaunchHouse, a business ac-
celerator supporting entrepreneurial start-ups.
Twenty students were divided into teams of four to work with five start-up companies. The students helped with industry, customer and competitor research, and made recommendations as to how the venture should “go to market.” The students experienced the challenges and processes a start-up company goes through. The three weeks were intensive, fast-paced, and ever-changing. Dar Caldwell, co-founder of LaunchHouse, said he couldn’t be happier with how Hiram students rose to the challenge, and is looking forward to the next 3-week immersion. Additionally, several students made connections to continue on as interns with several of the start-ups. Opposite page: Jayveer Sodiwal ‘15, Claudia Allen ‘15, and Stephen Hoffmaster ‘14.
taking it on the road at the shaker LaunchHouse
with the student launch of 7th symphony sauce
orrest Reed ’14 says his mother always made an awesome tomato sauce, which until lately, was only enjoyed by family and friends. That was until Reed, an accounting and finance major, and classmates Brendan Curtin ’13, Mike Gatta ’14, and Bryan Nemire ’13, used the sauce as the basis of a project in Professor James Senary’s managerial accounting class during the spring 2011 three-week.
All indications from their classwork made them think that maybe they were onto something. That summer, Reed participated with Hiram’s team at the EEC’s Entrepreneurship Immersion Week, and thought that the idea was too good to not pursue. Now, a year later, he is a co-owner with his parents of R&R Specialty Foods, LLC, and producing its inaugural product. 7th Symphony, a versatile healthy sauce, can be used with any variety of meat and fish to create main dishes, sides, or appetizers. Its name comes from the blend of seven spices that create an orchestra of flavors. Curtin, Gatta and Nemire are stilled involved, helping with sales and marketing. Reed and the group received some early guidance from Hiram alumnus Jim Scher ’89, who produces Uncle Jim’s Hot Pepper Mustard. The company now has a business plan, as well as a professionally-developed marketing plan and website (www.randrspecialtyfoods.com). In just one year, the group has gone from idea, to product, to market. 7th Symphony is now available on the web and at specialty food shops and grocery stores in the Cleveland and Columbus areas, as well as a Piggly Wiggly in Myrtle Beach, SC. Reed credits the support of the faculty, staff and intimate nature of Hiram College as being invaluable to developing his burgeoning business. “The classes focus not only on now, but the future,” said Reed. “That managerial accounting class did wonders for this idea of going into business for myself.”
he Regional Economic Growth Corporation (REGC), along with the Center for Integrated Entrepreneurship, are partnering to open a REGC satellite office on Hiram’s campus. The REGC is a team of Northeast Ohio organizations dedicating to promoting small business in Ohio. They provide a variety of services such as loan assistance, web development, and incubator space, to both growing businesses and
to people who want to start their own business. Jack Crews, President and CEO of the REGC, and Center Director Kay Molkentin, worked throughout the summer to plan the launch. “We are excited to be partnering with the REGC to expand the entrepreneurial eco-system in our community and the region,” said Center Director Kay Molkentin. The REGC Satellite Office will be housed in the Burton D. Morgan Entrepreneurship Center, and will provide workshop and consulting services related to business start-up and growth management. In addition, the REGC will also provide consulting and mentoring to Hiram students developing business concepts. As clients using the office begin to launch and grow businesses, Molkentin and Crews foresee the development of student internship opportunities. The Satellite Office is scheduled to be open by October 1st. Consultations are by appointment only through the KRBA main office (330-474-3595).
partnering with a local incubator in expanding Hiramâ€™s resources
revitalizing the community through entrepreneurship
rban revitalization projects, typically led by governmental organizations, provide a range of opportunities for new businesses to start-up and thrive. However, in Ravenna, Ohio, these efforts are being spearheaded by Hiram professors - working under the auspices of Hiram’s Center for Integrated Entrepreneurship - and a group of Hiram students. Their mission? To make Ravenna a really cool place!
For the past year, Professor James Thompson, director Kay Molkentin, and others have been working with Ravenna Mayor Joe Bica and other concerned community members to create an attractive environment to draw young entrepreneurs to Ravenna. Ravenna has a lot going for it as it’s the county-seat, there’s an excess of affordable real estate, and the local government and business community are supportive to enterprise creation. Most importantly is Ravenna’s proximity to Hiram and its students. The long-term goal is to create 25 Hiram student-run businesses in Ravenna over the next four years. There already are four such businesses well under development and several more are in the pipeline. The first venture slated to launch is Monza Studios, a recording studio specializing in analog recording, mixing and mastering, general recording, and audio equipment repair. Co-owners Bryan Jones ‘13 and Cameron Milani ‘13 are looking to capitalize on the large number of bands in the Kent-Ravenna area. Other student ventures about to open in Ravenna include an art gallery (Scott Tominey ’12), a music theatre venue Andrew Eckert ’12), and a café (Chris Pratt ’13). Hiram students are definitely using their entrepreneurial passion to make Ravenna a cool place to live, launch, and visit!
n February, the Center for Integrated Entrepreneurship, in partnership with the Career Center, sponsored an all campus convocation and several other opportunities for students to hear from Lauren Berger, the Intern Queen. Berger is the founder of Intern Queen, Inc., where she works with employers located all over the United States and Canada to connect students with the internships of their dreams. Named the â€œIntern
Queenâ€? because she held 15 internships with such companies as MTV, FOX, and NBC throughout her four years in college, Berger now speaks around the country educating students on how to make the most of their experiences as well as helping students find and apply for internships through her website.
At the convo, Berger addressed an audience of over 90 students on the why and how of doing internships. Copies of her book, All Work, No Pay, were raffled off along with packages of thank-you cards and resume paper. After, students were able to talk with Berger one-on-one at a reception. Berger also spoke at the weekly Fireside Chat where she talked about the journey she took to turn her passion into her business. Opposite page: Lauren Berger.
inspiring students to capture valuable internships
working over the summer with Neuros Medical
hile many college students need to work over the summer to help with their college expenses, two Hiram students were able to combine work and entrepreneurial learning. Through the support of the Center for Integrated Entrepreneurship, rising seniors Ernestina Zappa and Leland Cancilla spent their summer interning at bio start-up Neuros Medical in Willoughby, Ohio.
Neuros Medical, Inc., recently received approval from the FDA to conduct a pilot clinical trial to evaluate its patented high frequency Electrical Nerve Blockâ„˘ technology for treatment of acute pain, as well as a $3.5 million funding investment. Cancilla (biomedical humanities) and Zappa (biology) were involved in working on the business side as well as the technical side of the company. They conducted literature searches to support the design of clinical trials, compiled clinical procedures and instructions, collected and processed data, and helped with sourcing through the procurement and testing of clinical equipment and materials. This is the third year for Hiram interns at Neurous Medical, and CEO Jon Snyder is looking forward to having more in the future. Opposite page: Ernestina Zappa â€˜13 and Leland Cancilla â€˜13.
his year, the Center for Integrated Entrepreneurship received a gift to establish its first endowed scholarship. Bonnie Warren established the Ronald W. and Thomas E. Lingerfelter Memorial Scholarship in honor of her two brothers who were both entrepreneurs. Many other family members have since added to the fund thus doubling its endowed value.
The scholarship is to be awarded annually to one or two students in good academic standing with financial need and who demonstrate participation and an expressed interest in entrepreneurship. Preference is given to students from Lake County, Ohio. The first recipient of the Ronald W. and Thomas E. Lingerfelter Memorial Scholarship is Stephanie Morgan â€™15, a management major and entrepreneurship minor. The College and the Center are extremely grateful to Bonnie for her everlasting gift and thank her for her generosity. Bonnie serves on the Centerâ€™s Resource Council and is the owner of Comfort Keepers, a provider of non-medical home assistance for seniors. Opposite page: Bonnie Warren.
securing the future with the first endowed scholarship
for more information about entrepreneurship at Hiram, contact
Kay F. Molkentin, Director of the Center, firstname.lastname@example.org 330.569.5256 David Kukurza, Academic Program Director, email@example.com 330.569.5480 About the fall 2012 Entpreneurship Biannual Review Graphic Design provided by Sarah Bianchi Photography provided by Samuel J. Adams, Kay Molkentin, Bonnie Warren, and Sarah Bianchi
The Integrated Entrepreneurship Program at Hiram is a part of the Burton D.
Collegiate Entrepreneurship Program, a Kauffman Campuses Initiative.
Morgan Foundation-Ewing Marion Kauffman Foundations Northeast Ohio