around town rallying the business community
How to help the (new) Heritage
“N photography by anne
ow that we have new title and presenting sponsors, we need to come together as a community to show our support and appreciation for their saving this event.” These are the words of Bill Wagner, sales director at the Heritage Classic Foundation. Last month the foundation announced a plan to restructure the Sponsor Partnership Club into a collection of businesses and professional groups, which may contribute to join the Club and become a Heritage Partner. Any business can become a member of the Sponsor Partnership Club by making a contribution. There are six levels of opportunity available ranging from $50 to $2,500. The higher the level, the more amenities are included. Beginning at the $250 level, contributors begin to receive tickets, parking and hospitality only available to sponsors. Tournament director Steve Wilmot said he is very optimistic about this new approach. “We need to concentrate more on the local business categories in order to be successful. Showing RBC the commitment from the business community is critical.” Wagner sums it up simply: “Every business of any size can help enhance these results.” Jack Wilson
September 2011
SEPT 11 12-22 Around Town.indd 17
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8/26/2011 11:48:52 AM