A princess party at the Rosamond Gifford Zoo
Photo courtesy of Patch Up Studio
The Gifford Approach. It’s small
The Gifford Approach. By building the
on the ground, yet can also see the big
splashes creating powerful waves. Karate
capacity of our community, including
picture. With a broader view we celebrate
classes for youth on the North Side.
individuals, community groups or
the bright spots and help identify the gaps.
Computers for a heritage site in Madison
established not for profits, we support
Neighbor to neighbor engagement enables
County. Or perhaps larger grants with
not just activities but the core elements
us to learn from those who are most deeply
equally resonant impact – the Children’s
required for growth and stability. Strong
affected by the twists and turns of fate.
Reading Tree at the renovated Oswego
organizations mean effective outcomes; a
Public Library. A Food Coop to bring fresh
vital community is contingent upon active
The Gifford Approach. We believe that
produce to residents of the Southside.
and engaged citizens. Our dollars flow
healthy communities are comprised of
The Gifford Approach means strategic,
towards those groups that believe in “doing
many facets: effective social services,
proactive methods to build capacity – from
with, rather than doing for,” that truly listen
children engaged in learning, art that
$5,000 mini-grants to $100,000 capacity
to those they serve.
promotes essential human values, and
investments. It’s projects and convenings
social entrepreneurship that sparks success.
that gather people together to identify
The Gifford Approach. We listen as well.
We act as a “connector,” bringing together
shared concerns, develop solutions and
Our staff members are as much a part of
those poised for change with people who
plan for the future – whether through a
our asset base as our investments. From
can drive that change.
film series, a resource sharing website or
serving on community panels, to board
a neighborhood summit.
membership, to site visits, our staff is there
2012 brochure with inserts