a he n ry c o u n t y chamber o f c o mmerce publica t i o n
AUGUST 2012 in this issue Chairman’s Message
Calendar 4 It’s Happening in Henry
About Henry County Schools 6 August Chamber Briefs
E2 Update 10 Business Boosters Luncheon 11 Business After Hours
YLH / Private Schools 13 Ribbon Cuttings
The Henry County Chamber of Commerce serves as the voice for the business community, provides quality services and programs that meet the needs of its members, improves the economic environment of the community and creates a legacy of leadership for the future.
H amp t o n
L o cus t
G r o v e
YOUR BUSINESS IS OUR BUSINESS
M c D o n o ugh
S t o c k bridge
School Bells Are Ringing… Henry County Schools – Educational Excellence through Economic Efficiency Preparing the leaders of tomorrow in the face of multiple hurdles and endless curveballs is the norm in today’s education system. Systems across the state have seen increasing pressure to raise test scores even as funding continues to be siphoned away at the state capitol and through declining property values. In Henry County Schools, the story is no different. In the past three years alone, budgets dwindled from $327 million in 2009 to $296 million for the upcoming school year. The county tax digest has shrunk by nearly $30 million over the past two years, and state austerity reductions have carved out nearly $130 million in funding. The bad news – it will probably get worse before it gets better. The good news – Henry County Schools will continue to educate and prepare children at a high level, outpacing the state and several Metro Atlanta districts in most every tested subject area. A source of pride for the system, Henry County Schools spend minimal dollars when compared to its metro counterparts on central office expenses and general spending per student overall. Yet, the district continues to rank on average in the top six on standardized test scores. The state average for central office expenditures is $451 per student, compared to $174 for Henry County Schools. When looking at overall expenditures per student, the state average is
$8,594, while Henry County Schools’ expenditure per student is $7,401. “Although economic realities present many challenges, our focus is not on the limitations but rather on the possibilities. We will make the most of our limited resources and continue to build effective education and productive opportunities for students,” states Dr. Ethan Hildreth, Superintendent of Henry County Schools. “We take our responsibility to the families, businesses, and communities of Henry County most seriously, and we will continue to work hand in hand with our many partners.” The positive results in test scores (on average, 4 points higher than state scores), and increase in graduation rates (4.6 points higher than the state average) and college preparedness have instilled confidence in Henry County residents that Henry County Schools are getting the job done. This trust was renewed in November by the passage of the fourth E-SPLOST since 1997. This continuation of the one cent special purpose local option sales tax will allow capital funds to fuel technology improvements, update school facilities, and provide more safety features in schools. It will also alleviate the overcrowding at some schools by allowing classroom additions and facility upgrades. In Hampton, it means the building of a new high school to reduce the overcrowding at Luella High
School, the most populated school in the district. This additional revenue source allows for spending on needed projects that would otherwise be put on hold to address personnel needs. Personnel expenditures account for 90% of the current budget. Serving the county’s largest employer of 5,000+ employees in producing arguably the most important resource has only strengthened administrators’ beliefs that Henry County Schools are heading towards meeting the goal of going from a good system to a great system for all involved and invested. It’s a task everyone knows is largely possible with the help of strong community support. That support is displayed in full force through the Chamber’s E2 Economics and Education Task Force and its continuing efforts to provide meaningful assistance from all angles and sectors to the county’s youth. The group’s efforts were recently recognized on a larger scale by receiving the CREATE Community Award for Educational Excellence by the Atlanta Regional Commission (ARC). “I believe strongly that the solution to any challenge facing our society is found through sound education. Together, we can build a stronger community, a stronger society, and a stronger future by focusing with unwavering intensity on the best possible education for each citizen of Henry County,” says Dr. Hildreth.
This task force of community, business, and educational leaders, and many of the district’s Partners In Education know that the strength of the community is woven in the fabric of its education system. With the support of many county leaders, Henry County Schools will continue to excel and be a leader among state and national school systems for years to come. Exciting things are in store for Henry County Schools this year. New learning opportunities, even greater transportation safety, and community partnerships all await students for 2012-13 to further ensure their success. Impact Academy, a full or part-time on-line virtual school, will open its virtual doors to students in grades 8-12. The transportation department will implement a 3-Tier Bus Routing System, providing more seats for riders and separating routes where only one school level of students is on a bus at a time. And one of the nation’s premiere school partnering organizations has set up shop in Henry County. Communities In Schools will assist students of all ages by providing them the help needed in school and at home so they can focus on learning and achieving as opposed to looking at alternatives to staying in school. It is the hope of Henry County Schools that every student and their families have a safe and rewarding school year, while experiencing high levels of academic success. 7/24/12 10:27 AM
Chairman’s Message Danny Brown
Strong Today……Stronger Tomorrow It won’t be long before we’ll be leaving home for our businesses a little earlier in the morning all for the same reason -- to avoid getting stuck behind a school bus on a country road. Kids, from five to 18, dressed in their neatly pressed back-to-school garb, will emerge again from their bedrooms and basements before noon to open their minds enthusiastically to the learning opportunities before them, and tell their parents every challenge and success they encountered during the course of their school day. No, the summer heat hasn’t gotten to me. But a man can dream, can’t he? Actually, if we polled the students, I’ll bet a large majority would be ready to dive back into their studies and activities. It’s probably us, the adults, who dread the challenges associated with another school year -- running the taxi service for after-school activities, making sure everybody runs on time, etc... The investments made by taxpayers, interested citizens and businesses, the hard work by students and teachers and the support given by parents are all essential components to providing quality public and private educational opportunities
Chamber members, are implementing the E2 recommendations. Their important work has provided a roadmap for success in the county’s educational improvement process. A strong and vibrant Henry County today is dependent on educational excellence for our students. A strong Henry County 20 years from now depends on the groundwork we lay today for education. One sector of our community cannot achieve outstanding education by itself. It truly takes a village to educate a child, and it’s up to us as business leaders to provide our important leg of the educational stool. Whether we fund an activity through a sponsorship, volunteer to serve as a judge at an academic event, help coach a middle school football team or serve on a fundraising committee in a PTO, our contributions help. We will see the ost results in the qualm the not One of, if ity of job applicants in important factor who come through building and maintaining our doors and the a thriving Henry County success of our busiin a strong economy, is educational nesses economic environexcellence. Let’s do ment. our part in making One of, if not the that happen. most important factor in building and maintaining a thriving Henry County economy, is educational excellence. Let’s do our part in making that happen.
in Henry County. We say often without giving it a lot of thought that our children are our future. If that’s true, and it certainly is, then it’s an outstanding education that prepares them to take on that role. Here in Henry County, we’re fortunate to have strong administrative leaders, extremely committed teachers, business owners who understand the link between education and a thriving community and parents who take ownership of their children’s educational experience. That’s not the case everywhere. Our schools also benefit from our Chamber’s involvement. I can’t say enough about the efforts of many of the members including June wood, Brian Preston, Taifa Butler, Jennifer Christman, Daryl Dotshay, John Fish, Jeff Mills and Kevin Smith, who, along with dozens of other
Danny Brown and his wife, Patti, are owners of SERVPRO® of Henry, Spalding and Clayton Counties, as well as SERVPRO® of Decatur, all headquartered in McDonough. SERVPRO is the nation’s leader in fire & water damage cleanup and restoration.
7/24/12 10:27 AM
Business Profile About the Company TxtCom, LLC is a marketing firm specializing in social media and mobile marketing. This small business, owned by entrepreneur, Gary Hermsmeier, is based in Griffin. Each day this company achieves its mission to provide businesses with cost-effective solutions using cutting-edge marketing techniques for a variety of satisfied customers. TxtCom’s mobile services include: SMS (text message) marketing, developing custom QR codes, incorporating Location-Based Services (i.e., Foursquare) and performing mobile optimization. TxtCom designs mobile texting campaigns to drive users to desired actions/places/results. “Today’s targeted market is made up of people on the move and technology needs to be able to reach them where they are, with the device(s) they use, anytime, anywhere” says Gary. TxtCom bridges that gap and helps companies meet that need. “9 out of 10 mobile searches lead to action / over HALF lead to a purchase.” – HubSpot July 2010
In the area of social media support and management, TxtCom develops and supports strategies for multiple platforms that allow business owners to get back to what they do best…run their business. TxtCom can provide support for maintaining Facebook, Twitter, Google Plus, YouTube, and other social networking accounts that can be advanta-
geous, yet time-consuming for a business. Marketing is only effective when it results in added business – and to that end, TxtCom researches first who and where your customers are to ensure the appropriate social media strategies are utilized. Social media and mobile marketing techniques are ever-changing and TxtCom prides itself in staying abreast of new techniques and being a leader in the industry. The company also provides graphic design work for marketing materials. Another major emphasis is web support, designing custom websites, improving SEO results, creating custom landing pages, and developing full marketing plans by working with customers on a personal level to achieve the most benefit. Community Support Gary proudly participated in his first “Hands on Henry” project in April and looks forward to helping in next year’s event. Chamber Involvement TxtCom joined the Chamber at the beginning of the year and Gary has taken a very active role. He is fully involved with supporting the websites for Leadership Henry and Youth Leadership Henry, taking them to the next level by redesigning these sites using newer technologies that make them easier to update. He also works with the Henry County Convention and Visitors Bureau helping promote local businesses via mobile texting campaigns that target tourists visiting the county.
“While I serve on multiple committees at the Chamber of Commerce, I especially enjoy being a member of the Media Relations Committee. I absolutely love Henry County and get involved every chance I get. Being a member of the Chamber is more than just having the sticker on the door to me; it’s an opportunity for TxtCom to network and to glean first-hand the marketing needs of fellow business owners. The Chamber is an outstanding tool to utilize for gaining community support as well as business referrals. Joining HCCC has benefited TxtCom through the many business-related forums, meetings, and networking lunches and I find the Chamber to be a leader in the community that is always willing to help provide solutions for business.” - Gary Hermsmeier
Golf Tournament Sponsorship Opportunities When your company becomes a sponsor for the Chamber’s 12th Annual Golf Classic you not only receive recognition at this prestigious event, you also have the opportunity to exhibit on the course and to send selected staff members, key clients or customers to participate in the Golf Classic. Available sponsorships are at the following levels: Platinum $5,000 Gold $2,500 Silver $1,500 Team Only $ 750 (Limited availability after sponsorships)
Tent Sponsor Hole Sponsor
$ 350 $ 100
If one of the sponsorship levels does not fit into your budget, please consider entering a team of four players for only $750. As always, lunch, dinner and on-course beverages will be provided. This year’s event will be at Heron Bay Golf & Country Club on Monday, September 24, 2012 and will feature three hole-in-one contests: two for an automobile and the other an all-expenses paid trip (admission, meals and accommodations) for your entire team to the 2012 Masters in Augusta. At the awards dinner, attractive cash prizes will be awarded for the tournament champions and Putting Green Contest winners. For more information about sponsoring the 12th Annual Golf Classic or to register a team, contact Gary Sparrow at 770957-5786 or e-mail firstname.lastname@example.org. 7/24/12 10:27 AM
AUGUST 2012 Sunday
1 8 AM Leadership Henry, Bd Rm
8 AM Youth Leadership Henry, Bd Rm
11:30 AM Government Affairs, HR
14 8:30 AM Education Foundation, Bd Rm 8:30 AM Golf Comm, TR
AM CVB BOD 21 108AM Membership
Comm, Bd Rm 11:30 AM Executive Comm, Bd Rm 3:30 PM Media Relations Comm, Bd Rm Leadership Henry Kick-Off Dinner
Noon Existing Industries Council, HR
10 AM Small Business Council, Bd Rm 11 AM Business Boosters Luncheon, HR
22 7:30 AM HCCC BOD, Bd Rm
HCCC Intergovernmental Retreat, Rome GA
HCCC Intergovernmental Retreat, Rome GA
Noon Ambassadors Luncheon
5:30 PM Business After Hours, Cannon-Cleveland
Chamber Staff Kay Pippin, President Laura Luker, Director of Tourism Diane Ide, Director of Communications Gary Sparrow, Membership Director Phyllis Reeves, Information Specialist 2012 Board of Directors Executive Committee Danny Brown, Chairman, SERVPRO® of Henry, Spalding & Clayton Counties & Decatur Eddie Ausband, Chair-Elect, The Ausband Agency, Inc. Leonard Moreland, Secretary/Treasurer, Heritage Bank Taylor Rice, Immediate Past Chair
Brad Thomas, Vice Chair for Economic & Cultural Development, Snapping Shoals EMC Charlie Scott, Vice Chair for Chamber Development, Piedmont Henry Hospital June Wood, Vice Chair for Government & Education, Georgia Power Julie Hoover-Ernst, CVB Chair, Henry County Board of Commissioners Kay Pippin, Henry County Chamber of Commerce President CLASS OF 2012 Herschel Arant, Central Georgia EMC Danny Brown, SERVPRO of Henry & Spalding Counties Steve Moore, Moore Bass Consulting, Inc. John Newman, Classic Landscapes, Inc. Laura Turner, Children’s Healthcare of Atlanta June Wood, Georgia Power
CLASS OF 2013 Eddie Ausband, The Ausband Agency Greg Cannon, Cannon-Cleveland Funeral Directors Steve Nail, Nail Heating & Air Conditioning, Inc. Shane Persaud, Building Design Partnership, LLC Rhonda Segers Denise Sowell, Capitol Street Financial Services CLASS OF 2014 James Chafin, Judge, Henry County State Court Lisa Kinchen, Owner/Editor, So. Journal Magazine Leonard Moreland, President & CEO, Heritage Bank David Pittman, CFO, Bennett International Group William Strickland, President, Bellamy-Strickland Chevrolet Brad Thomas, President/CEO, Snapping Shoals EMC
Ex Officio Members Chairman Elizabeth “B.J.” Mathis, HC Board of Commissioners Mayor R.W. Coley, City of Hampton Mayor Robert Price, City of Locust Grove Mayor Billy Copeland, City of McDonough Mayor Lee Stuart, City of Stockbridge Ethan Hildreth, Superintendent, Henry County Schools Charlie Scott, CEO, Piedmont Henry Hospital Vickie Loper, Chairman, Henry County Development Authority Roderick Burch, Henry County Water and Sewerage Authority Michelle Nunnally, Leadership Henry Jake Carter, Chair Appointee Peto Fallas, Chair Appointee Gerald Hudgins, Chair Appointee
7/24/12 10:27 AM
Comfortably South of Atlanta Henry County Extension Farmers Market
Thurs, May 31- September 27, 2:00-6:00 PM-Heritage Park
Hampton Farmer’s Market
Fridays in August, 9:00 am-1:00 pm 2 West Main Street The Farmers Market will be held at 2 West Main Street every Friday from 9 a.m.-1 p.m. Here you will find fresh produce, baked goods, jewelry, art work and crafts. Georgia grown; Georgia made. For information on being a vendor at the Farmers Market, please contact Candy Franklin at 770-9464306.
Locust Grove Farmer’s Market
Sat. June-Oct. -8:00 am-Noon Downtown Locust Grove Each Saturday fresh produce will be available in the gravel lot across from the downtown business district. Call 770-6922320 for more information.
Friday Night Drags
Fridays in August - 6:00 pm Atlanta Motor Speedway Competing nearly every Friday night from April through August, local competitors power up for weekly drag racing among several divisions. Everything from fullblown dragsters to grandma’s grocerygetter will compete in side-by-side, heads-up drag racing along the speedway’s pit road eighth-mile drag strip. The ShowN-Shine Car Show offers fans a chance to show off their rides in the comforts of the NASCAR garage. Participating ShowN-Shine vehicles will be displayed on the front stretch prior to the start of opening ceremonies, allowing fans an opportunity to walk on the track and look at the show cars up close. Admission is only $8 and children five and under are free. Visit www.atlantamotorspeedway.com for more information or call (770) 946-4211
McDonough Arts Council: UGA Alumni Art Show
August 3 - 6:00 PM - 8:00 PM Winsor Gallery Call 678.522.4020 for more information. HenryChamberVisions_AUG.indd 5
it’s happening in Henry
www.fasttrackracing.com or call (704) Rusty Wallace Racing Experience 455-1700. August 18-19 Atlanta Motor Speedway 5th Annual Gezzo’s Group Ride For more information visit www. August 11 - 8:00 AM racewithrusty.com or call (855) 22-RUSTY. Gezzo’s Surf & Grille - McDonough Benefiting “A Friend’s House,” Gezzo’s Model Train Display 5th Annual Group Ride will be Saturday, August 18, 10 AM-6PM August 11th! Starting at 8:00 AM, pre- August 19, Noon-5PM registration is $35, a day of ride is $40. Hampton Historic Depot Registration includes a free burrito lunch The Model Train display is a City sponsored from Gezzo’s Surf & Grille, a T-Shirt, and event held in the Historical Train Depot. Ranger-led Panola Mountain Hike a goodie bag. This fun and friendly ride The Mid Georgia Model Railroad Club August 4 – 10:00 AM has 20,40, and 60 mile bike options with displays an amazing array of model trains. full SAG support. The ride start location is Craft and Food vendors will be available in Panola Mountain State Park Find out why Panola Mountain is such an at Gezzo’s Surf & Grille-McDonough. For the Depot Park. important ecosystem during a Ranger led more information visit www.gezzos.com/ hike to the top of the mountain. Explore index.php?p=home or call 770-954-9992. Reed Sorenson Charity Golf Classic the conservation area, as we twist and turn August 30 on the trail, we will see different plants Basic Fly Fishing Clinic Atlanta Motor Speedway and wildlife. Bring sturdy hiking shoes August 11 – 9:00 AM – 11:00 AM Speedway Children’s Charities is teaming and water. Register in advance. $7 plus $5 Panola Mountain State Park up with NASCAR driver Reed Sorenson parking. 770-389-7801. The clinic covers casting, safety issues and and other NASCAR personalities for the other tricks of the trade. If time permits annual Reed Sorenson Charity Golf Classic SpeedTech Racing School participants may stay to catch the Fish to benefit the Atlanta chapter of SCC. August 4-5 of Fish. Instructors suggest wearing This event will be held at the Crystal Lake long pants/shorts and hiking shoes, and Golf and Country Club in Hampton. For Atlanta Motor Speedway For more information visit www. bringing snacks, water and sunscreen. more information, contact Ginger Moats speedtech500.com or call (877) 80-SPEED Georgia fishing license required. Register at (770) 946-3980 or email gingerm@ in advance. $15 or $12 with own gear. $5 atlantamotorspeedway.com parking. 770-389-7801. Ladies Night Out Comedy Show August 10 The Henry Players production of: Tree Top Excursions: Atlanta Motor Speedway Frankenstein Speedway Children’s Charities is offering Introduction Climb August 30 -31 Sept 6-9 – 6:00 – 9:00 PM an evening of comedy just for the ladies August 18 – 1:00 PM – 4:00 PM Hampton Middle School with female comedians at Atlanta Motor Panola Mountain State Park This is the classic telling of Mary Speedway’s luxurious Club One to benefit Join us “on rope” for an adventure Shelly’s Frankenstein and NOT Young the Atlanta chapter of SCC. For more exploring the canopy above. Participants Frankenstein. information, contact Ginger Moats at will use rope and harness for this (770) 946-3980 or email gingerm@ moderately strenuous activity. One group atlantamotorspeedway.com will start at 1PM; another group will start at 2012 Clay/Bow Shoot 3PM. Please arrive 15 minutes before each August 31 program. Register in advance. $15 plus $5 Cherokee Rose Gun Club and Sporting Tax Free Weekend Resort - Griffin parking. 770-389-7801. August 10-11 Speedway Children’s Charities will host its Tanger Outlet Center annual Clay and Bow Shoot at Cherokee Tax Free Weekend is Back! Shop Tanger Stockbridge Sounds of Summer Rose Gun Club and Sporting Resort in Outlets during the Tax Free Weekend Henley Varner Band Griffin to benefit the Atlanta chapter Sale Friday August 10th and Saturday R&B, Pop & Oldies of SCC. For more information, contact August 11th. This is a great time to save August 18 – 6:00 PM Ginger Moats at (770) 946-3980 or email on all your favorite brand names to meet Stockbridge City Hall Lawn email@example.com your back-to-school shopping needs. You How does one begin to describe a band that can save even more with your Tangerstyle encompasses every format of music in their 20% Off coupons good at participating repertoire? It starts with one word , Class. Governor’s Breakfast retailers listed below. Simply pick up your The Henley Varner Band is a multi-talented August 31 Tangerstyle coupons at the start of your musical group based in McDonough, GA. A Atlanta Motor Speedway shopping trip at Tanger’s Shopper Services, variety of styles such as Pop, R&B, Jazz, Speedway Children’s Charities will host located between Nine West, suite 222, and Neo Soul & Oldies. This Six piece band with a Governor’s Breakfast at Atlanta Motor Speedway on Friday, Aug. 31, beginning Nike. over 80 years of combined experience will at 8:00 a.m. The event will feature special give you an evening of entertainment you guest Governor Nathan Deal, as well as Fast Track High Performance won’t forget. NASCAR drivers and Georgia natives David Driving School Ragan and Reed Sorenson, plus other August 11 NASCAR personalities. All monies raised Atlanta Motor Speedway will benefit the Atlanta chapter of SCC. For For more information visit: more information, contact Ginger Moats
at (770) 946-3980 or email gingerm@ atlantamotorspeedway.com
Labor Day Weekend Sale
August 31- September 3 Shop Tanger Outlets during the BIG Labor Day Weekend Sale. Find extra savings in your favorite name brand outlet stores during our 4-day sale! Visit tangeroutlet. com/coupons for the latest sales and coupon information.
Atlanta 200 NASCAR Camping World Truck Series Race
August 31 Atlanta Motor Speedway NASCAR’s top stars return to the high banks of Atlanta Motor Speedway for three evenings of NASCAR night racing. The NASCAR Camping World Truck Series will hit the high banks for 200 miles of racing under the lights on Friday, Aug. 31. Adult tickets start at $25. Children 12 and under are admitted free with a paid adult ticket in General Admission seating. Call (877) 9-AMS-TIX, (770) 946-4211, or visit www. atlantamotorspeedway.com
NRA American Warrior 300 NASCAR Nationwide Series Race and Sprint Cup Series Qualifying
September 1 Atlanta Motor Speedway NASCAR’s top stars return to the high banks of Atlanta Motor Speedway for the second of three evenings of NASCAR night racing. Saturday’s action will include NASCAR Sprint Cup Series qualifying to set the field for Sunday’s AdvoCare 500, followed by 300 miles of high-speed havoc as Ricky Stenhouse Jr., Elliott Sadler, Austin Dillon and other NASCAR stars slam doors in the NRA American Warrior 300 NASCAR Nationwide Series Race under the lights at Atlanta Motor Speedway. Adult tickets start at $30. Children 12 and under are admitted free with a paid adult ticket in General Admission seating. Call (877) 9-AMS-TIX, (770) 946-4211, or visit www. atlantamotorspeedway.com
Associate Broker firstname.lastname@example.org metrobrokers.com/dottie.wise 404.843.2500 Office 678-443-8407 Direct 404.683.0912 Mobile METRO BROKERS 1401 Highway 20 West McDonough, GA 30253
Each Firm is independently Owned and Operated
AdvoCare 500 NASCAR Sprint Cup Series Race and Fast Cars & Guitars Pre-Race Concert Featuring Montgomery Gentry
September 2 Atlanta Motor Speedway The superstars of the NASCAR Sprint Cup Series return to Atlanta Motor Speedway for the track’s third NASCAR Sprint Cup Series night race on Labor Day weekend. Watch the sparks fly as the world’s best drivers – Jimmie Johnson, Jeff Gordon and Dale Earnhardt, Jr. – battle to the checkered flag for much needed points entering the postseason, while Atlanta Motor Speedway once again hosts the biggest Labor Day party in the USA. In addition to the racing action, Sunday includes a pre-race concert with Montgomery Gentry. Adult tickets start at $39 and student tickets start at $19. Call (877) 9-AMS-TIX, (770) 946-4211, or visit www.atlantamotorspeedway.com
7/24/12 10:27 AM
All About Henry County Schools
Each school year, Henry County Schools ushers in new numbers and statistics, as well as new names and faces, all of which are important for familiarity and comfort with you and your public schools. Whether it is a new principal leading a school or changes throughout the student population, they all help paint the picture of the state’s 7th largest school district and Henry County’s largest employer.
Student Population: After years of explosive population growth in the county and correlating growth in student enrollment, the population boon leveled off and the school system has actually seen a slight reduction in the enrollment.
By the Numbers: The following percentages further represent our diverse student population –
Funding: In recent years, funding and finances for school systems from Dade County to Camden County and everywhere in between have been severely strained due reductions from the state and declining property taxes. Henry County Schools has maintained a high level of efficiency and output as evidenced in students’ test scores consistently ranking above state averages. The following information represents budget statistics for Henry County Schools.
New Endeavors: Efforts to educate our students in today’s day and age require many different options to achieve success. In Henry County Schools, there is an effort to reach a broader target of individualized learners through multiple learning options outside of the traditional classroom. The school system is also working with a new organization to reach students before they decide school is no longer for them and thus drop out.
students to enroll. Students enrolling in the online virtual school will still have the ability to participate in sports and extracurricular activities at their zoned school. For more information, their website is www.henry.k12.ga.us/ia
Communities in Schools – This state and national organization now has a branch in Henry County. Led by Dr. Pam Carter, the organization hopes to provide that bridge to students who are in a bit more need of help at home and in school. This organization is one of the only organizations with a traceable and proven record of helping reduce drop-out rates and increase achievements in basic education results. More information can be found on their website at www.cis-henry.org
Academy for Advanced Studies – Henry County Schools is in the process of establishing a college and career academy to further enhance our efforts to ensure students are ready for post-secondary education or a solid job after high school. The academy will be housed in Henry County High School and will serve thousands of students across the district. Their website is www.henry.k12.ga.us/aas
Other System Facts:
“ HenryChamberVisions_AUG.indd 6
Test Scores: When it comes to standardized testing, Henry County Schools continues to outperform state averages and rank near the top of all school systems. With Georgia’s recent application to receive a waiver from No Child Left Behind, the measure of student achievement will change slightly, but standardized testing will always remain a key cog for gauging student growth.
Henry County Schools... the state’s 7th largest school district and Henry County’s largest employer.
Impact Academy – Students who may prefer learning options in an online setting will now have that option with the Impact Academy. The academy is open for full-time status or part-time status for those who still wish to take classes at a school location. The 8th grade is the first opportunity for 7/24/12 10:27 AM
IF YOU WANT TO KNOW WHO’S ACCOUNTABLE, JUST READ THE NAME ON THE DOOR. “For 40 years, Strawn & Co., Insurance has operated under the vision and values set by my father. He held himself directly accountable for the success of his clients, valuing relationships much more than transactions. I saw his integrity in action, sometimes at the expense of the company - but always what he thought was right. He built his name upon the respect and honesty of these long-term partnerships. And as a Strawn, I couldn’t work any other way.” - Rusty Strawn, President
PROUDLY OFFERING PERSONAL, BUSINESS & HEALTH INSURANCE As an independent insurance agency, Strawn & Co., Insurance is free to focus on what really counts: providing your family and/ or business with the most comprehensive coverages and competitive premiums available. This type of focus for our customers has kept Strawn & Co., Insurance one of the leading providers of property, casualty, life & health insurance in south Atlanta.
Call or Come in Today! 16 Hampton Street McDonough, GA 30253
770-957-9005 HenryChamberVisions_AUG.indd 7
July Chamber Briefs ... Congratulations to: Elizabeth “B.J.” Mathis, Chairman of the Henry County Board of Commissioners, on her appointment by Governor Nathan Deal on June 29 to serve on the Board of Directors of the Georgia Regional Transportation Authority (GRTA). Mrs. Mathis also serves on the Atlanta Regional Commission, enabling her to continue to be a voice for Henry County at the state and regional level, in addition to her county role as Commission Chair. Chuck Spahos on his appointment to Executive Director of the Prosecuting Attorneys’ Council, effective July 1, 2012. Mr. Spahos has served as Henry County Solicitor-General since January of 2002. Prior to that he worked in law enforcement from 1991-1995, served as Chief Investigator and then as Assistant District Attorney in the Flint Judicial Circuit from 1995 to 1999, and served as Solicitor of Municipal Court of McDonough from 1999 to 2002.
McDonough Mayor Billy Copeland, who was inducted into the state’s Municipal Government Hall of Fame at the June meeting of GMA in Savannah. Copeland, who has been an elected official for 33 years, 27 as mayor was honored for exemplifying the best in public service and for making an extraordinary contribution to his community and Georgia’s cities. Southern Belle Farm owners, Jimmy and Jake Carter, for making USA Today on July 10 in an article focused on succession planning for farming families. One of Henry County’s few remaining farms, Southern Belle Farm has been in the Carter family since 1938.
Trea Pipkin on his recent appointment by Governor Nathan Deal as Henry County’s Solicitor General. Trea’s work as an assistant district attorney in Henry County for the past seven years positions him well for the new role.
7/24/12 10:27 AM
Publication of Henrycounty.com is made possible in part by the support of the Board Members of the Henry County Chamber of Commerce. Thank You!
City of Stockbridge
erful new state-of-the-art system for finding the best site or building for your company, our
FIRE & WATER- CLEANUP & RESTORATION 24 HOUR EMERGENCY SERVICE
770-957-6601 770-914-6178 FAX
team of professionals provides world-class service to meet all your site location needs. We are here to be part of your team by providing our expertise, products, and services to you free of charge. From target industry knowledge to site analysis to visit coordination, we do
Danny Brown General Manager
it all. Contact us. We’re ON so you can be.®
770-389-7910 Henry County Chamber of Commerce Convention & Visitors Bureau 1709 Highway 20 West Westridge Business Center McDonough, GA 30253
City of Hampton R. W. Coley Mayor
P.O. Box 400 17 East Main Street South Hampton, Georgia 30228
City Hall: 770.946.4306 Fax: 770.946. 4356
934 DAILEY MILL ROAD McDONOUGH, GA 30253 email@example.com
22 N. Zack Hinton Parkway McDonough, Georgia 30253
ECONOMIC DEVELOPMENT 75 FIFTH STREET NW, SUITE 175 ATLANTA, GA 30308 ECONDEVGA@SOUTHERNCO.COM WWW.SELECTGEORGIA.NET
City of McDonough 770-957-3915
If you’re looking for the perfect location, we can help. Along with SelectGeorgia, our pow-
Lee Stuart, Mayor
Billy Copeland, Mayor
OF CLAYTON COUNTY OF DECATUR OF HENRY & SPALDING COUNTIES
(770) 997-5689 (404) 378-9998 (678) 432-3003 FAX: (770) 914-1078
Nationally Known - Locally Owned
Companion Care Cremation Services
Eddie Ausband, CFP 4920 N. Henry Blvd Stockbridge, GA 30281 Phone: 770-507-401K 770-389-9060 x 102 firstname.lastname@example.org
910 Dailey Mill Road McDonough, GA 30253
Every LIFE has a story. Celebrate it!
770-692-3819 Greg Cannon
Henry County’s choice for
865 Hwy.20/81 West McDonough, GA 30253
850 Eagles Lndg. Pkwy. Stockbridge, GA 30281
4870 Bill Gardner Pkwy. Locust Grove, HA 30248
Henry County Chamber of Commerce Board of Directors Proudly Serving Henry County HenryChamberVisions_AUG.indd 8
7/24/12 10:27 AM
E is making a difference 2
Chamber Education Initiative Gaining Momentum & Recognition The Henry County Chamber of Commerce recognizes that the success of local educational institutions, public and E2: ECONOMICS & EDUCATION private, and pre-K through college is a significant factor affecting the community’s economic and social prosperity. There is a strong correlation between the level of educational attainment and the rates of employment and earning potential. Moreover, communities that support high-quality educational opportunities for their residents are more likely to attract and retain businesses. The cost-benefit analysis of educational investment clearly points to the mutual value of school, family and community partnerships that advance education and workforce development. With this in mind, elected and appointed leaders from Henry County’s governmental agencies and business leaders participating in the 2010 Henry County Intergovernmental Retreat commissioned a task force to study
and develop recommendations that, if embraced by our entire community, would push what is already a good public school system, over the top to become a great public school system. The E2: Economics & Education Task Force, composed of over 100 Henry County stakeholders, worked during most of 2011 to develop an action plan around the following goals identified by retreat participants: • Increase Henry County’s high school graduation rate • Improve HCS Academic Rate Among Top Georgia School Systems • Secure a Technical College/ Increase Dual Enrollment • Become a Certified Work Ready Community • Improve School Readiness The full E2 report can be seen on www. henrycounty.com, the Chamber’s website, along with a video about the initiative. During 2012, the HCCC Education Foundation has been leading the effort to assure implementation of the goals/ recommendations. These are among the successes of this ambitious Chamber-led initiative to date:
• A new campus of Southern Crescent Technical College (SCTC) is being established in Henry County. Phase I building will begin soon and Phase II funding is already underway. • A marketing plan and message have been developed to promote dual enrollment Henry County Parks & Recreation has agreed to incorporate reading in summer camp activities • A student/parent guide – Roadmap to Graduation –is being developed • Henry County has been designated a Certified Work Ready Community by the State of Georgia; over 2300 residents have earned Work Ready Certificates and 16 local companies now recognize Work Ready certificates in hiring process • 10 Henry County childcare centers have agreed to pilot new state standards for school readiness • The community organizational structure for support of education created by E2 effort was utilized in the mandatory criteria for securing grant funding new Henry County Communities in Schools program, and, • The same organizational structure was utilized in criteria for a state funded
Churches Join E2 Community Education Initiative Thanks to the leadership of Pastor Tommy Kennedy with GSquared Ministries and Pastor Ed Lee with Shiloh Baptist Church, pastors and lay leaders of over 30 Henry County churches participated in a “faith based conference” on education, on Tuesday, June 26, at the Merle Manders Conference Center in Stockbridge. Working in concert with E2 leaders including June Wood, Kay Pippin, Dr. Ethan Hildreth, and others, dozens of leaders from the faith community collaborated on ways churches can help local schools be successful in their efforts to assure the best education possible for all Henry County youth. Key elements of the plan developed include: • Churches will be encouraged to become Partners in Education with their nearest schools (churches in school clusters) • Churches will identify volunteers to become Mentors, Tutors and specifically assist students with Reading skills in their partner schools • Churches will become familiar with partner schools’ stated plans for academic success and do all they can to support those plans • Churches will celebrate the successes of their partner schools HenryChamberVisions_AUG.indd 9
• Sunday, August 5 was designated “Education Sunday ” in recognition of the opening of the new school year and will be celebrated in all participating churches “Churches, schools and businesses, working in collaboration to assure the success of our schools can mean only good things for our community,”said Danny Brown, HCCC Chairman of the Board, “we are indeed blessed to be in Henry County!”
charter school program to develop the Henry County College & Career Academy (Academy for Advanced Studies) Program (application submitted to state in August 2012) • Over 30 Henry County churches have become E2 supporters and are becoming Partners in Education with the schools nearest their locations; volunteers will mentor, tutor and help students with reading skills. As this newsletter goes to press, the Henry County Schools Education Alliance is being formed to assure continued success of this outstanding community support for education. The Alliance, chaired by HCS Superintendent, Dr. Ethan Hildreth, is composed of the leaders of the HCCC Education Foundation, Communities in Schools, the new College & Career Academy program, and the HC Board of Education. These organizations are now sharing the responsibility for the implementation of the original E2 goals and recommended action plans. “Working together, ordinary people can perform extraordinary feats,” said June Wood, Chairman of the HCCC Education Foundation and External Affairs Manager with Georgia Power. “Chamber members joining forces with other community stakeholders through the E2 initiative continue to perform extraordinary feats as we help our schools climb higher and higher toward excellence!”
HENRY COUNTY RECEIVES EDUCATION AWARD FOR E2
Each year the Atlanta Regional Commission (ARC) recognizes local governments for their innovation and creative efforts to make the Atlanta region a better place. On July 11, ARC leaders presented one award in each of five areas of achievement. Henry County received the award for “Educational Excellence.” ARC Chairman Tad Leithead said, “Most communities can readily identify the challenges they face. But few come together to collaboratively find solutions to those challenges as the Henry County E2 Task Force did in 2011.”
Left to right: ARC Chairman Tad Leithead, HCCC President & Chairman - Kay Pippin & Danny Brown; front row: HCCC Ed Foundation Chairman June Wood, BOC Chairman Elizabeth (B.J.) Mathis, Connecting Henry Ex Director Daryl Dotshay, Commissioner Brian Preston, and HCS Superintendent,Dr. Ethan Hildreth.
7/24/12 10:27 AM
August Business Boosters Luncheon
“Moving Forward: How the Affordable Care Act Will Impact Georgia”
Facilitated by Holly Snow, Chief Public Policy Officer & VP, Government & External Affairs Piedmont Healthcare August 16, 2012 HCCC Hudgins Room 11:00 a.m. – 1:00 p.m. No matter what your political affiliation and opinion is on the Affordable Care Act, major changes are brewing for everyone • What does the U. S. Supreme Court ruling mean for the future of healthcare in Georgia? • How will the new law impact employers and individuals? Get answers – RSVP today. The cost is $12 for Chamber members and $20 for non-members. Reservations are required and can be made (and paid) online at www.henrycounty.com under “Events” – simply find the event on August 16. Or you can call (770)957-5786 or email email@example.com to make a reservation for this luncheon meeting.
Why We Welcome Race Fans Sitting on 877 acres, Atlanta Motor Speedway represents the largest sports venue in the southeast and is Henry County’s largest taxpayer. In addition to its property tax contribution, Atlanta Motor Speedway’s facility is in use 200 days per year, stimulating millions of dollars in tourist spending. A 2011 HCCC/ CVB survey found that during NASCAR race week/weekend, fans spent an average of $165 at Henry County businesses and with average weekend attendance surpassing 135,000 this translates into more than $22 million pouring into Henry County’s economy each September. As these fans begin to arrive later this month, the Henry County Chamber of Commerce/
Convention and Visitors Bureau encourages businesses to roll out the red carpet, or in this case, the checkered flags, to make fans feel welcome. The HCCC/CVB has a limited number of commemorative t-shirts encouraging race fans and residents to “Race to Henry.” Businesses wanting to display their racing spirit can buy t-shirts for $5 each or pick-up free “We Love Race Fans” buttons at the Chamber for their staff to wear during the weeks leading up to the race. What Else Can Your Business Do to Welcome Race Fans? • Add “Welcome Race Fans” messages to digital marquees and signs • Display checkered flags • Offer discounts to race fans holding valid race
tickets (and advertise these discounts via CVB website) • Participate in the CVB’s text message marketing campaign to send specials and discounts to race fans • Provide coupons to be distributed at the HCCC/ CVB booth at Atlanta Motor Speedway during race weekend • Remind race fans who
make purchases at your business to save their receipts and redeem them for prizes at the CVB’s booth • BUY A TICKET AND ATTEND THE RACE! For more information about how your business can help welcome race fans and potentially draw business to your door step, contact Laura Luker at lluker@ henrycounty.com.
7/24/12 10:27 AM
August Business After Hours Wednesday, August 29 (Note Change in Day) 5:30 pm – 7:00 pm Hosted by
2580 Highway 42 North McDonough (770) 914-1414
August’s Business After Hours will prove quite interesting as we tour the facilities of Cannon-Cleveland Funeral Directors and learn about the services they offer. Serving Henry County and surrounding areas since 1999, Cannon-Cleveland provides quality care for deceased loved ones – both humans and pets. Learn about funeral services, crematory options and why it’s important to plan in advance for the inevitability of death to ensure your wishes are followed and to alleviate the stress and uncertainty that surviving family members can experience. The fun begins with “drop-dead” door prizes, “buried” treasure (Chamber jackpot), “killer” food and “frighteningly” fun entertainment supplied by Greg Cannon. Missing this event would be like missing your own funeral!
Chamber Members were Bowled Over by June’s Business After Hours! Fun Bowl in McDonough was yet another fun host for the June 28 Business After Hours, providing a buffet of tempting foods. Numerous door prizes were given away (thanks to our generous members who donate door prizes), including a family fun pack for four for bowling, pizza and beverages from Fun Bowl. Every attendee was given a gift card by Fun Bowl for two free hours of bowling for up to four people. Names drawn for the Chamber’s $150 jackpot were: John Fincher with Indoff, Inc.; Boni Blackstone with 92.5 FM The Bear; and Ray Justice with McDonalds – Stockbridge. Since none of these potential winners were present, the jackpot increases to $200 for the July Business After Hours. Attendees had a great time bowling two games, compliments of Fun Bowl and quickly identified the “serious” bowlers! Photos from the event can be viewed by visiting the Chamber’s Facebook page, Henry County Chamber of Commerce.
Be sure to bring plenty of business cards to network with other Chamber members and for the door prize drawings.
Chamber Board Nominations The 2012 HCCC Nominations Committee is seeking a slate of candidates for six seats on the Henry County Chamber of Commerce Board of Directors. Candidates must be active Chamber members who agree to accept Director responsibilities for a three-year term. Chamber members vote on the nominees in September 2012 and those elected begin their term in January 2013. In addition to the elected seats, representatives from the county, cities and public boards make up the remaining positions on the Chamber’s Board of Directors. Nomination(s) for these positions must be in writing and signed by the Chamber member submitting the nomination. They can be submitted via: email to firstname.lastname@example.org, fax (770-957-8030, ATTN: Kay Pippin) or U.S. mail addressed to HCCC Nominations Committee, c/o Henry County Chamber of Commerce, 1709 Hwy 20 West, McDonough, GA 30253. All nominations must be received by August 17, 2012.
Chevrolet • Oldsmobile • Pontiac • GMC Trucks BELLAMY STRICKLAND I-75 5 . 15 Hwy McDonough
I-75 • Exit 216 145 Industrial Blvd. McDonough, GA
770-954-3000 7/24/12 10:27 AM
Working to Develop Young Leaders of Tomorrow
Youth Leadership Henry, modeled after the Chamber’s adult Leadership Henry program, is a 10-month leadership development program for qualifying Henry County sophomores. The purpose of Youth Leadership Henry is to identify emerging leaders, to bring them together in an atmosphere conducive to the free exchange of ideas, and to provide them with an enlightening educational experience. Participants develop leadership skills through a variety of learning opportunities encompassing various government, economic and social sectors of the community. Alumni experience
an increased awareness of the vital issues and needs of the community while being challenged to be responsible and engaged leaders. Participants for the 2012-2013 Youth Leadership Henry program have been identified and will begin the program in October and graduate in May. Commitment to the program is essential to graduation. Participants are carefully selected through a process conducted by the Youth Leadership Henry Board of Directors, who also plans and executes the educational experiences of the program.
Henry County Private Schools Provide Quality Education Opportunities Eagle’s Landing Christian Academy 2400 Hwy 42 N • McDonough, GA 30253 (770) 957-2927 • www.elcaonline.org Serving grades K3-12 Graduation Rate: 100% Accreditation: Southern Association of Colleges and Schools (SACS), and Georgia Accrediting Commission, Inc. For over 40 years, ELCA has been empowering students to impact the world for Jesus Christ. In addition to our traditional course offerings, we enrich student learning through AP and honors courses, EXCEL elementary gifted program, High School minimester, Arrowsmith program for students with different learning styles, and our Online Academy. Peoples Baptist Academy 850 Mill Road • McDonough, GA 30253 770-914-7388 • www.peoplesbaptistacademy.org Serving grades K3-12 Accreditation: Georgia Association of Christian Schools Peoples Baptist Academy strives to be an extension of the Christian home; it is our goal to provide excellent academic training integrated with a Biblical view of God and the world. We uphold the precepts set forth in the Word of God as the basis for all knowledge, and we endeavor to teach students not only how to make a living but also how to live.
YLH Board of Directors (L-R): Debbie Swanson, H Magazine; Cassie Parker, Hamilton State Bank; Keith McBrayer, Sheriff of Henry County; Nan Jenkins, A Friend’s House; Don Dunlap, Patrick Henry High School; Ken Hart, Georgia Power; David Curry, Henry County Tax Commissioner; Aggie Combs, Grove Side Real Estate, Inc.; and Brandon Stooksbury, Central Georgia EMC.
The Youth Leadership Henry Board of Directors celebrated the graduation of the Youth Leadership Henry Class of 2012 at their commencement dinner on May 7. The event, held at the lovely Locust Grove Event Center, recognized the commitment made by 38 Henry County high school sophomores to a series of monthly educational and leadership programs designed to broaden their knowledge of our community. Beginning with a team building event at Camp Fortson, the class had experiences at the 911 Center, the Sheriff’s office, Piedmont
Community Christian School 2001 West Jodeco Road • Stockbridge, GA 30281 678-432-0191 • www.communitychristianschool.net Serving grades Nursery-12 Graduation Rate: 100% Accreditation: Southern Association of Colleges and Schools (SACS) CCS is a Christ-centred, college preparatory school with expansive offerings in fine arts as well as athletics. Strong Rock Christian School 4200 Strong Rock Parkway • Locust Grove, GA 30248 678-833-1200 • www.strongrockchristianschool.com Serving grades 3-year Pre-Kindergarten-12 Graduation Rate: 99% Accreditation: Southern Association of Colleges and Schools (SACS) Council on Accreditation and School Improvement (CASI) Strong Rock Christian School (SRCS) in Locust Grove is an independent, private Christian school, providing students with a college preparatory and Christcentered education with strong family involvement. The mission of Strong Rock is to glorify God and partner with families in educating and inspiring their children to impact the world for Jesus Christ – The Strong Rock. SRCS offers students an environment, curriculum, and instruction that encourages excellence and innovation, as well as, emphasizes learning-focused classrooms, college preparatory academic courses, and advanced placement courses. The four Pillars of Excellence include academics, missions, fine arts, and athletics, and these pillars provide the foundation to inspire the next generation for Christ.
Henry Hospital, the State Capitol, Atlanta Motor Speedway; and a tour of the county with County Historian Gene Morris. The program culminated in a day of service where students cleared land for a community bike trail project. These experiences are planned to aid these young people in developing an understanding of how they can take a leadership role in making Henry County an even better place to live, work, and play. Join us as we congratulate the Youth Leadership Henry Class of 2012 on their commitment to our community:
Hannah Alequin, Shelsea Chilumuna, Virginia Clark ,Abbye Conrad, Nicci Corley, Michaela Curry, Naomi Daniel, Kelsey Dobson, Rod Dunlap II, Madison Durrance, Morgan Edwards, McKayla Emanuel , Rachel Fuss, Brelyn Gibson , Ethan Hills, Kasey Hobart, Kaitlyn Hodges, Briana Howard , Sam Iddings (not pictured), Reagan Langston , Marlee Middlebrooks, Tushar Mittal, Lawson Molony, Mallory Moredock, Edwin Morris, Cole Odom , Morgan Phelps, Imani Redd, Gewel Richardson, Shayna Roddy , Natalie Ross, Jasmine Saunders, Kristen Shook , Destini Smith , EJ Smith , Morgan Strickland, Eric Trautman, and Calvin Vincent
7/24/12 10:27 AM
CHAMBER MEMBERSHIP Welcome to our NEW Members
June 22 Foundation Hair Studio
87 Atlanta Street McDonough, GA 30253 Contact: HeatherRudloff & Mrs. Ann Le (770) 898-8180 www.foundationhairstudio.com
ACP, Inc Run Fit Sports, Inc. Joel Thomas Perry Slaughter 700 Manassas Street 1387 Hwy 20 West Hampton, GA 30228 McDonough, GA 30253 (770) 946-8400 x106 (478) 477-7577 American Family Insurance Tony Moye Tiffany Flores McDonough, GA 30253 18 Atlanta St. (678) 859-2219 McDonough, GA 30253 (770) 305-9344 Truevalue Bookkeeping & Accounting Service, LLC. Bobby Johnson 678-289-2022
CHAMBER MEMBERSHIP Thank You to our RENEWING Members
June 28 Ellenwood Dialysis
28 Bennette Boulevard Ellenwood, GA Contact: Christopher Holihan (770) 692-2202 www.southsidekidneyclinics.com
July 10 Preston Creek Apartments
100 Preston Creek Drive McDonough, GA 30253 Contact: Amanda Thompson (770) 957-9955 www.prestoncreekaptliving.com
15th Street Pizza and Pub Active Home Solutions ALPHA Tire & Auto America’s Best Value Inn & Suites Apollo Staffing Ausband Agency / Nationwide Insurance Building Design Partnership, LLC Cap1tol Street Financial Services Group, LLC Caring Touch Family Dentistry Carpets Direct Carrington Green Chevy’s Diner & Pub Chick-fil-A / McDonough Comfort Suites - Locust Grove Community Christian School Consolidated Copier Services Creekside Christian Academy Delta Community Credit Union DMG Images, LLC Dogwood Forest Assisted Living Duggal Insurance Associates Edward Jones Investments - Jeremy Lange Emory at Eagle’s Landing Family Medical Clinic of McDonough Farm House Catering Co. Fidelity Bank First Assembly of God Georgia Association of Educators Georgia Department of Labor Haisten Funeral Home Heartland Payment Systems Henry County Farm Bureau
Heron Bay Golf and Country Club Hinchey Financial Group Hooters of McDonough Horis A. Ward Funeral Homes - Fairview Chapel Just For You Women’s Healthcare Liliana Mejia, D.D.S., L.L.C. Locust Grove Collision McDonald’s Hamburgers Mellow Mushroom Moore Bass Consulting, Inc. New Voice, Inc.(The ) Newton Electric Supply Noah’s Ark Animal Rehabilitation Center, Inc. Office Depot #2519 Paradise Empowers Patriot Fire Protection PRops Promotion Group Pyke & Associates, PC Ringer Center of Excellence Sakura Hibachi & Sushi Buffet Sarah’s Country Cooking Seiler & Associates, Inc. Shining Light Ministries, Inc. Sirius Chemical Group Southern Heart Specialists, P.C. Springwell Financial Solutions State Farm Insurance - Brian Brakefield State Farm Insurance - Grant Carter Turning Point Church Willett Honda South Wilson Brothers Nursery Windamir Development & Construction 7/24/12 10:27 AM
This article was written by Edward Jones for use by your local Edward Jones Financial Advisor.
Diversify Your Investment Risk All investments carry risk. But, as an investor, one of the biggest risks you face is that of not achieving your longterm goals, such as enjoying a comfortable retirement and remaining financially independent throughout your life. To help reach your objectives, you need to own a variety of investment vehicles — and each carries its own type of risk. If you spread your investment dollars among vehicles that carry different types of risk, you may increase your chances of owning some investments that do well, even if, at the same time, you own others that aren’t. As a result, you may be able to reduce the overall level of volatility in your portfolio. (Keep in mind, though, that diversification can’t guarantee a profit or protect against all losses.) To diversify your risk factors,
you first need to recognize them. Here are some of the most common types of investment risk: • Market risk — This is the type of risk that everyone thinks about — the risk that you could lose principal if the value of your investment drops and does not recover before you sell it. All investments are subject to market risk. You can help lessen this risk by owning a wide variety of investments from different industries and even different countries. • Inflation (purchasing power) risk — If you own a fixed-rate investment, such as a Certificate of Deposit (CD), that pays an interest rate below the current rate of inflation, you are incurring purchasing power risk. Fixed-income investments can help provide reliable income streams, but you also need to consider investments with
growth potential to help work toward your long-term goals. • Interest-rate risk — Bonds and other fixed-income investments are subject to interest-rate risk. If you own a bond that pays 4% interest, and newly issued bonds pay 5%, it would be difficult to sell your bond for full price. So if you wanted to sell it prior to maturity, you might have to offer it at a discount to the original price. However, if you hold your bonds to maturity, you can expect to receive return of your principal provided the bond does not default. • Default risk — Bonds, along with some more complex investments, such as options, are subject to default risk. If a company issues a bond that you’ve bought and that company runs into severe financial difficulties, or even goes bankrupt, it may default on
its bonds, leaving you holding the bag. You can help protect against this risk by sticking with “investment-grade” bonds — those that receive high ratings from independent rating agencies such as Standard & Poor’s or Moody’s. • Liquidity risk — Some investments, like real estate, are harder to sell than others. Thus, real estate is considered more “illiquid” than many common investments. Make sure you understand what type of risk is associated with every investment you own. And try to avoid “overloading” your portfolio with too many investments with the same type of risks. Doing so will not result in a totally smooth journey through the investment world — but it may help eliminate some of the “bumps” along the way.
Something Worth Sharing
Don’t put all your eggs in one basket. Diversification protects your investment portfolio from being too vulnerable to the ups and downs of a particular investment or investment category. It’s a key strategy for reducing risk.
Call today to start taking steps toward your financial independence
We’re proud of the news coverage we’ve received, and we hope to build upon these accomplishments. We know that our success is your success. Thank you. SmartMoney June 2012 Edward Jones was named the No. 1 full-service brokerage firm in the June 2012 edition of SmartMoney magazine. The magazine lauded the firm for its reputation for excellent client service. The firm consistently has been ranked highly in the SmartMoney survey as No. 1 in 2005, 2007 and 2010, and No. 2 in 2008, 2009 and 2011. J.D. Power and Associates May 2012 Edward Jones ranked “Highest in Investor Satisfaction with Full Service Brokerage Firms”according to the J.D. Power and Associates 2012 Full Service Investor Satisfaction StudySM.1 1 Edward Jones received the highest numerical score among full service brokerage firms in the proprietary J.D. Power and Associates 2012 Full Service Investor Satisfaction StudySM. Study based on responses from 4,401 investors measuring 16 investment firms and measures opinions of investors who used full-service investment institutions. Proprietary study results are based on experiences and perceptions of consumers surveyed in February 2012. Your experiences may vary. Visit jdpower.com. HenryChamberVisions_AUG.indd 14
Financial Advisor John H. Dorminy 190 Turner Street McDonough, GA 30253 (770) 957-0250
Financial Advisor Lin Watts 305 Olde Towne Way McDonough, GA 30252 (678) 583-1325
www.edwardjones.com 7/24/12 10:27 AM
7/24/12 10:27 AM