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How To Crush Your Local Competition Online

In 2010 companies will be reducing offline marketing in their budget as follows:

Small Businesses will be increasing online marketing in their budget as follows:

54% Of Americans Never Look At a Phone Book

The Time Has Never Been Better To Get Your Business Online 82% of consumers turn to the search engines when finding a local business

Yet Only‌

44% of small businesses do not yet have a website and comprehensive online marketing plan

Is It Time To Update Your Website?

Famous Joe’s Kitchen Case Study  Website Design and Branding  Integrate Online Ordering System Using  Search Engine Optimization: Page #1 Google Rankings for… • • • • • • • • • •

famous joe's kitchen Italian Riverside Italian kitchen Riverside Italian food Riverside Italian restaurant Riverside best Italian food Riverside best Italian pizza Riverside Italian pizza Riverside best pizza Riverside pizza Riverside

 Email Marketing  Email Auto-responder  Mobile Friendly Website

Website Before

Website After

What’s The Difference? Before Website

After Website


 Email Capture  More Appealing Images  Rotating Banner  Special Events Listed  Menu & Online Ordering  Engages Visitors More  More Established Design

Plain Design No Email Capture Lack of Pictures Lack of Information No Menu Doesn’t Engage Visitors Poorly Branded Design

Small Business Advertising Budget The average small business advertiser spent $2,149 on search advertising in Q4 2009 – an increase of 30% over Q3 2009 and 111% over Q4 2008.

Where are Small Businesses Advertising? Over the past two years, 43% of small businesses say they have increased use of search engines in their marketing efforts. In contrast, use of traditional small business advertising mediums is on the decline.

Marketing your website and establishing an online presence‌

More people use Google to find local businesses online! Over 87% of all searches online are done through Google.

Google Local Business Listing

Setting up Google places‌

Search Engine Optimization

Search Engine Optimization SEO helps customers find your website in the search engines Target the right keywords for your business so when customers search for your type of business online your company is listed at the top listings. For example “Italian Restaurant, Riverside�.

Search Engine Optimization Checker

Social Marketing

Social Marketing On Facebook

How does a Facebook Fan Page Help Your Business?  There are 420 Million users on Facebook  Establishes another place for your business to get exposure on the internet  Sends Traffic to Your Website from Facebook  Improves your Search Engine Optimization  Lets you interact with your customers and local community  Strengthens customer relations  Builds brand awareness and trust as an authority

Setting up your Facebook Fan Page

Example of Facebook Fan Page

Video Marketing On YouTube

You Tube Demographics You Tube’s viewers have an incredibly Desirable Demographic and their Median Income is $75,000

Get more exposure to your local business using video! ďƒź 30,000,000,000 web videos are watched every month in the United States. ďƒź Videos now comprise 60% of all web traffic.

Youtube marketing in action‌

Other Video Sharing Sites

Social Marketing On Twitter

Twitter statistic’s

Setting up your Twitter Account

Your customers are talking about your business on Twitter‌

Why use Twitter? Here are some examples of how small businesses are successfully using Twitter:  A restaurant can tweet their daily specials  Hotels can tweet their current room rates  Realtors can tweet new homes on the market  Small businesses can tweet their latest special offers and sales

Social Media Sites

The Power of Email Marketing

Statistic’s on Email Marketing  An estimated $13.4 billion of direct marketing dollars went on email in the US in 2009.

 The Return on Investment for this amount was estimated at $583 billion.

Capture your visitors email address for repeat business!

Maintain Your Email Opt-in List

The Mobile Marketing Revolution ďƒź 58% of Americans have a mobile phone with Web connectivity. ďƒź Mobile marketing budget percentages to grow 150% by 2013.

Let your customers find your business on the go!

Get the Best Return on Investment with Online Marketing!

Local Internet Marketing Services - HelpALocalBusiness  
Local Internet Marketing Services - HelpALocalBusiness  

Local internet marketing services to help companies focus their attention on getting NEW clients to increase sales and win over their compet...