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BA (Hons.) GRAPHIC DESIGN

LEVEL

Module Code

OUGD303

Outcomes

Module Title

DESIGN PRACTICE 3

Doc. Code

BRIEF TITLE D&AD – Tracy identity The Brief

Background

Tracy is a self employed nail and beauty artist who required a logo and stationery set.

Tracy is a 23 year old beautician specialising in nail art.

Concept/Proposition Show the elegant and well considered style of her products and professional services.

Considerations Who is her audience? What would they look for in a beautician? What is her competition?

Mandatory Requirements

Target Audience

Deliverables

18 – 40 year old women looking for nail and beauty treatments

A2 boards for submission. Products

Tone of Voice

Studio Deadline

Logo Stationery – Logo, business card, letterhead, appointment card, Website proposal

Professional, simple, high impact

This brief should be read in conjunction with the module brief. Please refer to module information at E_STUDIO for module brief, submission deadline, graded outcomes and further reading.


Beautician breif  

FMP submission

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