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SMC AWARDS | 2013 eDuCAtion ClASSeS | 3RD AnnuAl hoMe pRoDuCt expo | A lAnDSCApe of ChAnge

the offiCiAl puBliCAtion of the hoMe BuilDeRS ASSoCiAtion of louiSVille, inC.

no.03 MARCh 2013

Registered Remodelors & Partners Help Local Wounded Veteran

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vol. 26, no.03 march 2013

contents

THE OFFICIAL PUBLICATION OF THE HOME BUILDERS ASSOCIATION OF LOUISVILLE, INC.

association news 12 Tips on Promoting a Business Award Year-Round 14 Home Product Expo - Third Annual Show a Success 16 2013 Continuing Education Classes to Focus on Members’ Specific Needs 21 Environmental Initiatives and Design Innovations Create a Landscape of Change departments Perspective Letter.................................5

feature

Remodelors Council Partners with Home Depot and Active Heroes to Help Local Wounded Veteran

Michael Hayes, a 26-year-old Army veteran of the Iraqi war, has fingerprints all over his house. He says they’re leftover from a cold weekend in January when hundreds of total strangers entered his home with hammers, saws and drills. The fingerprints he’s describing, however, aren’t the kind you would find at a crime scene. Far from it. page 6

Spike List.........................................26 Member News..................................27 New Members..................................28 Milestone Members.........................28 Honor Roll.......................................29 Members Pending............................29 Corporate Sponsors..........................29 Calendar of Events...........................30

SMC AWARDS | 2013 eDuCAtion ClASSeS | 3RD AnnuAl hoMe pRoDuCt expo | A lAnDSCApe of ChAnge

the offiCiAl puBliCAtion of the hoMe BuilDeRS ASSoCiAtion of louiSVille, inC.

no.03 MARCh 2013

Registered Remodelors & Partners Help Local Wounded Veteran

events

27th Annual SMC Awards

The SMC helds its annual awards banquet on January 29th.

page 10

products

Gas Fireplaces & Wine Cellars Products every member should know about.

page 25

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HBAL.COM

Cover: Registered Remodelor Pat Wissing leads a team of volunteers to remodel a home for local wounded veteran Michael Hayes. FACEBOOK

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perspectiveletter Home Builders Association of Louisville, Inc.

1000 North Hurstbourne Parkway Louisville, KY 40223-4012 (502) 429-6000 FAX (502) 429-6036 Email: newhomes@hbal.com Web Site: www.hbal.com 2013 OFFICERS Bob Thieneman, Jr. President

Consider the Benefits a Local Sales Tax Option by Chuck kavanaugh

Perry Lyons Vice President Pat Durham Treasurer Don Karem Secretary Tom Raver Associate Vice President Charles J. Kavanaugh Executive Vice President BUILDER DIRECTORS Brandon Bailey Brandon Buttorff Terry Chynoweth Mike Effinger Dave Ernst Jeremy Esposito Michael Isaac David Lurding George Miller Jason Orthober Chris Osborne Rocco Pigneri Mark Simpson Leo Thieneman, Jr. ASSOCIATE DIRECTORS Deborah Bilitski Davis Boland Mira Farmer Dave French Greg Gentry Larry Hobson Andrew Holden John Hollenbach Paul Miele David Mindel Derek Smothers Ron Wibbels Bryan Wiegandt

Last fall I visited Oklahoma City on the annual GLIDE trip of business and political leaders. On this trip we saw how Oklahoma City had transformed itself through the use of a local sales tax option. In the last 15-18 years Oklahoma City has raised and invested back into its city more than $1.5 Billion from a penny addition to its sales tax. The City only invested in transformative, big projects with none of the money being used for local government operations. This was an eye opening experience for me to see how a progressive community like Oklahoma City transformed its image around the world, as well as with their own residents! In the case of Louisville, if we were to have this option we could raise approximately $90 Million per year or $450 Million over five years! The key in Oklahoma City was that residents decided the projects which were to be funded and there was a city-wide referendum to approve the projects. The key in Oklahoma City was that each referendum had a sunset date for the collection of the sales tax used to support only those projects voted on by residents. Think in terms of what $90 million per year could do for us! That would be like developing a Waterfront Park downtown or a 21st Century Park System every year!

HONORARY Builder DIRECTOR

Clifford Thieneman, Sr.

HONORARY associate DIRECTORs Frank Arnold, Sr. Richard Bean PUBLISHER Charles J. Kavanaugh

Advertising Melissa Mattingly Kimberly Greenwell 502.429.6000

· Give cities and counties an essential tool to make the investments needed to create opportunities, foster quality of place, remain competitive, and secure our future for generations to come · Encourage home rule- let cities and counties control their own destiny with the resources to make investments for growth · Invest in parks, libraries, roads, neighborhood revitalization, transit and more – whatever the people decide! I encourage you to learn more about the benefits of local sales tax options. Visit the Governmental Affairs section of HBAL.com to learn more about the Mayors work to promote this statewide initiative. You can also feel free to contact me at 429-6000 or Chuck@hbal.com to discuss this idea and others.

Charles J. Kavanaugh Executive Vice President Home Builders Association of Louisville

GRAPHIC DESIGN Scott Dudgeon

PRINTING United Graphics

Why support a local option sales tax:

Sincerely,

EDITOR Tara Brinkmoeller

Writers Stacy Smith Rogers HBAL Issues Nancy Miller Product Features HBAL Staff

Mayor Fischer has been leading a statewide effort recently to seek state legislative approval for a constitutional change. At the current time Louisville does not have the right to even consider the local sales tax option! The Home Builders Association of Louisville Board of Directors believes we should. At the January Board meeting our Directors passed a Resolution in support of the State initiative to allow cities to make their own decisions on their local sales option.

$90 million per year could develop a project like Waterfront Park every year. E

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Volunteers bulding a ramp.


“There are a lot of people who need more help than I do. I thought if I can help bring awareness to that, then this was something I wanted to be a part of.” - Michael Hayes

Remodelors Council Partners with Home Depot and Active Heroes to Help Local Wounded Veteran By Stacy Smith Rogers, Grace Communications, LLC

Michael Hayes, a 26-year-old Army veteran of the Iraqi war, has fingerprints all over his house. He says they’re leftover from a cold weekend in January when hundreds of total strangers entered his home with hammers, saws and drills. The fingerprints he’s describing, however, aren’t the kind you would find at a crime scene. Far from it. In fact, they’re undetectable to the untrained eye, even for the most experienced forensic scientist. But Hayes says he sees them every time he enters his home. He describes them as the residual positive energy that was created when volunteers transformed his house into a home. There’s a synergy, Hayes believes, that occurs when people volunteer to do something for someone else. “It attaches to the people you do it for and with, and that positive energy leaves a fingerprint and a signature on that person’s life,” he said. Hayes’ home renovation was the product of a collective attempt to help a wounded soldier. It began with a simple phone call. Hayes’ mother, Vickie Monroe, originally contacted HBAL to see if the association could help her son build a fence to better secure his two dogs. Her son, she explained, was wounded while serving in the war in Iraq in 2006 and lost his leg and suffered burns to his body after an improvised explosive device hit his Humvee. Hayes has a prosthetic leg, but the extent of his injuries has left him with an unpredictable prognosis that could further impede his mobility. Since he returned from Iraq, he made a living as a professional wrestler, but in recent months Hayes hasn’t been able to compete. Physical setbacks have challenged his mobility, and since his home was not adaptable to his injuries, normal, everyday life has been tougher than usual. HBAL Registered Builder Committee Director Margie Brangers took the call from Monroe and spearheaded the effort at HBAL to find a remodeler who could help. Pat Wissing, Wissing Contracting Co., took the lead on the project. After a site visit, Wissing realized the challenges that Hayes’ home presented and knew that this renovation needed to be much broader in scope. “Originally, the main issue was

that he couldn’t let his dogs out without worrying about them running off, and his limited mobility made that even harder. However, the home itself needed to be better suited to meet Michael’s current and potential physical needs,” Wissing explained. Together, with Hayes’ mother, the Remodelors Council partnered with Active Heroes, a volunteer-led, non-profit charity which helps veterans, active duty military and their families and The Home Depot Foundation, Team Home Depot Louisville. “We appealed to Home Depot’s foundation in November and they approved $15,500 to be donated to the Active Heroes program. That gave us a starting point,” Wissing said. He then set off to find more businesses that were willing to donate supplies and services and to plan the remodel so it would be accomplished in a timely manner. The result was an “Extreme Makeover-style” remodeling experience that began Friday, January 25 and finished just two days later.

“Veterans who have come home injured like Mike may be able to have a home but not the means to have it made easier for them to live in. If not for  people like Pat Wissing and Scott Krueger with Home Depot and the Home Depot Foundation and Troy Yocum with Active Heros this would have never been possible.  We will be forever grateful.” - Vickie Monroe (Michael Hayes’ mother)

“I thought it would be more effective and would generate more involvement if we did it over a period of several carefully planned days. We allocated eight, four-hour shifts, working 12 hours each day. We had multiple crews going at the same time. By Sunday night, we were 99 percent complete, leaving just some touch-up painting and march 2013 7


Helping Local Wounded Veteran

Volunteers demo the ktichen

cleaning up the job site for Monday,” Wissing explained, noting that while the actual physical remodel happened in just one weekend, the planning of it took a couple of months. “In December, we met with Michael and he selected all the finishes, so he was truly a big part in the planning. That was good, because at first he was a little resistant to people wanting to help him,” he said. “I told them in the beginning that I didn’t want to be in the spotlight. I’m a very capable person, so it felt very strange to have people do all this stuff for me. I knew I would be able to do some of that stuff on down the road, but they were so willing to do it now,” Hayes explained. “I didn’t want anyone to feel they owed it to me. I think that Americans in general feel guilty when a guy gets hurt serving their country. But a lot of us went into the situation understanding it was a service, looking for nothing in return. I just happened to get banged up,” Hayes said. Eventually, he conceded and welcomed the help, realizing that his experience could benefit other veterans. “There are a lot of people who need more help than I do. I thought if I can help bring awareness to that, then this was something I wanted to be a part of.”

Wissing was inspired to be a part of this project because he, too, had ambitions to serve his country. “Out of high school I tried to get into the Marine Corps, but was declined due to a paralyzed left eye. So, I ended up going to college and getting a degree. Since then, I’ve been blessed with a great family and good opportunities with my business. I wanted to give back. Also, my grandfather was a veteran of WWII and my uncle was a sniper in Desert Storm,” he said. Monroe said the impact of this project on her son’s life is significant. “I think this had such a positive effect on him to know that people were willing to step up and help him this way without anything in return - I think he is still in awe of everything.  He tells me that he feels like he actually has a home and not just a place to hang out.” Monroe said that she believes this experience will inspire him to give back to others. She described how she felt during the remodel, “I found myself several

“When you have the opportunity to help someone, you’re doing something really special. In the future, I plan to use whatever tools I have to help others and pay it forward” - Michael Hayes

The local media took notice of the project, and amidst all the chaos of the renovation, numerous reporters and photographers showed up on the job site eager for interviews. Wissing said there were at least 10 media interviews that he was a part of, beginning at 5:30 a.m. on Saturday morning. “I tried to hide as much as I could, but they would come hunt me down,” he explained. Wissing said that Hayes was there on site the entire time, helping as much as he could. “He was very humble.” 8 louisville builder • hbal.com

Finsished Kitchen, photo courtesty of Active Heroes


times just standing back and watching all these people work and every one of them seemed to really be glad to be a part of it.  There are really no words that can describe how I felt. It was just overwhelming and heartwarming. I said thank you a million times and it still didn’t seem like I said it enough. It was very emotional and I held it together most of the weekend, but when they delivered the brand new grill to him that was enough to push me over the edge and I cried several times over the course of the day.” Wissing said he was amazed that the project, which was estimated to value at $75,000, was completed by donations, including the $15,500 donated by Home Depot. The living room remodel included cutting in new can lights, cleaning, repairing and re-painting the wall and installing new flooring. All new floors and fixtures were installed in the bathrooms as well. The kitchen was renovated to accommodate a wheelchair by opening up an entire wall. A new refrigerator was installed as well as new cabinets, a tile backsplash and countertops, including a custom butcher block countertop bar. And, for Captain America and Bucky, a dog door was installed, and a privacy fence now encloses the backyard. Hayes said his dogs obviously love their new space, “They are like two kids playing all the time. It’s great.” Monroe summed up her gratitude, “Veterans  who have come home  injured like  Mike may be able to have a home  but not the means to have it made easier for them to live in. If not for people like Pat Wissing and Scott Krueger with Home Depot and The Home Depot Foundation and Troy Yocum with Active Heroes this would have never been possible.  We will be forever grateful.” “When you have the opportunity to help someone, you’re doing something really special. In the future, I plan to use whatever tools I have to help others and pay it forward,” Hayes said. He thinks the idea of helping people needs to be better received throughout the country. “I think it kinda scares people. There’s a relationship that’s formed when you are helping each other. That’s the kind of energy that this country and this world needs.”

Many individuals and companies contributed to the project, including:

Special Thanks to All the Volunteers Who ‘Came Out of the Woodwork’ to Help

A and R Quality Cabinets: Chris Burke

“As chairman of the Registered Remodelors Council, this is a wonderful way for us to be able to give back our time, talent and treasure to someone in need that has served our country,” Mike Isaac, Isaac Contracting & Design Co., said. “If it wasn’t for HBAL, this would not have happened. I would like to thank all of those involved for stepping up to the plate to make this project a success -- Margie Brangers of HBAL, who called to invite us into this project, Pat Wissing of Wissing Contracting Company, Inc., for taking the leadership role to coordinate and supervise all of the participants, Team Home Depot Louisville for their donations and generosity, Larry Link of Bonnycastle Appliance and T.V., Porter Paint Company and all the other suppliers, volunteers and HBAL members who have been so generous with their donations of time, materials and skills,” he added.    Wissing described how it seemed as if everyone was willing to be a part of the project. HBAL President Bob Thieneman, Jr. stopped by the job site on Sunday after attending the International Builders’ Show in Las Vegas. He asked Wissing what he could do to help. “I asked him to pick up some food for our crew, so he went to Famous Dave’s where the manager ended up giving him 50 percent off and free drinks. He told Bob that he was a veteran too.”

Zip to Zipper Heating and Cooling: Jack Oostertag

Michael Hayes with his Mom Vickie Monroe, & Pat Wissing, photo courtesty of Pat Wissing.

Employees of Wissing Contracting Company: Nick Kayrouz, Jim Hisle, Paul Bruner, Nate Smith, Tim Schwartz, Jaycen Abell, Andrew Skaggs and Jim Gries, who each put in many hours above the normal call of duty. Walker Excavation: Chris Walker East Louisville Animal Hospital: Dr. Linda Gries Louisville Metro Inspections: Kenny Pounders and Alan Porter Innovative Crushing and Aggregate Calobrace Plastic surgery Center Famous Dave’s Legendary Bar-B-que: Kelly Brinker Starbucks: donated coffee each day for workers Phil the Painter Porter Paints Home Depot In ‘N Out Dumpster Michael O’Dea Buttorff Constuction: Rick Buttorff Isaac Contracting  Andrew Kelty, Designer/ Builders and crew Pat Durham Builder St. Matthews Rotary Club Volunteers Daniel Fischer Landscape Excel Shop Furniture Restoration

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27th Annual

Sales & Marketing Council Awards The Sales and Marketing Council (SMC) held its Annual Awards of Excellence Banquet January 29. The SMC Awards of Excellence Program was created to promote competition and creativity of design in housing, development and advertising and to recognize outstanding sales efforts among real estate industry professionals. The 2012 SMC Sponsors: Year-Long Sponsor:

Participating Sponsors:

Dominion Homes Carpet Specialists Reflections of You/Home Staging Specialists Ferguson Bath, Kitchen & Lighting Gallery Carrell Rogers Carpet One

The 2012 SMC Executive Committee Members:

Chairman: Pat Durham, Durham Built Homes Tim Alvarado, America’s Floor Source Todd Ayers, Century Mortgage Company Rodny Davidson, First Community Mortgage Imogene Dedman, Commonwealth Bank & Trust Brenda Doll, Keller Williams Realty David Ernst, Prestige Builders, Inc. Steph Horne, Agency Title, Inc. Buddy Kittle, South Central Bancshares Mortgage John Marshall, Elite Homes, Inc. Gertrude Martin, G. Martin Realtors John Milliner, RE/MAX Associates/John Milliner Group Teresa Morgan, Semonin Realtors Peter Nesmith, Fifth Third Bank Rocco Pigneri, Ball Homes, LLC Trish Segrest, Keller Williams Realty Joe Simms, RE/MAX Associates/Joe Simms Group Personal Achievement Awards Rising Star Award Meg Cloern Norton Commons Realty Mortgage New Home Professional Amber Smith Century Mortgage Company Agents with highest dollar volume and units Louise Miller Prudential Parks & Weisberg REALTORS©

SMC Chairman Pat Durham with 2012 Member of the Year Joe Simms

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Agents with top dollar volume Susan Graf Norton Commons Realty


SMC Awards Broadcast Media Advertising of the Year - Television Door Store and Windows “Transform Your Home” Best Print Advertising - Magazine - Builder Karem Built Homes “From Cottages…. To Castles” Logo Design of the Year - Developer Elite Homes, Inc. The Villas of Rock Springs Builder Design-Condominiums, Patio/Garden Homes & Town Homes Elite Homes, Inc. The Hawthorne Mortgage New Home Professional - Amber Smith

President’s Grand Award Winners Best New Home Design Feature Elite Homes, Inc. The Hawthorne Best Patio, Condominium, Garden or Townhome Community Elite Homes, Inc. The Villas of Rock Springs Best Print Advertising - Newspaper - Developer Rock Springs “Craft Your Dream” Corporate/Sales Print Collateral of the Year Louisville Realty Group Louisville Realty Group – Agent Affiliation Best New Concept in Marketing - Builder Elite Homes, Inc. Platinum Package Best Marketing Campaign L & N Federal Credit Union Auto Lending Campaign

Remodeling Design - Under $50,000 Constructive LLC Pergola Porch Remodeling Design - Over $100,000 Constructive LLC 1920’s Craftsman Revival Builder Home Design- Under $300,000 Prestige Builders, Inc. The Normandy Builder Home Design Under $400,000 Prestige Builders, Inc. The Bedford Builder Home Design Under $550,000 Prestige Builders, Inc. The Clarendon Best Single Family Development Under 300 Homes Rock Springs

Logo Design of the Year - Builder Prestige Builders, Inc. Logo Design of the Year - Associate Century Mortgage Company Best New Concept in Marketing - Affiliated Building Services Century Mortgage Company “Corporate Presentation Folder” Best Website - Realtors/Developer RJ Thieneman www.VillasofForestSprings.com

Builder Home Design Under $300,000, Under $400,000 & Under $550,000 - Prestige Builder, Inc.

2013 SMC Presenting Sponsors:

Best Website - Associate Member Door Store and Windows www.DoorStoreandWindows.com march 2013 11


Tips on Promoting a Business Award Year-Round By Stacy Smith Rogers, Grace Communications, LLC

It takes a lot of hard work, talent and effort to complete a project that turns heads, and in some cases, wins awards. The honor of being recognized in an industry that’s highly competitive certainly means something. And while the award plaque will certainly look good hanging on the wall in your office, it won’t get much notice unless you take the opportunity to actively promote it. Good examples are the Sales and Marketing Council (SMC) awards and Homearama awards. These annual awards have a 12-month lifespan. So should the marketing plan that promotes them. SMC Chair David Ernst, Prestige Builders, and HBAL account executives Kimberly Greenwell and Melissa Mattingly offer suggestions to HBAL members on promoting business awards year-round. Ernst is a big proponent of creatively promoting awards. “If you’re a builder, you might even consider printing your accolade on your blueprints. And, if you have a model home, make some yard signage that promotes your award. But to start off, you’ll want to make sure it’s included in your blog posts, on your website and on all your collateral material,” he said. Ernst also suggests cross-promoting with businesses that you have partnered with to achieve the award. One example is winning a Homearama award. “If you’ve won an award for masonry, then connect with the vendor who supplied the brick and ask them to crosspromote the award as well. You can make a banner on your website congratulating them on helping you achieve this award. They could use the same banner congratulating you. This kind of cross promotion with key stakeholders can be very effective.” “Good old-fashioned press releases are still a great idea. Make sure you get the word out to local media,” he emphasized. Ernst said another idea is to pitch yourself as an expert for reporters who are looking for story ideas that focus on design trends in new home construction or remodeling. “You can use your award to establish yourself as an expert and give the reporter a valuable news angle at the same 12 louisville builder • hbal.com

time.” One example Ernst gave was his company winning an award in Homearama for a two-bedroom ranch built in Rock Springs. “Five years ago, you couldn’t get them appraised. Now, it’s a design trend and people are winning awards for them. If you take your award and look at it from a different angle, you can create opportunities to promote it.”

“If you do well on the local level, submit it on the national level. A lot of people might think they don’t have a chance nationally, but that’s what everyone else might be thinking as well, and your chances could be good that your project might get noticed.” – David Ernst

Social media cannot be overlooked when it comes to new opportunities to create a buzz. Ernst explained, “You certainly want to post pictures of your home or project through social media. You also want to thank your partner companies for their participation. That’s another great way to cross-promote.” He also suggested doing a poll on LinkedIn. “Something along the lines ... ‘I recently won an award for XYZ. How do you think I can improve it for next year?’ Asking for feedback creates a dialogue about your project and generates more awareness,” Ernst explained, emphasizing that an active presence on Instagram and Pinterest can also generate creative attention. He also referenced Houzz.com as a valuable resource for consumers who are shopping for ideas for their new homes or remodeling projects. Finally, Ernst suggested submitting the project for a regional or national level award. “If you do well on the local level, submit it on the national level. A lot of people might think they don’t have a chance nationally, but that’s what everyone else might be thinking as well, and your chances could be good that your project might get noticed.”


Promoting Business Awards Greenwell noted that winning an award sets a company apart from its competition. “Business professionals don’t always use awards to their advantage because they feel it is bragging or being boastful.  The truth of the matter is, however, if you don’t toot your own horn, no one else will. And, no one can do it like you. So be proud of your award and make sure everyone knows about it.” Greenwell offered a list of easy action items: • Display them proudly in your office • Put the award information on your business card -- the back of your business card is usually blank and is a great place to profile awards • An award is great content for email blasts, direct mail campaigns and newsletters • Submit your award to The Courier Journal and “People on the Move” section in Business First •  Submit awards to HBAL for the “Members News” section in Louisville Builder • Include the information in your HBAL Member profile on www.hbal.com • Write a press release or hire a PR professional to write one and submit it to news outlets. Follow up is crucial with PR; you must make sure they receive it and ask for the coverage

•  Include an awards page on your website • Frame the print news coverage you receive and display it in an area where clients will see it • Add the award to the bottom of your email signature, “Proud Winner of the SMC Logo Design of the Year, 2013,” etc ... Don’t over load your signature with a list of awards.  Add one or two and link it to the award page of your website where the consumer can see more of your accolades. “If you apply these strategies to your marketing efforts, you can receive leverage on the awards that you win and stand out from the competition,” Greenwell emphasized.     Mattingly also suggested including the award information on all advertising and marketing materials. “You want to make sure that if you’re advertising in print, TV, on the radio or simply printing flyers, the award information is included. It should be a part of anything you’re doing to promote your business. It can be a simple phrase, such as ‘proud winner of ... award.’ Another good idea is to promote the award at any events where you might have a booth on display, such as the Home, Garden & Remodeling Show, or if you have product displayed at Homearama or the Tour of Remodeled Homes.”

•  Add it to Facebook, Twitter, Yelp, LinkedIn and other social networks that display business information

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Third Annual Show a Success By Stacy Smith Rogers, Grace Communications, LLC

The Home Product Expo presented by Window World held January 12th - 13th at the Paroquet Springs Conference Centre featured more than 70 exhibitors who showcased their products and services to potential customers from Greater Louisville and beyond. The third annual event partnered with the The Courier-Journal and WAMZ to jump start the home improvement season and serve as a pre-cursor to the Home, Garden & Remodeling Show in March. The Home Product Expo offered free admission and parking and attracted crowds that were eager to learn how to easily and affordably accomplish their home improvement goals. HBAL Vice President of Events and Operations Gail Schell said that the planning of the event focused specifically on the home improvement theme and making it a great experience for the consumer. “Overall, we were very pleased with the event. It seemed that people who came were there for a specific home improvement need.” Kim Foster, Window World of Louisville, commented on the event. “There were not as many leads as last year, but the ones we did get were very good leads,” she said. Joe Dumstorf, Trend Companies of Kentucky, also described the attendees as very interested. “I was very pleased with the Home Product Expo.  The attendees with whom I spoke seemed more interested – not as many tire-kickers.” Dumstorf noted the ease of the event in general. “This show is a very good show for us because the hours are good, it’s easy to set up, tear down and there’s convenient access to the facility. In addition, the price is reasonable. I would highly recommend the Home Product Expo and plan on participating again next year.”

“We are very fortunate to have an active Home Builders Association that truly cares about its members and is making opportunities for the exhibitors to generate serious leads.”

purchasing a product and came to the show with the intent to research.” She said that the leads generated from the show had very strong sales potential. “We are very fortunate to have an active Home Builders Association that truly cares about its members and is making opportunities for the exhibitors to generate serious leads.  We are very excited about the Home, Garden & Remodeling Show and possibly another home show in fall,” Kamat added. Richard Meyer, Patio Enclosures, commented on the event, “We do love the show and its concept. I expect, as in the past, to have customers call in the coming months as the weather gets warmer and they are ready to enjoy the outdoors. We gave out a lot of brochures and talked to many smiling faces. We love our Shepherdsville customers.” Gary Wooldridge, Wooldridge Brothers Builders, Inc., reported that he ended up with about six solid leads from the event. “Most of the leads pertained to remodeling, but I did have one new house inquiry. The show was a good experience. I’m fairly new at exhibiting, but I found this event to be pretty manageable. It wasn’t overwhelming.” Wooldridge said that most of the people he encountered had more questions about remodeling and adding on than they did about new construction. “One thing that I did hear a lot was that people wanted to work with someone local who would be there to answer their questions and would get back with them if something went wrong. They kept saying they wanted someone with experience.” sponsored by:

- Deepa Kamat

Deepa Kamat, Granite America, described the customers she encounterd. “I thought that the show was very good for Granite America.  Consumers who attended the show were definitely interested in

partnered with:

march 2013 15


2013 Continuing Education Classes to Focus on Members’ Specific Needs By Stacy Smith Rogers, Grace Communications, LLC

HBAL has a long-standing tradition of providing affordable and relevant educational opportunities for its members. What’s more, the majority of continuing education classes are approved for credit by Louisville Metro Inspections, Permits & Licensing (IPL) Department and are held at the HBAL office. HBAL Education Chairman Paul Miele, K-I Lumber, encourages members to take note of the continuing education (CE) classes offered at HBAL. He explained that the Education Committee has identified four “tracks” of education and is evaluating current classes to update the content of what’s being taught. In addition to the new Outdoor Living/Fireplace class this month, the Education Committee plans to offer classes on drywall, painting and roofing in the fall. Other new classes are in the concept phase. “Our biggest opportunity for expansion of our education offerings will be identifying classes for our Commercial Council members and associate members. I believe this will evolve over the next several years as we have discussion with those members and ask for their input,” Miele said. Miele explained that in re-evaluating the class offerings, the com-

mittee was able to glean some valuable information to help determine what changes need to be made. “We recognized that associates belong not just to promote their products and services, but to become better educated as well.” Miele said some of the requested topics for new classes include “Getting the Most Out of Your HBAL Membership,” “Go Beyond New Member Orientation,” “Trade Show Set Up & Proper Booth Etiquette,” “How to Do Business with Builders/ Remodelers” and “Networking.” “Education, like our businesses, must continue to change and grow or it will wither in effectiveness and value. We’re all about change and growth to make our education program the best it can be for our members,” Miele added. Visit hbal.com/members/education-department for more information and to register for classes. Contact Registered Builder Committee Director Margie Brangers at margie@hbal.com or Director of Member Services Nicole Bouchard at nicole@hbal.com or call the HBAL office at 429-6000.

4 Education Classes Tracks 1. Associate Builders/Remodelers: 80-hour curriculum covers actual building/construction basics as well as the business fundamentals of running a building/remodeling business. 2. Registered Builder/Remodelors: Classes and seminars satisfy the required six hours of continuing education on an annual basis. 3. Commercial Council Members: Classes are being identified to meet Commercial Council members’ education needs. 4. Associates: The committee is engaging associate members to help identify which classes will be most beneficial. 2013 Schedule by Month MARCH 12 Blueprint Reading 8:30 am – 12:30 pm (4 hours HBAL, 4 hours IPL) 14 Construction Technology & Application 8:30 am - 12:30 pm (4 hours HBAL, 4 hours IPL) Current Code Book Required 14 Fireplaces 1 pm - 3 pm (2 hours HBAL, 2 hours IPL) 16 louisville builder • hbal.com

19 Safety Training - Fall Protection/Scaffolding 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association 1810 Plantside Drive, 40299 21 Safety Training - Trenching & Excavation/Power Tool Safety 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299


HBAL Education Department 25 CPR/First Aid/Bloodborne Pathogens 7:30 am - 10:30 am (3 hours HBAL/3 hours safety training/0 hours IPL) Fee to attend this class is $60 Off Site Class: Independent Electrical Contractors Association 1810 Plantside Drive, 40299 26 *Accounting 8:30 am - 10:30 am (2 hours HBAL, 0 hours IPL) Business Plan, Budgeting, Job Costing, Cash Flow Projections, Computer Orientation *Understanding Registered Builder & Remodelor Contracts & Warranties 1 pm – 4 pm (3 hours HBAL, 0 hours IPL) 27 Safety Training Personal Protective Equipment/Electrical Safety Practices 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 28 *Estimating & Business Management for Builders and Remodelers 8:30 am–12:30 pm (4 hours HBAL, 4 hours IPL) 28 Managing Moisture and Solving Water Intrusion Problems 1 pm – 3 pm (2 hours HBAL, 2 hours IPL) APRIL 16 Safety Training Accident Prevention and the Cost of Minor Injuries 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 17 HVAC 101, Electrical Codes, Plumbing 101 8:30 am – 12:30 pm (4 hours HBAL, 4 hours IPL) 22 CPR/First Aid/Bloodborne Pathogens 7:30 am-10:30 am (3 hours HBAL/3 hours safety training/0 hours IPL) Fee to attend this class is $60 Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 23 Safety Training - Driving Safety/Ergonomics 9 am - 11 am (2 hours HBAL/0 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299

MAY, JUNE, JULY, – NO CLASSES AUGUST 26 CPR/First Aid/Bloodborne Pathogens 7:30 am-10:30 am (3 hours HBAL/3 hours safety training/0 hours IPL) Fee to attend this class is $60 Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 27 Site Planning 9 am - 11 am (2 hours HBAL, 2 hours IPL) along with possible MSD Training – see class description for details *Finance 1 pm – 3 pm (2 hours HBAL, 0 hours IPL) 29 HVAC 201, Electrical Low Voltage Systems, Plumbing 201 8:30 am – 12:30 pm (4 hours HBAL, 4 hours IPL) Fireplaces 1 pm - 3 pm (2 hours HBAL, 2 hours IPL) SEPTEMBER 17 Safety Training Accident Prevention and the Cost of Minor Injuries 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 23 CPR/First Aid/Bloodborne Pathogens 7:30 am-10:30 am (3 hours HBAL/3 hours safety training/0 hours IPL) Fee to attend this class is $60 Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 24 Safety Training - Driving Safety/Ergonomics 9 am - 11 am (2 hours HBAL/0 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 OCTOBER 1 Safety Training Personal Protective Equipment/Ladder Safety 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association 1810 Plantside Drive, 40299 march 2013 17


HBAL Education Department 8 Safety Training - Fall Protection/Scaffolding 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 Estimating for Remodelers 1 pm – 3 pm (2 hours HBAL, 0 hours IPL) 15 Safety Training - Trenching & Excavation/Power Tool Safety 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 22 Safety Training Accident Prevention and the Cost of Minor Injuries 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 28 CPR/First Aid/Bloodborne Pathogens 7:30 am-10:30 am (3 hours HBAL/3 hours safety training/0 hours IPL) Fee to attend this class is $60 Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 29 Safety Training - Fall Protection/Scaffolding 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299

14 Metal Roofing – Residential & Light Commercial 9 am – 11 am (2 hours HBAL, 2 hours IPL 14 Specification Writing, *Total Home Builder Framing 12 noon - 4 pm (4 hours HBAL, 4 hours IPL) 19 Six Hour Class – Residential Code Update, Brick & Mortar Basics, Safety Training – Trenching & Excavation/Power Tool Safety 9 am – 3:30 pm (6 hours HBAL, 6 hours IPL) Off Site Class: U of L Shelby Campus 25 CPR/First Aid/Bloodborne Pathogens 7:30 am-10:30 am (3 hours HBAL/3 hours safety training/0 hours IPL) Fee to attend this class is $60 Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 DECEMBER 2013 16 CPR/First Aid/Bloodborne Pathogens 7:30 am-10:30 am (3 hours HBAL/3 hours safety training/0 hours IPL) Fee to attend this class is $60 Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 17 Six Hour Class – Residential Code Update, Concrete A-Z, Safety Training – Fall Protection/Scaffolding 9 am – 3:30 pm (6 hours HBAL, 6 hours IPL) Off Site Class: U of L Shelby Campus Presented by:

31 Safety Training Personal Protective Equipment/Electrical Safety Practices 9 am - 11 am (2 hours HBAL/2 hours IPL/2 hours AGC safety training) Off Site Class: Independent Electrical Contractors Association – 1810 Plantside Drive, 40299 NOVEMBER 2013 7 *Insurance, Job Site Safety, Warranties 9 am - 11 am (2 hours HBAL, 2 hours IPL)

Sponsored by:

Permitting & Environmental Issues 1 pm – 4 pm (3 hours HBAL, 3 hours IPL) * Indicates required classes for Associate Builder/Remodelers approved after January 2000. E

TH

EW

N

Visit www.hbal.com/ hbal.com/members/education-department/ for a complete course curriculum and calendar HBAL.COM

18 louisville builder • hbal.com FACEBOOK


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march 2013 19


Environmental Initiatives and Design Innovations Create a

Landscape of Change By Nancy Miller

John Addington BTM Engineering

Craig Breneman Bluegrass Pavers

The Louisville area enjoys a substantial amount of comfortable outdoor climate that accommodates an outdoor lifestyle. There has been a growing trend for residential clients to maximize their outdoor living spaces. They want a stronger visual and functional connection from their house’s indoor spaces to the outdoors, with enlarged porches, decks and patios, swimming pools, kitchens, bars with entertainment centers, firepits, water features, shade structures with outdoor-grade ceiling fans, and furniture. This desire for an indoor-to-outdoor connection has resulted in a growth in both exterior landscape design projects and interior/ architectural remodeling projects, especially toward the rear of the house where kitchens and family rooms are generally located.

There’s a lack of knowledge about what can be done with hardscapes. We design the hardscape in keeping with the lines of the house, the layout of the yard and how it all can flow together. Disreputable contractors have given hardscapes a bad name. You can have the greatest design in the world, but it won’t last if not installed correctly. A well-installed hardscape will last a lifetime. Installation is much more than what you see at the surface and is a complex process. Mistakes often involve not using the right rock and not understanding slopes and drainage.

20 louisville builder • hbal.com

Stan DeVore Landscape Lighting Company Security and safety take top priority in land-

scape lighting. There are some new lighting breakthroughs that strengthen those areas as well as aesthetics. A new line of LEDs, the Rediax, is an optic system that gives more output using less wattage. It offers multiple temperature options - a warm white, a pure white and a cool white. A good application for pure white would be a light color brick house. Cool white could be used to capture the colors of tree foliage. Warm would be used for hardscapes. LED tape for outdoor use will be available in the spring. It can be cut in 6” intervals and comes in several color options. It’s neat stuff for decks, benches, railings, steps, around the pool and anywhere strip lighting would be used. Also coming out are 120 volts PAR20 and PAR28 in LED fixtures. The application is retrofitting and changing a system to LED energy. All we do is switch out the fixtures. It’s the coolest thing you’ve ever seen.


Landscape of Change The major mistake in landscape lighting is improper installation. The second problem is having too many light fixtures. Not enough is better than too much. There’s such a variety of lighting for plant material. We also use a lot of path lighting or any type of down light or a fixture that spreads the light out. Directing down could be for a variety of flowers; it just depends on the fixture itself. Spreading out lighting is the objective when illuminating larger plant material such as shrubs or large perennials.

with the outdoor living trend. One of the most important things to keep in mind is that the outdoor space should reflect the overall value of the home, not be so over the top that there won’t be a return on investment when the house is sold. Hardscapes can be an essential part of an outdoor space. Like anything else, they’re all about quality. Stay with the specs of a product and don’t take shortcuts. Although cutting corners may be okay for a year or two, there will be problems in five or ten years down the road.

Scott Hannah Heritage Engineering

Tony Karimi My Pool and Patio and Cardinal Nursery

Water-efficient landscaping is a big issue. Commercial is probably slightly ahead of residential, but I think residential will catch up. Less traditional landscaping, such as possibly using rain gardens, will shrink the overall footprint of the traditional lawns. I think we’ll get there pretty quickly. Landscaping needs a diversity of trees of different sizes and colors from a design perspective. Having color throughout the year is important, such as hydrangeas that flower all summer, the color of maple trees in the fall, and hollies with red berries in the winter. Bark, as a texture, can be beautiful on its own. Using native plants goes both ways. There are some great grasses that aren’t native to Kentucky and may be from a different country altogether. They’re very efficient with water and serve a purpose in the extreme summer environment we have here. I sit on the Louisville Metro Tree Advisory Commission. We have been discussing the debilitating emerald ash borer. The question for a homeowner or developer is whether to treat or replace the tree. There are over 180,000 ash trees in Louisville, so the problem is going to become even greater. The Tree Advisory Commission is looking into what we can do to improve the area’s tree canopy. We need to determine what we can do to maintain and plant trees to help with an urban heat island. We need to plant thousands, if not hundreds of thousands, of trees, but that’s a huge challenge. Education and money are needed because hundreds of thousands of trees aren’t going to plant themselves.

There are almost unlimited possibilities for landscaping today. We incorporate a wide mix of trees, shrubbery and flowers into an overall design that may include a pergola, patio and seating walls, decorative stone pieces and amenities such as a firepit, bar and grill area and pizza oven. We try to use natural stone as much as possible, such as cobblestones, limestone or slate. For hardscapes, the trend is moving toward man-made products. Folks like their landscape to change throughout the year. They want something blooming all the time, so we make sure they have flowers from the beginning of the season until November. The flowers should show variations of texture, height and color, all of which should complement the home. There are times when we buy plants that aren’t available locally, but then we have to baby them awhile. They never do as well as those that naturally grow here. Unfortunately, people may be willing to

invest a considerable amount of money in plants, but they want to cut back on conditioning the soil. One of our biggest challenges is to convince them to condition the soil before starting extensive landscaping. Irrigation and drainage are also very important. We send individualized letters to our clients that cover issues such as a water and maintenance schedule and when to fertilize. A lawn typically needs to be seeded at least once a year because of a loss of grass through droughts, weeds and disease. When landscaping fails, it’s usually due to improper watering and weed control. Sometimes after landscaping has been installed, you can’t see anything because of the weeds. Everybody is pushing hard to go green. Rain barrels and rain gardens are being used much more frequently in Louisville and throughout the country. Rain barrels store rain water from the roof to use for watering gardens and lawns, flushing toilets, washing cars and in washing machines. Rain gardens are planted depressions that allow rainwater runoff from roofs, driveways, walkways and compacted lawn areas to be absorbed rather than flowing into storm drains and streams. Clients find our 3D design very helpful in giving them an idea of how the hardscape will look with the house in the background and how plants will look five years from now. David Mindel Mindel, Scott & Associates The ash borer continues to be a problem. Some developers are removing ash trees, and some are treating them. However, we’re not

Scott Hill Hill Pavers Rather than spend the money on a vacation, some people are investing in an outdoor living area. Compared to other parts of the country, Louisville is just now catching up

Rain barrel

march 2013 21


Landscape of Change Eric Steinbrenner Brecher’s Lighting One of the neat things about outdoor lighting is the expandability of it. Even if today the need is only for a home to have a little lighting for the exterior and some basic plants, the transformer and system can be sized large enough to accommodate something like a gazebo at a later time. The new LEDs make that expansion much easier than it was in the past. Lighting not only finishes the outside of a home and makes a statement at night, it also plays a role in security by creating pathways of lighting and illuminating the outside area. Exterior lighting used to be somewhat limited, but today’s market is wonderful because of decorative chandeliers that are approved for outdoor use and outdoor bracket fixtures and sconces that have an interior feel instead of a coach light kind of appearance. Some manufacturers have started coordinating their exterior lighting with the same design features of other lighting. Todd Steward Belgard Hardscapes Photo courtesy of Belgard Hardscapes

including them in new landscapes. The decision to save an invested tree depends on the tree and the cost involved. Many times when working around a new development, people will want to save every tree on the site. But there are some trees worth saving and some that are not worth saving. There are often unrealistic expectations about which trees can and cannot be saved. It’s important to explain to the public that after the development is completed, we’ll plant trees so they’ll flourish, and the area will end up with better planting than if it were a wooded field. A good example are the trees and gardens at the Biltmore estate. They weren’t there naturally; they were planned. It’s always better to use native trees and shrubs because they’re resistant to drought and freezing cold. The development code specifies the number, type and size of trees that must be planted in a development. Some developers go above and beyond the code. They aren’t settling for the minimum amount of planting but are adding a few more landscape materials to make the project standout. Of course, budget often determines what will actually be planted. We’re going through some changes with the code. I anticipate the changes will deal with density and alternative development ini22 louisville builder • hbal.com

tiatives. There’s also some talk about looking at other revisions. When homeowners or developers are considering landscaping, they should understand what a particular tree or shrub will look like when it matures. What looks good in a 2-gallon container may look much different when it is fully grown. Placement is also a factor. Planting a tree that will grow under a power line generally means that LG&E will trim it back so that it won’t cause an electric line to come down. The importance of preparing the soil can’t be overstressed. Some plant materials prefer acidic soil while others won’t grow well in that type of soil. You need to understand the type of soil in which you’ll be planting. Some soil holds water in and that can be a problem for plants that don’t like their feet being wet. So knowing the drainage is also important. In all cases, the soil and a tree or landscape material need to be prepared with fertilizer and peat moss. You need to be careful how much fertilizer you use. You don’t want to go overboard, but if you fertilize appropriately you won’t have a problem with runoff. Hopefully, if you have a good, prepared bed around the landscape material, the fertilizer will go into the bed and will not run off when it rains.

When I got into the business twelve years ago, homes might have a paver walkway or patio. But today, an outdoor environment may feature a kitchen and an entire living area. Changes in technology have made it possible to do so many shapes, textures and colors of pavers, paving stones and garden wall products. It’s unbelievable the extent we can go to now. Most important is the base underneath. If excavating the soil and compacting the stone properly. If it isn’t done correctly, the whole process will fail. Brook Tafel Outdoor Lighting Perspectives The great thing about lighting these days is being able to automate the time when it comes on and goes off. With integrated chip technology and battery backup, timers can stay online, self-correct and keep accurate time through power changes, power outages and being unplugged and plugged back in. There are some new products that allow the control by way of iPhones and smart apps. A lot of them are fairly basic and allow the user to control more than just lighting. About 90 percent of what’s going on with new installs outdoors is LED. The price of LEDs has come down and they’re a very nice alternative to halogen. One of the big drawbacks in LED infancy was that the colors were very


cold and metallic, almost like a steel blue, but now they are much warmer. Lighting takes into account several variables: intensity, beam spread, the location and type of bulb and the color rendering. They all have to work well together. Shadows can be a big deal because some shadows produce texture. For a creekstone or textured wall, the shadows create a three dimensional effect, making the stone stand out, but if a fixture floods the stone, the effect is lost. On the other hand, if you get the lighting too close, you end up with more shadowing, and most of the light isn’t reflected off. We strategically place and hide multiple fixtures for secondary illumination so there’s virtually no glare. The ultimate result is reflective lighting of trees, ornamental plants, rock walls and water features. We synchronize the transformers so they come on and off at the same time. We can always do simple applications, but the results are so much better aesthetically when the lighting is planned in advance. Kevin Young Land Design and Development There’s a growing use of natural materials, such as rain gardens or bio swells, for water quality purposes in the design features of new developments. Other parts of the country, particularly on the coasts, have been doing them for years. Over the last few years, greater consideration has been paid to using native plant materials that will be less reliant on irrigation systems. Also new is the focus of starting to build up the urban forest, especially street trees to combat the heat island effect. Many times the style of the house dictates the kind of landscaping that should be used. It’s very important for developers and homeowners to think of plant selection in terms of what will stand up in ten or fifteen years and to guard against choosing something that will be too large or won’t be appropriate for the growing conditions. I encourage clients to select plants that will have interest all year and to think in three dimensional terms when selecting plant material. Note: For a list of native plant species suitable for planned landscapes in Kentucky, visit www.wildflower.org. For a list of Preferred Trees and Shrubs recommended for the Louisville area, consult the Land Development Code.

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spikelist

All-Time Big Spike 1500d

John Miranda, Pinnacle Properties of Louisville ...........2013

Grand Spike 1000d

Ellery Esposito, Ellery Esposito Construction, Inc. .......1136 Richard S. Buttorff, The Buttorff Company ...................1024 Joe Pusateri, Elite Homes, Inc. ......................................1012 Stanley G. Logan, Jr.,

Logan Lavelle Hunt Insurance, Inc. ......................1010

Statesman 500d

Robert Welch, Welch Builders, Inc. .................................863 Keith Eberenz, Keith Eberenz, Builder ...........................814 Robert L. Eberenz, Jr.,

Robert L. Eberenz Jr., Builder, LLC........................843

James R. Skaggs, Omikron Construction Co. ..................802

Michael L. Montgomery, MONTCO Builders, Inc. .......765 Robert A. Peterson, Jr.,

Robert A. Peterson, Jr., Co. Inc. ...............................763

Bill Reisert, Reisert Insurance Agency ............................677

E. Allen Schuler, ASB, Inc. ..............................................629 Robert H. Marrett, CMB Development Co. ...................582 Glen E. Stuckel, Glen E. Stuckel Builder, Inc. ................564 Winston Church, Winston & Company Benefits............526

400d

Dale Hellmann, Prudential Heating and Air...................486 Fred R. Dallenbach, Dallenbach Builders, Inc. ................458 A. Thomas Sturgeon, Sturgeon & Associates Inc. ............454 Richard Eberenz, Richard Eberenz, Builder ....................446

Rusty Wessel, Wessel Insurance Agency, Inc. ..................421

Clete Reinhart, Reinhart Construction Co. .....................413 Stan Humphrey, Stan Humphrey Construction...............410

Super Spike 250d

Richard Bean, B B & T, retired.........................................367 Carl Baker, Sterling Development Corp. .........................354 Richard Miles, Dogwood Homes of Kentucky.................339

Donald K. Petty, Jr., Petty Company, Inc. ........................303 Bob Thieneman Jr., Bob Thieneman Jr., Builder ..............289 Pat Thieneman-Seitz, Thieneman-Seitz Builder ..............277 Michael “Rocky” Pusateri, Elite Homes...........................270 Clifford Thieneman, Clifford Thieneman Co. Inc. ...........259 J. Robert Westerman, J. Robert Westerman Builder ........253 William (Bill) Wilkinson, Wilkinson Builders, Inc..........251

Trophy - 200

Tom Raver, Fireplace Distributors....................................248 Steve Church, Logan Lavelle Hunt Insurance.................227

Leo Thieneman, Sr., Leo Thieneman Co., Inc. .................225

Roger Plamp, Plamp-Keen Agency, Inc. .........................222 Roger Bright, Bright Properties ......................................220

Greg Esposito, Greg Esposito Contractor. ......................215 Teresa Morgan, Semonin Realtors...................................212

Billy Doelker, Key Homes................................................205

Royal Spike - 150

Steve Deneen, Steve Deneen, Builder .............................194 Lafe McGary, LA Construction ......................................188 Dave Smith, Blacksmith Homes .....................................185 John F. Pohlman, John F. Pohlman Builder, Inc. ..............167 Robert L. Eberenz, Sr., Robert L. Eberenz, Inc. ..............154 Jesse Francis, Francis & Company....................................151

26 louisville builder • hbal.com

Red Spike - 100d Jeremy Esposito, Ellery Esposito Construction................142 Sherrie Kruse, First Capital Bank.....................................137 David Lurding, Lurding Homes......................................132 Jack Band, Jack Band Builder, Inc. ...................................129 Jerry Blacketer, The Blacketer Co......................................125 Charline Neal, Primerica Financial Services....................121 Scott Yates, Paragon Homes ............................................115 John Rueff, Brecher Co.....................................................108 Bruce Rademaker, Thoroughbred Associates, Inc. ...........107 Pat Durham, Pat Durham Bldr, Inc. ................................105 Mike Isaac, Isaac Contracting & Design .........................100 Sidney J. Anderson, S.J. Anderson Builder, Inc. ...............100 Robert D. Ford, R. Ford Construction Co., Inc. ..............100 75d Joey Rippy, Rippy Construction ........................................94 Shawn Corrigan, Corrigan Electric....................................93 Terrance O’Rourke, O’Rourke & Associates .....................91 Amos Martin, Amos Martin Builder ................................83 Ron Wolford, Ron Wolford Builder, Inc. ...........................81 J.D. Nichols, NTS Corporation .........................................80 Allen Blacketer, The Blacketer Co. ....................................80 W. Bryant Brown, Brown & Carpenter Co., Inc. ..............80 Perry D. Lyons, Perry D. Lyons Builder.............................78 Carol Daugherty Epley, Daugherty Insurance Agency ......76 Jeff Thompson, Jeda Homes................................................75 Green Spike - 50d Michael O’Dea, Constructive, LLC...................................74 Joe Dumstorf, Trend Companies of Kentucky....................73 John Thomas, River City Wholesale...................................72 Mike Jones, Canfield Development....................................69 Ron Hartman, Ernst Concrete. .........................................66 Mark Aschbacher, Lincoln Insurance.................................66 Vic Koestel, General Shale.................................................63 James Pope, Nicklies Development....................................56 Christopher J. Knopf, Pinnacle Properties of Louisville ....56 Ron Colyer, Colyer Construction.......................................55 Frank Arnold, Prudential Heating & Air Conditioning ...55 John Lannert, Mass Mutual Financial................................54 David Mikels, Graber’s Insealators.....................................53 Rocco Pigneri, Ball Homes.................................................51 Life Spike - 25d Jim Travis, Jim D. Travis, Builder ......................................49 Ken Block, Hyland, Block & Hyland, Inc. ........................49 David Monsour, Monsour Builders....................................49 Chris Cundiff, Logan Lavelle Hunt Insurance...................48 Don Karem, Karem Built Homes, Inc................................46 Chris Osborne, DeVille Homes.........................................44 Ken Thieneman, Ken Thieneman Builder...........................43 Deepa Kamat, Granite America.........................................43 Greg Schrenger, Schrenger Construction ..........................41 Penny Love, Design Innovations, Inc.................................40 Dave French, EON-US......................................................40 Mike Effinger, Effinger Construction.................................37 David Rateau, Rateau Construction ..................................37 Chris Palmer, Swan Financial.............................................36 Phil Fackler-Fackler Homes...............................................36 Phillip Wayne Leigh, Phillip Leigh, Inc.............................36 David Ernst, Prestige Builders............................................36 Woody Hamilton, Semonin Realtors ................................35 Jason Black, Stonecroft Homes...........................................35 Paul Miele, K-I Lumber & Building Materials..................35

Derek Smothers, Sonne Steel.............................................34 Mike Sanders, Mike Sanders Builders................................34 Mike Hall, K-I Lumber & Building Materials .................34 Frank Taylor, L&T Properties............................................33 Ben Tyler, Ben Tyler Building & Remodeling ...................32 Renotta Henson, Victory Home Builder ...........................30 David Bright, Bright Built Homes.....................................30 Ben Peerce Swindler, Ben Peerce Swindler, Builder ..........29 Vince Kimbel, Kimbel Construction..................................28 P.R. Lancaster, Lancaster Built Homes..............................27 Roger Hack, MRC Construction.......................................27 Davis Boland, Boland Maloney Lumber.............................27 Carolyn Miller, Sure Linc Services.....................................27 Dan Anthony, Boral Brick..................................................26 Terry Hagerman, Terry Hagerman Builder........................25 Ron Fonk, Woodfield Homes.............................................25 Douglas Amlung, Amlung Construction Company............25 Spike - 6d Mike Judah, Judah Real Estate ..........................................24 James French, J & L Construction.....................................24 Todd Hemmer, Lee Brick & Block ...................................23 Larry Link, Bonnycastle Appliance & TV.........................23 Dan Smith, Stonelake Homes ...........................................22 Delbert Mulhall, Delbert Mulhall & Sons, Inc. ................22 Kari Vogedes, Logan Lavelle Hunt Insurance....................19 Lindsay Raidt, Chenoweth Construction...........................19 Leo Thieneman, Jr., Leo Thieneman & Sons, LLC............18 Peter Cooper, Ansac, Inc.....................................................17 Brad Lehmann, Lehmann Homes.....................................17 Joe Simms, Re/Max Associates..........................................16 Lisa Lynn Knight- Lisa Lynn Designs...............................16 Joe Kroll, Joe Kroll Builder.................................................16 Dennis Montana, Lawn Care Co., Inc. ..............................15 Andrew Holden, Commonwealth Bank & Trust...............15 Chris Fuelling, Fuelling Built Homes.................................14 Terry Chynoweth, T & T Chynoweth, Inc.........................14 Ryan Miranda, Churchill McGee.......................................14 Barry Buffat, Barry Buffat Builder......................................14 Kerrin Hester Jr., Hester Construction ..............................13 Clay Jones, The Jones Group..............................................13 Leah Alexander, Century Mortgage Company..................13 Bob Duggins, Robert Duggins Builder, Inc........................12 Brandon Bailey, Bailey Remodeling...................................12 Gary McDonald, Gary McDonald, Inc..............................12 Scott Church, Logan Lavelle Hunt Insurance....................11 Mike Pfeifer, Pfeifer Construction.....................................11 David Weis, Meridian Construction...................................11 Stuart Fleischaker, Stonecroft Homes................................10 Howard Ferriell, H. D. Ferriell, Inc....................................10 James Robertson, Bond Electric.........................................10 Jason Orthober, Orthober Custom Homes........................10 Steve Purdy, Prudential Heating & Air..............................10 Scott McGraw, Hinton McGraw Builders Developers........9 Donald Wirtzberger, Sierra Design & Construction............9 Jarrod Vowels, Dominion Homes.........................................9 Mike Danzinger, SB Home Renovations.............................9 R.L. Lanham, R.L. Home Services......................................8 Floyd Chelf, Chelf Insurance Agency..................................8 David Richardson, David Richardson Builder......................8 Brad DeVries, Semonin Realtors..........................................7 John Hollenbach, Hollenbach-Oakley.................................7 Tom Sims, CBRE/Louisville................................................7 James Duke Greene, Cimarron Construction, Co................7 Deborah Bilitski, Wyatt, Tarrant & Combs..........................6


membernews

associatescommittee Home Staging Specialists receives “Best of Houzz” 2013 Congratulations to Home Staging Specialists for being awarded the “Best of Houzz” 2013 award from Houzz, an online platform dedicated to residential remodeling and design. Homeowners can identify top-rated professionals as well as those whose work matches their own aspirations. More than 11 million monthly users voted on the award based on Customer Satisfaction and Design. What an honor for Home Staging Specialists to be voted for this award by such a unique community of homeowners who truly appreciate the design and remodeling aspects of home ownership.

Fireplace Distributors receives Platinum Dealer Award Congratulations to Fireplace Distributors for receiving the Platinum Dealer Award from Heat & Glow. There are only thirty showrooms in the country that have received this award which is earned for producing exemplary sales of the distributor’s product and for having excellent product displays.ville – no matter if you’re a new members, or been around for a while. To submit your news, email Tara Brinkmoeller at Tara@hbal.com.

Custom Mail Boxes • Street Signs Cluster Box Units • Condos • Multi-Units

DON DUGGINS | GREG DUGGINS 1116 Ulrich Avenue Louisville, KY 40219

502-966-5774 FAX 502-966-5462 email: sales@dugginsco.com www.dugginsco.com

DWB Restoration II, Inc. Fire-Water-Wind-Storm 24hr Emergency Service

Mailing Address: 3107 Pinoak Dr. LaGrange, KY 40031

(502) 241-6990 office (502) 241-6992 fax contact@dwbrestoration.com

corner Webster’s Dictionary defines networking as a supportive system of sharing information and services among individuals and groups having a common interest. Isn’t this the number one reason why members join the HBAL? The first step to networking is showing up. These simple networking tips will put you on the road to building your sphere of influence and building your business through the HBAL. Get out of Your Comfort Zone It is only natural to gravitate toward people you know at HBAL events. Make a goal to speak with 2 or 3 people you haven’t met before at the next event you attend. Make Introductions If you are in a group and some of the members don’t know each other make introductions. Not only is it the polite thing to do, but your fellow members will be grateful that you helped them make a new connection. Follow Up When you meet a new member follow up with them. Invite them out for coffee and lunch. This will allow you to share information about your business and learn about theirs. Don’t have time for an one on one meeting? Send a hand written note. Your fellow member will appreciate you taking the time. Want to put these good networking tips to use? Attend the Associates Committee Meeting on March 20th at 3:00 PM at the HBAL Office. As an Associate Member this is the best place for you to begin your engagement with the Home Builders Association of Louisville – no matter if you’re a new members, or been around for a while. We look forward to your participation! If you have any questions, please contact Tom Raver at tom@fireplacedist.com, P.J. Moore at pj.moore@lnfcu.com or Nicole Bouchard at 429-6000.

ENTERPRISES

Bobcat Equipment, Toro Dingo Equipment Cronkhite Trailers

502-245-1911 1-800-4BOBCAT bobcat-ent.com

RENTAL • SALES • SERVICE • PARTS

march 2013 27


newmembers Associates Approved 1/13 Polo Fields, Inc. David Greenberg Type of Business: Real Estate Investments Sponsor: David Lynch LMR Design & Landscape Contact: Mark Rogers Type of Business: Landscape Design and installation Sponsor: Carl Baker Set the Stage Karista Hannah Type of Business: Interior design and Home Staging Sponsor: Brandon Bailey

Miller’s Welding & Fabrication, Inc. Bradley Miller Type of Business: Custom fabrication, welding, repairs Sponsor: John Miranda C & F Insurance Group, LLC Charles Carroll Type of Business: Insurance agency Sponsor: Bob Thieneman, Jr. Clean Air Jeremy Fuller Type of Business: Indoor air quality, mold testing, remediation Sponsor: John Miranda

K & K Industries, Inc. Brad Kirkman Type of Business: Manufacturing Trusses/beams Sponsor: John Miranda

Vittitow Cabinets, Inc. David (DJ) Clark Type of Business: Cabinets Sponsor: Stan Logan

Lance Roofing & Siding, Inc. Gary Lance Type of Business: Roofing, siding, gutters, repairs Sponsor: John Miranda

Greg Petroski Interior Trim & Woodworking Greg Petroski Type of Business: Finish Carpentry & Cabinetry Sponsor: Carl Baker

D. Riney Roofing Darren Riney Type of Business: Commercial & Residential Roofing Sponsor: Woody Hamilton

Neil Huffman Auto Group Daniel Wolford Type of Business: Auto Sales & Service Sponsor: Mike Isaac

Julie’s Flooring, LLC Julie Goodman Type of Business: Flooring Sponsor: Dale Hellmann First Federal Savings Bank Jimmy Hunter Type of Business: Commercial Lending Sponsor: Bill Bardenwerper Hawk Design, Inc. Michelle Hawkes Type of Business: Architectural Plans Affiliates Approved 1/13 Michelle Gammons Prudential Parks & Weisberg Sponsor: Rocco Pigneri Tarrah Lutz Closets by Design Sponsor: Pat Durham Patricia Griesau Prudential Parks & Weisberg Sponsor: Louise Miller Dennis Miller Prudential Parks & Weisberg Sponsor: Louise Miller

membermilestone Congratulations to these Milestone Members. These members have reached a milestone mark in their membership with their renewal in January. 45 Years Jim Peterson – Registered Builder 30 Years W. Bryant Brown – Registered Builder and Remodelor Advance Ready Mix Concrete Co., Inc. – Chad Deters 20 Years Gehring Construction – Bobby Gehring Dennis Pollard – Registered Builder Barry Buffat – Registered Builder Fair’s Marble Shop, LLC – Rodney Lewis Fair 15 Years Insurers Service Corp – William J Powell G. W. Berkheimer Co – Robert M. Turman Red Bud Hill Development, Inc. – Larry Clark Coomer Masonry – Billy J Coomer 10 Years Bella Stone Designs – Todd Dedas Andrew Maynor – Registered Builder Robert Osborne – Registered Builder 28 louisville builder • hbal.com

Allstate Siding & Windows – Thomas Clemens R & S Aluminum – Rodney Hurst Lynn’s Roofing – Lynn Bewley Classic Truss & Wood Components Inc. – Monty Stutsman Custom Pool Contractors, Inc – Fred Friedmann 5 Years Shuck Fence Company Inc. – Jeff Reynolds Bullitt Septic Service – Brad Reading Dudley R Thompson Ins. Inc. – Dudley Thompson Cardinal Concrete Pumping & Rock Slinging – Vern Short NMB, Inc. – Ned Bass Grass Masters, Inc. /DesignMasters – Shane Mikels Norandex – Ben Watters Media Marketers, Inc. – Troy Fleming Kayrouz Heating & Air Conditioning – Philip Kayrouz Siegel Foundations Inc. – Ted Siegel Market Graphics of Louisville – Russ Lohan The Pond & Fountain World – George Davis Ernst Concrete Company – Ben Yost The Brecher Co. – John Rueff Pat Bischoff Sod Farms, Inc. – Pat Bischoff


honorroll

Builders:

Deville Homes

Blacketer Company

Dominion Homes

Clifford Thieneman Co., LLC

Quarry Bluff Estates

Associates: 1st Choice Insulation A&G Drywall, Inc. Bachman Commercial Sales Bardenwerper, Talbott & Roberts BB&T Boland Maloney Lumber Bonnycastle Appliance & TV Boral Bricks Century Mortgage Cunningham Door & Window Ditsler Insurance, Inc.

The Door Store and Windows Fifth Third Bank The Flooring Gallery Frost Brown Todd, LLC K-I Lumber & Building Materials L & N Federal Credit Union Logan Lavelle Hunt Insurance Louis E. Hobbs Construction Co. Inc. McDonald Marble & Stone Inc. PPG Porter Paints Paul Hughes Kitchen Design & Sales Pro-Build

As of February 1, 2013

Republic Bank RJ Thieneman Royal Kitchen & Bath Designs Sam Kinnaird’s Flooring and Granite Screens of Kentucky Sonne Steel The Trend Companies of Kentucky Triton Stone Group United Residential Lending Corp Wells Fargo Home Mortgage Window World VanZandt, Emrich, & Cary

A special thanks to all Honor Roll Members! For more information on how you can be listed on the HBAL Honor Roll, please call Melissa or Kimberly at 429-6000.

memberspending The following have applied for Registered Builder/Remodelor membership or Associate Builder/Remodeler membership. Members with pertinent information about applicant’s suitability to become a registered member of the Association, particularly credit information, are requested to contact the Registered Builder Committee, c/o the HBAL office at 1000 N. Hurstbourne Parkway, Louisville, KY 40223, by mail or you can fax information to Margie at the HBAL office at 429-6036. Pending Registered Builder:

Mark Ernst Prestige Builders, Inc. 12488 LaGrange Road Louisville, KY 40245 817-0092

Igor Zlatin Derby City Quality Homes, Inc. 8327 Regency Woods Way Louisville, KY 40220 939-5667

Sponsors: Jim Ernst Bob Thieneman, Jr.

Sponsors: John Miranda Chris Knopf

corporatesponsors Special thanks to these 2013 HBAL corporate sponsors:

march 2013 29


calendarofevents

March 1-3

Home, Garden & Remodeling Show Kentucky Expo Center, South Wing B&C

5

Membership Meeting 10:30 a.m., HBAL

6

Land Development Meeting 10:00 a.m., HBAL

20

Registered Builder Committee Meeting 10:00 a.m., HBAL

21

SMC Meeting 9:00 a.m., U Of L Shelby Campus

21

Codes and Standards Committee 11:00 a.m., HBAL

27

Executive Committee 1:00 p.m., HBAL

27

Board of Directors 3:00 p.m., HBAL

28

Bullitt County Council Meeting 11:30 a.m., Kettle Creek

April 3

Land Development Meeting 10:00 a.m., HBAL

9

Shelby County Council 11:30 a.m, Claudia Sanders Dinner House

11

Commercial Council 8:30 a.m., HBAL

18

SMC Meeting 9:00 a.m., U Of L Shelby Campus

25

Oldham County Council 11:30 a.m., John W. Black Community Center

30

Executive Committee 11:30 a.m., HBAL

Day at the Downs, May 1st

advertiserindex Back Alley Ornamental Iron......................... 25

Bobcat Enterprises........................................ 25

Boland Maloney........................................... ibc

Bonnycastle Appliance & TV......................... 23

BTM Engineering........................................ 13

Century Mortgage Company......................... 19

Dauenhauer Plumbing.................................... 4

Duggins Co., Inc........................................... 27

DWB Restoration II, Inc............................... 27

Fireplace Distributors, Inc............................. 25

K-I Lumber & Building Materials................ifc

L&N Federal Credit Union.......................... 23

Landscape Lighting...................................... 24

Logan Lavelle Hunt....................................... 4

Louisville Real Estate Photography................. 4

Mark you calendars now, watch your email for more details to come. PPG Porter Paints........................................ 19 E

TH

EW

N

HBAL.COM

Go to Events & Classes at the new HBAL.com to view a calendar of all HBAL events

30 louisville builder • hbal.com FACEBOOK


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available at: Boland Maloney Lumber 4010 Collins Lane, Louisville, KY 40245 (502) 426-6121 • www.bolandmaloney.com

©2011 Marvin® Windows and Doors. All rights reserved. ®Registered trademark of Marvin Windows and Doors.

march 2013 31


A special offer for members only.

Visit LowesForPros.com/NAHB and register to save 2% on your Lowe’s Accounts Receivable purchases made now through 12/7/2013.** Plus, get free delivery on purchases of $500 or more now through 12/7/2013.† To register, and find out more information about these offers, visit LowesForPros.com/NAHB or call 877-435-2440. *Ask for 5% off your single-receipt in-store purchase of any in-stock or Special Order merchandise charged to your Lowe’s Business Rewards Card from American Express or Lowe’s® Business Account or Lowe’s® Accounts Receivable. Offer is not automatic. Ask Lowe’s store associate to apply discount at checkout. Look for the discount or discounted price on your receipt. If applicable, 5% discount will be applied after all other discounts. Not valid on sales via Lowes.com, previous sales, purchase of services, gift cards, Dacor®, ICON® or Fisher & Paykel® appliances or Weber products. Offer cannot be used in conjunction with any coupon, Lowe’s military discounts, Lowe’s employee discounts, Lowe’s low price guarantee, or Lowe’s Volume Discount Program (QSP). Offer is subject to credit approval. Excludes Lowe’s® Consumer Credit Card, Lowe’s® Project CardSM Accounts, Lowe’s® VISA® Accounts and all Lowe’s® Canada Credit products. We reserve the right to discontinue or alter these terms at any time. **Offer valid now through 12/7/2013. Cannot be combined with any other statement discount. To be eligible for the 2% discount, you must register your NAHB membership by 12/7/2013 and make a purchase with your Lowe’s Accounts Receivable by 12/7/2013. Allow one to two complete billing cycles for your registration to be processed and for your discount to appear on your billing statement. Offer and discount provided by Lowe’s, and not GE Capital Retail Bank. Excludes Lowe’s Business Account Card, Lowe’s Consumer Credit Card, Lowe’s Project Card, Lowe’s Visa Accounts, Lowe’s Business Rewards from American Express Card and all Lowe’s Canada Credit projects. Offer not valid on purchases made prior to registering NAHB membership at LowesForPros.com. Call 877-435-2440 for questions about this program. All purchases subject to credit approval. †Standard delivery rules apply. ©2013 Lowe’s Companies, Inc. All rights reserved. Lowe’s and the gable design are registered trademarks of LF, LLC.


Louisville Builder March 2013