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s e i r t s a P & d a e r B A ustrian

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uct Selection II

ational Prod Haubis Intern

Quality

Made in Austria! tes reads & baguet B : n io it d a r mini rolls steeped in t Bread rolls & y: t ie r va h of fres a basketful acks g: Pizzas & sn in fy is t sa d n eet pastries savory a ish & other sw n a D s: es n d o o ad & pastries luten-free bre hand-made g G e: t la pa y s for ever deliciousnes


IT’S ALL IN THE MIXTURE

Our bread: Pure ingredients for pure taste IT’S NOT THE NUMBER OF INGREDIENTS, BUT THEIR QUALITY THAT PRODUCES GREAT TASTE.

I. Water

Pure Petzenkirchen spring water arrives as vitalized Grander water* in the bakery.

IV. Sour dough

III. Salt

In addition to table salt from local salt

predominantly from the surrounding area.

selected types of bread.

of Haubis products is 100% from Austria,

V. Yeast

works, untreated rock salt is used in

VI. Grain & seeds

Sour dough is a natural product that requires

Braided bread, doughnuts, or pizzas: At Haubis,

They give our bread that something special.

bread taste as delicious it used to.

dough are in season all year round.

motto to ensure consistent top quality.

a long time to mature. Only in this way can

*

II. Flour

The indispensable base for the rich diversity

products made from delicious-smelling yeast

”Go regional whenever possible“: that’s our

Grander water revitalization is a process that helps to improve the organic quality of tap water.

Fresh from the oven, around the clock!

FD

Frozen dough  Only pre-proved at Haubis  Shock-frozen dough  Can be shaped and filled as desired  Keeps for a long time  Quick oven baking possible

Haubis makes bread and bread roll specialties in three different “baking levels”—for the best quality with a minimum of effort.

FP

Frozen partly baked product  Partly baked at Haubis  Shock-frozen  Baking completed in oven by customer

TS

Thaw and serve  Fully baked at Haubis  Ready to eat after thawing


Bread culture the way we live it ‌

T

here is nothing stuffy or theoretical about our bread culture. On the contrary: it is quite down to earth. Bread culture is simply the term that best describes the great variety of breads and pastries in Austria. There are very few countries, if any, with such an abundance of types. That is why we at Haubis are passionate about maintaining and preserving this special variety in the breadbasket.

For example, by passing our knowledge and, not least, our products on to quality-conscious customers. With our catalog, we invite you to embark on a delightful journey through our range of products. You will encounter both old favorites and new ideas for your breadbasket and menu. Needless to say, all of this is prepared for you with the usual excellent quality and attention to detail. I cordially invite you to preserve Austrian bread culture with Haubis,

and would like to take this opportunity to thank you for your loyalty and trust.

Yours truly, Anton Haubenberger

content

2 Breads & baguettes

2 8 14

16

 Organic breads 3 Bread classics 4 Buffet breads 4 Bread specialities 5 Organic square breads 5 Baguettes 6 Sandwiches 7 Bread crumbs & cubes 7

8 Bread rolls & mini rolls

 Bread rolls 9 Mini rolls 10 Pretzel pastries 10 Organic rolls 12 Organic mini rolls 13

14 Gluten-free bread & pastries

18

16 Pizzas & snacks

 Baguettes Pizzas Pizza bases 17

18 Danish & other sweet pastries

 Danish pastries 19 Danish mini pastries 19 Croissants 20 Sweet specialities 20 Strudel & tray bakes 21 Creamy slices 22 Handmade cakes 23

28 Professional accessories

28 Haubis Austrian Bread & Pastries

1


Breads & baguettes

Breads & baguettes

We don’t need much to make a great loaf of bread: just first class ingredients, an ingenious recipe, careful preparation of the dough and, sometimes, a little patience. Immerse yourself in our world of bread, where bread tastes the way it is supposed to—in an unbeatable abundance of varieties.

2

Haubis Austrian Bread & Pastries

ts

Thaw and serve

fd

Frozen dough

fp

Frozen partly baked   l Lactose-free

v Vegan

  org Organic


Breads & baguettes

ORGANIC BREADS

For us, organic baking means opening new and absolutely pure dimensions of good taste.

Sustainability—for us, this means bringing old types of grain back to center stage. Products like our organic einkorn bread enhance not only our range of tastes; they are a real piece of culture.

Organic einkorn bread fp

510005

18 pcs.

600 g l   v   org

Organic wholemeal loaf fp

516905

12 pcs.

750 g l   v   org

Organic tower bread fp

512105

11 pcs.

750 g l   v   org

Organic Styrian flat bread fp

517705

5 pcs.

1200 g   org

Organic sunflower bread fp

fp

515405

10 pcs.

519205

11 pcs.

500 g l   v   org

600 g l   v   org

Organic wholegrain spelt bread fp

519905

18 pcs.

600 g   org

NEW!

Organic rye bread fp

510805

12 pcs.

Organic carrot bread 700 g l   v   org

fp

518105

12 pcs.

Minimum Order: 1 pal.

500 g l   v   org

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

Naturally sour organic rye bread fp

521305

14 pcs.

700 g l   v   org

Haubis Austrian Bread & Pastries

3


Breads & baguettes

BREAD CLASSICS

For something to become a classic, it has to stand the test of time.

We are thus proud of the following established products in our range. Some of these recipes have survived several generations. They are real classics of Austrian bread culture that stay fresh and moist for a long time.

Farmhouse loaf fp

Black bread fp fp

616405

13 pcs.

Swiss bread 500 g l   v

Crusty bread

616505

8 pcs.

1000 g l   v

616605

14 pcs.

500 g l   v

fp

616805

12 pcs.

fp

11 pcs.

610405

500 g l   v  

Brown bread 500 g l   v

fp

610205

12 pcs.

500 g l   v

BUFFET BREADS 1 BB Bavarian bread fp

662806

3 pcs.

1300 g

Minimum Order: 1 pal.

1

2 BB Tower bread fp

669506

3 pcs.

1600 g l   v

Minimum Order: 1 pal.

3 BB Rye bread fp

669606

3 pcs.

1500 g l   v

Minimum Order: 1 pal.

3

4 BB Sunflower bread

2

fp

4

4

Haubis Austrian Bread & Pastries

ts

Thaw and serve

fd

Frozen dough

669706

3 pcs.

1600 g l   v

Minimum Order: 1 pal.

fp

Frozen partly baked   l Lactose-free

v Vegan

  org Organic


Breads & baguettes

BREAD SPECIALITIES

When we create a new type of bread, it’s always with the intention of making the “classic of tomorrow.” In this way, Haubis is investing in the continued development of Austrian bread culture.

Bavarian country loaf fp

619405

5 pcs.

1000 g

Wholegrain spelt bread fp

619905

18 pcs.

600 g

Walnut bread fp

Pumpkin seed bread fp

615505

10 pcs.

Fitberry bread

500 g l   v

Forester’s crusty loaf fp

617005

11 pcs.

500 g l   v

12 pcs.

615005

fp

500 g l   v

10 pcs.

619505

Italian country loaf

500 g

fp

3 pcs.

613705

750 g l   v

ORGANIC SQUARE BREADS 1

2

1 Organic square farmhouse loaf

fp

536305

16 pcs.

600 g l   v   org

3 Organic square pumpkin seed bread

2 Organic square power bread

fp

532905

16 pcs.

600 g l   v   org

3

fp

536205

16 pcs.

600 g l   v   org

4 Organic square sunflower seed bread 4

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

fp

532805

16 pcs.

600 g l   v   org

Haubis Austrian Bread & Pastries

5


Breads & baguettes Breads & baguettes

BAGUETTES

Extremely popular and suitable for any occasion: baguettes are an absolute must!

Crunchy on the outside, fluffy on the inside—that is the classic baguette. But we let our imagination run wild and developed the classic white stick bread further. Here a nuance in the taste, there a country flavor—and always a true pleasure.

Baguette fp

6

687155

Organic stone-baked baguette 15 pcs.

250 g l   v

Haubis Austrian Bread & Pastries

fp

ts

566005

Thaw and serve

fd

16 pcs.

300 g l   v   org

Frozen dough

fp

Organic multigrain baguette fp

558612

36 pcs.

Frozen partly baked   l Lactose-free

280 g l   v   org

v Vegan

  org Organic


Breads & baguettes

Organic cereal breadstick fp

559905

24 pcs.

150 g l   v   org

Olive baguette fp

654605

Organic pumpkin baguette fp

556305

Organic walnut baguette

280 g l   v   org

16 pcs.

fp

Chili baguette

16 pcs.

250 g

fp

804305

SANDWICHES

16 pcs.

561405

250 g l   v   org

Wurzel bread

16 pcs.

fp

250 g

634212

12 pcs.

450 g l   v

Alpen-Adria sandwich fd

254705

8 pcs.

650 g l   v  

Sandwich ts

452812

21 pcs.

400 g l   v

Alpen-Adria sandwich dark fd

268012

20 pcs.

500 g l   v

Alpen-Adria sandwich multigrain fd

268112

20 pcs.

500 g l   v

BREAD CRUMBS & CUBES NEW!

Bread crumbs 900519

12 pcs.

NEW!

Bread cubes 1000 g l   v

900558

24 pcs.

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

380 g l   v

Haubis Austrian Bread & Pastries

7


Breads & baguettes

Bread rolls & mini rolls

There is nothing more inviting than a well-filled breadbasket—with a sumptuous variety of bread fresh from the oven. That might keep you on your toes if Haubis products didn’t make everything so much easier: from its unrivaled assortment of bread rolls, to the three-tiered baking options to let you serve just what you need—exactly when you need it.

8

Haubis Austrian Bread & Pastries

ts

Thaw and serve

fd

Frozen dough

fp

Frozen partly baked   l Lactose-free

v Vegan

  org Organic


Bread rolls & mini rolls

NEW!

Sandwich roll fp

669305

40 pcs.

Kaiser roll 105 g l   v

fd

263105

90 pcs.

259105

60 pcs.

107 g

Multigrain finger roll fd

650005

40 pcs.

fp

650012

120 pcs.

258005

90 pcs.

100 pcs.

62 g l   v 60 g l

80 g l

fd

265205

72 g l   v

90 pcs.

276405

420105

NEW!

59 g l   v

90 pcs.

265105

68 g l   v

Sports finger roll 90 pcs.

80 g

20 pcs.

102 g l   v

Hot dog roll ts

100 pcs.

250105

Poppy seed plait without topping fd

Spelt roll fd

fd

60 g l  

Sesame plait 72 g l   v

Multigrain cheese finger roll fd

250005

fp

Dark baker’s roll

Styrian long roll

fd

fp

658205

50 pcs.

68 g l   v

Sesame burger ts

420905

30 pcs.

72 g l   v

PETZINI It looks like a croissant, has the crispy texture of a roll, but has an unrivalled softness on the inside. Perfect for snacks, both savoury and sweet! Take a look at our Petzini leaflet for recipe ideas.

Petzini fd

233505

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

60 pcs.

90 g l   v

Haubis Austrian Bread & Pastries

9


Bread rolls & mini rolls

Olive pita bread fd

255705

Garlic stick

40 pcs.

150 g 

40 pcs.

120 g l   v

fp

622605

Baguette roll 45 pcs.

70 g l

30 pcs.

100 g l   v

fp

Ciabatta

Rye roll fp

651205

fp

667812

108 pcs.

65 g l   v

Aniseed bread

655305

fp

617705

32 pcs.

180 g

l

 v

MINI ROLLS

Often it is the little, crispy details that turn a meal into a culinary delight. No table is completely set without delicious mini rolls!

Mini sports finger roll fd

283105

Mini pretzel stick

34 g l   v

250 pcs.

fp

685005

100 pcs.

32 g

PRETZEL PASTRIES

What the Bavarians can do, we at Haubis may not have been doing for so long, but we do it with zest.

Pretzel fd fp

10

265305 665305

Pretzel stick 72 pcs.

93 g l   v

40 pcs.

95 g l

Haubis Austrian Bread & Pastries

fd fp

v

ts

Thaw and serve

fd

265405

60 pcs.

85 g

661205

60 pcs.

59 g

Frozen dough

fp

The pretzel stick from Haubis lends itself perfectly to new creations and transformations. We've provided a few ideas for you on the next page.

Frozen partly baked   l Lactose-free

v Vegan

  org Organic


Get creative with your dough pieces.

INSPIRATION 1

FINELY SPRINKLED BEER PRETZEL STICKS

With little effort, you can transform the pretzel stick from Haubis into a

particularly attractive Austrian speciality that your customers won't find just anywhere! Once finished, these gems look best presented together in a pretty basket. We bet they’ll sell like the proverbial hot cakes!

Method:

1. Allow the Haubis pretzel stick to defrost and gently stretch it lengthways. 2. Then scatter the stick with coarse salt or seeds of your choosing and bake on the pretzel programme.

1

2

Our base:

Pretzel stick fd

265405

60 pcs.

85 g

INSPIRATION 2

1

PRETTY PRETZEL CHESTNUTS

To make these chestnuts, you don't actually need a tree or a passion for gathering chestnuts, just defrosted pretzel sticks and a sharp knife.

Method: 1. imply cut the sticks into small pieces about the width of your finger. 2. Then lay them cut-side down on the baking sheet and, without any further handling, bake them until they are crispy.

2

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

Haubis Austrian Bread & Pastries

11


Organic rolls & mini rolls

Go the sustainable way with Haubis! For us, sustainability means one thing in particular: shopping consciously to ensure that coming generations can enjoy high-­ quality food as well. Our organic range is at the core of this sustainable philosophy.

Organically grown produce is highly popular in Austria, because a great number of people want to enjoy food that is as pure and natural as possible. The organic label guarantees our customers an unbroken chain of control, from our raw materials producers to the end of our own production line. Organic farming specifically promotes:  non-chemical, non-synthetic herbicides or fertilizers  water conservation  wildlife species preservation – both flora and fauna

ORGANIC ROLLS

Organic grain kaiser roll fd

351905

90 pcs.

Organic sesame roll fd

359605

100 pcs.

12

364505

90 pcs.

fd

351805

100 pcs.

78 g l   v   org

Organic multigrain long roll 63 g l   v   org

80 g l   v   org

Haubis Austrian Bread & Pastries

fd

359705

75 pcs.

90 g l   v   org

Organic finger roll

Organic poppy seed plait fd

Organic multigrain square

Organic seeded spicy roll

78 g l   v   org

ts

fd fp

327505

90 pcs.

558105

50 pcs.

Thaw and serve

fd

Frozen dough

76 g l   v   org 64 g l   v   org

fp

fd

359505

85 g l   v   org

90 pcs.

Organic Sonnenigel fd

353905

100 pcs.

72 g l   v   org

Organic sports finger roll fd

358205

90 pcs.

Frozen partly baked   l Lactose-free

80 g l   v   org

v Vegan

  org Organic


Organic rolls & mini rolls

Organic pumpkin seed roll fd

358305

90 pcs.

72 g l   v   org

Organic sunflower seed roll fd fp

358505

90 pcs.

558505

50 pcs.

Organic salt stick

72 g l   v   org 68 g l   v   org

fd

364105

80 pcs.

85 g l   v   org

NEW! Organic graham finger roll fd

364405

90 pcs.

76 g l   v   org

Mini organic kaiser roll fp

682805

120 pcs.

27 g l   v   org

Mini organic salt stick fd fp

383305

250 pcs.

683305

120 pcs.

27 g l   v   org 27 g l   v   org

Organic Kaiser roll fd fp

350005 550005

100 pcs. 40 pcs.

Organic wholemeal bar 66 g l   v   org

55 g l

v   org

fp

583605

120 pcs.

683105

120 pcs.

85 g l   org

29 g l   v   org

Mini organic sports finger roll fp

45 pcs.

ORGANIC MINI ROLLS

Mini organic pumpkin seed roll fp

532705

34 g l   v   org

Mini organic finger roll fp

682905

120 pcs.

32 g l   v   org

Tested standard

s

Organic on the label, organic ins ide. Guaranteed Unbroken inspe ! ction systems on the highest level guarantee certifie d quality from th e field right into the bakery. Haub is is the proud be arer of the Austrian AMA organic seal, th e SGS Austria organic seal of approval, and th e organic seal of the European Union. In addition , we are certified according to the International Fo od Standard.

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

13


Breads & baguettes

Gluten-free bread & pastries

More and more people are becoming hypersensitive to certain ingredients in our food. And needless to say, you want to take this into consideration—with gluten-free, quality-tested bread and pastries, for instance.

14

Haubis Austrian Bread & Pastries

ts

Thaw and serve

fd

Frozen dough

fp

Frozen partly baked   l Lactose-free

v Vegan

  org Organic


Gluten-free bread & pastries

Just because your guests have to avoid gluten doesn’t mean they have to do without bread culture. We simply bake it gluten-free!

Gluten-free saaten bread ts

424005

7 x 1 pc.

400 g l

Gluten-free kaiser roll ts

410505

7 x 6 pcs.

ts

487805

80 pcs.

402 g l

Gluten-free kaiser roll single 67 g l

Gluten-free sliced toast ts

423805

12 x 8 pcs.

348 g l

Gluten-free tasty bread roll 1

Gluten-free country loaf 424105

400 g l

7 x 1 pc.

423905

ts

436505

ts

488005

12 x4 pcs.

280 g l 70 g l

80 pcs.

2  Gluten-free crusty roll single 65 g l

80 pcs.

Gluten-free sliced bread duo ts

423405

242 g l

12 x 10 pcs.

Brown bread • saaten bread

Gluten-free ciabatta ts

423505

12 x 4 pcs.

ts

487905

80 pcs.

Gluten-free apple strudel 280 g l

Gluten-free ciabatta single

423205

ts

320 g l

12 x 2 pcs.

424205

70 g l

Gluten-free sliced brioche ts

ts

1  Gluten-free seed bread roll single 2

ts

12 x 10 pcs.

180 g l

Gluten-free cookie ts

480505

100 pcs.

50 g l

Simply explained

Gluten-free chocolate muffin ts

425405

55 pcs.

50 g l

Gluten-free breadcrumbs ts

425906

18 pcs.

250 g l

Gluten-free blueberry muffin ts

425305

55 pcs.

50 g l

Gluten-free bread cubes ts

426006

6 pcs.

350 g l

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

Gluten-free means that a product does not contain any gluten protein composites. These are naturally found in many types of grain and absolutely indigestible for people who suffer from celiac disease (a chronic inflammation of the intesti­ nal mucosa). Lactose-free means that a product contains no milk sug­ ar (or lactose). That is an important quality feature to those who suffer from lactose intolerance, a condition that may lead to—sometimes severe— allergy-like symptoms upon consump­ tion of products containing lactose.

Haubis Austrian Bread & Pastries

15


Breads & baguettes

Pizzas & snacks

Care to offer your customers savory, delicious snacks without spending hours in the kitchen? Something tangy and tasty—even for a business with a small menu? Then this is the perfect time for Haubis pizzas and snacks! We use only the finest ingredients—our passion for detail is inside every morsel—just like you would make them yourself!

16

Haubis Austrian Bread & Pastries

ts

Thaw and serve

fd

Frozen dough

fp

Frozen partly baked   l Lactose-free

v Vegan

  org Organic


Pizzas & snacks

PIZZAS & SNACKS

For true dining pleasure, you need to give it your best—and use the right ingredients.

That’s why mozzarella is standard on our pizzas and baguettes— as are the handmade toppings. After all, your guests are bound to prefer the taste of food prepared lovingly. And there is something in it for everyone, as you can save time in preparing the food too!

Tuna baguette fp

300352

Garlic baguette 210 g l

10 pcs.

fp

300552

10 pcs.

Mozzarella baguette 180 g l

fp

301052

10 pcs.

210 g l

Ingredients: Baguette base, baguette sauce, tuna, pineapple, pizza cheese, pizza spice

Ingredients: Baguette base, garlic spread, pizza cheese

Ingredients: Baguette base, baguette sauce, sliced tomato, mozzarella slices, pizza spice

Margherita pizza

Tuna pizza

Mozzarella pizza

fd

111052

6 pcs.

460 g

30 cm

Ingredients: Pizza dough, pizza sauce, pizza cheese, pizza spice

fd

110852

6 pcs.

520 g

Ingredients: Pizza dough, pizza sauce, pizza cheese, tuna, sliced onion, pizza spice

NEW!

Spinach pizza fd

112352

6 pcs.

30 cm

30 cm

Ingredients: Pizza dough, pizza sauce, seasoned spinach, Österkron herb cheese, tomato chunks, pizza spice

PIZZA BASES

Scope for creativity

A creative topping can most likely be conjured up faster than authentic-tasting pizza dough. Thanks to the practical bases in different sizes, you can concentrate on decorating and finishing.

111752

6 pcs.

510 g

NEW!

Vegetable pizza 540 g

fd

fd

112252

6 pcs.

30 cm

Ingredients: Pizza dough, pizza sauce with oil, garlic and vinegar, pizza cheese, mozzarella slices, tomato slices, green pepper, green olives, pizza spice

NEW!

Premium Margherita 530 g

30 cm

fd

112152

6 pcs.

470 g

30 cm l

Ingredients: Pizza dough, pizza sauce, mozzarella, Ingredients: Crispy fluffy yeast dough coated with tomatoes, peppers, carrots, cauliflower, turnip, fruity tomato sauce, topped with mozzarella and broccoli, parsnips, spring onions, pizza spice sprinkled with aromatic herbs

Pizza base 29 cm fd

256110

30 pcs.

260 g

29 cm l

260 g

31 cm l

535 g

34 cm l

Pizza base 31 cm fd

256210

36 pcs.

Pizza base 34 cm fd

256010

20 pcs.

PLEASE NOTE: The declared weight of our pizzas and snacks is the weight at delivery. All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

Haubis Austrian Bread & Pastries

17


Breads & baguettes

Danish & other sweet pastries

Really good pastries have one thing in common: better too much than too little! Serve our delicacies. And we help you stay flexible with our different baking levels—from the breakfast buffet to an afternoon snack.


Danish & other sweet pastries

DANISH PASTRIES

Make a fluffy puff pastry with lashings of delicious filling. That’s our secret behind these sweet dreams. Nut whirl fd

Nut crescent fd

270705

60 pcs.

Cherry pastry 110 g

fd

271705

90 pcs.

270105

50 pcs.

120 g

Cheesecake pastry delight 85 g

fd

270005

50 pcs.

120 g

DANISH MINI PASTRIES

Mini croissant fd

272906

128 pcs.

22 g l

Mini apple pastry fd

271905

140 pcs.

Mini cheesecake pastry 59 g

Mini vanilla whirl fd

272005

140 pcs.

When you grant yourself life’s little indulgences—then why not enjoy the best? Our exquisite mini pastries are a cut above the rest!

fd

271305

140 pcs.

55 g

Mini raspberry pastry 56 g

fd

272105

120 pcs.

56 g

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

Mini nut whirl fd

272205

140 pcs.

55 g

Mini apricot pastry fd

272505

120 pcs.

56 g

Haubis Austrian Bread & Pastries

19


Danish & other sweet pastries

CROISSANTS

Perhaps the most delicate of all pastries … We bake the complete range.

The classic Austrian croissant is made from the finest short crust pastry. But we would also like to recommend the crispy alternatives. In particular our butter croissant!

Austrian croissant fd

264605

50 pcs.

70 g l   v

NEW!

Nougat croissant fd

274205

75 pcs.

Croissant fd

80 g

fp

273005 661306

Pretzel butter croissant 80 pcs.

59 g l

20 pcs.

59 g l

SWEET SPECIALITIES

fd

265505

75 pcs.

55 g

10 pcs.

500 g

NEW!

Austria has always been a melting pot of cultural traditions. Especially when it comes to pastries!

Soft roll ts

Brioche

453905

90 pcs.

fd

38 g

Minimum Order: 3 pal.

244805

NEW!

Doughnut ts

808805

Nougat doughnut 36 pcs.

83 g l

ts

Chocolate muffin ts

20

403640

60 pcs.

809105

36 pcs.

Strawberry doughnut 83 g l

Chocolate donut ts

120 g

Haubis Austrian Bread & Pastries

ts

403536

Thaw and serve

fd

36 pcs.

ts

812505

36 pcs.

83 g l

60 pcs.

57 g

Donut mix ts

55 g

Frozen dough

fp

605042

Frozen partly baked   l Lactose-free

v Vegan

  org Organic


Breads & baguettes

STRUDEL & TRAY BAKES

These tempting cake variations can be served quickly and are extremely practical. They are perfect when you need large amounts.

Chocolate sour cherry tray bake ts

478806

2 pcs.

2250 g

Apple crumble tray bake ts

478606

2 pcs.

2350 g

Apple strudel fd

277006

Cheesecake strudel

8 lengths

540 g l   v

Plum tray bake ts

487306

2 pcs.

478706

2 pcs.

277106

8 lengths

500 g

Apricot tray bake 2000 g

Currant crumble tray bake ts

fd

(1 length = 4 servings)

(1 length = 4 servings)

2350 g

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

ts

489906

2 pcs.

2000 g

Marble tray bake ts

478506

2 pcs.

2110 g

Haubis Austrian Bread & Pastries

21


CREAMY SLICES

It is pure enjoyment for Haubis confectioners to work with the very best ingredients and proven recipes. They know exactly what to do, and that’s why they always look picture perfect. And by the way, some of the recipes have survived generations almost unchanged. Others, such as the strawberry yogurt slice for example, are contemporary favorites derived from tradition. They are all delicious!

Whether for your coffee break or tea time, a fine selection of slices is the icing on the cake for pure culinary pleasure.

Cream slice ts

442106

Tiramisu slice 12 pcs.

ts

190 g

Strawberry yoghurt slice ts

22

443806

12 pcs.

12 pcs.

Esterhazy slice 130 g

Malakoff slice ts

155 g

Haubis Austrian Bread & Pastries

442306

ts

442406

Thaw and serve

fd

12 pcs.

ts

442606

12 pcs.

150 g

Cardinal slice 133 g

Frozen dough

fp

ts

442506

12 pcs.

Frozen partly baked   l Lactose-free

115 g

v Vegan

  org Organic


Danish & other sweet pastries

HANDMADE CAKES

A cake selection should always be fresh and with as much variety as possible. And Haubis will delight the taste buds of even the fussiest sweet tooth!

Nut cake ts

479608

1 pc.

2000 g

Chocolate cake ts

1 pc.

479508

2000 g

Cheesecake tart ts

446708

1 pc.

2000 g

Latte macchiato cake ts

475908

1 pc.

2200 g

All illustrations show our ready-to-eat end products. Actual appearance upon delivery may differ.

Haubis Austrian Bread & Pastries

23


Keeping the window display attractive until closing time

The later in the afternoon, the smaller the choice. That is the way things are in the majority of bakeries in Austria and there's nothing unreasonable about that. But the smaller the number of products that are available overall, the more care we should take when it comes to presenting them. An important way of checking this is to step outside and take a look at your own window!

How inviting is your bakery? It's 5.00 pm

in an average bakery shop, somewhere in Austria. In addition to a few loaves, there are just a few bread rolls on the racks or in the baskets in your window. Added to the window display are ready-packed baked goods, waiting to be snapped up by buyers in a hurry. So the sight that often awaits last-minute buyers visiting the store is not exactly an attractive one. Hand on heart: how keen would you be to go in and buy any of those products yourself?

SMALL SELECTION, BIG EFFECT The ideal situation would be as follows: It is true that in the late afternoon, the quantity of bread and

24

Haubis Austrian Bread & Pastries

baked goods available is reduced. Nevertheless, the goods on offer look anything but like the ones that are left over. On the counter, customers are drawn in by the sight of fresh bread rolls. The rolls, with a sprinkling on top, are attractively arranged and customers can choose between poppyseed, sesame or salt and caraway seeds. That sounds great, but it must mean a great deal of effort for the bakery shop team? Not at all!

UTILISE YOUR SELLING POTENTIAL! Did you know that many types of baked goods from HAUBIS can be baked together? Using the same programme? Add to this the ability to vary the items on offer by adding sprinkles and you already have a selection will also look inviting in the early evening and is something you will be only too happy to draw your customers' attention to: "The rolls are fresh out of the oven...!". You will be amazed at the positive effect this can have on your turnover!

Practical tips for evening trade

 Do not use Crispacs in the early evening; instead, pack the baked goods into paper bags in the customer's presence  Our top 4 recommendations for prod­ ucts for your evening customers that can be baked together: Haubis kaiser rolls, Long rolls, Organic multi­ grain rolls and Organic salt sticks  Vary them with enhancements, by dec­ orating the rolls with poppyseed, sesame seeds, salt and caraway seeds  Surprise your customers with the aroma of freshly-baked products and entice them to make spontaneous purchases  Enhance that effect by presenting the last batch of goods from the oven on a clean baking tray


Delight your customers with the bakery

There’s no question about it: it’s important to stand out from your competition. But does this always have to be through pricing? Everyone can run promotional campaigns, but not everyone has a bakery with capable staff!

B

read and rolls are not only basic food items, they’re a real staple that most households buy regularly and consume every day. Therefore, the role of good product advice cannot be rated highly enough. Irrespective of whether your customers are creatures of habit, love to try new things, or shop based on offers, information on ingredients and about how bread and rolls are prepared is interesting for all target groups. Not to mention a much underused tool by the name of foodpairing that matches bread and rolls with perfectly suitable taste partners.

SHOWCASE YOUR EXPERTISE Do you know a lot about bread and rolls? Then show off your knowledge! For example, you could select a bread and/or roll of the week and position it accordingly in your shop. Creating a focal point of your range makes it easy to strike up conversation with your customers. What makes this bread so special (proportion of grains, dough preparation method, crust/crumb ratio, spices, etc.)? What does it go particu-

larly well with (foodpairing = recommending the best choice of toppings, sweet or spicy)? This is important additional information that you should also communicate via your POS displays.

EXPAND YOUR KNOWLEDGE The Haubis product information sheets are a real treasure trove of knowledge. But be sure to also make the most of our customer managers’ wealth of experience. They can give you specific recommendations about which products to use at which times and how to use them. They can also provide you with support in creating tasting notes and foodpairing tips. The best place for this is at one of our tasting sessions which we run directly in your shop. You’ll be surprised at the new taste dimensions that open up for you. And maybe you will even place these products with suitable foodpairing partners in the future. Just another point you can score with your customers!

Selling bread and rolls with feeling ... no self-service machine in the world can offer that. You only provide that in your bakery. We’re happy to lend you a helping hand. Make the most of your personal customer manager’s wealth of experience! Anton Haubenberger

Haubis Austrian Bread & Pastries

25


2

1 3

freshness The masters of from Ha ub is:

lly sour ead, 2 Natura 1 Organic tower d,br3 Organic rye bread, brea organic rye af holemeal lo w ic an 4 Org

Take it easy

Perhaps this is the very thought that often crosses your mind when your customers rush into the bakery just before closing time, still expecting the full selection of bread and rolls. This could easily bring you out in a sweat if you’re not well prepared.

T

he call for full product availBE WISE AND PLAN AHEAD ability right up until closSomething is always cooking in the ing time is a double-edged bakery. The most challenging time of sword. Naturally we want to provide day, however, is almost certainly the our bread and roll connoisseurs with morning. Which trays do you need to Haubis best products at all times. The put in the oven before opening time, only question is: at what price? For this which can wait until later on? It would very reason, the food retail industry be helpful to already have a solid base is currently having a massive rethink, stock of bread available. Well now you which we are fully committed to can plan for the afternoon the day supporting. In the afternoon, you are, before, as some Haubis breads are such of course, already focused primarily on “masters of freshness” that they are still baking bread. This is easily possible due in top condition the day after baking. to the fact that the oven is on all the Yet, what is most surprising is that they time. And if you plan the last batch of are even tastier after resting overnight! the day wisely, you will still have some left the next day.

Here’s how …

FIT FOR THE NEXT DAY This is how to keep Haubis masters of freshness looking attractive for sale: bake the bread as usual, leave to cool fully and then pack carefully in plastic film or

26

Haubis Austrian Bread & Pastries

Crispac bags. Then, rather than layering them one on top of the other, store them next to one another on the bread shelf.


Profi-Zubehör

4

FLAVOUR TAKES TIME How can this be? You just need a little background knowledge from the world of ‘breadology’, the study of bread: the baking flavours from the crust need a certain amount of time to move, little by little, into the crumb. Only through the interplay of all the flavours present in the bread do you get the optimum taste sensation. You can take advantage of this natural process by specifically baking in advance and relax your own working situation at the same time. And besides, this lets the bread crust relax too: it splits considerably less when cut after a resting overnight.

As each hour after the baking process passes, more baking flavours transfer from the crust …

Bread with an especially distinct crust, such as Haubis organic rye bread and our naturally sour crusty loaf, maintains the flavour in the crumb for a particularly long time. Anton Haubenberger

… into the crumb making the bread even more flavoursome!

Haubis Austrian Bread & Pastries

27


KLEBUNG

Original Haubis breadbasket “Standard” 900504

Organic sticker 007357

KLEBUNG

KLEBUNG

Führungen durch unsere Welt des Brotes Erlebnisbacken für Kinder „Paneologiekurse“ für Anfänger und Profis

Alles über Brot erleben im Haubiversum.

Das Verständnis für Brot muss man weitergeben.

IV. Brot III. Teigling II. Mehl I. Ähre

Führungen durch unsere Welt des Brotes Erlebnisbacken für Kinder „Paneologiekurse“ für Anfänger und Profis

Alles über Brot erleben im Haubiversum.

SICHTSTREIFEN

I. Ähre

II. Mehl

III. Teigling

NEW!

SICHTSTREIFEN

IV. Brot

Professional accessories

Das Verständnis für Brot muss man weitergeben.

Breads & baguettes

KLEBUNG

Baguette bags

1 roll/500 pcs.

9 3,5 x 10 cm

007200

1000 pcs.

9 13 x 59,5 cm

20 pcs.

Pastry bag beige 900574

90 pcs.

Cloth liner beige 900575

100 pcs.

Cloth napkin printed 45 cm 900510

28

70 pcs. 9 45x45 cm

Cloth napkin printed 80 cm 900511

30 pcs. 9 80x80 cm

Haubis pretzel rack 175 mm 900513

4 pcs.

Wooden cutting board

Victorinox bread knife

Haubis pretzel rack 145 mm

900536

900537

900512

9 pcs.

Haubis Austrian Bread & Pastries

40 pcs.

380 mm

7 pcs.


Haubis at a glance

Haubis GmbH is a family business that was founded in the heart of Europe in 1902 and is now run by the fourth generation. There is no evidence to suggest that Haubis planned on becoming a world player back then. However, what we definitely can say is that the founders of our company would be proud of the following key data: Company headquarters and main production site:

Total number of employees: approx.

Petzenkirchen / Lower Austria

780

Petzenkirchen

Main export markets: Europe, Asia

Subsidiaries:

in Italy and Croatia

Average daily production:

1,3

Raw materials used per year:

million PIECES

Our quality standards

as download available on our homepage

We assume no liability for typesetting and printing errors. We reserve the right to make changes. Concept: Melanie Laibl and Matthias Kronfuß. Text: Melanie Laibl. Layout and design: Matthias Kronfuß. Photos: Haubis, Sonja Priller, Stefan Knittel, Manfred Lang, Ulrike Köb, Rafaela Pröll; Stockfood, Liebherr, Miwe, iStockfoto. Illustrations: Roland Reznicek. Translation and editing: Austria Sprachendienst. Production: Weitsprung.

21,5

thousand tons of FLOUR ! 100% A ustrian

10,5

million liters of WATER

904 430

tons of YEAST

tons of SALT


A PROUD TRADITION FOR GENERATIONS

We are proud to hand down the knowledge of Austrian baking traditions from one generation to the next. By working with only the finest ingredients, time-honored techniques, modern baking technology—and doing an honest day’s hard work. That’s how we guarantee bread of the highest quality.

Anton Haubenberger

Haubis GmbH Kaiserstraße 8 / A-3252 Petzenkirchen t +43 (0) 7416 / 503-0 f +43 (0) 7416 / 503-30 office@haubis.at www.haubis.at Commercial Register Court Comm. Ct./St. Pölten Co. Reg. #FN 81752 Z VAT ID ATU62611338


Haubis Bread & Pastries 2016