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WE CAN BE PARTNERS professional – efficient – reliable


EXPERT PROFICIENCY

n bicycle product management n exclusive authorized dealership for different bicycle brands n direct imports n bicycle manufacturing n wheel production n service center n service hotlines n ongoing professional staff training n specialised department for powered two-wheelers

LADIES AND GENTLEMEN, The bicycle industry is a fascinating one which is constantly growing and developing. Since the HARTJE corporation was founded over 115 years ago, it has played a key role in enhancing the significance and use of bicycles it has attained in today’s world by its innovative and technological developments, motivation and commitment to its task. As a thoroughly modern company, the Hermann Hartje Partnership sets out to meet the continuous demands and impulses made by this industry while always keeping one eye looking towards the future. Our objective is to maintain our traditional values while providing the most modern technological support. Along with reliability and honesty we consider a professional and personal relationship to our business partners to be an integral part of the company’s business philosophy. All of us, the staff and myself, are committed to this philosophy. Please understand that some customizing services can only be provided in Germany. Sincerely yours, Hermann Hartje


You want it, we have got it! Your advantage

We’ve got it all in our hands Our two-wheeler supply assortment is extraordinary. Our huge warehouses contain everything that a company needs to satisfy its customers. Not only for the bicycle trade, but for the powered two wheeler. Our motto: Order today, get it promptly delivered! Fast, friendly and reliable.

n 16 different bicycle brands n e- bikes n custom-made bicycles n bicycle parts and accessories n exclusive dealership of quality brands n our registered CONTEC brand parts available for self-service purchase n scooter and motorcycle spare parts n workshop tools and facilities


TOGETHER WE ARE STRONG PARTNERSHIP

YOU CAN COUNT ON US Partnership is a fundamental aspect of our business philosophy. Open, honest, reliable - without any ‘ifs and buts’. Our company development over the last years is a clear indication of how much our business partners appreciate our way of doing business. Today HARTJE is the leading German wholesaler in the two-wheeler business. We have a friendly an ever ready-to-help attitude which is well-known. We believe in quality – and quantity.


WE’RE THERE FOR YOU WHAT CAN WE DO FOR YOU?

PERSONAL CONTACT IS THE NAME OF THE GAME.

Internal Service center for:

Our personal contacts mean a great deal to us, and we like taking care of them. Whenever you want or need us, our friendly and capable staff is there waiting to be of service to you. You will hear the sound of a familiar voice answering the phone when you call a regional sales office with your telephone order. In Germany the order will be brought to our clients by a friendly HARTJE employee. Our sales representatives will keep you up-to-date on our new products and ideas. Not to mention the large service team which is available to you should you need any kind of customer service support.

n 17 sales offices n field sales representative support n special sales representatives for quality brands and our well-loved CONTEC brand n own delivery service in Germany n service hotlines n service centers n professional staff training n contacts and representatives at national and international trade shows Service experts

- e-bikes - SRAM - ROCK SHOX - TRUVATIV - AVID - CRANKBROTHERS - FULCRUM - 3T


BICYCLE BRANDS TREMENDOUS SELECTION OF BICYCLES UNBEATABLE VARIETY DELIVERY – PUNCTUAL AND PROMPTLY

Our extensive range of products contains no less than 16 bicycle brands and our warehouses stock more than 60,000 bicycles ready and waiting to be dispatched to you. Let yourself profit from our wide range of available products while minimizing your storage risks. Our product managers demand the highest standard of quality. In order to fulfill this, they take the initiative to develop and test their own ideas as well as implement new market developments to ensure that our bicycles always meet the optimal technical standards. This helps us to be ahead of the rest. Multifaceted activities supporting branding and sales strategies: n brand websites with dealer search links n active press relations n original spare part service Available brands:

VICTORIA-e: extensive range of e-bikes for all walks of life www.e-rad.de

VICTORIA: a wide range of well-known bikes – additional a line of exclusively manufactured bicycles www.victoria-fahrrad.de

CONWAY: premium mountain bike brand with its own racing team www.conway-bikes.de

TERN folding bikes: exclusively sold in Germany, Denmark and Norway www.ternbicycles.com/de

HARTJE MANUFAKTUR: superior custom-made bicycle product line www.hartje-manufaktur.de

CONTOURA: the top models out of the MANUFAKTUR line www.contoura.de

EXCELSIOR: a solid brand of City and Dutch style bikes www.excelsior-fahrrad.de

PRINCE: stylish line for young people: innovative - cool - modern www.prince-bikes.de

NOXON: first step for youngsters into the bicycle world www.noxon-bikes.de

QUAX Unicycle: sole distributor in Germany www.qu-ax.com

PFAU-TEC Tricycles: sole distributor for dealers in Germany www.pfiff-vertrieb.de

FINNLO Heimtrainer: Home fitness equipment: exclusive distribution rights for specialized bicycle trade in Germany


E. - THE E-POINT CONCEPT OUR RECIPE FOR SUCCESS IN THE E-BIKE MARKET

E-bikes have been electrifying the industry for a few years now. This comes as no surprise to us, though. Years ago we recognized the extraordinary market potential of this product, and we started getting ready. We prepared everything: the product management, the assortment, the sales force, the service. Our E. concept is an expression of our proven ebike expertise. We offer dealers a wide-range of goods, comprehensive service and training. Not only can we provide these services but we can guide you through this rapidly growing sector of the industry. n an extensive range of e-bikes n all leading propulsion systems n e. concept n spare part service n professional staff training n service hotline n e-VENT - Support for dealer presentations n active press relations


HANDMADE IN HOYA: HARTJE MANUFAKTUR BICYCLES BICYCLES MADE IN A MODULAR SYSTEM

HARTJE MANUFAKTUR bicycles provide the ideal complement to our extensive bicycle product line. Using existing basic models as a starting point, we have the possibility of producing a custom-made bicycle fulfilling every individual wish. We call this concept “Signature�. This concept offers dealers the opportunity to have their own home brand made exclusively for them, and of course, their name is on it.

Our claim:

The modular system with the individual touch Choose from

n highest construction and production quality

n a wide range of models

n optimal ergonomics

n different frame forms

n excellent range of functions

n diverse frame heights

n state of the art painting

n various gear systems

n top handling and ride comfort

n a wide variety of colours

n short completion time

n optional accessories

Our wheel production


DIE HARTJE MANUFAKTUR CONTOURA

DESIGNED FOR PARTNERSHIP

Individual assembly seen as market chance

“Doing justice to the materials, harmonizing idea and function as a guideline, creating a valuable, lasting piece of “mobility” - this is the CONTOURA philosophy.” This principle defines the reflection on quality which goes on behind our MANUFAKTUR top product line, CONTOURA. From the first drawing to the completion of every individual model the CONTOURA team works with the utmost precision in order to give this line its own very special touch. Our own designed and developed frames, state of the art paintwork as well as excellent handling and ride comfort are what distinguishes this brand from the rest.


BIKE COMPONENTS EVERYTHING YOU NEED THE UTMOST ASSORTMENT

Our bicycle spare part catalogue: More than 1600 pages presenting everything in the world of bicycle components.

The total package of our enormous product range, distribution rate and our extremely quick delivery service has met a high degree of acceptance among our customers. This customer satisfaction has been acknowledged by the number of awards we have received from associations and magazines. Over 25,000 bicycle parts make up our product portfolio. It contains highend components as well as our own CONTEC product line, self-service parts, and direct imports. With our products you will get an incredible value for your money. As a SRAM distributor we not only carry the entire product line, we are also a qualified service contact partner for all the SRAM, AVID, TRUVATIV and ROCK SHOX product groups.

n products from all leading brand manufacturers ex stock n accessories and replacement for worn out parts in all price categories n quality brands - 19 top brands many of which we enjoy exclusive dealership rights n SRAM spare part depot and service center n everything for street and mountain bikes n CONTEC - the ultimate self-service parts concept n wheels – solely manufactured by us


Q-BRANDS QUALITY-BRANDS

HIGH-PERFORMANCE BIKE PARTS With 19 high-end brands available under one roof we provide the customer with a multitude of benefits. The iQ Dealer Concept, designed especially for this division, offers the participating dealers numerous additional benefits. n top brands accessories n iQ - Dealer Concept n lucrative contract conditions n special field sales force in Germany n privileged information about innovations and new developments n dealership names posted on the Q-Brands homepage www.quality-brands.de

LOGO BLUEGRASS CMYK VERSION

PANTONE VERSION

www.bluegrasseagle.com

www.bluegrasseagle.com

C 100 M0 Y0 KO

PANTONE Hexachrome Cyan C

C 100 M75 Y0 KO

PANTONE Reflex Blue C

C 0 M0 Y0 K10O

PANTONE Process Black C

C 0 M0 Y0 K60

PANTONE Cool Gray C

B/N VERSION

www.bluegrasseagle.com

N/B VERSION

www.bluegrasseagle.com

Not all brands can be distributed in other countries. ANY KIND OF MODIFICATION IS NOT PERMITTED

Copyright Š 2010 Met Spa - All rights reserved Version 1.0


CONTEC PROFESSIONAL BIKE COMPONENTS OUR OWN BRAND AND SHOPPING FACILITIES

We have been meticulously pursuing the development of our own brand CONTEC. A carefully chosen assortment, the highest quality of products, the most modern packaging combined with the expansion of the self-service walls of the CONTEC shopping adventure have led to a dynamic improvement of this brand’s image. In the meantime the brand has secured a place among products in the high quality price class and its name has become a top label in the world of components. For us, the logical consequence for our sales strategy in Germany was to implement a special field sales representation for this department.

n specially selected assortment of the top-selling articles n continual update and extension of selection n special field sales force in Germany n separate catalogue with merchandise information n dealership names posted on the CONTEC homepage www.contec-parts.de


OUR STRONG BRANDS!

MOT - PARTS FOR POWERED TWO WHEELERS ACKNOWLEDGED EXPERTISE

ALSO IN THE AREA OF POWERED TWO WHEELERS 速

Mot-Team The MOT Department- This is what we call our department which is devoted to the world of motorcycles and motorscooters. These three letters describe an extraordinary performance capability. The cornerstones of our success are our undisputed expertise, a full-range of products in the motor scooter sector, continual expansion of the motorcycle spare part product range, a first class lubricant product line and last, but not least, our fast delivery time. n motorscooter spare parts n motorscooter accessories n motorcycle spare parts n motorcycle accessories n helmets and apparel n care and cleaning products n motor oils and lubricants n tires n tools and repair shop equipment n CASTROL Channel partner Germany - specialised motorcycle business n special field sales force in Germany

Not all brands can be distributed in other countries.


MILES AND MORE IN GERMANY WE ARE OUR OWN FORWARDING AGENT PROFESSIONALS ALSO IN DELIVERY

The blue delivery vehicles are our trademark. We transport not only our merchandise with them but also a piece of our business philosophy. We believe in being on time, reliable and friendly. Not just today, but every day.

n merchandise delivered by our own personnel n many departments offer daily delivery n frequent repeated delivery service per week n at least once a week delivery service n ordering service generally available until 3:30 pm for next day delivery n uncomplicated return of goods For those special urgent cases n DPD or night express delivery service available

Locations of HARTJE sales offices


EOS – Easy Order System The comfortable online ordering system Simply easy!

Using our online portal EOS means ordering at the highest level. Exact product descriptions, comfortable search functions, availability display in real time and many other useful functions make daily ordering easier and a completely new experience. n simple search functions n inventory updated constantly n quick find function n product availability display n shopping cart function n optional price display - wholesale price or recommended retail price n backlog display n list of innovations n all current special offers


Hermann Hartje KG DeichstraĂ&#x;e 120-122 D-27318 Hoya Telefon: +49 (0) 42 51 / 811-20 E-mail: info@hartje.de Internet: www.hartje.de


HARTJE - Imagebroschüre EN