ON SUZUKI The Official Suzuki Owner’s Magazine December 2015 EDITOR & PUBLISHER Glenn Hansen HansenHouse Communication CONTRIBUTING WRITERS Guido Ebert, Brian & Melissa Fisher, Bill Kniegge PHOTOGRAPHY Glenn Hansen, Enrico Pavia ART DIRECTOR Dave Palacios PRODUCTION ADVISOR Mike Velez Recon Media, Inc. Chino Hills, Calif. ADVERTISING SALES Glenn Hansen HansenHouse Communication firstname.lastname@example.org For your safety, always wear a helmet, eye protection, and protective clothing when riding any motorcycle or ATV. Never ride under the influence of alcohol or other drugs. Study your owner’s manual and always inspect your Suzuki before riding. Take a riding skills course. For the MSF street course nearest you, call 1-800-4469227. Off-road riders can enroll in the DirtBike SchoolSM by calling 1-877-288-7093. ATV riders can call the SVIA at 1-800-852-5344 and we’ll even pay for the training. Suzuki engineered the GSX-Rs™, GSX1300R, LT-Z400 and LT-R450 for experienced riders. The QuadSport LT-Z90 may be used only by those aged 12 and older. Always supervise riders under the age of 16. All other Suzuki ATVs may be used only by those aged 16 and older. On any ATV, avoid paved surfaces. Never ride on public roads. Avoid excessive speeds. Never carry passengers or engage in stunt riding. Along with concerned conservationists everywhere, Suzuki urges you to Tread Lightly!® on public and private land.
ou might think our workload really slows down in the winter. Actually, there is no such thing as a Winter Break, even for a “summertime” job like motorcycle and ATV riding. I may get to enjoy a day or two skiing in the mountains nearby, but other than that, it’s full throttle at Suzuki Motor of America, Inc through the winter.
You should know, too, that your Suzuki dealers are keeping their gas tanks full as well during the winter months. ATVs are a great wintertime ride – do you have a snowplow installed on your KingQuad? And because many of our Suzuki dealers also sell and service snowmobiles, there is certainly no “winter break” on the retail side. Here’s what else we’re working on before Bike Week in Daytona – the unofficial start of the motorcycle season. You can read more details about some of this news in the pages ahead.
New and Updated Powersports Machines
In the last few years, we have introduced several new and updated motorcycles, scooters and ATVs, delivering new riding opportunities for any rider at almost any budget. Of course, that’s what we’re supposed to do. But we’ve been particularly aggressive on many fronts to stock Suzuki dealers with in-demand vehicles. And now, we are introducing the all-new GSX-R1000 concept. I don’t have to tell you how important the GSX-R is to Suzuki, and this new bike is crafted to be the best GSX-R ever.
Proving Our Commitment to Racing
For more than 50 years, Suzuki has raced motorcycles. From the first riders roaring up Mt. Fuji, to the earliest Suzuki racing efforts at Isle of Man, to off-road racing titles beginning in the 1970s, to countless Superbike victories and championships worldwide. Today, we’re working to help develop new and future champions with an invigorated Suzuki Amateur Racing focus. We’ve already announced expanded support for amateur motocross racers, and growing contingency money available to road and off-road racers. We’re proud to do it. And you’ll hear a lot more from Suzuki regarding race support in 2016.
2016 and Beyond
We’re having a great time right now. Not that it’s all fun and motorcycle racing. We’re all working hard to provide you with the best opportunities possible to enjoy your Suzuki motorcycle, scooter or ATV. Thanks for being a Suzuki customer. We’re honored to have your support.
President Suzuki Motor of America, Inc.
DECEMBER - 2015
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