showhome Sep/Oct 2016

Page 3

COVER STORY

ASSA ABLOY

What’s trending in the world of smart door locks? A new study identifies consumer demands for 2016 and beyond

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ard data on the market for smart-home security is scarce, but a new report from lock industry leader ASSA ABLOY and IFSECGlobal.com aims to fills the gap. The new co-published report reveals answers to key questions about the growing market for smart locks. What do consumers think a digital door lock should do? How do they want to access their newly “smart” front door? And what do they really think about relying on digital rather than mechanical security for the most important door in their homes? The full report — titled “The Smart-Home Security Report 2016” — is available free to download from www.assaabloy.co.uk/ smartreport2016. It concludes that, increasingly, consumers understand that a smart home starts with a smart front door lock. “In this survey we polled hundreds of would-be adopters of this rapidly maturing technology from all over Europe, the Middle East and Africa,” explains Adam Bannister, Chief Editor of IFSECGlobal.com. The result is a detailed assessment of the attributes consumers are coming to expect from a smart lock. The report covers multiple aspects of this growing market, beginning with a fundamental question: what should a digital door lock do? And how do consumers want to control the new smart lock on their front

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