diversity + inclusion
an in clusive culture
Fostering an Environment Where Women Succeed At a time when gender equality in the workplace is at the forefront of the national conversation, Hallmark is earning accolades for its support of women across its diverse portfolio of businesses. In 2018, the company was recognized as No. 3 overall by Forbes and Statista as one of “America’s Best Employers for Women.”
my tenure, I’ve seen the ranks of females in management grow, especially in the past five years where the number of women in corporate officer positions has grown by more than 30 percent. During that same time, all women leaders with direct reports has climbed to 80 percent.* It is exciting to see the progress and impact of a more diverse leadership team.”
Some of Hallmark's female employees enjoy a full day of creative professional development at the company's Creative Leadership Symposium, where they were inspired with the 2018 theme, “Change the World.”
“It’s an honor to see Hallmark gaining attention on this important topic of women in leadership,” said Lindsey Roy, chief marketing officer, Hallmark Greetings, who has worked at the company for nearly 20 years. “During
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In just the last three years, female executives have been named to lead the corporation’s legal, human resources and public affairs and communications functions, as well as key business roles, including the president of Crown Center Redevelopment Corp., the president of Hallmark’s international greetings business, and the executive vice president of content, strategy and distribution at Crown Media.
Support for its female workforce and female leadership can be traced back more than 60 years, when Jeannette Lee was the first woman named to Hallmark’s board of directors. Lee
was head of corporate design and set aesthetic standards for the company for nearly four decades, at the same time developing a pipeline of female leaders within her organization. In the 1980s, Hallmark committed to professional development for women beyond its internal human resources training and career rotation programs. Adele Hall, wife of Chairman Don Hall, served as a founding member of the Central Exchange in Kansas City, Missouri. The organization supported women in building successful careers and continues to serve more than 830 female member leaders across the metro area, including dozens of Hallmark employees. Today the company sponsors the Hallmark Women’s Network and a mentorship program to bolster high-performing leaders. In addition, through involvement in organizations such as the Network of Executive Women (NEW) and Management Leaders for Tomorrow, aimed at diverse leaders, Hallmark is developing a network of potential talent from across the country. “The value of Hallmark’s support of its women leaders’ professional development, including national opportunities such as NEW, is