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TORBAYTRADERS.CO.UK Promoting Local Businesses to Local People ‌ Serving Torbay and the Immediate Surrounding Areas

BUSINESS MEDIA PACK VERSION 1 - FEBRUARY 2012

SPECIAL OFFER LAUNCH TorbayTraders.co.uk Gary Vine Associates, 21 Lummaton Place, Torquay, TQ2 8EB 07958 052422 admin@gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People

INTRODUCTION Thank you for taking the time to read this media pack on promoting your business on the newly created TorbayTraders.co.uk website. Torbay Traders is owned and managed by Gary Vine who used to run a successful web development business within Torbay about 10 years ago. 2012 marks a new beginning for Gary has he is now re-launching his web development & graphic design company and at the same time launching Torbay Traders to provide a valuable service to businesses and local people within Torbay and the immediate surrounding areas. We are not interested in big companies, but small independent businesses that can offer a valuable and reliable local service to local people. Gary also runs a extensive blogging network of websites and is affiliated within a wide range of specialist topics such as Internet Marketing. IMPORTANT: This media pack is to promote the Launch of Torbay Traders with a ambition of recruiting 150 local businesses which after this has been achieved we will be embarking on a mass advertising campaign and we want you to be part of this. Please have a look through this media package and should you have any questions drop Gary a personal email - gary@gvaonline.co.uk We shall look forward to your participation and support in making Torbay Traders a huge success.

Gary Vine Founder: TorbayTraders.co.uk

TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People

YOUR BUSINESS If your like me your business is your pride and joy, something you are proud of and something you have worked hard to achieve by facing many issues along the way, but battled through it to create the success and enjoyment you are experimenting today. You may of never even thought of the Internet as a promotion tool for your business, but don’t underestimate the power of the internet, especially on a local and smaller scale. If executed properly it could be a huge success to growing your business and the community it serves. This is where Torbay Traders comes in where we plan to embark on the local community by promoting your business with a further 150 businesses basis via local print media, radio, leaflet distribution and social networking facilities. We want Torbay Traders to be a huge success which also means we want your business to be a huge success at the same time. You may be thinking that 150 businesses (which will be increasing to around 400 businesses over the course of 12 - 18 months) on one site will be too much competition. Absolutely not, as we will have all these businesses spread across a large range of categories and serving a community in excess of 60,000 people. Torbay Traders will most certainly create the energy and capacity to promote Torbay Traders and your business to every single household within Torbay during the next 18 months. It’s a complete win win situation for all of us when it comes to delivering what Torbay has to really offer it’s residents. All we ask is that you give us a chance to develop Torbay Traders into a local successful project that will provide you with a local internet presence that will help your business grow.

TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People

JOIN A WINNING TEAM FAILURE HERE IS NOT A OPTION! What we are aiming to achieve is simple and achievable, but can only be achievable with the support from local businesses - YOUR BUSINESS. We are determined to turn Torbay Traders into a huge local success and create the number one destination for consumers to look up your business 24 hours a day / 7 days a week and make that important decision in using your services and / or buy your products. I’m sure you want Torbay Traders to be successful. We most certainly want your business to be even more successful. That’s why we are inviting you to JOIN A WINNING TEAM. We have the ambition and determination to represent your business on the Torbay Traders website and show it off to all our website visitors which will hopefully turn out to be one of your customers. We will also not be satisfied until the Torbay Traders has reached it’s target of 400 businesses and receives in excess of 2,000 unique visitors per day (this is a high number for a local website). We have the mentality to make this happen within the next 12 - 18 months. During the course of the next 12 - 18 months we will be incorporating a load more ideas to help grow Torbay Traders and remember that every idea we implement to grow our site means we are taking action to promote your business even further.

TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People OUR SERVICE Do You Provide any of the following?

Are you now ready to be involved in something brand new and exciting. We most certainly are ready to let you know what we’re offering. At a simple cost of £60.00 (reduced from £80 for the first 150 businesses) per year with FREE set up. You will receive your own Web Page on the Torbay Traders website which will be posted under the relevant category or categories.

Takeaways | Restaurants | Pubs & Nightclubs | Attractions | Electricians | Plumbing | Garages & Mechanics | Retail Outlets | Transport | Entertainment | Hotels & B & B | Business Services | Hair & Beauty | Fitness & Leisure | Property Rentals Or you may own a business not listed in the above category >>>>>

Your page will contain: • • • • •

Details of your business Contact Details Pictures Brochures linked to your page in PDF format. We can even merge PDF files and powerpoints within your business page. This feature includes embedded youtube videos. Include links such as your website, facebook fan pages, etc.

It takes on average a hour to set up your page which we do free of charge with unlimited changes. To add more excitement customers would be able to leave public comments on your business page which can be used as testimonials. Additionally, Customers and visitors can also use our social bookmarking facility where they can share your business amongst their friends on myspace, twitter, facebook, etc …. For piece of mind any comments submitted on the website need to be approved by us before the comment becomes publically available. This eliminates any fraudulent and spam comments being made public.

TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People OUR AIM Just Why Would You Consider Using Torbay Traders as a Promotion Tool for your Business. Out primary aim is to turn Torbay Traders into Torbay’s leading marketplace when it comes to promoting local businesses to local people. We want to gradually educate the residents of Torbay that whenever they need a service such as a mechanic, window cleaner or even fancy a Indian takeaway to be able to connect their computer to the internet, logon to Torbay Traders and select the service or products they require with no fuss.. Our principle aim is to turn Torbay Traders into a local and demanding service that we can all be proud to be associated with. Torbay Traders will also be networking heavily on social networking sites and carrying out massive advertising campaigns. £60 per business / per year is really not a huge investment to participate within Torbay Traders, but when we have a few hundred businesses on the site this will give us powerful ammunition to publicise Torbay Traders to a vast audience and at the same time to promote your business to this vast audience. We also have a electronic mailing list facility which we’re capturing local residents email addresses and potential consumers and once we get this to a good level will start regularly sending out electronic newsletters where we can offer discounts for services and products offered by advertisers of Torbay Traders. As we grow Torbay Traders and the businesses we feature, our advertising budgets will dramatically increase to allow us to reach a even greater audience and promote your business at the same time.

TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People OUR CHARITY PARTNER Local charities that operate within Torbay get a FREE listing on Torbay Traders. Just simply get in touch by sending an email to admin@gvaonline.co.uk, Torbay Traders believe that we should give something back to the local community by supporting a local and worthwhile cause. Torbay Traders have chosen to support The Acorn Youth, Community & Sports Centre based in Torbay who do a wonderful job in supporting a wide range of youngsters in offering them sporting and leisure facilities and activities. We strongly believe that today’s youth is tomorrows success story and by supporting such youngsters we will be helping to contribute to a brighter future for our economy, community and the youngsters who want to make a difference. Torbay Traders have chosen to support The Acorn Youth, Community & Sports Centre will be heavily featured throughout the website and we plan to donate 20% of all revenue generated from the first 150 participating businesses which will allow us to donate £1,800. After this, we will be regularly donating 10% of all revenue received from Torbay Traders. Torbay Traders have chosen to support The Acorn Youth, Community & Sports Centre is not a big recognised charity and for this charity to be presented with £1,800 will make a huge difference to what they offer the young people they support end educate. By allowing Torbay Traders to support Torbay Traders have chosen to support The Acorn Youth, Community & Sports Centre is another reason for you to register your business on the Torbay Traders website. To find out more The Acorn Youth, Community & Sports Centre visit www.torbaytraders.co.uk and follow the links.

TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People IT’S FREE Torbay Traders is not just about making money and it’s not just about promoting businesses, even though these are fundamental aims. But, we also plan to offer the following FREE services associated within Torbay Traders.

Supporting Local Communities. Community organisations that represent local estates and districts within Torbay can have their page published free of charge. Torbay Traders aims to support local communities. This also includes government funded schools and colleges. Private schools and colleges are required to pay. Local Charities. All Torbay Charities will receive a free page on Torbay Traders. This only applies to local Torbay based and operated Charities - this does not include national charities. Free Update. Need to make a quick update to your page, such as address change or a price change, or want to change a photograph. Then, just get in touch and this can be done within 7 days free of charge. To take advantage of any of the FREE services Torbay Traders has to offer then just get in touch by sending a email to admin@gvaonline.co.uk providing as much information as possible to enable us to swiftly make any amendments. Please quote your customer reference number during any requests.

TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People REASONS TO SAY YES AND JOIN TODAY We have a new Media Pack (Version 2) which will go online once we have recruited 150 businesses. Once we have exceeded the 150 businesses with our next target of 400 businesses we will be increasing the price to £80 per year and our donation to The Chill’d Out Youth Project will return to the original 10% and we will support The Chill’d Out Youth Project in a practical way.

YOUR BENEFIT OF JOINING TORBAY TRADERS TODAY! We are currently in “SPECIAL LAUNCH”. This special launch period is only applicable for the first 150 businesses who sign up for Torbay Traders. ♦

The normal rate to be listed on Torbay Traders is £80.00 per year. The first 150 businesses who register will pay only £60 per year which gives you a £20 discount. This rate will also carry over to following years saving your business £20 a year. Our normal donation to Torbay Traders have chosen to support The Acorn Youth, Community & Sports Centre is 10%. However, during the recruitment of the first 150 businesses we are doubling this to 20% with the aim in donating £1,800 from the first 150 businesses.

WHAT WE PLAN TO DO FOR YOU ….. Once we have reached our launch target of 150 business we will embark on a massive advertising campaign that will consist of: A Full Page Advertisement in the Herald Express A six month contract in which to advertise Torbay Traders on over 20 Digital Advertising Screens around Torbay. • The delivery of 15,000 colour A5 leaflets using a door to door leaflet delivery company. • Small Banner and classified ads scattered around local websites along with link exchanges. • Social Networking Promotion. • •

AND! THAT’S JUST THE BEGINNING TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People MORE THAN JUST A WEBSITE Torbay Traders aims not to just be any old website. But, we want it to be fun and vibrant and most importantly beneficial to our community. Your business won’t just be part of a website, but part of our local community and society. Within the website we have a electronic mailing list collecting names and email addresses of local residents that we can email them regular newsletters and provide exclusive discounts and involvement in local competitions. We have plenty more ideas to incorporate into the website which will develop over time. We have set up a special electronic mailing list for all businesses who use Torbay Traders as a marketing platform. All our businesses are therefore a email away when we need to contact them all with important and special announcements. We are even looking into the possibility of working with local businesses in organising local events and at the same time organising day trips for local residents. The only way a business can be involved in our future plans is to get registered today so we can build a profile and get you promoted on the Torbay Traders website.

£500 GIVEAWAY Between us - lets give one selected Torbay Resident a gift of £500.00. Once we have reached our 150 target of businesses and during our massive launch promotion we will give one local Torbay Resident a £500 gift from us. For a resident to be in with a chance of winning they will need to register on our electronic mailing list. Details of this incentive will be added to the site nearer the relevant time.

£50 0

If you would like to be involved in this promotion and offer something free to members of this mailing list then get in touch and will put something together when we start promoting Torbay Traders to the local market.

TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TorbayTraders.co.uk Promoting Local Businesses to Local People WHAT NEXT? Quite simply! It’s time for you to make a start TODAY, RIGHT NOW! We have made it as simple as possible for you to sign up with Torbay Traders today and provide you with two sign up options: Option 1 - Download the standing order form and main order form and post to Gary Vine Associates, 21 Lummaton Place, Torquay, TQ2 8EB. Option 2 - Complete everything electronically through our website. Complete a online form providing details about your business then pay the yearly £60 using your debit / credit card. All payments are securely processed by Pay Pal.

MAKE A START TODAY

To find the necessary links and forms just visit http://www.torbaytraders.co.uk/business where everything is available for instant access. If you have any digital photos and digital versions of brochures that represent your business be free to email these to admin@gvaonline.co.uk. If you require us to take any photos on your behalf then just send a email to admin@gvaonline.co.uk and will be happy to support your request. You will receive a confirmation email from us to let you know we have received everything and once all done we will send you a completion letter. Our aim is to have your business on Torbay Traders within 7 days, but please allow upto 14 days.

WE SHALL LOOK FORWARD TO YOUR PARTICIPATION! AND …. WELCOME TO TORBAY TRADERS TorbayTraders.co.uk Gary Vine Associates | 21 Lummaton Place | Torquay | Devon | TQ2 8EB | Telephone: 07958 052422 Email: admin@gvaonline.co.uk | Websites: www.torbaytraders.co.uk/business | www.gvaonline.co.uk


TORBAYTRADERS.CO.UK Promoting Local Businesses to Local People ... Torbay Traders is run by Gary Vine Associates (GVA for short) We also run our own Web Development company with great web designers, programmers and Graphic Designers … YOU CAN GO THE EXTRA MILE AND HAVE YOUR OWN REPUTABLE WEBSITE DESIGNED BY US • • • • • •

Domain Registration Hosting Email Accounts Website Design & Development Graphics and Promotional Banners Promotional Flyers, Leaflets & Brochures

Find out more at: gvaonline.co.uk

TorbayTraders.co.uk Gary Vine Associates, 21 Lummaton Place, Torquay, TQ2 8EB 07958 052422 admin@gvaonline.co.uk

Torbay Traders Media Pack  

torbay traders media pack