Page 1


2nd Semester AY 2012-2013


Yellow reigns USC; BAC finally complete Aside from Castro and Guiang, the twelve newly-elected councilors are named: 1. Carla Monica “Carla” Gonzalez (KAISA) 2. Christian Lemuel “Lem” Magaling (STAND UP) 3. Raphael Aaron “Aaron” Letaba (ALYANSA) 4. Daniel “Dan” Guzman (KAISA) 5. Erra Mae “Erra” Zabat (STAND UP) 6. John Paulo “JP” Delas Nieves (ALYANSA) 7. Charlotte “Cha” France of (STAND UP) 8. Rafael Luis “Rafa” Fernando (KAISA)

BY ARVIN LIM FOR THE Academic Year 20132014, Nagkakaisang Iskolar para sa Pamantasan at Sambayanan (KAISA) standard bearers Ana Alexandra “Alex” Castro and Julliano Fernando “Jules” Guiang will lead the University Student Council (USC) after winning over their competitors during the USC

elections last February 28. Castro currently holds the record of having the highest number of votes given to a USC chairperson after garnering 4,944 votes. Meanwhile, Guiang edged over the second-in-lead for the vicechairperson race with 3,385 votes, a mere sixty-six-vote lead.

P&G recognizes CBAers at P&G SEA Awards Night BY SAM ANDALES THE ANNUAL P&G Student Excellence Awards (SEA) concluded last February 22, with fellow CBAers Ralph Morales and Candice Chung emerging as two of the P&G SEA Awardees from the University of the Philippines. The P&G SEA aims to honor outstanding students who have

demonstrated academic excellence, organizational leadership and the exemplification of university ideals. The selection process starts with the aspiring applicants completing online and written assessment tests. Thirty students, ten each from UP, Ateneo, and La Salle, shall be chosen >> 2

9. Allyna-Haneefa “Neefa” Macapado (STAND UP) 10. Arjay “Arjay” Mercado (ALYANSA) 11. Mario Andrefanio “Aio” Santos II (STAND UP) 12. Erica Camille “Erica” Lau (KAISA) Letaba and Lau, who were both elected as USC councilors, are from the College of Business Administration (CBA). Lau is also the first and only freshman to be elected in the said position. >> 3 PHOTO SOURCE: THE PHILIPPINE COLLEGIAN



2nd Semester AY 2012-2013

BA varsity top 3 CBA takes home silver in BEAST BY JAPHET LUISTRO of ball Diligames BY JASON VIRTUCIO THE BUSINESS Administration (BA) basketball varsity team’s run in the month-long Diliman Games has finally ended on March 27. The College of Human Kinetics (CHK) and the College of Science (CS) won first and second respectively, while BA, clinched third place over other participating colleges in the semestral inter-collegiate sports competition. Indeed, the team participating in the Games is a feat in itself, given the standing workload of any BA student. But, they proved themselves more capable and more talented with their victories and lone loss to the formidable CHK. The team is composed of Joco Abriol, Juffy Andaya, Paolo Bautista, Luigi Consulta, Justin Echague, Paeng Evalle, Jim Fausto, Paolo Gacutan, Bryan Gamad, Patrick Gonzales, Marc Macatangay, Jimbo Maniri, Donal Ong, Hari Orosco, Aly Oxales and Nic Villaseñor with cocaptains Juffy Andaya and Bryan Gamad leading the team. >> 6

STATISTICS. ECONOMICS. Architecture. Business Administration. The four colleges lived together in harmony. Then, everything changed on the return of the BEAST. Only the strongest college, master of all four elements, could reign.

were tasked to cover two laps around the Academic Oval. In this event, a runner from SE got first place, a representative from Statistics placed second an Arki student took third place. Regardless, the Stat still led the race for the overall championship.

Last February, the UP Business Administration Council, UP School of Economics Student Council, UP Architecture Student Council and UP School of Statistics Student Council collaborated for the organization of the annual sporting event called BEAST.

But the rule of Stat Water Tribe didn’t end there. On February 9, the day of the BEAST main event, they lorded over various sports such as men’s basketball, men’s table tennis and sack race. They were runnersup in both badminton and women’s table tennis. They also had the best attendance during the event.

The so called battle began with an online photo-liking contest, featuring a student from each college representing a nation from the animated series, Avatar: The Last Airbender*. The College of Business Administration (CBA) represented the Air Nomads, the School of Economics (SE) embodied the Earth Kingdom, the College of Architecture (Arki) was the Fire Nation and the School of Statistics (Stat) was the Water Tribe. With over 1,700 likes, SS easily had this contest in the bag. This year, a pre-BEAST racing event was held last February 4. The racing event was something that has not yet been done in previous years. Twenty runners from each college

P&G recognizes...from page 1

SE was the champion in women’s table tennis and the first runnerup in men’s basketball, sack race and chess. Arki was crowned as the champion in volleyball, futsal and badminton. They ended in second place for women’s basketball. Our very own CBA bagged the championship in two categories, namely women’s basketball and chess. CBA ended up as first runnerup in volleyball, futsal and men’s table tennis. The Stat came out as this year’s overall champion, beating last year’s champion and this year’s runner-up, the CBA.

(L-R): Erika Uy (BAA), Diego de Ocampo (BAA), Candice Chung (BA), Gianni Dazo (BAA), Corrine Reyes (BAA), Ralph Morales (BAA) . Taken from by the board of university officials and P&G Facebook page of P&G Philippines.

managers to move on to the final round of essays and interviews, which shall ultimately determine the P&G Student Excellence Awardees for the year. Six out of the ten UP finalists are from CBA, namely: Corrine Reyes, Ian Dazo, Erika Uy, Diego de Ocampo, Candice Chung, and Ralph Morales. Each of the finalists received a SEA plaque, scholarship cash grant, gift pack, and an internship opportunity with P&G. Each one was also inducted into the P&G SEA Circle, which provides a whole year of access to learning sessions, networking with P&G leaders, and participation to P&G’s Corporate Social Responsibility Programs.



Team Istas crowned L’Oreal Brandstorm national champion BY MARTY GONZAGA L’OREAL BRANDSTORM is UP Diliman and CBA students Jackie Manago, Joan Hwang a great impression on the the world’s largest marketing and Samuel Santos stand proud onstage as they receive the mostly male panel. competition. It challenges first place award for the Brandstorm competition. (PHOTO BY: The teams from DLSU and students to put themselves L’Oreal Talent Recruitment Philippines) Ateneo de Manila put up a in the shoes of a L’Oreal great fight, and, notably, the Product Manager for a chance Ateneans from Team Heights to win cash prizes and an allcaught the judges’ attention expense paid trip to Paris, with Arete, a coloring mousse France. This year’s theme: that rivaled and very closely Breakthrough Innovation. resembled Team Vector’s Teams were challenged to Elance. innovate L’Oreal’s flagship brand – L’Oreal Paris – by In the posh awarding introducing a new product ceremony held at Opus that would revolutionize the Restaurant and Lounge in hair care industry for the Resorts World Manila, UP Southeast Asian region. Team reigned supreme as Team a different approach by being the Eves from the UP Diliman School of Istas’ UltraChrome took first place and only team among the six to target Economics made history by becoming won the special awards for best IMC the first Philippine delegation to win at men. They introduced their innovation and Peoples’ Choice. Team Height’s the international Brandstorm finals in UltraChrome to the L’Oreal Men Expert Arete from Ateneo won first runnerParis in 2012, and CBA was out for a line. By leveraging on the insight that up and won a free trip to any Asian men resort to using women’s products destination. Erica Trinidad from Team back-to-back win for UP. because male-oriented shampoos Vector won the Best Speaker award. After a grueling University Finals, have limited functionality besides Team Istas, composed of PANA Team Istas will be representing being anti-dandruff, they proposed a champs Jackie Mañago, Sam Santos, the Philippines in the International line of hair care and styling products and Joan Hwang and Team Vector Brandstorm Finals in Paris, France in that harnessed the power of different and Team Vector, composed of Erica June, where they will have a chance Trinidad, Kat Barretto, and College metals. With their IMC, “Men Were at a back-to-back win for UP Diliman, of Engineering student Inno Banson, Made for More”, they captured the a trip to any city in the world, and earned the right to represent UP in essence of the manly man and made €10,000. the finals. Both teams were mentored by Team Eves’ coach, UP CBA and BA 198 professor, Nicko Falcis.

The National Finals were held at the L’Oreal Head Office on the mezzanine floor of the Robinsons Equitable Tower along Ortigas. Team Vector was up first and wowed the crowd with Elance, a conditioner that utilized NanoColor+ Technology that deposited color into your daily hair routine by mimicking the keratin in each strand. By targeting women who belonged to the psychographic of “cautious and color-ready”, they reasoned that they were fusing the stability of the hair care industry with the rapid growth of the coloring industry in order to give women a chance to redefine success on their own terms. Team Istas went second and took

Yellow reigns...

from page 1

Meanwhile, the local college elections were held on the same day. 833 of 1,224 CBA students voted for this year, equivalent to a 68.06% voter turnout.

11-seat councilor posts.

Unopposed Wesly Paul Cortez is the next BAC chairperson after garnering 750 votes. Incumbent BAC councilor Nina Gerodias won the vicechairperson post after having 501 votes. ALYANSA’s Fenina de Leon is next year’s CBA representative to the USC after winning over her two opponents from STAND UP and KAISA.

The CBA Comelec named Christopher Capulong Junior BA Batch Representative after winning the special elections. Meanwhile, of five councilor hopefuls, only Anne Frances Lee made it to the BAC after four candidates fell short of the majority rule. Five hundred thirty CBA students voted on the said special elections.

Incumbent Sophomore batch representative Bianca Sing tops the councilor race with 673 votes. During the regular elections, only 8 of 9 candidates were able to make it to the

With the Council still lacking two councilors, the new BAC decided to appoint Jonas Cruz and Clare Co as councilors after a new set of candidates filed for the position.

Due to lack of candidates, a special election was held on March 14 to settle the vacancy.


2nd Semester AY 2012-2013

2013-2014 EDITORIAL BOARD JASON VIRTUCIO Editor-in-Chief BENJIE AQUINO & ARVIN LIM Associate Editors THERESE ASEOCHE Creatives Director JAPHET LUISTRO Managing Editor SAM ANDALES Business Manager 2012-2013 EDITORIAL BOARD DIANA MARIE PERALTA Editor-in-Chief ANA CRISTINA HIPOLITO & GLEFFANY PISPIS Associate Editors DOMINIQUE RAISSA TORRALBA Creatives Editor KRIZIA MAE VERGARA Managing Editor ALDRIN BERNARDO Business Manager PUBLICATIONS Maki Bajit, Erika Mae Buenaventura, Roxanne Dayrit, Jerome de Luna, Justine Eligio, Marty Gonzaga, Raphael Layosa, Kristine Pacariem, Kristle Trinidad, Isaac Tambunting, Alyssa Marie Uy, Krisha Villanueva CREATIVES Kristine Racoma, Shiela Ruiz, Israel Tan ADMIN Jamaica Fuentes

USC Elections: Juvenile Traditional Politics “IT STARTS in the university, I tell you.” This is what one of our professors commented as soon as some aspiring USC candidates who just finished campaigning left our classroom. “What people do to get elected ...” he also said. I couldn’t help agreeing with him. The dancing, the giving away of gifts, and the black propaganda are all miniature, but real, forms of the gimmicks, vote-buying, and reputation assassination present in Philippine politics today. As a freshman, it was my first time to witness the election campaign for the University Student Council and the college councils, as well as the political drama which comes with them. It was surprising to see the same gimmickry being used by traditional politicians finding a different form in our university, an institution which prides itself in bringing about the much-needed change for our nation. One of these gimmicks was when one candidate gave away roses on Valentine’s Day. If you look at the real intention behind the distribution of roses, you will realize it was a ploy to convince voters to vote for one candidate over others by the giving of a material gift. In short, it was vote-buying. In an article posted on Yahoo News Philippines, Commission on Elections Chairman Sixto Brillantes Jr. was quoted as defining vote-buying as “giving away money or anything valuable for the purpose of getting a vote.”1 With the value of roses being a lot higher on Valentine’s Day, the distribution of roses was a clear act of vote-buying if subjected to our Philippine election laws. If the necessary standard of fairness in campaigning cannot be observed in our own campus, how do we expect to make this a standard in our country? The use of black propaganda also reflected the sorry state of Philippine election campaigns. Materials would pop up, whether printed or on the Internet, trying to destroy the reputation of a certain candidate. This shows the lack of maturity in some of our fellow UP students who can’t rise above partisan politics to deal with real issues. They result to black propaganda with the hope that it will make them look better. This kind of petty politics is one of the reasons why our nation has a hard time moving forward. Many of our leaders choose to remain on the level of simply getting elected again through showing the faults




The True Map of the Philippines BY PLACIDO PENITENTE For the past weeks, we’ve seen as headlines for almost all broadsheets the current stand off between Malaysian forces and the men of Jamalul Kiram III. Many have been asking why this is happening and if whether or not the claim of the Philippines over Sabah is legitimate. To answer this, let us take a look at what Sabah is and let us take a closer look at its history.

It was then in 1963 that the Malaysians began to occupy Sabah. This is why in that same year, then Philippine President Diosdado Macapagal broke diplomatic ties with Malaysia. THE PAST EFFORTS TO RECLAIM SABAH

On the 12th of September 1962, then Sulu Sultan, HM Sultan Muhammad Esmail E. Kiram I, acting upon the advice and authority of the Ruma SABAH TODAY Bechara, ceded Sabah to the Republic Sabah is found South West of of the Philippines. This was witnessed Mindanao, with its center about and received by then Vice President 482.77km from Sulu. It has an area Emmanuel E. Pelaez. of 73, 631km2 and a population of 3, This cession was meant to give the 117, 405 (as of 2010) with a density of Philippine Government a substantial about 42/km2. One must also take note basis for a claim with the United that 70% of the Sabahan population is Nations— which is why in that same composed of Tausugs, native to Sabah year, Atty. Jovito Salonga and Atty. Arturo for many generations. Tolentino brought the matter to the HISTORY OF SABAH: A GIFT ETERNAL International Court of Justice. However, for the ICJ to gain juris diction over any In 1658, Brunei Sultan HM Sultan matter, both parties to the question must Bongsu Muhyuddin granted the submit to its authority. The Philippines patrimonies of Sabah, Palawan, and submitted, whereas Malaysia refuses to the Spratly Islands to Sulu Sultan HM do so up to this day. In 1988, the ICJ Sultan Salah ud-Din Karamat Bakhtiar deemed the Philippine claim to Sabah to as gifts eternal, as a sign of gratitude for be of due cause, and the case remains Sultan Bakhtiar’s assistance in the civil pending today. war against the usurper, Abdul Hakkul Mubin. Since then, Sabah has been a PROBLEM: THE CONSTITUTION property of the Sultan of Sulu. If you compare the declarations THE LEASE of national territory of the 1973 Constitution and the now standing In 1878, then Sulu Sultan HM Sultan 1987 Constitution of the late President Jamalul Ahlam Kiram leased (rented) Corazon Cojuangco-Aquino, you will Sabah to the North Borneo Company notice a significant difference. The (also known as the British East Indian Company) of Gustavus Baron de Overbeck and Alfred Dent. The lease from states:

USC Elections...

“… but the rights and powers hereby leased shall not be transferred to another nation, or a company of other nationality, without the consent of His Majesty’s Government.” It is therefore clear in the lease of 1878 that the rights over the territories leased must not be transferred to any other entity without the permission of the Sultan of Sulu. However, this provision was violated in 1946 when the North Borneo Company ceased to exist and transferred the rights over Sabah to the British Government who, in 1962, granted independence to the Federation of Malaya (Malaysia), including Sabah.

of their respective opponents. If we can’t show maturity with this regard in UP, how much more can we be an example to the nation? The voluminous use of campaign materials exemplified how Philippine elections and election campaigns can get out of control. These campaign paraphernalia, such as the posters, fliers, and stickers, were all over the place. Students would use their free time to give away fliers for a candidatefriend. The bulletin boards would be covered, top to bottom, with campaign posters. Cars would be wrapped in

phrase “and all other territories belonging to the Philippines by historic or legal title” can no longer be found in our current constitution. How is this significant? Once we make a claim with the UN again—once the case in the ICJ is reopened, we will be reclaiming a territory that is not even recognized by our own constitution. So the question is— Why? Why did Pres. Corazon Cojuangco Aquino take this phrase out of our Constitution? WHY RECLAIM SABAH? Now to answer the question “why reclaim Sabah?” let us take a look at how it is doing today. Each day, Malaysia is pumping about 1 MILLION barrels of oil from Sabah. In addition to this, they are earning about 75 MILLION USD from the other natural resources in Sabah. Annually, they earn about 60 BILLION USD in GDP from Sabah alone—that’s about 2.4 TRILLION PESOS that should be ours every year. Moreover, as I have pointed out earlier, 70% of the population of Sabahans is composed of Tausugs. Therefore 70% of the Sabahan population is Filipino. What happens to them? Many of them are being deported—kicked out from their ancestral domain and “dumped”, so to speak, in Zamboanga. This is how the Malaysians are treating our fellow Filipinos in Sabah. Our people do not deserve such treatment. This is why we must reclaim Sabah.

page 4 campaign tarpaulins and stickers. The excessive use of campaign materials begs the questions “Isn’t there a limit to the campaign propaganda being used? If there are limits, are they being followed?” If we can’t learn to control the volume of campaign materials used in a university campaign, what more the propaganda used in our national and local elections? Our goal in the next USC elections should be finding a way to avoid traditional, dirty politics so we may help lead the nation in gaining electoral maturity.


2nd Semester AY 2012-2013

JPIA, SEMen crowned victor in BACBACAN 2 BY ERIKA BUENAVENTURA THE BLUEBASAURS were named champions in this year’s BACBACAN 2 held on 9 December 2012 at the Ateneo Grade School Gym. Composed of the Junior Philippine Institute of Accountants and Society of Emancipated Men, they won the battle against the Golden Bumblebees, Red Rangers and Gang Green Gang.


AdCore, CE and Pan Xienia joined together to form the Golden Bumblebees, the Junior Marketing Association formed the Red Rangers, and lastly, AIESEC, IBA and Junior Finance Association comprised the Gang Green Gang. Talents and creativity were tested in the Cheerdance Competition and Mr. and Ms. BACBACAN. The Golden Bumblebees and Bluebasaurs triumphed the events respectively. The athletic side of CBA organizations were also put to test through ball games. The Red Rangers beat the Bluebasaurs twice in the Futsal Competition with score of 7-1 and in the Volleyball Finals Game. The Bluebasaurs on the other hand, won over the Red Rangers in the Men’s Basketball Finals with a score of 59-50. The Gang Green Gang Ladies won over the Golden Bumblebees Ladies in the Women’s Basketball finals. The final contest was a Jack en Poy tournament between the Bluebasaurs and the Gang Green Gang, and was won by the latter. However, after the total medal count, the Bluebasaurs won by a landslide. This is an annual event hosted by the BAC to promote sportsmanship among CBA-based organizations.

BA varsity... from page 2 The team had their first game on March PHOTO SOURCE: JUFFY ANDAYA 8, but the season started way before the Christmas vacation. Early training has been a key to BA’s impressive performance in the basketball tournament for the past years. This, together with proper time management, prioritysetting, and teamwork, rallied and transformed the raw abilities of the members into the solid team they aretoday. With captains and athletes encouraging this culture, colleges in UP can always expect a good game from BA.

And the mantra the team abided by? Juffy Andaya, outgoing team captain and CBA graduating student shares: The CBA Men’s Basketball plays with immense pride every time we step into that court. We carry on our shoulders a challenge to uphold such a winning culture we have in CBA, from our dedicated admin to our ultra-competent BAC. I always remind the boys to play what’s in front of their jerseys, the college that has shaped and molded us into what we are and what we will be in the future. We play only for the best.



UP FAIR 2013

Maroons’ Trademark Version of a University Week BY ALYSSA MARIE UY


HIGHLIGHTED BY both print and online media as the grandest college fair and biggest music festival in the Philippines, UP Fair has been one of the few things people would popularly mention about the university. The much-awaited annual event, however, is more than what it is defined as. Although not explicitly stated, it serves as a university week for the Iskolar. Iskos could breathe in a refreshing scent of what good staying in UP brings, aside from academic freedom and intellectual prowess. This could also relieve them from the pressures and tensions of university life. They could enjoy each other’s company in a totally new environment, outside the four corners of the classroom. Meanwhile, it has also caught the attention of numerous curious eyes from various universities in town who want to experience UP’s diverse culture. UP Fair 2013, a week-long event, was held from February 12 to 16 at the Sunken Garden in the Diliman

campus. This year’s theme is “Live it UP!” Each day was sponsored by different university organizations (such as Iuvenis Orbis Geological Fraternity for Bulkantahan, UP Students of Destiny for Marked for Love, Marked for Destiny, UP Underground Music Community for Roots Music and Arts Festival, Adelfe Enu Crea Sorority and Pan Xenia Fraternity for Igni7e Flare Up Your Passion and The University Student Council UP Diliman for Speak UP: Loud, Proud and Unbound). These organizations were responsible for the programs and concerts. Well-known bands and singers such as Parokya ni Edgar, Spongecola, Kamikazee, Gloc9 and Yeng Constantino were invited to perform live. For the Iskos who are mostly taking breaks from the hard-pressing demands of schoolwork, the fair has become a means of reconnecting even with friends met during the past semesters. There was a lot of singing, eating, partying and

hanging out the entire evening. A lot have not been contented and were convinced to stay until the wee hours of the morning when many said was just the start of the real party. As expected, this year’s UP Fair again drew in a very huge crowd. It has somehow become a tradition for people from all walks of life to gather and have fun in this universitywide celebration. UP Fair is not just another fair, which is why people never grew tired of it. The annual event never got boring because it became a moment of cultivating friendships and a temporary breather from the stress of academic life. The fair also witnessed bonding moments which created memories that only this place can offer. These memories are those that only certain people can share. What turns out is always something more than what was expected and that makes it special. And for a freshie, the experience was really overwhelming. It is something a UP student would not dare to miss.


2nd Semester AY 2012-2013

CONSIDER THAT awkward moment when you’re deciding whether to accept a Facebook invitation from X, a councilor you haven’t met, or not. All social networking conditions equal, you probably would have given more chance to him than you would have to any other ordinary guy. You add the councilor, not X. At least, not yet. This situation, among many others, mirrors the reality that elections transform persons into personas. The problem is, after the results are out, most people stop asking and just let the personas linger. This should not be the case. Now, more than ever, is the time to actually know who the elected candidates are. And what better way to start than to find common ground in literature? Research suggests that given the right conditions, you are what you read. Geoff Kaufman, a post-doctoral researcher at Dartmouth College and Lisa Libby of Ohio State, in the Journal of Personality and Social Psychology, say that once a person gets immersed in a work of fiction, and deeply relates to a character, he might change to be that character.1 This time you have a character, a persona being donned by a person, or maybe even being a part of that person. And the good thing is you can experience that persona, too – through reading! And so, we present to you the fictional characters that the council members relate with the most, in the hope that, through actually reading the stories they themselves have been part of, you are one degree of separation closer to the BAC.

Wesly Cortez, Chairperson: Robert Langdon. He’s a facts and figures man, pero deep inside, he also values the things that figures can’t show. Nina Gerodias, Vice-chairperson: Katniss Everdeen. I believe college has been a big life-or-death tournament I’ve had to surpass. Nevertheless, I always feel like a champion when I know I’ve succeeded, and I’m thankful everyday for the lessons I learn from my personal Hunger Games.

Fenina de Leon, CBA Rep to the USC: Sabina from Milan Kundera’s The Unbearable Lightness of Being, because “in the mind of a woman for whom no place is home the thought of an end to flight is unbearable.” Ramon Vinzon, Terminal Batch Rep.: Christian Grey - because I like it in 50 shades. #walangsense Ervin Mamaril, Terminal Batch Rep.: Probably Tristan Thorne from Stardust; this needs no further explanation. :)

Bea dela Torre, BAA Senior Batch Rep.: All the main characters in Sophia Kinsella’s books. Read it! Swear, those girls will remind you of my bubbliness. Czarina Ocampo, BA Senior Batch Rep.: Cinderella. Underappreciated at first, but with enough push, will bloom into something beyond wonderful :) Vincent Que, BAA Junior Batch Rep.: I think the written fictional character that I can relate to the most is Carter Kane (from The Kane Chronicles by Rick Riordan) because Carter is cautious and tame but when the occasion calls for him to step up, he always delivers.




One Fictional Degree of Separation from the BAC BY JASON VIRTUCIO

Kipper Capulong, BA Junior Batch Rep.: I could relate with Iroh from Avatar because he likes tea too and wisdom can be found from his humor. Benjie Aquino, Sophomore Batch Rep.: I can completely relate to Winnie The Pooh because I can’t help but eat sweets these days because of stress. :(( </3 Kate Pizarro, Sophomore Batch Rep.: I can relate to Tessa Gray (The Infernal Devices) because we’re both inquisitive, talkative, and sometimes sarcastic. She also likes books and she’s very loyal to her friends :) Kenjie Muramatsu, Sophomore Batch Rep.: I think I can relate most with Harry Potter since we both share a common attitude - being loyal and supportive to my friends without compromising my beliefs, my attitudes and most especially my will to initiate change for the benefit of the majority. :) Camille Calma, Councilor: Alice in Wonderland...because my body is a wonderland. It’s also because I’m always in awe with what the world has to offer. #Blessed

Germaine Gaerlan, Councilor: The written fictional character I relate to the most is Charlie from Perks because while I may be a bit socially awkward, I definitely have good intentions at heart :) Zachary See, Councilor: I identify most with Hercule Poirot from the Agatha Christie novels because I am passionate about understanding the psychology of the human mind. Bianca Sing, Councilor: Hermione Granger - because she’s a strong independent woman who’s ready to conquer the world. Jamie Bawalan, Councilor: I think that I relate best to Nymphadora Tonks from the Harry Potter series. Though she’s really clumsy, she earnestly just wants to serve and make the world a better place. Also, I think we are both adaptable people Jonas Cruz, Councilor: Dorothy from the “Wizard of Oz.” I also search for that place we can be most happy, through the help of friends.

She dela Paz, Councilor: Scarlett O’Hara. I may be stubborn a lot but I go for what I want. Jet Padernal, Councilor: Simba. I generally think life should be worry-free. (Hakuna Matata!) Frances Lee, Councilor: I think every teenage girl would relate to Anne Frank, as she embodies the insecurities, the anxiety, and the “innocence” of the youth. And, Anne Frank - the name, it resonates. Clare Co, Councilor: Captain Nemo! Coz I’d love a good adventure ;) Gio Nucum, Councilor: Katniss Everdeen. We’re both fierce and fearless.


2nd Semester AY 2012-2013

(60) DAYS OF SUMMER BY ROXANNE DAYRIT Finally, another semester is over! And the heat of the sun makes you feel that summer vacation is definitely just around the corner. Summer is perhaps one of the most enjoyable seasons for students. It is the time to go out with family and friends, a time to recharge and get back all the lost sleep during the past semester, and a time to do whatever you want without worrying about academic stuff (unless you have to attend summer classesâ&#x20AC;Śouch!). I am pretty sure that you would not want this season to go to waste. So here are some activities you can do to make it more enjoyable and memorable.

TRAVEL WITH FAMILY AND FRIENDS Since summer is usually a time for bonding, grab the chance to go somewhere with your barkada or relatives. Here in the Philippines, going to white-sand beaches or resorts is definitely one thing that must not be missed during this season. If you are not that fond of beaches or pools, then you could try the mountains and go hiking or trekking. Or you could also try visiting historical places. Our country definitely has a lot of beautiful sceneries to offer. So go and explore!

READ GOOD BOOKS We all know that during regular semesters, it is difficult to find some time to read books that are not required. That pile of readings right in front of your desk just simply consumes most of your time. But now that summer vacation is here, it is your chance to read a lot of good novels and inspirational books. But if you have to take up some GEs, PI100 or majors with tons of readings this summer, then enjoy learning new academic things.

LEARN A NEW SKILL Do you want to learn something that is apart from your Marketing or Accounting subjects? Then enroll in a summer class! You could take up lessons like photography, painting, baking, violin, voice, and a whole lot more! Itâ&#x20AC;&#x2122;s about time to hone some skills you do not get to learn in CBA. Also, you get the chance to meet new people and gain new friends. And who knows? You might suddenly discover a talent within you that you never thought you had.

APPLY FOR A SUMMER JOB Are you saving up some money to buy something you need (or want??)? Then you could apply as an intern. There are a number of companies that need interns during the summer season, and now is your chance to grab that opportunity! Aside from getting to earn, you will be able to build up your image and in the future, might even become a full-time employee of that company.

PHOTO SOURCE: Fully Booked Taguig Facebook page

These are just some few things that could keep you busy this summer and I know that you can think of a whole lot more of activities to do. Whatever that is, remember to make the most out of it! Enjoy your (approximately) 60 days of summer!



MISSION: INTERNSHIP BY KRISTINE PACARIEM Most students see summer as a time for relaxation, out-of-town adventures and a temporary freedom from academic works. Nevertheless, it is also the time to widen our horizons and gain corporate experiences that will help us land that dream job in the future. This summer the mission of many CBAers: get an internship. Guilder Institute gathered information from reliable resources and gives you a list of possible internship opportunities this summer.

AUDITING SGV&Co. For the BAA students, SGV is a good way to apply your auditing knowledge. However, since the perfect time for an internship is during the summer of third year, auditing has not yet tackled in class. This experience is advantageous for your fourth and the fifth year, when auditing becomes part of your academic routine. Make sure though that you enter an audit firm before April 15, the deadline for SEC filing; or volunteer yourself in a field work in order to maximize your stay.

BANKING INDUSTRY Summer Internship Program - BPI Participating interns will be assigned into teams and will perform tasks, which aims to develop their knowledge on different fields. This is open to all incoming senior students. Interested students must submit their resume, endorsement letter and copy of grades to the company’s website.

MERALCO POWERCAMP A project-based program and on-the job immersion project, Meralco Powercamp aims to “unleash (the participants’) potential.” Participants are grouped in teams mentored by a professional expert to work on an assigned project, which they are to present and defend at the end of the camp. This is open for incoming senior students, who must undergo through the preliminary screening, qualifying exam and panel interview in order to be qualified as a participant.

GLOBAL INTERNSHIP PROGRAM - AIESEC Every year, AIESEC provides students global internship program in the fields of management, development, technology and education. Interested applicants undergo through interview, language test and suitability test depending on the country that they are applying from. According to Leirald Reyes, an alumna who experienced the global internship, “I went to Thailand, for the development field. I had to organize a summer camp for kids and I had to work with different nationalities. It was really satisfying helping the kids. Aside from that, I learned how to work in a foreign environment with different types of people in terms of personalities and nationalities.”

FMCG INDUSTRY Student Trainee Program - Nestle It aims to help students appreciate theories being taught in school by giving a combination of office work and hands-on training to participants. This is open to undergraduate students.

Internship and Co-ops Programs - Johnson and Johnson Open to all junior students, this program provides first-hand experience of how J&J works and its culture. Participants are expected to work on real assignments and have contact with the J&J leaders. Many students worry about not getting an internship during the summer; particularly when almost everyone they know has an offer already. There are five categories in the list and each category contains a number of companies. There is a wide array of companies to choose from, there is nothing to worry about. It is not about the promptness (and monetary value) of the internship offer but the quality of the internship experience – a summer vacation well-spent.


2nd Semester AY 2012-2013

Chronicles of a CBA-er BY KRIZIA MAE VERGARA

There is less than a month to go before graduation and I am already overwhelmed by my emotions. On one side, I am ecstatic that the life-draining exams and requirements would cease but on another note, I find it difficult to cope to the fact that I would be leaving the College of Business. I remember vividly the first time I set foot in this college. It was back in 2008, I was running late for the freshman orientation to be held on the P&G room. The usher pointed me towards the right side of the room. I was wearing pink and the rest of the student council and the college administrators were wearing white. All eyes were on me as I took my seat. I was literally so flushed that my face turned the same hue as my shirt. That was the first of the long list of memorable experiences that I experienced in CBA. Hence, I am writing my last article in this publication to share a few things that I will definitely miss when I leave this college- my great abode for five years.

I would definitely miss my friends and batch. We shared so much laughter and tears together. Together, we withstood the strain of 10-hour exams. We worked our thinking caps during overnight study sessions for the said exams. We donned colorcoordinated business attire, created animated powerpoint presentations and wrote papers till our fingers numbed for our numerous case studies. We became regulars to the CDR, Kenny’s, and Mcdonald’s for our various org meetings. And finally, we had to run a few laps around the Academic oval to burn the calories that pile up due to the constant food trips and ‘lerler’ escapades.

I would miss all the queer facilities of CBA as they were witnesses to all my memorable experiences. I would miss the Spirit of Business or the ‘ray gun’ as other colleges may name it as it is the first thing that greets me as I make my way to class. I would miss the BA steps where we always lounge at after class. I would definitely miss the entire third floor which almost always has a different aura due to the various exhibits that the CBA-based orgs exhibit. And finally, we have the fourth floor housing all the orgs which students roam with ease on a daily basis.

I would miss all of my professors who have imparted so much knowledge to me in my fruitful stay in CBA. I take pride in learning from these individuals because clearly, they are the best in their field. There is something with CBA professors that make them a cut above the rest. Maybe it is the fact that they are truly in love with their jobs or maybe they have so much compassion for their students that they will go out of their way to make them learn. They are almost always ready for consultations, they care for the students even after they have left the college as evidenced by the board ops and they see to it to keep in touch with their former students

I would miss all of the CBA staff who has always been so warm to the CBA students. I would miss dropping by the coop to buy snacks or have something photocopied by the fearsome ‘coop ladies’. I definitely will not forget about our guard who amazingly seems to know everyone in the college. Then there’s the maintenance personnel who is always so responsive to our air conditioner and projector problems.

I would miss the hectic schedule that comes with being a student of this college. We have exams on the most unthinkable dates such as Sundays and holidays. We still have exams when the rest of the University is on vacation mode and all our multicolored planners are tangible evidences of the kind of life we led.

Truly I cannot imagine what my life would have been if I was not fortunate enough to be part of the CBA family. Rest assured that all the memories that I have gained from being a CBAer will be well cherished in my heart. The values and learning that I have gained will always be with me as I make life decisions. Thank you CBA and till we meet again!


Top View from the


They say 1 is a lonely number, but it doesn’t have to be that way. Guilder turns the spotlight on two of CBA’s brightest stars from the graduating batch, Nicole Kua (BS BAA) and Vince Yu (BS BA), to get a glimpse of what goes on in their heads. It turns out, they’re actually human too.

NICOLE KUA What’s one thing that people would be surprised to know about you? I really don’t like studying but I know that it’s something I have to do. What’s the one achievement you’re most proud of in your college life? What’s one thing you wish you did differently? I think it’s being able to graduate in UP in probably one of the most challenging courses. I never really thought of getting in UP in the first place, and now I’m able to graduate with honors If your graduating self could send a message to your freshman self, what would it be?

This is perhaps everybody’s burning question: being a top student is tough; how did you pull it off? The most important thing is to work hard. Accounting is one of the subjects wherein practice makes perfect. Everyone can do it as long they persevere and believe in themselves. What’s your advice to all the undergrads out there? There are times when you want to cry or you had cried already. Wipe those tears away! Get up and move forward. You’ll make it there, I’m sure! People have made it, and you will too.

Buckle up! You’re in for a rollercoaster ride.

Fill in the blanks: If the zombie apocalypse suddenly happened, I would use my knowledge in BA 126 (Controllership) to see the bigger picture so I can save the termies and start life anew as a unicorn.


If your graduating self could send a message to your freshman self, what would it be?

What’s one thing that people would be surprised to know about you? I was a line of seven student for most of my high school life. My grades were so bad that I was ranked 164.5 -- yes, I was tied with someone -- of 269 batchmates when I applied for the UPCAT. Yes, my friends, there is always hope! What’s the one achievement you’re most proud of in your college life? What’s one thing you wish you did differently? The proudest moment of my college life was when I won as BAC Councilor. Being a new shiftee then, I didn’t think that I had a ghost of a chance of winning. I know that this is a Ms. Universe answer, but what the heck. I wouldn’t have done anything differently. Every experience I had in college taught me an invaluable lesson. Honest.

Freshie Vince, shift to the College of Business Administration after your freshman year, so you won’t be delayed. This is perhaps everybody’s burning question: being a top student is tough; how did you pull it off? I ignored all the mortar lobbed at me and kept my eyes on the prize. What’s your advice to all the undergrads out there? Try and fail, but don’t fail to try. Else you might end up becoming one of those college graduates who wish they could have done more. Fill in the blanks: If the zombie apocalypse suddenly happened, I would use my knowledge in BA 181 (Management Science) to find the shortest escape routes so I can save everyone and start life anew as a hero.


2nd Semester AY 2012-2013



“Who is your CBA crush?” Admit it, you have a lot! CBA is full of beautiful and handsome and intelligent people that you just can’t help but admire. Sadly, some or most of them might even be from the graduating batch. And it’s really frustrating that you never had the chance to know them personally. Here’s an exclusive interview with 5 of CBA’s top graduating crushes:

Why do you think you were chosen by CBAers as one of their top graduating crushes? Lau: Maybe because I know how to take care of myself. I try to decently present myself every day and maybe that is what they appreciate about me. Gelo: Probably because I’m taller than average. I have dimples and I always smile. Sakto lang yung charisma ko. Leigh: Probably because of my age and maturity - being an older brother/kuya in CBA. Nicole: Mmmm. Chinky eyes? Sooyoung: Maybe because most of them know me personally so they chose me? Maybe they can’t think of anyone else. My being a VP in JMA may have been my asset. I think that they chose me because they know me as an approachable person, and at the same time, caring.

Have you ever been in a romantic relationship? (And are you single right now?) Lau: Yes but I’m single right now.

What do you look for in a romantic partner? Lau: Someone who would understand me. I am a very active person and there are many things that I want to do. Like next week, I’m climbing a mountain, things like that. I do a lot of things so I want that person to understand my wild side. Someone who is patient. And, of course, someone whom I can “clique” with in terms of personality. In terms of physical appearance, I like singkit people. Although I am not the type of person who says: “Kailangan ganito yung itsura,” looking at my crushes, it would be “singkit and morena.” Gelo: I believe in two things. Number 1, love at first sight. I will know it right when I meet that person. Number 2, mutual understanding. If right from the start, we don’t jive or anything, it’s probably not the right person. Leigh: Outgoing but responsible, fun-loving but determined, relaxed but competitive, ambitious but most importantly, beautiful inside and out - simple but sexy. Nicole: More than anything, I think it’s important that we enjoy each other’s company. We can spend the whole day doing anything and everything under the sun!

Nicole: I’m currently dating a special someone..

Sooyoung: Attitude. I want caring person at the same time yung nakakatawa. Looks, super pili ata ako dito… LEE MIN HO PLEASE. But the most important thing is I must like the person. I don’t mind how the person looks or how the person’s attitude will be because I can always adjust to the person.

Sooyoung: NOPE. No boyfriend since birth! Baka dahil super manhid ko? Or maybe I am not yet ready for such things? I want to value friendship first before everything.

Name a romantic Filipino movie that you will never get tired of watching with someone.

Who is your CBA crush?

Lau: A Very Special Love. John Lloyd and Sarah Geronimo. It’s a nice movie. Very, “pang-masa.”

Gelo: Single since birth. I haven’t met the right person yet. Leigh: Yes, I’ve been in a romantic relationship before and yes, I’m single right now.

Lau: Kat Barretto. I was with her for an ad for a dental clinic. She’s beautiful. Gelo: Miki Sakaki. She’s pretty. Leigh: Marami eh! One is Jules Herrera-Lim

Gelo: Won’t Last a Day Without You. Funny and romantic at the same time, a perfect kilig movie I would think. Leigh: MURO AMI! HAHAHAHAHAHA!

Nicole: Maverick Lim! Pogi yun. Haha!

Nicole: I like chick flicks and feel good movies kaya “A Very Special Love”!

Sooyoung: I wish I had one but my life is too stressful to entertain a crush in BA.

Sooyoung: I’ve never watched a Filipino movie. Korean nalang?



If you were to be serenaded by one of your admirers, what song would it be and why? Lau: Anything from Rascal Flats. I will appreciate anything from it. Gelo: A song by Up Dharma Down, Bamboo, or Jason Mraz. I’m a fan of those artists. Leigh: Because of You (98 degrees) because I want to be her sunshine after the rain. Nicole: Any song that expresses what he feels. I think that’s what’s important - the emotions embedded in the song.

If you were to sing 1 song to the person you like, what would it be and why? Lau: What Makes You Beautiful by One Direction. Bagets yun ah! Natutuwa din ako sa songs ng One Direction. Gelo: Assuming I have a talent in singing, I would sing Sinosikat’s Magic. A friend of mine described it as “pangromansa”. Leigh: All I Have to Give (Backstreet Boys) because I wish I could give the world to you, but love is all I have to give. Nicole: Terrified – Katherine McPhee Sooyoung: Thousand years because I will love the person more than a thousand years!

What do you want to say to your admirers now that you’re leaving CBA? Lau: It’s flattering knowing that there are people who admire you not only in terms of physical appearance but also in terms of what you do, like being in Pep or academics. Thank you and I hope that your appreciation serve as your inspiration to improve in life. Gelo: Honestly, I still can’t believe that I was voted for this. I feel honored and at the same time, amazed. Before I leave CBA, I’d just want to tell everyone to be strong in pursuing what your heart really wants. Learn to wait for the right time and the right person. When you feel like it’s that right moment, grab on to it and don’t let go. Leigh: No regrets! Just love! Nicole: Hello! Goodluck with accounting! I’m sure you guys can do it. See you around! Sooyoung: Thank you so much even though I feel like this is just a joke. I really appreciate it. I got featured in Guider because of you guys. I just want to say that there are lots of beautiful and intelligent people in CBA so don’t cry as I leave. Joke! Haha. Study first before going into a romantic relationship because investing in yourself by studying hard will give you the highest return after you graduate.


2nd Semester AY 2012-2013

Words of Wisdom



The mediocre teacher tells. The good teacher explains. The superior teacher demonstrates. The great teacher inspires.


- William Arthur Ward

The College of Business Administration prides itself with an arsenal of some of the best professors in the UP system. But more than the life-changing exams and nerve-wrecking recitations they give every semester, our best take away is that one statement they left in class and made us think harder. We all have our heroes. We all have inspirations. And for those magical words that enable us to get by, we have our teachers. Here are some nuggets of wisdom from Tim Zarco, one of our most favorite CBA faculty:

5 things I learned in UP CBA

(and that I would want you to know)


HARD work and SMART work are BOTH necessary to succeed. Those who say that success is achieved through hard work alone have probably never heard of the doctor who diligently amputated the wrong leg.


It is important to build a set of marketable skills. Ultimately, people will pay you not for who you are, but for what you can do. They usually pay you more when what you can do is in short supply and badly needed.


A constructive attitude towards failure improves the likelihood of success. People who effectively accept and learn from failure are more likely to succeed than those who are more concerned with protecting their ego.


Everything can be learned; the question oftentimes is whether people have the inclination to learn.


People are often betrayed by their emotions (such as fear, greed, anger, and jealousy). Even intelligent people make bad decisions because of their emotions. Learn how to recognize and keep those emotions in check lest they end up controlling you.

AY 2012-2013, Issue no. 2  

Second Semester: Yellow reigns USC; BAC finally complete

Read more
Read more
Similar to
Popular now
Just for you