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Georgia Society of CPAs • July/August 2009

Robert L. Prator Becomes President of the GSCPA


president's message

Remembrance, Gratitude and Excitement What does it feel like to hold the top volunteer position with the Georgia Society of CPAs? Numerous thoughts run through my mind, but one seems to dominate grateful. I am grateful to have this opportunity and to be counted among those who have held this post. I have had the privilege of knowing all but two of the GSCPA’s last 36 presidents, and appreciate and respect each one. To be included in this group is humbling. Each and every president served with distinction and contributed to the advancement of the Society and the welfare of our members. I clearly remember receiving my CPA certificate in March 1974 at the GSCPA sponsored presentation luncheon and thinking, “now I can join the AICPA and I can become a fellow member of the GSCPA.” I am proud to be included in the organizations of our respected profession. The Society has been a part of my life for 35 years. When I first entered the Society offices they were in the William Oliver building at Five Points. My mother worked for several years during the 1980s and 1990s as the GSCPA receptionist when the offices were located in Tower Place. I came to appreciate the talents and skills of Jim Martin and Gary Julian and all of the dedicated and hardworking Society staff. Through participation in chapters, committees, sections, attending annual conventions and participating on Council, I have friends and colleagues throughout the state. This is my Society; not in the sense of ownership, but in the sense of belonging. Participation in the GSCPA has meant a lot to me over the years, and I am committed to doing my part to keep the Society relevant to the needs of the members. There are intangible benefits to volunteering time to the GSCPA. Young professionals are encouraged to step up. The Leadership Academy has been a wonderful gateway for new leadership, and it is exciting to see the activity and enthusiasm in the Young CPA Section. In July, the Board of Directors will meet at the Society offices for a two day strategic planning retreat facilitated by Harrison Coerver & Associates, association management consultants. We operate under a strategic plan and we strive to keep it updated and relevant. We are continually assessing and reassessing ways in which the Society identifies and meets the needs of the members. One thing that I expect to become more prominent in the strategic plan is emphasis on communication between and among our members and the GSCPA. We will focus on ways to find out what members think, need and want. A step in that direction is the blogs that Gary Julian and I have started. These will provide a means of soliciting comments on a variety of topics. It is certainly a new experience for both of us. I invite everyone to read and comment on them. The blogs can be accessed through the GSCPA web site, www.gscpa.org. I appreciate the way Stewart Carlin has included me in every facet of his planning and follow-up during his year as president. He has done a masterful job of focusing on our members and at the same time, instigated changes in our budgeting process, our by-laws, and the operations of our ethics committee. Thanks Stewart for your dedication and hard work! I am excited about what lies ahead, and I look forward to serving the GSCPA this year. Robert L. Prator President 2009-10 GSCPA Officers 2009-2010 President Robert L. Prator

President-Elect Royce B. Duncan

Secretary/COO Gary L. Julian

Treasurer Scotty C. Jones



Immediate Past President Stewart H. Carlin

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GSCPA Directors 2009-2010 State-wide Directors (First of Two-Year Term) Larry M. Cohen Denise W. Grove David E. (Bo) Jackson Marlan L. Nichols Darrell J. Thaw

State-wide Directors (Second of Two-Year Term) Colin E. Blalock Michael P. Levine Kay S. Proctor Joseph R. Spradlin


Current Accounts The Georgia Society of CPAs in every issue

features

2

President's Message

4

The Gavel Passes to Robert L. Prator

21

Member and Chapter News

5

Harvey Tarpley Receives Meritorious Service Award

27

Sections Update

6

GSCPA Award Recipients

29

Upcoming Courses

7

President's Awards

31

Classified Advertising

8

Serve Your Way to the Top Dennis L. Faurote

9

Southeastern Accounting Show - Plan Now

Current Accounts is a publication of the GSCPA, published six times per year. Member subscriptions are complimentary. Members may submit address changes and corrections to the Member Services Department at 404-231-8676, Opt. 4. Materials submitted as advertising or publicity are subject to acceptance for publication at the sole discretion of Current Accounts. Advertising deadlines are the first day of the month prior to the publication date (August 1 - Sept/Oct issue) and sold on a space availability basis. For advertising rates and availability, contact jetzbach@gscpa.org. The editorial staff welcomes submissions of manuscripts on topics relevant to CPAs. Email the submission in the body of the email or as a Word document attachment to jetzbach@gscpa.org. Desired length is 1000-1200 words. Please include contact information. 

10

Spotlight on Southeastern Accounting Show Speakers

11

Southeastern Accounting Show Session Line-Up

12

Mobility - The Beginning of a New Era

13

Innovative Communications - GSCPA Leadership 2009-2010

22

Achieving Ultimate Efficiency With a Paperless Tax Workflow Steven Ladd

24

The Seven Most Important Things About an Accounting Web Site Hugh Duffy

25

Tips for Managing Risk in a Recession Ron Klein, JD, CFE

Staff Executive Director/COO Assoc. Executive Director Editor/Designer Assistant Editor

Gary L. Julian Donna L. Heavener Jamie P. Etzbach Elizabeth D. Kistler

The Georgia Society of CPAs Atlanta Financial Center, North Tower 3353 Peachtree Road NE, Suite 400 Atlanta, GA 30326-1414 404-231-8676 Fax 404-237-1291

800-330-8889 www.gscpa.org

One Profession. One Voice. One Profession. One Voice. 


gavel passes to robert l. prator Robert L. (Bob) Prator became the 2009-10 president of the Georgia Society of CPAs when the gavel was passed on June 29 at the GSCPA Annual Convention in Amelia Island, Florida. A native of Georgia, Robert (Bob) Prator grew up in Columbus and entered college with the intention to study law. A sophomore at Mercer University in Macon, Bob took the only two accounting courses the school offered. “I was attracted to the orderliness of bookkeeping,” says Bob. “Coupled with the fact that I had absolutely no aptitude for Latin, I transferred to Auburn and pursued a Bachelor of Science degree with a major in accounting.” Bob joined the Army in 1969 shortly after graduating from Auburn with his accounting degree. After two years of service as an officer in the Army, he returned to Auburn and received his Master of Business Administration degree in 1972. While working on his MBA, Bob was employed with Satlof, Hirsch & Fingerhut, CPAs in Columbus. For more than 35 years, Bob has worked in public accounting. Client engagements include companies in manufacturing, wholesale and distribution, non-profit, food service, real estate, software development and computer services, as well as audits of employee benefit plans. Upon receiving his MBA, Bob moved to Atlanta to begin a career with Price Waterhouse & Co. where he devoted 10 years to the audit department. From there he moved to Laventhol & Horwath and became partner. Eight years of service to the firm prepared him for his move to Tarpley & Underwood, PC, where he has been a dedicated partner for almost 20 years. “I have always been attracted to public practice, primarily for of the variety of the work, the opportunity to be involved with so many different businesses and the feeling that public practice is on the cutting edge of the profession,” says Bob. He earned his CPA license in 1974 and promptly joined the Georgia Society of CPAs (GSCPA) and the American Institute of Certified Public Accountants (AICPA). “I was so proud of earning my CPA certificate that I immediately joined the AICPA and GSCPA. I was compelled to be a part of my profession’s organizations,” he comments. Bob’s involvement with the GSCPA started with the Atlanta



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Chapter where he held all of the officer positions and served on the executive committee for several years. He became involved at the state level when he was on the Council, at that time identified as the State Board of Directors, by virtue of being president of the Atlanta Chapter. He has served on numerous committees, including the CPE Committee; chair of the Peer Review and Peer Review Executive Committee; chair of the Assurance Services Section and the Board of Directors as president-elect and president. On the national level, he has served on the Peer Review Board and the Executive Committee of the AICPA’s newly formed Employee Benefit Plan Audit Quality Center. During his presidential term, Bob’s goals are to focus on communications and find new ways to let the members know what is going on at the GSCPA. Included in those unique communication vehicles is a business profile page on Facebook and realtime blogs by Bob and GSCPA Executive Director, Gary Julian. In addition, the GSCPA will explore ways of finding out what the members think about issues affecting the profession. Bob also encourages members to get involved with local chapters. His advice to recent accounting graduates is to "seek a broad range of experience at first then concentrate on areas that interest you most." Outside of the GSCPA and Tarpley & Underwood, Bob is actively involved with the community. He is a graduate of Leadership DeKalb and served on the Board of Directors of the DeKalb Chamber of Commerce. For three years he was vice chairman of the DeKalb Convention and Visitors Bureau. He is active in Kiwanis, served as president of the Northside Atlanta Club, served as Lt. Governor, Division 1 of the Georgia District of Kiwanis and is a Hixon Fellow. He has served as treasurer and a member of the Board of Directors of the Chamblee/Doraville Ministry Center and has served on the Board of the DeKalb Unit of the American Cancer Society. Bob is an active Deacon at Johns Creek Baptist Church and is a member of the Dunwoody Country Club. He and his wife, Cecelia, have two daughters and two grandchildren.


harvey e. tarpley receives meritorious service award The Meritorious Service Award, the highest award presented by the Georgia Society of CPAs, recognizes individuals who have shown extraordinary dedication to the public or the profession from an accounting perspective. The award was presented in June at the Annual Convention in Amelia Island, Florida.

Those who know Harvey E. Tarpley are aware of his devotion to the Georgia Society of Certified Public Accountants, the CPA profession and his community. Through his involvement with the GSCPA, he stands out as a member who goes above and beyond the call of duty. He is known for his warmth, sincerity and kindness towards those who work for him and with him in his professional community. Harvey is recognized as a consummate professional who, over the years, has remained involved in civic service as well as the accounting arena. Harvey received his Bachelor of Business Administration from the University of Georgia and went on to receive his CPA certification in 1972. After spending six years as a partner at a Decatur CPA firm, he co-founded his own accounting practice in January of 1978. What began as a “mom and pop shop” has progressed into a full-service accounting firm over the past 30 years. This growth was achieved without sacrificing the personal touch and integrity that Harvey’s clients value. The patrons of Tarpley and Underwood feel their connection with Harvey is more a friendship than a working relationship. Currently, he spends significant time with clients dealing with profit enhancement analysis, consulting on management matters and assisting with income and estate planning matters. During his professional career, Harvey has been active on multiple levels. He has been a member of the Georgia Society of CPAs for over 40 years. His participation with the Georgia Society of CPAs dates back to 1966 when he joined the Atlanta Chapter, and includes a wide range of achievements. Over the years, he served on various committees including the Accounting and Auditing Review, Membership, Ethics, Nominating and Insurance Advisory Committee. In 1980-81, Harvey was president of the DeKalb Chapter and served as the DeKalb Chapter's director on the GSCPA Board of Directors following his chapter presidency. Harvey served as President of the GSCPA from 1991-92 during which time he appointed a Strategic Planning Committee that held the first strategic planning retreat to begin planning for the upcoming retirement of two key Society staff members. Harvey recognized the importance of investing in the future of the profession and learned from the AICPA the importance of recruiting the best and the brightest, leading to the Society’s first Accounting Career Awareness Committee. Subsequently, he served a three-year term on the Council of the American Institute of Certified Public Accountants. Harvey has also given countless hours to The Educational Foundation of the Georgia Society of CPAs. Over the past two years, Harvey has served on the Educational Foundation as a board member. During the Foundation's Endowment Campaign, Harvey not only served on the committee and devoted a significant amount of effort to the cause, but he also personally secured a number of large pledges and persuaded the GSCPA Board of Directors to expand its original matching funds grant. He currently serves as the secretary of the Foundation. Harvey's servitude extends into his community. He is the current President and Chairman of the Board of Directors of the Georgia Club Foundation. The mission of the Georgia Club Foundation is to promote spiritual, cultural and intangible qualities of life both within The Georgia Club and in the outside community. Under Harvey’s leadership, the Georgia Club Foundation achieved many goals for 2008, including three major fundraising events, countless contributions, sponsorship of Spiritual Emphasis activities, and a new service that assists with the distribution of packages of food to needy households in Barrow County. He is also past president of the Decatur Lions Club, past treasurer and director of the DeKalb Chamber of Commerce, past president of the Accountants Professional Liability Insurance Group in California and served on the Board of Directors for the DeKalb Tech Foundation and the Andrew P. Stewart Center in Atlanta. Over the years he has dedicated a significant amount of time and talent to the Druid Hills Baptist Church where he served as chair of the Board of Deacons and taught young adult Sunday school and Bible studies. Harvey’s huge heart is built around his family. He and his wife, Sylvia, have three sons, two daughters-in-law and the joy of three grandchildren. They are active members of Beech Haven Baptist Church in Athens, where they teach a class for newlyweds and nearlyweds.

One Profession. One Voice.




congratulations gscpa award recipients Outstanding Member in Industry

accounting educator of the year

public service award

The Outstanding Member in Industry Award recognizes individuals who have exhibited outstanding leadership skills while providing vision and knowledge of broad business issues. The individual champions change and community service while demonstrating team building and partnering. The GSCPA recognizes James Freeman as the recipient of the 2009 Outstanding Member in Industry Award. The award was presented at the Spring Decision Makers Conference in April. James is considered a model for objectivity and ethical commitment to accounting by showing significant dedication to raising ethical standards as a CPA. James earned his Bachelor of Science from the University of North Carolina at Chapel Hill, with a major in Biology and minors in both Chemistry and Business Administration. He later received his Master of Accounting from the UNC Chapel Hill Kenan-Flagler Business School, with a concentration in Tax and Real Estate. In addition, he later received his Master of Business Administration from the Duke University Fuqua School of Business with a concentration in International Economics. He received his CPA certification in 2008. He began his career at Arthur Andersen’s Global Tax practice, assisting multination clients with global tax strategies, working on corporate restructuring, mergers and acquisitions. After a three year expatriate assignment in Brussels, Belgium, he later joined Deloitte & Touche’s Brussels Tax practice where he furthered his expertise by structuring complex tax models for major national and international clients. More recently, he has worked for Valvoline Oil Company first in International Tax, and most recently as the national managing director of Valvoline’s business in Germany. There he managed and balanced all aspects of the business in Germany and is credited with doubling the company’s business during his tenure. He currently serves as the chief financial officer of Strategic 1031 Exchange Advisors or “SEA,” an Atlanta based consulting firm that provides real estate and tax consulting services. James' continual commitment to excellence and leadership is evident in the success of the internal controls that SAS has implemented. It

The Accounting Educator of the Year Award recognizes individuals who have exhibited leadership in professional and civic organizations as well as writing, speaking and curriculum development. Kel-Ann Sheldon Eyler has worked tirelessly over the years in her quest for academic excellence. She is a role model for professionalism and compassion, and she is an educator to her core. She is committed to the success of her students and is devoted to effectively communicating challenging topics to her students using various modes of delivery. She has taught students at all levels and across a wide-range of courses. Her passion for all of her students is extensive, and she is renowned for her classroom performance and ability to integrate new presentation styles. Kel-Ann began her career in accounting as a student in the McIntire School of Commerce at the University of Virginia and received her degree in 1977. Post graduation she joined the audit staff of Coopers & Lybrand (now PricewaterhouseCoopers) in Washington, D.C. After working in public accounting, she worked in industry, first as an Assistant to the Corporate Controller and then as Division Controller. Upon returning to Georgia after living for a short while in London, England, Kel-Ann entered and completed her Master's in 1986 and Ph.D. in accounting at Georgia State University in 1990. She has been teaching accounting at the undergraduate and graduate levels for approximately 25 years and currently serves as the Associate Professor and Interim Department Chair of Business and Economics at Wesleyan College in Macon, Georgia. Over the years, Kel-Ann has proven her commitment to the accounting profession. In spite of her busy teaching schedule, she finds time to pursue a rigorous research agenda and remain involved in numerous professional organizations. She regularly participates as a presenter at state, regional and national accounting meetings and frequently takes her students with her to these meetings. Dr. Eyler has been a member of a number of accounting organizations through the years, including the Georgia Society of CPAs (GSCPA), the American Accounting Association, the Institute of Management Accountants, the Institute of Internal Auditors, the Academy of Accounting

The Public Service Award recognizes a CPA who has made a significant contribution to his/her community, while demonstrating that it is possible to make a difference in the lives of others. The GSCPA recognizes Jack Smith as the recipient of the 2009 Public Service Award. The award was presented in June at the Annual Convention in Amelia Island, Florida. Jack is president and CEO/COO at Smith, Conley & Associates, PC in Fayetteville. Jack devotes a significant amount of his time to public service activities. Through his positions on numerous boards for civic and nonprofit organizations, he is well known within the Fayetteville community. A variety of organizations benefit from Jack's tireless dedication and commitment:

Freeman, continued on page 21 

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Eyler, continued on page 21

Peachtree City United Methodist Church Served as treasurer for six years and implemented transitional steps to becoming financially self sufficient. Optimist Clubs - Served in a variety of positions including secretary, treasurer and president. He also holds several awards including Optimist of the Year and a Life Membership in Optimist International. Boy Scouts of America - He has served as troop leader and district leadership positions over multiple years working to ensure young men were given the opportunity for individual growth and leadership training. Fayette County Chamber of Commerce Served three terms as treasurer, receiving the Chet Wells Service Award before being elected president. Jack is still active in the Chamber where he is active in the President's Roundtable and serves in an advisory role to the current chairman. Fayette County Development Authority Appointed treasurer and served successive terms for 10 years. Fayette County Public Facilities Authority Serves as vice chairman. Fayetteville Rotary Club - He served separate terms as treasurer, secretary and president. He was president during the Rotary's centennial year of service. Jack is currently serving his tenth consecutive year as treasurer. Joseph Sams School - Jack is currently the treasurer for the school, which is designed for developmentally disabled children in

Smith, continued on page 21


president's awards The President’s Awards were presented at the Annual Business Meeting on June 29, 2009 during the Annual Convention in Amelia Island, Florida. The 2008-09 Distinguished Member Award was presented to Scotty C. Jones. Scotty is a partner at Thigpen, Jones, Seaton & Co. in Dublin, Ga. Scotty has served in many roles in the Society over the past several years. He has served on the Board of Directors since 2004 and as treasurer for the past two years. As treasurer, Scotty also chairs the Society’s Investment Committee and Budget Committee. Scotty’s leadership was truly exhibited this year as he chaired the Budget Committee through one of the most challenging economic times in several years. Scotty brought a fresh perspective to the budget process to help the committee navigate through what could have been a very difficult process. However, Scotty’s knowledge and in-depth understanding of the Society’s financial position allowed him to provide the most up-to-date information and statistical data to help direct the process and provide a comprehensive and succinct report that was presented and approved at the Society’s Spring Council meeting. As chair of the Investment Committee, Scotty also provided guidance and support to the Society in challenging economic times. During the past few years, he assisted in the implementation of the investment policy to direct the Society’s financial position in the most positive way given these demanding times. Scotty’s outstanding contribution to the Society will be long-lived and viewed as an integral part of its history for many years. Scotty has also served on the Council for more than 10 years and serves on the Group Insurance Trust, the Information Technology Section, Management of an Accounting Practice Section and served on the Value Proposition Task Force. Scotty has been a member of the Society since 1977 and actively involved since 1990.

The 2008-2009 Distinguished Task Force Chair Award was presented to Wendy J. Gates, chair of the Minority Issues Task Force. Wendy is owner of Integrity Consultants in Ellenwood, Ga. Under Wendy’s direction, the Minority Issue Task Force has become a group focused on providing services for minority students interested in becoming CPAs as well as additional programs for minority members in the profession. Wendy led the task force as they organized a professional networking event, bringing together minority accounting organizations and accounting professors from local universities to begin a dialogue and collaboration on helping minorities to obtain the CPA designation. The task force also created a brochure to educate minorities about the accounting profession and membership in the Society. Wendy is a truly dedicated chair who gives of herself to improve the world around her and does so with the highest degree of professionalism. Wendy has been active with the Atlanta Chapter for many years serving in all the officer positions and the GSCPA Council. She was a member of the CPE Committee, the CPAs in Industry and Tax sections, and is a graduate of the 2007 Leadership Academy.

The 2008-09 Distinguished Committee Chair Award was presented to Ronald L. Thomas as chair of the Bylaws Committee. Ron is a partner with Robinson, Grimes & Company in Columbus, Ga. During the past year, the Bylaws Committee worked diligently to revise and update the Society’s bylaws to provide the necessary direction which would allow the Society to continue to move forward in these changing times. Under Ron’s leadership the committee reviewed all articles of the bylaws to ensure that they would allow the Society the greatest flexibility to progress while ensuring that the intent of the bylaws was upheld. Ron’s attention to detail and his ability to provide a unifying structure for the committee provided the right balance to allow for maximum discussion and input for many of the challenging issues that needed to be reviewed. Ron has served as the chair for the Bylaws Committee for the since 2006 and has also served on the Budget Committee, the Nominating Committee, the Tax and Real Estate sections. He is a dedicated and committed volunteer.

The 2008-2009 Distinguished Section Leader Award was presented to John W. Masters. John is president/CEO/ COO of his own firm, John W. Masters, CPA. John is serving his second year of a two year term as chair of the Taxation Section. During his term he has been instrumental in strengthening the relationship with the Georgia Legislature and instituted a continued philosophy of keeping good relationships with both the local IRS and Georgia Department of Revenue. John assisted in the implementation of sponsorship of a Tax Symposium held in conjunction with a local law firm which attracted over 50 CPAs with speakers such as the Chief of Staff of the House Joint Committee on Taxation. He also guided the Section towards a goal of providing additional suggestions on international tax CPE and creating an international tax project team. He continues to work toward developing additional networking opportunities for the section members with appropriate groups such as the Georgia Bar Association. Section membership increased over 10 percent during his first term. John has been a member of the GSCPA since 1979 and has been active with the Taxation Section since its inception in 2001; he was also very active with the Tax Committee from 1995 – 2001.

One Profession. One Voice.




serve your way to the top Dennis L. Faurote What is leadership? Talk to twenty different people and you are likely to get twenty different answers ranging from visionary, decision maker, authoritarian, charismatic, good communicator, resilient, knowledgeable, risk taker, mentor, coach, persistent, fair, integrity, trustworthy, passionate, strong character, compassionate, confident, enthusiastic, courageous, influential or goal oriented. All are good characteristics of leaders; however, there is one description that is missing, and it is vital in defining leadership – servant leadership. This description is not included in a traditional definition of leadership. The American Heritage Dictionary defines lead/leadership as follows: to act as a commander, director, or conductor; to be at the head; foremost position; to aim in front of; to guide by taking by the hand; and to cause to follow some course of action or line of thought (induce). At its core, leadership is about getting people to want to follow you because of who you are, not because of where you sit or the title on your business card. For individuals to truly follow a person, that leader should serve their needs in addition to many of the characteristics listed above. Servant Leadership is based upon the fundamental principle that in order to lead others, a leader must first serve them. Thus, in order to make an impact, true leaders must answer the question “what do others need from me to succeed?” Once the needs of others have been identified, the job of a leader is to serve and fulfill those needs. Unfortunately, a high percentage of “positional” leaders do not grasp this fact. They believe that because they are in a leadership position they are leaders and people will automatically follow them. People follow positional leaders because they have to, not because they want to. A good leader is comprised of a person of character, a person who cares, a person who seeks ways to help others succeed, a person who puts the interests of others above his/her own and a person who knows leadership is about serving others needs. To illustrate this point, take a moment to think of someone you have worked for who truly had your best interest at heart, did everything to help you meet your goals, was always ready to help and was always honest with you. The fact is you are willing to do whatever it takes to help that person and follow them because of who they are not because of how smart they are or where they sit. This anonymous quote sums it up best “I don’t care how much you know until I know how much you care.” Servant leadership is further explained in the book The Servant Profit Chain by service firm experts James L. Heskett, W. Earl Sasser and Leonard A. Schlesinger. Based on five years of research of some of the largest service organizations such as Southwest, American Express and Bank One, they discovered a chain of events that directly impacts profit: 1. service to employees; 2. employee satisfaction; 3. employee retention; 4. client satisfaction; 5. client service and 6. client retention. Servant leadership is very important in the business world today. People follow leaders they trust and respect. If you want to be a respected and trusted leader that people want to follow, serve your way to the top. Dennis L. Faurote is president of The Faurote Group. He is a professional trainer, keynote speaker and consultant. Hear him speak in more detail about leadership at the Southeastern Accounting Show, August 26-27, 2009. Denny will conduct two sessions: How To Be An Impact Player, Not Just a Number Cruncher and Time Management/Self-Leadership. He can be reached at dfaurote@faurotegroup.com or www.faurotegroup.com.



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2009 southeastern accounting show August 26-27, 2009 Georgia International Convention Center, College Park Course No. 13085 16 hours general CPE (including a possible 16 hours A&A) This year, in addition to the exciting new space, the GSCPA is offering 44 different CPE sessions with timely topics and the top speakers in the field. The exhibit hall offers access to a variety of products and services, specifically targeted to the needs of CPAs. Register today on the GSCPA web site - www.gscpa.org.

NEW LOCATION for 2009! Georgia International Convention Center, College Park Join the Georgia Society of CPAs at the Georgia International Convention Center (GICC), the exciting new home for the 2009 Southeastern Accounting Show. Convenient to I-85, I-285, Hartsfield Jackson International Airport and a variety of shops and restaurants, this new location will meet your needs for the GSCPA's largest event of the year. Visit www.gicc.com for directions and details on the facility.

One Profession. One Voice.




southeastern accounting show speaker spotlight Edward Callaway

Dennis Faurote

Callaway Gardens PineMountain, Ga.

The Faurote Group Indianapolis, Ind.

Topic: Doing Business in a Tough Economy

Topics: How To Be An Impact Player, Not Just a Number Cruncher and Time Management/Self-Leadership

Edward Callaway is the chairman and CEO of the Board of Trustees of the Ida Cason Callaway Foundation™ (ICCF), the non-profit owner of Callaway Gardens®. He has served as a member of the ICCF Board for more than 17 years. The mission of the ICCF is to provide a place of inspiration, relaxation and a better understanding of the living world. A native of Pine Mountain, Ga., he is the grandson of the founders, Cason and Virginia Callaway, and middle son of Howard H. "Bo" Callaway, who has served as board chairman for many years and continues to serve the ICCF. Previously, Edward served as chairman of the board and president of Crested Butte Mountain Resort, Inc. in Colorado for 18 years. Prior to that, he worked as a consultant for McKinsey & Company in Chicago and as an accountant for Peat, Marwick, Mitchell & Company in New York.

Denny Faurote is president of The Faurote Group. He is a professional trainer, keynote speaker and consultant. Denny’s creed is to help others succeed in the challenges of life. He provides a unique perspective combining the business savvy of an accounting career and CPA with the human touch. For fourteen years he worked for the international public accounting firm of Deloitte & Touche, has contributed to the client service side of the Indianapolis practice office for eight years and has directed their human resources and recruiting efforts for six years. Denny has successfully developed and delivered hundreds of programs to thousands of people including business professionals, educators, and students from around the world. The programs have been extremely successful and definitely give the individuals a unique perspective of leadership and themselves.

Katie Goodman

Glenda Hicks

Grisanti, Galef & Goldress Atlanta, Ga.

Glenda Y. Hicks, CPA Marietta, Ga.

Topic: Advising the Troubled Business

Topic: Women in Transition

Katie Goodman is managing partner of the corporate rescue firm Grisanti, Galef and Goldress (GGG). She advises public and private companies in financial distress through out of court restructurings and leads companies through Chapter 11 bankruptcy restructurings and Chapter 7 liquidations. She also acts as an assignee and receiver. She has worked in a wide number of industries including banking, building products, automotive, textiles, telecommunications, paper products and engineering.

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Glenda Hicks, CPA, has 20 years of experience and owns her own CPA firm in Marietta, Georgia. Ms. Hicks exclusively serves the nonprofit community by providing a myriad of consulting services in the area of financial management and tax research. She is a member of the Professional Woman Network, an international training organization, and is trained in offering workshops focused on women’s issues such as managing stress, leadership, the superwoman syndrome and building positive self esteem. Glenda is co-author of Women’s Journey to Wellness: Mind, Body, and Spirit, and will be co-authoring three more books in the near future. She was recently selected as the 2009 Women in Business Champion of the Year for Georgia by the U.S. Small Business Administration.


southeastern accounting show topics and speakers The topics and speakers listed below for the 2009 Southeastern Accounting Show are confirmed as of 6/3/09. The complete listing of speakers, topics and session descriptions will be included in the conference brochure, which will be mailed in mid-July. Accounting & Auditing FAS141R: 141 Ways to Revise a Financial Accounting Standard (A&A) Mark Rutledge, Smith and Howard, Atlanta, Ga.

Tax Tax Update and Review of Sunset Provisions Art Auerbach, Surgent McCoy CPE, LLC, Devon, Penn.

Developing an Audit Strategy (A&A) Ron Clark, Auburn University, Auburn, Ala.

Cancellation of Debt (COD) Issues - When is it Income and How Do You Report, What Are the Exceptions? (A&A) Art Auerbach, Surgent McCoy CPE, LLC, Devon, Penn.

Changes in Financial Accounting (A&A) Ron Clark, Auburn University, Auburn, Ala.

Checkup for Your Practice Andrea Comeau-Shirley, Namaste Consulting, LLC, Mableton, Ga.

Green Accounting (A&A) Lee Peterson, Michael Beck and Wesley Hudson, Reznick Group, Atlanta, Ga.

Technology Information Security for CPAs Carlton Collins, Accounting Software Advisor, Norcross, Ga.

XBRL - How to Lower Your Reporting Costs, Enhance Controls and Improve Internal Transparency (A&A) Mike Willis, PWC, Tampa, Fla.

The Tech Savvy CPA Carlton Collins, Accounting Software Advisor, Norcross, Ga.

Business Law Update: A Review of Significant Recent Cases, Regulations and Legislation Affecting Businesses and their Owners (A&A) Chuck Beaudrot, Morris, Manning & Martin, LLP, Atlanta, Ga. DOL Update and Latest Audit Quality Findings and Issues (A&A) Marcus Aron, Employee Benefits Security Administration, Washington, DC Greg Clark, Business Compliance & Controls Group, Gainesville, Ga. Demystifying Fair Value Accounting (A&A) Debbie Lambert, Johnson Lambert & Co. LLP, Raleigh, NC Business and Industry Doing Business in a Tough Economy Ed Callaway, Callaway Gardens, Pine Mountain, Ga. Building Long Term Value (In Privately Held Companies) W. James Lloyd, Pershing Yoakley & Associates, PC, Knoxville, Tenn. Professional Ethics – A Higher Calling Rodney Chandler, Smith Adcock & Co, Athens, Ga. Advising the Troubled Business Katie Goodman, Grisanti, Galef & Goldress, Atlanta, Ga. How to be an Impact Player, Not Just a Number Cruncher Dennis Faurote, The Faurote Group, Indianapolis, Ind. Time Management / Self-Leadership Dennis Faurote, The Faurote Group, Indianapolis, Ind . Marketing the Professional Services Firm - Smart Ways to Grow Your Practice and Deliver More Value to Your Clients Jeanne Rossomme, Roadmap Marketing, Washington, DC Business Tools: Business/Social Networking John Damiano, The Providence Group, Atlanta, Ga. Desiree Scales, Bella Web Design, Inc., Marietta, Ga.

Automating the Warehouse – The State-of-the-Art in WMS Solutions PJ Bain, WiSys, LLC, Flowery Branch, Ga. Microsoft Excel’s Greatest Hits Chris Menard, Triality, Inc., Stockbridge, Ga. Office 2007 Chris Menard, Triality, Inc., Stockbridge, Ga. QuickBooks 2009 - Tips, Tricks and Traps Amy Vetter, Technology In A Box, LLC, Weston, Fla. Other Improving Rental Properties and their Profitability (Property Management) Mike Nelson, Excalibur, Cumming, Ga. "Recessionvesting" for Retirement Emily Sanders, Sanders Financial Management, Inc., Norcross, Ga. Women in Transition Glenda Hicks, Glenda Y. Hicks, CPA, Marietta, Ga.

Wednesday Evening Cocktail Reception Continue your networking at the cocktail reception on Wednesday, August 26. Join the GSCPA, fellow attendees and exhibitors in the Exhibit Hall from 5 - 7 p.m. Relax with a cocktail, enjoy appetizers and register to win one of many fantastic prizes.

One Profession. One Voice. 11


mobility: the beginning of a new era 2008 was a meaningful year for the CPA profession in Georgia and the beginning of national change in regards to the Mobility of the CPA license. As most will recall, Georgia did pass a bill enacting Mobility (with other states offering Mobility to Georgia CPAs) in the 2008 legislative session. This bill also included changes in the Experience Requirement for licensure and non-CPA ownership (partners) within a CPA firm. The bill that was passed by the legislature and signed by Governor Perdue becomes law July 1, 2009. Since 2008, the Mobility effort has continued its momentum and at this time 42 states have enacted Mobility statutes. This constitutes a sea of change in the profession and Georgia is set to sail smoothly on this new course. After passing HB 1055 in the 2008 legislative session, the process of enacting the new parts of the Accountancy statute became the responsibility of the Georgia State Board of Accountancy, and they have done a fantastic job. The process began with re-writing the Rules (or clarifying guidelines and definitions) to the parts of the Accountancy statute that changed, and writing Rules for provisions that are new to the statute, such as non-CPA ownership. The Rules are completed and are posted on the Georgia State Board of Accountancy web site, as well as the GSCPA web site. The re-written rules also become effective on July 1, 2009. It is important that everyone look at these Rules and definitions. Go to the GSCPA web site at www. GSCPA.org and click on Mobility. You will be directed to detailed descriptions of the Rules. Overview of Key Rule Components Mobility. Georgia offers Mobility to any state offering the same to Georgia CPAs. This means that CPA firms may enter Georgia and Georgia CPA firms may cross into other states (that offer Mobility to Georgia) to do client work. This embodies all types of work that CPA firms conduct, including compilation and review, tax work and consulting, EXCEPT any engagement for an entity whose home office is in Georgia. The work is to be performed in accordance with Statements on Auditing Standards, auditing standards of the Public Company Accounting Oversight Board (PCAOB) and certain work under Statements on Standards for Attestation Engagements. For example, if a firm is coming into Georgia to conduct an audit on an entity headquartered in the state, they must register with the Georgia State Board of Accountancy. However, if the entity being audited has headquarters in another state, and a facility in Georgia, the firm may enter Georgia to do work at that auxiliary facility without registering with the State Board of Accountancy. The Rules have been written to address firms that are required to register with the State Board of Accountancy, as well as those who are not required to register. Experience Requirement. The Experience Requirement moves to one year before licensing. The qualifying education requirements and passing of the Uniform CPA Exam have not changed. It is important to note that the new requirement takes effect on applications for licensure received by the state board after July 1, 2009. The one year of experience requirement applies to public accounting as well as business and industry, government and academia. A careful reading of this rule will assist you in understanding the requirements to fulfill the one year experience. The Rule (20-3-08) is very specific in what type of experience qualifies. A special note: to have one’s work experience qualify in public accounting or business and Industry, one must be supervised by a licensed CPA. The rules define acceptable supervision in public accounting and business and industry. If this affects you, please take a close look at the Rule. Non-CPA Ownership Within CPA Firms. In 2008, Georgia was one of two remaining states that did not allow non-CPA ownership within CPA firms. It is important to understand that a non-CPA owner is best described as a partner in the CPA firm not holding a valid license as a CPA in any state. The new law provides that up to 49 percent of a firm’s ownership can be non-CPAs. This Rule provides much information on the requirements for non-CPA owners and firms that have non-CPA owners. For example, the non-CPA owner must be actively engaged in the CPA firm (and not be a passive owner) and each firm’s managing partner must be a licensed CPA in Georgia. There is also information within this Rule on how to display the firm’s name, how to list partners on the firm’s letterhead, advertising of the firm with a non-CPA owner and other requirements to be met to become a non-CPA owner within a firm. If this affects your firm, please review this Rule to make sure your firm is meeting all criteria. The GSCPA is eager about the Mobility legislation and hopes this information assists you in being part of the “new era” in Georgia accounting.

12 Current A cco u nt s • J u l y /A u g u st 2 0 0 9


Innovative Co m m u n i c a t i o n s The Georgia Society of CPAs Leadership 2009-2010

The Georgia Society of CPAs • 2009-2010 Leadership


the gscpa board of directors 2009-2010

Royce B. Duncan President-Elect

Robert L. Prator President

Statewide Directors (First of a Two-Year Term)

Gary L. Julian Secretary/COO

Scotty C. Jones Treasurer

Statewide Directors (Second of a Two-Year Term)

Lawrence M. Cohen

Denise W. Grove

Colin E. Blalock

David E. (Bo) Jackson

Marlan L. Nichols

Katherine S. Proctor

Michael P. Levine

Joseph R. Spradlin

Immediate Past President

Darrell J. Thaw Stewart H. Carlin The Georgia Society of CPAs • 2009-2010 Leadership


gscpa council 2009-2010 The 2009-2010 GSCPA Council consists of the following: • All GSCPA past presidents • All members of the Board of Directors • All chapter presidents and one additional representative from each chapter • All section chairs and one additional representative from each section.

• All committee chairs • Elected members-at-large • Designated and elected GSCPA members of AICPA Council

Council Members-At-Large Term Expires 2010 Rod Adair Jim Bailey Jenny Barber Alyssa Belcher Scott Collins Nina Daigle Tom Fuller Kirk Jarrett Tracy Mathews

Term Expires 2011

Denise O’Connell Ed Pease Lydia Rosencrants Brian Rutledge Mike Skinner Sondra Smith Terrie Thamer Brandon Verner

Jennifer Birtz Walt Bryde Brad Dickson Barbara Evans Jeff Forrestall Wendy Gates Jay Green Martha Merritt Chris Miller Lowell Mooney

Howard Mosby Dick Negus Terry Parker Brad Reeder Geoff Rhines Donnie Roland Emily Sanders Ann Smith Debbie Thaw

Council Chapter Representatives Albany Atlanta Augusta Columbus DeKalb North Atlanta North Perimeter

Christy Tinsley Michael Levine Beth Morrison Brad Clements Randy Whitelock Margaret Waldrep Ellen Sweatt

Northeast Georgia Northwest Georgia Rome Savannah Southeast Georgia Southside West Georgia

AICPA Council Members Elected Carolyn Riticher Paula Mooney Stewart Carlin Bob Prator Designated Royce Duncan

November 2009-October 2010 November 2008-October 2011 November 2008-October 2011 November 2009-October 2012

November 2009-October 2010

The Georgia Society of CPAs • 2009-2010 Leadership

Lee Ellen Fields Shane Lovingood Winter Arrington Lisa Conti-Bacon Perry Rountree Paul Oddo Kathy Moffeit


educational foundation Established in 1957, the Educational Foundation of the Georgia Society of Certified Public Accountants was the first of several state society foundations of its type to be separately incorporated. It has continued to be the leader in supporting accounting students and faculty, and in raising the awareness of CPAs and others in the business community to the importance of accounting education. The stated purpose is to aid and advance education and research relating to the study, teaching and practice of accounting and allied fields. Continuing programs of the Educational Foundation include scholarships for outstanding accounting students and support for accounting programs (including the chapter matching program and direct scholarships), and Accounting Educator of the Year Award, the Academic Excellence Award for superior accounting majors and the Gold Key Award, which is presented to the high scorers on the CPA exam.

Educational Foundation Officers

Educational Foundation Directors

President President-Elect Secretary Treasurer Immediate Past President

Alyssa L. Belcher William J. Bomar Mark C. Dawkins R. Tom Fuller Ronald R. Kelm Linda M. Malgeri Timothy M. Mason Jerry D. Maxwell Terry I. Parker James R. Roland Lydia W. Rosencrants Harvey E. Tarpley Ian M. Waller George P. Wentworth

R. Tom Fuller Alyssa L. Belcher Terry I. Parker Harvey E. Tarpley J. Lowell Mooney

Educational Foundation Committees Awards Terry Parker, chair Mark Dawkins Jerry Maxwell Jame Roland

Investment Harvey Tarpley, chair Alyssa Belcher Richard Bennett Lowell Mooney

Bylaws & Operations George Wentworth, chair Tim Mason Ron Thomas

Scholarship and Support Martha Merritt, chair Ron Kelm Ellen Sweatt Ian Waller

Annual Fund and Development Scott Collins, chair Bill Bomar Walt Bryde Dan Simms

Student Outreach Lydia Rosencrants, chair Chris Etterlee Kel-Ann Eyler Linda Malgeri

Educational Foundation Past Presidents 1958-60 1961-62* 1963-64* 1965-66* 1967-68* 1969-70* 1971-72* 1973-74* 1975-76* 1977-78* 1979* 1980 1981

Thomas W. Hudson Jr Waldo Sowell Ben W. Brannon Claude M. Hamrick Jr T.S. Mauldin E. Paul Johnson Philip H. Dohn Jr Frank W. Hempstead Harper H. Harden Jr Drew R. Fuller J. Bradley Haynes John W. Cook Wilbert H. Schwotzer

1982* 1983* 1984 1985 1986 1987* 1988 1989 1990 1991 1992 1993 1994 1995

Richard Q. Conrad Lamar W. Davis Sr Charles W. Hendry William W. Kidd Herbert A. O’Keefe Jr James R. Perry Jack E. Threadgill Samuel G. Anderson Ben Whittington William J. Bostwick J. Sam Johnson Jacquelyn Cochran Michael W. Skinner Phil H. Alday

1996 1997 1998 1999 2000* 2001 2002 2003* 2004 2005 2006 2007 2008 2009 *Deceased

The Georgia Society of CPAs • 2009-2010 Leadership

Carolyn C. Riticher James A. Gentry Jr Paula Y. Mooney Paul C. Oddo Jr. Robert L. McCorkle Jr Denise A. Mummert Ellen L. Sweatt Howard Herman C. Michael Cauley Jill Lockwood K. Scott Collins Deborah T. Thaw R. Lee Jennings J. Lowell Mooney


gscpa staff directory Name

Title

Direct Dial

Email

Administration Gary Julian

Executive Director

404-504-2932

gjulian@gscpa.org

Donna Heavener

Associate Executive Director

404-504-2943

dheavener@gscpa.org

Deborah Reeder

Senior Director of Professional Services

404-504-2949

dreeder@gscpa.org

Jan Roberds

Receptionist

404-504-2990

jroberds@gscpa.org

Bridgette Holmes

Accounting Manager

404-504-2954

bholmes@gscpa.org

Sandra Owens

Accounting Coordinator

404-504-2955

sowens@gscpa.org

Paige Brooks

Director of Education and Training

404-504-2946

pbrooks@gscpa.org

Terry Gainer

Seminar Manager

404-504-2944

tgainer@gscpa.org

Veronica Scott

Seminar Coordinator

404-504-2947

vscott@gscpa.org

Joanne Singletary

CPE Registrar

404-504-2950

jsingletary@gscpa.org

Brian Abram

Mail Services Coordinator

404-504-2951

babram@gscpa.org

Don Cook

Director of Membership Development

404-504-2935

dcook@gscpa.org

Nikelle Hamada

Member Services Manager

404-504-2956

nhamada@gscpa.org

Jennifer Poff

Member Services Coordinator

404-504-2939

jpoff@gscpa.org

Jeff Wells

Sections Manager

404-504-2942

jwells@gscpa.org

Shannon Cannon

Sections Coordinator

404-504-2937

scannon@gscpa.org

Lynne Carr

Conference Manager

404-504-2945

lcarr@gscpa.org

Kendra Nolley

Conference Planner

404-504-2952

knolley@gscpa.org

Honorene Hazeur

Peer Review Director

404-504-2940

hhazeur@gscpa.org

Sean Mincey

Peer Review Coordinator

404-504-2958

smincey@gscpa.org

Jamie Etzbach

Senior Manager of Publications

404-504-2933

jetzbach@gscpa.org

Elizabeth Kistler

Public Relations Manager

404-504-2941

ekistler@gscpa.org

Calvin Wong

Communications/Web Site Specialist

404-504-2934

cwong@gscpa.org

Pritchard & Jerden

404-238-9090

www.pritchardjerden.com

Accounting

CPE

Member Services

Peer Review

Public Relations / Communications

Insurance Bob Shulman

Account Director

bschulman@pritchardjerden.com

Patrick Bell

Account Executive

pbell@pritchardjerden.com

Jill Bushnell

Insurance Administrator

jbushnell@pritchardjerden.com

The Georgia Society of CPAs • 2009-2010 Leadership


chapter officers Albany Chapter President: Sean Hendley shendley@draffin-tucker.com 229-883-7878 Vice President: Christy Tinsley ctinsley@mjcpa.com 229-446-3600 Secretary: Wes Sternenberg wsternenberg@draffin-tucker.com 229-883-7878 Treasurer: Adam Hutchins ahutchins@mjcpa.com 229-446-3600

DeKalb Chapter President: Callaway Dorsey HCDCPA@comcast.net 678-368-7569 Vice President: Harold Davis harold@ahdaviscpa.com 770-216-9900 Secretary: Beverly Cox bcoxcpa@bellsouth.net 770-454-9307 Treasurer: Katherine Wilson readerwk@comcast.net 404-338-8194

Northwest Georgia Chapter President: Alex Williams awilliams@estescpas.com 706-529-0749 Vice President: Ryan Ertel ryan@winterscogginscpa.com 706-278-2834 Secretary: Alice Kimsey alice@morehouse-cpa.com 706-278-2713 Treasurer: Doug Montgomery 706-278-7100 dougmontgomery@decosimo.com

Atlanta Chapter President: Michael Broughton michael@broughtoncpa.com 770-934-8450 Vice President: Mary Jo Duffy mjd@waldenbus.com 678-277-9951 Secretary: Chet Hosch chosch@swfllp.com 404-954-9885 Treasurer: John Vlha jmvgators@earthlink.net 770-308-0809

Gwinnett Chapter President: Jack Milner jmcpallc@earthlink.net 678-473-0363

North Perimeter Chapter President: Larry Cohen tax@wsatl.com 770-391-5802 Vice President: Jennifer Birtz jennifer.birtz@hawcpa.com 404-898-7513 Secretary: Lee Height lheight@t-u.com 770-730-5016 Treasurer: Bob Johnson bjohnson@millercompany.com 404-591-3105

Augusta Chapter President: Jenny Barber jbarber@cbh.com 706-724-3557 Vice President: Krista Wight kristawight@yahoo.com 803-819-8242 Secretary: Michelle Bennett mbennett@smecpa.com 706-722-5337 Treasurer: Angela Payne apayne@elliottdavis.com 706-722-9090 Coastal Georgia Chapter President: Christopher Thomas cthomas@mstiller.com 912-265-1750 Vice President: Cynthia Johnson cynthiajcpa@bellsouth.net 912-554-8372 Columbus Chapter President: Michael Adams madams@tsys.com 770-644-9216 Vice President: Brian Rutledge brutledge@robinsongrimes.com 706-324-5435 Secretary: Jennifer Howard jennifer.howard@dml-cpa.com 706-494-9630 Treasurer: Scott Wacter 706-322-5482 s_wacter@fabml.com

Heart of Georgia Chapter President: Robyn Tanner rttanner@tjscpa.com 478-272-2030 Vice President: Anthony Parker amp@cktcpa.com 478-272-1344 North Atlanta Chapter President: Ron Wrenn ronwrenn@triplecrownadv.com 770-353-6319 Vice President: Margaret Waldrep mwaldrep@cmeccpa.com 770-422-5554 Secretary: John Cole jacole57@yahoo.com 770-435-9163 Treasurer: Russ Goldman rgoldman@goldmancompany.com 770-499-8558 Northeast Georgia Chapter President: Jennifer L. Wilson jwilson@fudgeryfudge.com 770-287-1990 Vice President: John Graham jgraham@collinscpa.com 706-543-3493 Secretary: Clay Pilgrim cpilgrim@rushtonandcompany.com 770-287-7800 Treasurer: Michele Bruce mbruce@batescarter.com 770-532-9131

Rome Chapter President: Jill Maslanka maslanka@wjrcpas.com 706-234-7571 Vice President: Winter Arrington arrington@a-rcpas.com 706-295-7716 Secretary: Kelli Gonzalez kelli@wjrcpas.com 706-234-7571 Treasurer: Beverly Smith beverly@wjrcpas.com 706-234-7571 Savannah Chapter President: Pam Clinard milfield@bellsouth.net 912-352-1928 Vice President: Tal Johnson talj@dhhccpa.com 912-764-6951 Secretary: Neikelle Lashley-Ferris neikelle.ferris@gmail.com 912-358-0577 Treasurer: Shanon Royal sroyal@ddfcpas.com 912-238-1001 Southeast Georgia Chapter President: Abbie Gail Parham aparham@georgiasouthern.edu 912-681-5678 Vice President: Vivian Myers vivian@dhhccpa.com 912-764-6951 Secretary/Treasurer: Sadonna Burkett sburkett@mclaincalhoun.com 912-537-3917

The The Georgia Georgia Society Society of of CPAs CPAs •• 2009-2010 2009-2010 Leadership Leadership

Southside Chapter President: Richard Hlozek rich@brownnelms.com 770-461-5502 Vice President: Bruce Wood bwood@capval-llc.com 770-310-5347 Southwest Georgia Chapter President: Jerry Maxwell maxcpa@bellsouth.net 229-246-9700 Vice President: Roy Long roylong@perkinslongcpas.com 229-228-5537 Secretary: James H. Douglas jdouglas@syrupcity.net 229-377-0020 Treasurer: Ashley Gardner ashley@youmansgardner.com 229-246-1511 Valdosta Chapter President: Kevin Hiers khiers@hgncpa.com 229-245-6040 x 203 Vice President: Jackie Dennis jdennis@valdostatech.edu 229-249-2670 Secretary: Heidi Coggins hscoggins@valdosta.edu 229-259-5033 Treasurer: Kristian Keesling kkeesling@wilsoneyecenter.com 229-244-3000 West Georgia Chapter President: Christine Swanson christine.swanson@firstgabnk.com 678-839-6735 Vice President: Kathy Moffeit kmoffeit@westga.edu 678-839-4818 Secretary: Robin Custard robin.custard@smimail.net 770-834-0831 x 2002 Treasurer: Diana Davis dzdavis@bonlalum.com 770-254-7647


section/committee/task force leadership section leadership Assurance Services Bill Godshall, chair 404-253-7500 bill.godshall@frazierdeeter.com Ben Lee, vice chair 912-638-7439 blee@mstiller.com Staff Liaison: Jeff Wells CPAs IN INDUSTRY Tim Minster, chair 678-984-7973 tminster@comcast.net Jack Hawkins, vice chair 770-723-3555 jack.hawkins@gms.com Staff Liaison: Shannon Cannon ESTATE AND FINANCIAL PLANNING Herb Barnes, chair 770-730-5009 hbarnes@t-u.com Galina Dimitrova, vice chair 404-874-6244 gdimitrova@smith-howard.com Staff Liaison: Jeff Wells FORENSIC AND VALUATION SERVICES Jim Hart, chair 678-320-0079 jhart@lightfootgroup.com Adrian Loud, vice chair 678-218-1393 aloud@btcpa.net Staff Liaison: Shannon Cannon HEALTHCARE Sarah Dekutowski, chair 770-936-1136 sarah_dekutowski@vnhs.org Carla Chandler, vice chair 404-778-4903 ctchand@emory.edu Staff Liaison: Jeff Wells INFORMATION TECHNOLOGY Sandra Robertson, chair 404-607-9138 sandra@rconsultant.com Wayne Nix, vice chair 706-548-8008 waynenixcpa@charter.net Staff Liaison: Jeff Wells

Management of an Accounting Practice (MAP) Margaret McConnell, chair 404-257-9475 mmcconnell@mm-cpa.com Ken White, vice chair 706-234-7571 white@wjcpas.com Staff Liaison: Jeff Wells REAL ESTATE Barbara Borczak, chair 404-253-7528 barbara.borczak@frazierdeeter.com Cindy Buie, vice chair 404-835-1914 cindy.buie@aghllc.com Staff Liaison: Jeff Wells TAXATION John Masters, chair 404-240-0048 jmasters@jmasters.com Keith Early, vice chair 770-850-1899 kearly@lwncpa.com Staff Liaison: Jeff Wells YOUNG CPA Gina Dougherty, chair 404-773-1708 dougherty.gina@gmail.com Christine Greis, vice chair 678-987-5060 cgreis@vaco.com Staff Liaison: Shannon Cannon

committee leadership Audit Bonnie Cox, chair, 2008-2009 706-724-3557 bcox@cbh.com Beth Grimes, chair, 2009-2010 770-532-9131 bgrimes@batescarter.com Staff Liaison: Deborah Reeder budget Scotty Jones, chair 478-272-2030 sjones@tjscpa.com Staff Liaison: Deborah Reeder Bylaws Ron Thomas, chair 706-324-5435 rthomas@robinsongrimes.com Staff Liaisons: Gary Julian and Donna Heavener

The The Georgia Georgia Society Society of of CPAs CPAs •• 2009-2010 2009-2010 Leadership Leadership

Investment Scotty Jones, chair 478-272-2030 sjones@tjscpa.com Staff Liaison: Deborah Reeder Nominating Stewart Carlin, chair 770-509-9800 scarlinacc@aol.com Staff Liaison: Donna Heavener Peer Review Executive Kathy Redgate, chair 404-531-4940 kredgate@brooksmcginnis.com Staff Liaison: Honorene Hazeur Peer Review David Jordan, chair 706-846-8401 djordan@ajkllc.com William Minch, vice chair 404-264-1700 bminch@metcalf-davis.com Staff Liaison: Honorene Hazeur Financial Literacy Martha O’Brien, chair 404-816-0711 martha.o'brien@edwardjones.com Carlye Buchanan, vice chair 404-898-2000 cbuchanan@windhambrannon.com Staff Liaison: Elizabeth Kistler

task force leadership College Outreach Ian Waller, chair 404-214-1301 iwaller@nicholscauley.com Kel-Ann Eyler, vice chair 478-757-5132 keyler@wesleyancollege.edu Staff Liaison: Nikelle Hamada High School Student Outreach Glenda Hicks, chair 770-423-7113 glenda@gyhickscpa.com Rebecca Boggs, vice chair 404-898-7411 rebecca.boggs@hawcpa.com Staff Liaison: Nikelle Hamada


High School Residency Program Ralph Navarro, chair 678-518-2390 rafael.navarro@ge.com Patrick Hill, vice chair 404-676-1211 pahill@na.ko.com Staff Liaison: Nikelle Hamada Leadership Academy Robyn Tanner, chair 478-272-2030 rttanner@tjscpa.com Michael Broughton, vice chair 770-934-8450 mbroughton@AtlantaCFO.com Staff Liaison: Don Cook Leadership Academy Alumni Brian Rutledge, chair 706-324-5435 Brutledge@robinsongrimes.com Geoff Rhines, vice chair 404-442-3127 geoffrey.m.rhines@marsh.com Staff Liaison: Don Cook Minority Issues Kecia Williams-Smith, chair 404-601-2916 smithk@pcaobus.org Nina Daigle, vice chair 706-543-5286 ninadaigle@yahoo.com Staff Liaison: Nikelle Hamada Professional Ethics William McDaniel, chair 229-432-1956 wdmcpa@bellsouth.net Staff Liaison: Deborah Reeder

CONFERENCE LEADERSHIP ACCOUNTING & auditing CONFERENCE (formerly the Accounting Institute) October 2, 2009 David McIntyre, chair 478-301-2990 mcintyre_dd@mercer.edu Staff Liaison: Kendra Nolley ESTATE PLANNING CONFERENCE July 23-25, 2009 M. Ann Cox, chair 678-538-2046 ann.cox@bnymellon.com Staff Liaison: Lynne Carr FALL DECISION MAKERS CONFERENCE October 23, 2009 James Gillespie, chair 404-230-6703 jgillespie@constangy.com Staff Liaison: Lynne Carr

FINANCIAL INSTITUTIONS CONFERENCE September 17, 2009 Chris Griner, chair 706-654-3199 cgriner@hometowncb.com Donnie Pardee, vice chair 404-677-4688 donnie.pardee@deltacommunitycu.com Staff Liaison: Kendra Nolley FIRM PRACTICE MANAGEMENT CONFERENCE November 15-17, 2009 Neal Bach, chair 678-551-1014 nbach@bjmco.com Kimberly Roddy, vice chair 770-980-1080 kroddy@millercompany.com Staff Liaison: Kendra Nolley FRAUD & FORENSIC ACCOUNTING CONFERENCE September 18, 2009 Jeff Moore, chair 404-264-1071 jeff.moore@jemoore.com David Saywer, vice chair 678-524-3283 david.sawyer@sawyer-company.com Staff Liaison: Lynne Carr GEORGIA TAX FORUMS Atlanta - November 5-6, 2009 Savannah - November 12-13, 2009 Jeffrey Kess, chair 404-223-5900 jkess@gomeldavis.com Carolyn Turnbull, vice chair 404-531-8169 turnbullcarolyn@aol.com Staff Liaison: Lynne Carr

REAL ESTATE CONFERENCE June 18, 2009 Jeff Olson, chair 770-261-5437 jolson@bnkj.com Staff Liaison: Kendra Nolley SPRING DECISION MAKERS CONFERENCE April 20-21, 2010 Woody Griffin, chair 404-459-9745 wgrffnjr@aol.com Staff Liaison: Lynne Carr SPRING GOVERNMENT WORKSHOP May 2010 Edgar Land, chair 706-276-3700 edgar@ellijaycpa.com Staff Liaison: Kendra Nolley SOUTHEASTERN ACCOUNTING SHOW August 26-27, 2009 Carlton Collins, chair 770-734-0450 carlton@asaresearch.com Steve Wakefield, vice chair 770-576-1955 steve.wakefield@legacybusinesspartners.com Staff Liaisons: Lynne Carr and Kendra Nolley TECHNOLOGY CONFERENCE June 25, 2009 Ann Smith, chair 478-731-9025 asmith@ahsmithcpa.com Sandra Robertson, vice chair 404-607-9138 rci@rconsultant.com Staff Liaison: Lynne Carr

GOVERNMENTAL A&A CONFERENCE December 11, 2009 Edgar Land, chair 706-276-3700 edgar@ellijaycpa.com Staff Liaison: Kendra Nolley HEALTHCARE CONFERENCE February 2010 Staff Liaison: Kendra Nolley NONPROFIT CONFERENCE July 22, 2009 William Renshaw, chair 404-885-6396 williamr@pcageorgia.org Staff Liaison: Kendra Nolley

The Georgia Society of CPAs • 2009-2010 Leadership The Georgia Society of CPAs • 2009-2010 Leadership

The Georgia Society of CPAs Atlanta Financial Center, North Tower 3353 Peachtree Road NE, Suite 400 Atlanta, GA 30326-1414 800-330-8889 • 404-237-1291 Fax www.gscpa.org


member and chapter news Ron Lundstrom of Lundstrom LLC enters into exclusive partnership with GH&I to perform forensic accounting and fraud investigation services.

Braver Schimler Pierce Jenkins, LLP is pleased to announce the promotion of four new partners to the firm: Cheryl Clifton, CPA; Karyn Lowrey, CPA; Suzanne Novak, CPA and Marshall Schwartz, CPA.

We sincerely regret the loss of the following members and extend deepest sympathy to their family and friends. Franklin Jordan Macon, Ga.

Lundstrom

Michelle "Shelly" Compton, CPA and tax manager with Deemer Dana & Froehle LLP, has earned accreditation to become a Certified Valuation Analyst (CVA). Marvin Brown, CPA/ABV of Brown Valuation Group, is the author of Valuation Tips for the AICPA's ABV E-Alert.

In Memoriam

Joseph Lake Rome, Ga.

Clifton

Lowrey

Moore Colson CPAs, announces that Steven Murphy, senior tax manager, is the recipient of the firm’s coveted Peak Award for his significant contributions to the firm. Novak

Schwartz

Harry Marshall Atlanta, Ga.

Member and Chapter News is open to all GSCPA members for announcements regarding professional achievements. Please send all submissions to Jamie Etzbach at jetzbach@gscpa.org. Announcements are placed as they are received. In the event an issue fills up, announcements will be run in the next available issue. Photos are welcome.

Freeman, continued from page 6

Eyler, continued from page 6

Smith, continued from page 6

is because of his ethical values and practices that the firm is one of the only in the country to have implemented such critical internal controls. James believes in exceeding professional expectations. His best practices approach has helped move the 1031 industry from reactionary to more proactive planning. With his firm, he has championed new methods and solutions, including client-directed account options and the innovative design of a system that safeguards the principal of client funds and ensures their liquidity. Outside of the office, James is active in his church in Roswell and has volunteered with the American Heart Association, Big Brother - Big Sister Fundraisers and Junior Achievement. He is also active with the Atlanta Young Professionals, Duke Alumni Association and the Harvard Business School Real Estate SIG of Atlanta. James has been a member of the Georgia Society of CPAs since 2008.

Historians and the Georgia Association of Accounting Educators (GAAE). Her involvement with the GSCPA includes serving on the GSCPA College Outreach Task Force and on the GSCPA Educational Foundation Executive Committee. Dr. Eyler has participated in numerous committees and served as a speaker at a number of events for the GSCPA in recent years. During her career, she has also acted as a volunteer judge for the national IMA scholarship competition, on the board of a local IMA chapter, helped students charter a student chapter of the IMA, served as faculty advisor for Beta Alpha Psi, supervised student honors theses and helped review accounting curriculums. Dr. Kel-Ann Eyler is a superb teacher, a collaborative colleague, a supportive mentor, a professional and a scholar. She has dedicated herself to helping her students both inside and outside the classroom. She has made the effort to teach face-to-face, online and a combination hybrid approach in her courses including principals of financial and managerial accounting, intermediate and advanced financial accounting, cost accounting, auditing, fraud examination, tax accounting and many more. Kel-Ann has and will continue to greatly contribute to the education of accountants. She has been a member of the Georgia Society of CPAs since 2004.

Fayette County. He has held this position for over 10 years. Board of Commissioners - Currently serves as chairman. By virtue of serving as chairman, he serves as a board member of the Atlanta Regional Commission in the position of treasurer. In addition he serves on a variety of task forces and sub committees. Metropolitan North Georgia Water Planning District and Transit Implementation BoardCurrently serves on each of these boards. Association of County Commissioners of Georgia's Insurance Program - Serves as a board member and helps oversee a captive insurance plan offered to eligible counties within Georgia. Despite Jack's busy schedule with the aforementioned organizations, he makes time each year to visit local high school accounting classes, where he discusses careers in accounting and fields questions from interested high school students. While serving and promoting causes near and dear to him, Jack and a partner started a public accounting practice, which has grown to include four other CPAs and seven support positions. He encourages employees of the firm to get involved and provides services to many nonprofit entities gratis or at reduced costs. Jack has been a member of the Georgia Society of CPAs since 1977. One Profession. One Voice. 21


achieving ultimate efficiency with a paperless tax workflow Steven Ladd Streamlining workflow is a constantly neglected to-do item for many CPA firms, especially as client demands increase and new regulations continue to come down the pike. With all that is involved, the complexity of the average firm’s tax workflow can seem overwhelming. Throw in the ongoing shortage of professional staff with the pressures of tax season deadlines and it is easy to understand why firms continue to prepare returns using the “old ways” that have worked for them in the past. However, in the tax and accounting industry time is money, which is why accountants are always searching for ways to improve efficiency in their firms. These Six Best Practices are the key steps that will ease the transition to a paperless tax workflow. For firms that have moved to a paperless tax workflow, the efficiency gains have been phenomenal-some reporting time savings of up to 45 minutes per return. With the time saved, tax professionals are focusing on higher value activities and delivering better customer service to differentiate and grow their practices. Achieving results such as these is possible, and it is easier than you might think. Firms that are running at peak efficiency are those that have implemented the following best practices: 1. Scan Client Documents Before Preparation. Scanning is the first step towards achieving the benefits of an automated tax workflow. By scanning client documents on the frontend of the preparation process, firms position themselves for the efficiency gains that come from using electronic source documents. Scanning up-front creates a digital library of documents that can be immediately accessed throughout tax season. With source documents stored electronically, administrative staff can fulfill client requests in seconds during busy season without interrupting billable work. When additional client documents arrive late, staff can easily scan and add them to the first set of documents. Finally, scanning eliminates the need for photocopying, thereby reducing paper and filing cabinets and eliminating boxes of documents scattered on the floor. 2. Invest in a Fast Scanner Designed for Scanning Documents. Scanning is an integral component of a highly efficient tax process; therefore, tax professionals should invest in a professional quality scanner to drive that process. A high-speed scanner is recommended; 22 Current A cco u nt s • J u l y /A u g u st 2 0 0 9

one that is designed for scanning documents and can scan both sides of the page simultaneously at 30-40 pages per minute. What separates a document scanner from other types of scanners and multifunction devices are the advanced features that make it easy to scan tax documents. A document scanner can easily scan different sized documents from business card to


legal size. It also includes advanced paper handling mechanisms to avoid misfeeds and paper jams so firms can scan with confidence. Firms should also consider the “daily duty cycle” for a scanner. The duty cycle indicates how many pages per day the scanner is designed to scan. A low cost scanner may only be designed to scan 200-300 pages per day, which may not deliver the reliability needed to get through tax season. Consider how many pages need to be scanned during tax season. Good document scanners are affordable and do not forget to consider the software that comes bundled with the scanner. Many high-end scanners include a copy of Adobe® Acrobat® Standard, which is used for scanning as well as annotating and tick marking source documents. The Fujitsu® 6130 is recommended as one of the best scanners for tax professionals. This scanner delivers fast double-sided scanning with advanced features that make it easy to scan tax documents at an affordable price. 3. Automatically Organize Scanned Tax Documents. There are solutions that will automatically organize and index scanned tax documents, eliminating the time consuming manual task of sorting and identifying client documents. Leading “scan and organize” solutions automatically identify scanned tax documents and deliver them in an organized bookmarked PDF file that makes it easy to find and review any tax document. These solutions will correct the orientation on documents that are scanned upside down or sideways. Blank pages and miscellaneous documents can be automatically identified in order to scan a pile of client documents without having to sort through it. Using these solutions, client documents are consistently organized and bookmarked in a logical order that matches the tax preparation process—no matter who does the scanning. Simply click a bookmark to find any tax document. It is important to note that there are additional benefits beyond the tax preparation process. Firms can impress clients by taking their shoebox of source documents and returning an organized electronic copy. Plus, the next time a client calls looking for last year’s W-2, any staff member can easily use the bookmarked PDF file to locate the document and fulfill the client request so tax professionals can focus on higher value activities. 4. Implement Dual Monitors. The days of the one-monitor desktop are coming to an end, and for tax professionals that have experienced a dual monitor setup, there is no going back. The value of being able to quickly view multiple programs and documents simultaneously cannot be overstated. With dual monitors, preparers can easily view a client’s current tax return side-by-side with the previous year’s return, source documents and a point sheet for easy preparation and review. A wide range of affordable solutions is available, so firms can choose the package that is right for them. These solutions include dual monitor graphics cards for computers, laptop docking stations and external graphics expansion modules like the Matrox® DualHead2Go.

5. Train Your Team on the PDF Tools and Process. Training can help staff get up the learning curve quickly and mitigate concerns surrounding the change in traditional processes. Tools like Acrobat Standard offer all the capabilities needed to easily tick mark, annotate, and review scanned tax documents. There are a number of third-party solutions that offer similar capabilities and they all offer free trials so firms can evaluate which one best meets their needs. Where is training for PDF tools offered? Many State CPA Societies offer CPE classes on this subject. There are also many consultants that can help firms go paperless, and there are free resources available on the Internet to guide firms through the transition. Many of the tax and accounting trade publications and paperless tax solution providers offer free whitepapers and webcasts from their web sites that help firms learn how to use these tools effectively. 6. Create a Single Location for Storing Electronic Documents with Consistent Naming Conventions. There is not a “best” solution for digital file storage; it really depends on the needs of each firm. For some, creating organized, consistently named folders within a Windows® file folder is adequate. These firms create a shared Windows folder on their network and the folder is typically organized by client ID and tax year. For other firms, a professional document management system (DMS) is preferred. A DMS provides the advantage of tighter integration with tax preparation software. Regardless of which solution firms implement, the main benefit is that it becomes easy to find client documents because everything is in one location with consistently named files and folders. These best practices provide firms with an excellent guide for implementing an automated, paperless tax processes. By moving away from manual tasks and eliminating paper, firms can save time, money and resources, all of which translate to a healthy bottom line. Overall, streamlining the tax process and significantly reducing the use of paper, translates into unprecedented efficiency gains. Steven Ladd is co-founder and CEO of Copanion, makers of the award-winning tax document automation system, GruntWorx . Earlier in his career, Steven founded InterChip Systems, Inc.—an electronics product development company. He has also acted as a consultant to technology businesses and has managed sales, manufacturing and design operations at venture-backed and Fortune-500 sponsored start-ups. Steven can be reached by emailing sladd@copanion.com.

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the seven most important things about an accounting firm web site Hugh Duffy According to The CPA Technology Advisor’s 2008 poll, 57 percent of accounting firms have a web site. Said another way, 43 percent of accounting firms do not have a web site. Scary in today’s day and age that 43 percent of accounting firms do not have a web site. Overall, the quality of web sites in the marketplace has improved dramatically as mid-sized firms have really gotten on board and made sizeable investments over the past two years. The following seven items highlight common mistakes accounting firm web sites make. 1. Your web site can not be found on the search engines. The success of every web site revolves around being found on the search engines. In other words, your web site needs to be towards the top of the search engines in order to generate new business for your practice. Otherwise, it’s just another web site that is lost in space, which is useless. The vast majority of accounting web sites visited were not search engine optimized, which means they are brochureware with very little value.

2. Your phone number is not on every page. It is humorous when accounting firm web sites make it difficult for the prospect to find the phone number. In most cases, the phone number is either in tiny print or it is difficult to find the “contact us” page, which is where most web designers bury the phone number. For most individuals over the age of 40, it is difficult to read tiny print. Make it easy for prospects by putting the phone number on every page, make it large enough and note who to ask for (i.e. Call us at XXX-phone number and ask for Jeff). 3. Ensure that the content is well written and in plain English. The Internet is an information-driven medium. Make it easy for web site visitors to determine if the firm is perfect for them. Avoid using accounting jargon as most small business owners have no idea what reviews, compilations and write-up services entail. 4. The graphic design, colors and photography need to flow. Photography can quickly create an impression and help prospects determine if the web site is worth reading further. In addition, place pictures of firm personnel on the “about us” page so prospects know what staff looks like. 5. Make the content easy to scan. Web site content is very different than print content. On the Internet, visitors tend to scan pages rather than read them. As a result, it is important to use bulleted lists, highlighted keywords and short paragraphs. Do not take a firm brochure and expect this content will work on a web site. 6. Answer your prospects questions. Prospects using the Internet to locate an accounting firm are highly goal-oriented. They visit web sites because they are searching for a solution. Help them determine if the firm can address their needs. 7. Web site navigation should be dummy proof. Most web site visitors are impatient and very good at hitting the back button. Therefore, web site navigation must be easy and intuitive. Visitors should be able to navigate to any page on the web site in less than three clicks. Do not assume that web site traffic will enter your site from the home page; search engines drive traffic to specific pages within the web site. In other words, poor navigation on the interior pages means prospects are being sent to a dead end page. Hugh Duffy is co-founder and chief marketing officer for Build Your Firm (www.buildyourfirm.com), a leading practice development firm dedicated to the accounting industry. Build Your Firm works with small accounting firms providing accounting marketing, practice management and CPA web site development services. Hugh has twenty five years of marketing experience and holds an MBA degree in Marketing from the University of Rochester.

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tips for managing risk in a recession Ron Klein, JD, CFE

Economic conditions historically have a significant impact on CPA professional liability claims. In general, there are more claims filed in an economic downturn, and there are larger claims filed after an economic bubble bursts. The reasons for increases in claims frequency and severity are multiple: • people and companies lose money, • business decisions go awry more easily and • there is not as much business opportunity as before. Credit crunches can also cause difficulties for some clients. Good borrowers may have trouble getting credit, and it may be next to impossible for not-so-good borrowers. This situation may cause them to pressure CPAs to go along with them on a particular issue so they can qualify for credit. Client difficulties might also show up as business problems for which the CPA is blamed. What Can You Do to Manage Your Risk 1. Identify clients that are at high risk. If you have a specialty or a significant client in a certain industry, get together with other partners or associates and start extrapolating: What if the recession causes the loss of a client’s customers or a line of credit? What kind of services are we rendering? What will happen? This process leads you to recognize risk stress points. If you are in an attest engagement, this will point you to where on the balance sheet or income statements the risk is going to show up. The likely culprits are inventory, accounts receivable, or revenue recognition. There may be valuation issues when it comes to certain assets. CPAs will want to figure out which clients will be affected in order to warn them about their risks. Jury research shows that CPAs are expected to “advise and warn” - to advise clients of opportunities and to warn them about risks. Identifying clients that are at high risk is a key point. The first step to solving a problem is to become aware of it. The CPA then needs to make sure that clients are getting good advice. The good news is that those clients who respond well may end up generating more revenue for you, which is as good as avoiding problems. 2. Educate clients through newsletters or targeted mailings. Identify which clients would benefit from a targeted mailing, and use it to emphasize issues such as the tax consequences of the forgiveness of indebtedness. Communicate that you are there to help them with their decisions. Such communications can be done in an effective way without creating additional exposure. 3. Educate your staff, because they are the ones who will interact with the clients and help you identify those at high risk. When clients call and ask about certain issues that you have pre-identified with your staff, you can use a cohesive, centralized approach to dealing with their issues. 4. Increase professional skepticism. Professional skepticism is a must: to protect yourself, to protect the readers of the financial statements and to protect the client. Desperate times will cause some clients to take desperate measures that get by a CPA who has become complacent. Professional skepticism means you will think twice about something that does not make sense. Another common but serious error for CPAs is to go along with the client on an issue such as the valuation of inventory or assets, which will satisfy the creditors or investors but also result in a significant material misstatement. Do not take on your client’s problems and become a victim for the client. Loyalty to a client is not above the professional standards of integrity, independence and objectivity. It’s not worth losing your reputation and your own financial security as the result of a disastrous engagement.

5. Increase scope, intensity, and fees for attest work. Increased professional skepticism and client identification may result in an increase in scope or intensity for attest work. If scope or intensity increases, fees had better increase as well, especially for audits. 6. Insist on current (90 days) real estate valuations. If you have a business client that relies in any way on real estate valuations, you must insist that those valuations are current. In this market, in certain geographic locations, valuations that are older than 90 days probably will not fly; 60-day valuations are better. Be sure that the valuations are authentic. If the appraiser is working out of Alaska but appraising California property, there may well be something wrong. 7. Be attentive to disclosure of loan covenant violations, generally with audit and review engagements, but it is more important now than ever to be punctilious and exact about loan covenant violation disclosure. The third-party creditor or bank might claim that there were loan covenant violations that were not disclosed. In regular times, loan covenants are violated routinely and banks don’t care about them. They don’t care until they lose money; then it is critical. 8. Examine risk to third-party creditors. The creditor, bank, investor, or silent partner who is relying on the operating partner will become your risk, especially in attest work. If you don’t examine the risk, you are essentially flying blind. 9. Risk-screen new and existing attest clients. Look at business failure risk and management risk (i.e., competence and integrity). The risk-screening process will also help you identify engagement risk and risk stress points. This process will help you more directly resource your audit personnel on the stress points in the engagement. It may allow you to re-price the engagement as well. One word about re-pricing, however: you cannot re-price a disastrous engagement to make it worthwhile. Ron Klein is vice president-claims counsel with Camico Mutual Insurance Company (www.camico.com). He is responsible for advising the claims department, especially on high exposure claims, and is the chief claims strategist. Reprinted with permission from CAMICO. ©All rights are reserved.

One Profession. One Voice. 25


E-5929-409 GA:E-5929-108

3/23/09

11:46 AM

Page 1

Don’t get backed into a corner with a malpractice claim Cover your firm with professional liability insurance. As a CPA, you work too hard to let a malpractice claim ruin your business. The AICPA-endorsed Premier Plan can provide your firm with broad coverage and a comprehensive risk control program designed to help your firm reduce its risk of claims. Our plan offers insureds: • A risk control hotline with specialists who provide advice • Training in three convenient formats: live seminar, webcast or online self-study • Online policyholder resource center, which offers engagement letter guides, 10 sample engagement letter templates, case studies and other useful tools to assist your firm In the event that you do incur a claim, the Program provides insureds experienced claims management. CNA, the Plan underwriter, insures over 25,000 firms and has handled more than 14,000 accountants malpractice claims and potential claims over the past 10 years. Complete a Premier Plan Premium Estimate Form online and receive a complimentary Risk Control Alert, a sample from our risk control program.

There’s a way out with the AICPA-endorsed Premier Plan. Contact Dan Skryd at Aon Insurance Services today (800) 537-4103 • www.cpai.com/premierad Endorsed by:

Nationally Administered by:

Underwritten by:

Aon Insurance Services is a division of Affinity Insurance Services, Inc.; in CA, MN & OK, (CA License #0795465) Aon Insurance Services is a division of AIS Affinity Insurance Agency, Inc.; and in NY, AIS Affinity Insurance Agency. One or more of the CNA companies provide the products and/or services described. The information is intended to present a general overview for illustrative purposes only. It is not intended to constitute a binding contract. Please remember that only the relevant insurance policy can provide the actual terms, coverages, amounts, conditions and exclusions for an insured. All products and services may not be available in all states and may be subject to change without notice. CNA is a registered trademark of CNA Financial Corporation. Copyright © 2009 CNA. All rights reserved. E-5929-409 GA

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gscpa sections survey offers insightful information The Georgia Society of CPAs expresses sincere gratitude to the section members who gave their time to completing the 2009 Sections Survey. The information provided will help ensure member interest sections continue to improve and provide highquality resources to members. 250 responses were received and a portion of the feedback includes: • Section web pages are visited an average of three times per month per user and are more often considered easy to navigate. • Access to CCH through sections is widely viewed as helpful. • A strong majority of section members are NOT currently subscribed to social networking web sites such as LinkedIn, Twitter and Facebook.

• Section members have a strong preference in receiving CPE through BOTH face-to-face meetings AND remote instruction over the internet (webcasts). • When attending a meeting or conference, section members rate CPE as the top reason to go. Followed closely by career enhancement and networking. • Section event emails and newsletters are the most common ways section members learn of CPE offerings. Additionally, a review of the suggestions offered in the survey is currently being conducted and recorded for future consideration. For more information on the survey, or for more detailed results, please contact Jeff Wells, sections manager, at jwells@gscpa.org.

gscpa sections provide members with a variety of ways to connect The Georgia Society of CPAs Sections Offer a Variety of Ways for Members to Connect and Enhance Their Membership Listserves Each section has an active Listserve where Section members can post questions to the group and get answers back from fellow CPAs to help tackle the biggest challenges. To join a Listserve, simply visit the respective section page, click on the link and follow the instructions. It is just one more way to remain actively engaged in the Society. Events Each section holds various types of events and networking opportunities throughout the year to help members stay attuned to what is going on in the greater CPA community, while meeting CPE needs as well.

Member Directory Each section offers a full listing of section members, which makes networking in the greater CPA community much easier for section members. Webcasts Gain CPE from the comfort of your own desk. Most sections offer multiple webcasts throughout the year to help ensure section members’ ability to remain informed and meet CPE needs without having to fight traffic. Topics are wide-ranging and cater to a larger audience. Webcasts are convenient for all members, even those who reside outside of Atlanta. Resources Each section makes available to its members a variety of external resources in one, easy to navigate area. Existing section members can access this page, which outlines and provides links to industry-specific organizations that, similar to the Society, offer the latest information and guidance to meet specific needs.

Not a member of a GSCPA Section? Please join any of the 10 sections free of charge by visiting http://www.sections.gscpa.org.

One Profession. One Voice. 27


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upcoming new courses Accounting and Auditing

Management

Auditing Real-World Frauds: A Practical Case Application Approach** AICPA The course includes an overview of the auditor’s responsibilities related to financial statement fraud under SAS No. 99 and clearly links these to the auditor’s risk assessment process under the Risk Assessment Standards. In addition, the course includes information relevant to management’s responsibility for fraud and internal controls under the COSO framework, PCAOB standards, and other “best practices.” Level: Intermediate CPE: 8 A&A Aug 10 08008 Atlanta GSCPA Training Ctr. Lynda Dennis Aug 12 08014 Tifton Rural Dev. Ctr. Lynda Dennis

Business Sustainability: Keeping Lean but with more Green for the Company’s Long Haul** AICPA This course clearly shows you how to harness the power of Sustainability to give your company a huge competitive edge - attracting and retaining the best employees, the best customers, and the best suppliers, while reducing financial risk and lowering the cost of capital. Learn how Sustainability creates a new and eye-opening understanding of waste and prioritizes the many waste–reduction opportunities. Gain a practical, real-world grasp of the Triple Bottom Line, which is the basis for decisionmaking in a sustainable company. Level: Advanced CPE: 8 Gen Jul 30 07028 Atlanta GSCPA Training Ctr. Vincent Flynn Sep 14 09013 Macon Central Georgia Tech Vincent Flynn

Tough Economic Times, Current Issues and Critical Ethical Judgments** AICPA This course is designed to explore ethical judgments by CPAs in the context of current issues and today’s tough economic environment. What should you do if asked by the CEO to “adjust the numbers” so the company stays in compliance with bank covenants? What if your boss asks you to cut bonus checks to employees before year-end - but you’ve never done this and you know the company is in trouble? Level: Intermediate CPE: 8 A&A Aug  24   08043 Atlanta     GSCPA Training Ctr.    James Myers

Consulting Services Navigating Turbulent Times New Directions Turbulent times have occurred before, but not with the level of technology, communication and global competition that is in place today. In this interactive program, we will explore strategies for helping you make sense of the chaos, manage necessary changes effectively and handle the stress of turbulent times. Level: Basic CPE: 8 Gen Jul 15 07010 Atlanta GSCPA Training Ctr. Milton Gay Dealing with Troubled Real Estate Regal Seminars Real estate investments do not always produce profits. In fact, sometimes, they produce meaningful losses. Owners often face a variety of problems including falling real estate values, key tenants move elsewhere, repairs are needed, lawsuits, natural disasters, mortgage debt and lack of liquidity. Level: Basic CPE: 8 Gen Jul 31 07034 Atlanta GSCPA Training Ctr. Dennis Gerschick

Information Technology QuickBooks Advanced Financial Reporting & Analysis (8:30 a.m. - noon) K2 Enterprises In this half-day seminar, you will learn how to use advanced techniques and tools to assist you in such issues as: solving accrual-to-cash basis conversion issues, creating presentation-quality reports with Financial Statement Designer, consolidating data from multiple data files, using third-party add-ins such as Adagio, getting industry-specific operational reports, extracting and analyzing data via ODBC queries and PivotTables and optimizing the reporting process with dashboards. Level: Advanced CPE: 4 A&A Sep 23 09030 Atlanta GSCPA Training Ctr. Brian Tankersley

Advanced Skills for the Budget Manager: Smart and Profitable Planning** AICPA Budgeting is no longer a once a year event - it is now a 365 days-a-year efficient and fast-moving leadership process that your firm must master to stay alive in this global economy. In this innovative workshop, you will have the opportunity to design a new and more effective budget process. You will receive individual and group coaching on the Best Practices in planning used today by leading-edge firms. You will see how to use your organization’s mission and culture as the springboard for a budget that builds accountability. Level: Advanced CPE: 8 Gen Aug 20 08033 Atlanta GSCPA Training Ctr. Vincent Flynn

Taxation Closely Held Business Taxation: 49 Practical Ways to Cut Taxes** AICPA Walk away with 49 practical tax strategies and challenges facing your closely held business clients. Employ business strategies that will minimize the tax burden not only on the business but also on the owners as well. The tips and strategies are uniquely laid out in the course to allow you to easily and quickly identify and hone in on those tax savings strategies that fit your client’s situation. Level: Intermediate CPE: 8 Gen Aug 17 08022 Atlanta GSCPA Training Ctr. Robert Gilwee Aug 19 08029 Savannah Coastal GA Ctr. Robert Gilwee Auto Dealers: Special Tax and Accounting Considerations Mares Nichols CPE, Inc. The “Car Business” is as unique as it appears. Big dollars and complex transactions make informed accounting services imperative. A CPA who has the knowledge required to serve this special market can make a real difference in the client’s relationships with banks and vehicle manufactures, not to mention a difference in the net, after tax, $$$ left over for the client - the dealer. This program reveals the secrets and highlights services that can be provided to enhance the CPA’s value to the auto dealer client. Level: Intermediate CPE: 4 Gen / 4 A&A Sep 9 09006 Atlanta GSCPA Training Ctr. Lynn Nichols

For a complete listing of courses and to register, please visit the GSCPA web site at www.gscpa.org and click the Continuing Education tab.

New Course for 2009 **Eligible for $30 per day discount to AICPA members. z Indicates the course qualifies for CFP® credit

One Profession. One Voice. 29


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classified advertising business services

mergers/office space

Firm-on-firm reviews: Fowler, Holley, Rambo and Stalvey, PC is interested in performing your firm’s peer review. Personnel have 28 years review experience. Contact Richard Stalvey for qualifications, references, and a proposal. PO Box 1887 Valdosta, Ga. 31603; 229-244-1559. Income Tax Savings By The Square Foot! We specialize in Cost Segregation Studies– that’s all we do. Over three thousand studies completed. Nationwide service. Complimentary Cash flow forecasts or FREE access to our BIQ+ On-Demand Forecasting system. www.cost-segregation-studies. com or 770-476-9694.Cost Segregation Studies, LLC. Business Valuations: Formal valuations, consulting services for CPAs/ clients. Areas: Estate & Gift Taxes, Family Limited Partnerships, S Corp conversions: built-in tax gains, Shareholder Disputes, Purchase/Sale of Business. Contact Marvin T. Brown, CPA/ABV, CVA, Brown Valuation Group, for qualifications, references, and a proposal. 706-613-5313 or 770-447-1300. Leggett & Leggett, Inc. Real Estate Appraisers & Consultants based in Gainesville, GA. Serving middle and north Georgia since 1980. All appraisers are Certified General, experienced in all property types: commercial, industrial, raw land, lakefront and residential. M.L. (Mell) Leggett, III, CEO. Cell: 706-490-1356. E-Fax: 815-717-9694. Peer reviews for sole practitioners and small firms. I have the client base, technical skills, plus the understanding, to help your firm. Fifteen years of peer review experience with 150 firms ensures efficient work on report, engagement, and system reviews. Contact Joe W. Kilpatrick, Crescent Center, Tucker. 770-455-8706 or jwkilpatrick@kilpatrickcpa.com. www. kilpatrickcpa.com. IRS and State Representation. Attorney & CPA available to consult with your firm or your clients on IRS and state matters. Audit, appeal, collection or criminal matters including offers in compromise, bankruptcy discharge of tax and non-filers. Practicing in Atlanta since 1982. Call Jeffrey S. Gartzman, The Gartzman Law Firm, PC; 770-9397710; jeff@gartzmantaxlaw.com. Business Valuations - Estate and gift matters, SFAS141/142, ESPOs, FLPs, divorces, stockholder disputes. Substantial IRS and court testimony experience. Valuations affirmed by NC Court of Appeals. Mitchell Kaye, CFA, ASA – 770-998-4642. Past president, American Society of Appraisers– Atlanta chapter. Charters Financial Analyst. Serving appraisal clients since 1981.

Upscale clients are willing to pay higher fees, but demand higher quality. Our unique Tri-Disciplinary approach delights clients so much that they actually refer - especially these days. Estate Attorneys and Fee-Only CFP Team seek in-house CPA to take over the third discipline. There is room for exceptional growth as we are willing partners in acquisitions. Experience with 706s and 1041s a plus, but not necessary. Check our web site at www.magellanplanning.com, then call Kevin Meaders at 404-257-8811 to discuss. Sandy Springs CPA with 23 years of experience seeks to acquire a CPA practice in the North Metro Atlanta area. If you are interested in selling your practice now or in the next three to five years, please call Stanley Dean at 678-904-2001 x 31 or email me at sdean@sdacpa.com. Local Atlanta CPA firm wishes to expand through merger or acquisition of accounting/tax practices. We have successfully completed several prior acquisitions. We also have office space available/expense sharing for practitioners either downsizing or starting new practices. Respond to GSCPA File Box No. 456. Ideal location in South Forsyth County, located between Alpharetta and Cumming. Up to 3000 sq ft are available at $9+ per sq ft. We also have a newly furnished office available that is ideal for a sole practitioner. Please call 770-667-1177. Atlanta firm desires to open office in Stockbridge location. CPA partner with client base needed to manage office. Contact William T. Fricke at 770-216-2226 or email tedfricke@frickecpa.com. Large Buckhead CPA firm seeks to acquire practices from practitioners in the metro Atlanta area. Please respond to GSCPA File Box 470. East Cobb firm with unique practice model has available a practice opportunity for a small or start-up sole practitioner who desires to grow their practice while minimizing costs. Opportunity includes shared costs, office space, and association with larger firm for marketing and growth potential. Additionally, there is a longer term buyout potential of other retiring partners and practices. Please respond to GSCPA File Box 505.

EXCELLENT QUALITY not EXCESSIVE COST

positions available Opening available for experienced CPA. Working remotely is an option. For requirements visit www.nfhcpa.com/jobopenings.html Accounting/Investor Reporting Analyst - Alpharetta, GA Quadrant Real Estate Advisors, an SEC registered investment advisor of debt and equity products with over 4 billion in assets under management seeks 1-3 years accounting professional for fund accounting, investor reporting, performance calculations, maintenance of company data. Send resume to Linda Hoard (lhoard@ quadrantrea.com). North Atlanta/DeKalb County CPA firm seeks a highly motivated individual experienced in tax and audit to begin a track which will lead to purchase of the practice within three to five years. Individual should have a practice to merge with the existing firm, and have at least five years experience as a public practitioner. Please respond to GSCPA File Box 485.

situations wanted CPA with 15 years experience in public and corporate accounting, tax and auditing available for per diem work in the Atlanta metro area. Experience with PCs and business software packages. Call Bob at 770-498-8889.

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Ask us about Customized Online Ordering & Free Delivery

Mail File Box responses to: GSCPA File Box _____ 3353 Peachtree Road, Suite 400 Atlanta, GA 30326 One Profession. One Voice. 31


PRE-SORTED STANDARD U.S. POSTAGE PAID ATLANTA, GA. PERMIT No. 6495

Atlanta Financial Center North Tower, Suite 400 3353 Peachtree Road NE Atlanta, GA 30326-1414

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Current Accounts  

September-October 2009 Current Accounts is a bimonthly newsletter distributed to the members of the Georgia Society of CPAs.

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