Issuu on Google+

Australia

GS1 Supply Chain Week Consumer Electronics Industry Melbourne 14th September 2010


GS1 SUPPLY CHAIN WEEK

CONSUMER ELECTRONICS INDUSTRY Australia

MELBOURNE: TUESDAY 14TH SEPTEMBER 2010

AGENDA WELCOME & INTRODUCTION

LISA CAPONIO – GS1 AUSTRALIA

CONSUMER ELECTRONICS WORKING ACTION GROUP – (CEWAG) OVERVIEW GS1 OVERVIEW

BONNIE RYAN – GS1 AUSTRALIA

CEWAG PRESENTERS: e-MESSAGING WORK GROUP MASTER DATA WORK GROUP REVERSE LOGISTICS WORK GROUP

LAWRENCE DIAMOND – ENERGIZER JEFF CALWAY – RETRAVISION MARC GAUCI – AUSTRALIA POST

MORNING TEA REVERSE LOGISTICS

© 2008 GS1

BERT TRAPANESE – CEO RETURN MANAGEMENT SERVICES USA

2


GS1 SUPPLY CHAIN WEEK CONSUMER ELECTRONICS INDUSTRY Australia

MELBOURNE: TUESDAY 14TH SEPTEMBER 2010

AGENDA

WHAT OTHER INDUSTRIES ARE DOING?

ERROL KENNEDY - DANKS

VISIT THE GS1 SUPPLY CHAIN KNOWLEDGE CENTRE

NEXT STEPS – WHERE TO FROM HERE?

LISA CAPONIO – GS1 AUSTRALIA

CLOSE

© 2008 GS1

3


Australia

GS1 SUPPLY CHAIN WEEK CONSUMER ELECTRONICS INDUSTRY MELBOURNE: TUESDAY 14TH SEPTEMBER 2010

INDUSTRY BACKGROUND Consumer electronics include electronic equipment intended for everyday use based on the following four categories: Domestic Appliances, Hi-Tech Multimedia, IT & Telecoms, Media & Home Entertainment Consumer Electronics Sector Characteristics: • Lean and global supply chain management is a crucial success factor in an increasingly competitive business environment characterised by high cost pressure, global sourcing and long lead and transportation times. • As goods move through multiple parties (e.g. manufacturers, logistics service providers, retailers), it is beneficial for all players involved to use the same identification and communication standards along the supply chain. • Consumer electronic products typically have a short life cycle, therefore providing rich product data in high quality and in a standardised way is crucial for successful sales processes. • Technical and sales related information is required for consumer electronics products at point of sale (POS).

© 2008 GS1

4


GS1 SUPPLY CHAIN WEEK CONSUMER ELECTRONICS INDUSTRY Australia

MELBOURNE: TUESDAY 14TH SEPTEMBER 2010

Consumer Electronics Working Action Group - CEWAG In July 2009 key manufacturers, suppliers and retailers in the Consumer Electronics sector with the support of GS1 Australia formed a new industry action group called the Consumer Electronics Working Action Group. A CEWAG Steering Committee was established to ascertain the key supply chain issues currently faced by the industry. The Steering Committee prioritised the issues and established working action groups to explore how these issues could be better addressed by the implementation of GS1 standards. The Objective: To drive efficiencies and remove cost from the Consumer Electronics Industry’s supply chain through the adoption and implementation of GS1 Supply Chain Standards, while being led and directed by the Consumer Electronics Industry.

© 2008 GS1

5


GS1 SUPPLY CHAIN WEEK CONSUMER ELECTRONICS INDUSTRY Australia

MELBOURNE: TUESDAY 14TH SEPTEMBER 2010

WORKING GROUPS AND THEIR CHAIRS: • Steering Committee: Shane Harris - Group Operation Manager, Betta Electrical Three Working Groups • e-Messaging: • Master Data Management: • Reverse Logistics:

© 2008 GS1

Lawrence Diamond – e-Commerce Manager, Energizer Mike Spitzer – GM Supply Chain, Sunbeam Alexander Young – Service & Logistics Manager, Dick Smith

6


Australia

GS1 SUPPLY CHAIN WEEK CONSUMER ELECTRONICS INDUSTRY MELBOURNE: TUESDAY 14TH SEPTEMBER 2010

CEWAG GLOBAL UPDATE •

The Product Central Master Data Business Needs Group (PCMD BNG) has been formed. Their goal is the development of a standard with product-specific attributes and a classification system for the CE industry.

THE GROUP HAS IDENTIFIED THAT IT NEEDS: • To define rich data attributes for the use of product data such as listing, logistics, marketing, sales, on-shelf information. • The ability to track and trace at item/component level providing accurate and up to date product information. • Increased availability of relevant product information at low cost to retailers and consumers. • All supply chain partners identifying and describing products in the same way to reduce costs, data errors and inconsistencies. • Efficient way of collecting master data - in order to keep information automatically up to date (no complicated manual work) - for marketing purposes and consumer information, e.g. for product comparisons on retailers’ websites. •

SOME OF THE GLOBAL PARTICIPANTS: Best Buy, Media-Saturn, Panasonic, Sony Corporation, Sony Electronics Inc., Toshiba Corporation, Toshiba Logistics Corporation, Hewlett-Packard

© 2008 GS1

7


Australia

Š 2008 GS1

8


GS1 SUPPLY CHAIN WEEK CONSUMER ELECTRONICS INDUSTRY Australia

MELBOURNE: TUESDAY 14TH SEPTEMBER 2010

NEXT STEPS – WHERE TO FROM HERE? •

CE Master Data Pilot, March 2011 Participants – Retailers: Betta Electrics, Retravision, Harvey Norman, Bing Lee, Dick Smith & Noel Leeming (NZ) Suppliers: Electrolux, Sunbeam,

• Pilot Objective: Load supplier product catalogues on GS1net Synchronise supplier data with the retailers Agree and sign off industry data model for the Consumer Electronics sector Provide the industry with relevant technical documentation Provide industry with a findings document

© 2008 GS1

9


GS1 SUPPLY CHAIN WEEK CONSUMER ELECTRONICS INDUSTRY Australia

MELBOURNE: TUESDAY 14TH SEPTEMBER 2010

NEXT STEPS – WHERE TO FROM HERE? •

• •

© 2008 GS1

Sign off all CE industry e-Messages and identify opportunities within the Transport and Logistics environment Develop Reverse Logistics messages CEWAG AUSTRALIA Will continue to represent the Australian CE Industry in all Global initiatives

10


GS1 SUPPLY CHAIN WEEK CONSUMER ELECTRONICS INDUSTRY Australia

MELBOURNE: TUESDAY 14TH SEPTEMBER 2010

CLOSING THOUGHTS The supply chain transformation has to begin at the end – which is with the customer. Your Supply Chain journey must be holistic. The transformation journey never ends – as long as your customers continue to change. Innovation is important but integration and collaboration are essential.

© 2008 GS1

11


Contact Details Australia

Lisa Caponio Senior Advisor – Industry Management GS1 Australia Unit 100/45 Gilby Road Mt Waverley VIC 3149 T + 61 3 9550 3456 M + 61 4 235 66846 W www.gs1au.org Lisa.Caponio@gs1au.org


1. Presentation Supply Chain Week Sept 2010 Melbourne